Jet America Airlines

Last updated
Jet America Airlines
Jet America Airlines Logo, March 1987.svg
IATA ICAO Callsign
SI
Founded11 September 1980 [1]
Commenced operations16 November 1981 (1981-11-16)
Ceased operations1 October 1987 (1987-10-01)
(merged into Alaska Airlines)
Focus cities Long Beach
Las Vegas
Frequent-flyer program Yes; later merged into
Gold Coast Travel
Fleet size8
Destinations11
Parent company Alaska Air Group
Headquarters Signal Hill, California
Key peopleJ. Thomas Talbot
Alan H. Kenison
Ted Shown
George Chelius
Don Rhoads
Tim Collins

Jet America Airlines was a United States domestic airline that operated from 1981 to 1987 when it merged with Alaska Airlines after briefly operating as a separate carrier within Alaska Air Group. It was headquartered in Signal Hill, California, near Long Beach. [2] [3]

Contents

History

Jet America MD-82 at Long Beach Airport McDonnell Douglas MD-82 (DC-9-82), Jet America AN0091526.jpg
Jet America MD-82 at Long Beach Airport

Headed by executives largely from Air California, the Civil Aeronautics Board issued a final order finding Jet America "fit, willing and able" on June 18, 1981 [4] and the airline began operating on November 16, 1981, with a flight from its home base at Long Beach Airport (LGB) to Chicago O'Hare International Airport (ORD). [5] By July 1984 the airline had expanded service to Dallas/Fort Worth, St. Louis, and Oakland, and had launched its own frequent flyer program. Its fleet consisted of six McDonnell Douglas MD-82 aircraft, with a further four on order; a Boeing 707 was also leased in June 1984 for charter operations, which rapidly incurred significant losses and resulted in the early termination of the lease in January 1985. [6]

Services to Detroit, Las Vegas, and Orange County, California were inaugurated in 1985. [7] During that year, Jet America joined with Disney to advertise a direct route from Dallas/Fort Worth International Airport (DFW) to Long Beach Airport for people to visit Disneyland in its 30th anniversary year. Many of these ads were played during Texas Rangers baseball games or were placed in the team's programs and calendar.[ citation needed ]

In the summer of 1986, Jet America was operating a small hub at the Las Vegas McCarran International Airport (LAS) with nonstop jet service to Burbank (BUR), Chicago (ORD), Dallas/Ft. Worth (DFW), Long Beach (LGB), Milwaukee (MKE), Ontario (ONT), Orange County (SNA) and St. Louis (STL) as well as direct one stop flights to Detroit (DTW) and Washington, D.C. (DCA). [8]

Jet America Financial Results, 1981 thru 1986
(USD 000)1981 [7] 1982 [7] 1983 [7] 1984 [7] 1985 [7] 1986 [9]
Op revenue1,95729,89860,08390,224101,97791,026
Op profit (loss)(2,546)(8,277)3,8703,0161,990(1,628)
Net profit (loss)(3,243)(8,842)7,973(3,676)(8,541)(15,810)
Op margin-130.1%-27.7%6.4%3.3%2.0%-1.8%
Net margin-165.7%-29.6%13.3%-4.1%-8.4%-17.4%

In the spring of 1987, as part of Alaska Air Group, the airline was operating direct flights between the west coast and the east coast of the U.S. including a round trip multi-stop flight with a routing of Orange County (SNA) - Portland (PDX) - Seattle (SEA) - Minneapolis/St. Paul (MSP) - Washington, D.C. (DCA) as well as a Long Beach (LGB) - Chicago (ORD) - Washington, D.C. (DCA) round trip flight. [10]

Late in 1986, the airline received buyout offers from Delta Air Lines and Alaska Air Group. [11] The main interest of the carriers were Jet America's landing slots at Washington National, Chicago O'Hare, John Wayne Airport and Long Beach airports. [12] Given Jet America's financial losses and its ever-changing route network, there was little franchise value. The airline accepted the Alaska bid and by the end of the year the acquisition had been completed. After initially attempting to operate the two airlines separately but finding its strategy for Jet America unprofitable, Jet America was merged into Alaska Airlines in October 1987. Alaska Air Group cited a $9 million loss for Jet America in the first nine months of 1987 prior to merging Jet America into Alaska Airlines. [13] Alaska sold Jet America's 14 slots at Chicago O'Hare Airport and four slots at Washington National Airport to United Airlines in exchange for cash and certain west coast facilities. [14] Alaska received praise from industry observers for bringing the "ill-fated" Jet America experiment to a quick end. [15]

Destinations in 1987

Jet America served the following destinations as of June 1987.

CountryCityAirportNotesRefs
District of Columbia Washington, D.C. Ronald Reagan Washington National Airport [16]
California Burbank Bob Hope Airport Terminated [8]
Fresno Fresno Yosemite International Airport Terminated [16]
Long Beach Long Beach Airport Hub [16]
Oakland Oakland International Airport Terminated [17]
Ontario Ontario International Airport Terminated [8]
Orange County John Wayne Airport [16]
Illinois Chicago O'Hare International Airport [16]
Michigan Detroit Detroit Metropolitan Airport [16]
Minnesota Minneapolis/Saint Paul Minneapolis-Saint Paul International Airport [16]
Missouri St. Louis St. Louis Lambert International Airport [16]
Nevada Las Vegas McCarran International Airport [16]
Oregon Portland Portland International Airport [16]
Texas Dallas/Fort Worth Dallas Fort Worth International Airport [16]
Washington Seattle/Tacoma Seattle-Tacoma International Airport [16]
Wisconsin Milwaukee Milwaukee Mitchell International Airport Terminated [18]

Fleet

At the time of its acquisition by Alaska Airlines, the Jet America fleet consisted of the following aircraft:

Jet America Airlines fleet
AircraftIn serviceOrdersPassengersNotes
FYTotal
McDonnell Douglas MD-82 8 [19] 2 [19] 12135147 [20] Orders transferred to another Alaska Air Group subsidiary. [21]
Total82

Fleet history

Jet America Airlines retired fleet
AircraftTotalIntroducedRetiredReplacementNotes
Boeing 707-320C 1June
1984
January
1985
NoneLeased for charter operations to Mexico and the Caribbean. [6]

See also

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References

  1. OpenCorporates incorporation record for Jet America, accessed April 20, 2024
  2. "World Airline Directory." Flight International. March 30, 1985. 88." Retrieved on July 23, 2009.
  3. "SEC News Digest Issue 84-34." Securities and Exchange Commission . February 17, 1984. 2/4. Retrieved on July 23, 2009.
  4. "Jet America Fitness Investigation". Civil Aeronautics Board Reports. 90: 319–337. June–July 1981. hdl:2027/ien.35559002074791.
  5. "Jet America Airlines 1982 Annual Report" . Retrieved 20 January 2024.
  6. 1 2 "Jet America Airlines 1984 Annual Report" . Retrieved 3 June 2024.
  7. 1 2 3 4 5 6 "Jet America Airlines 1985 Annual Report" . Retrieved 3 June 2024.
  8. 1 2 3 "July 16, 1986 Jet America system timetable" . Retrieved 20 January 2024.
  9. Air Transport Association 1987 Annual Report
  10. "March 15, 1987 System Timetable" . Retrieved 20 January 2024.
  11. "Jet America Option Used". The New York Times . Associated Press. 1986-08-21. Retrieved 2009-06-07.
  12. "Delta bids for Jet America to bolster western presence". Aviation Week & Space Technology. 125 (8): 33. 25 August 1986. ISSN   0005-2175.{{cite journal}}: CS1 maint: date and year (link)
  13. "Alaska Air Group 1988 Annual Report" . Retrieved 20 January 2024.
  14. "Alaska Air group breaks up Jet America". Aviation Week & Space Technology. 127 (8): 34. 24 August 1987. ISSN   0005-2175.{{cite journal}}: CS1 maint: date and year (link)
  15. "Alaska Air Prospers By Focusing on Niche Markets, Profitability". Aviation Week & Space Technology. 131 (13): 110–111. 25 September 1989. ISSN   0005-2175.{{cite journal}}: CS1 maint: date and year (link)
  16. 1 2 3 4 5 6 7 8 9 10 11 12 "June 7, 1987 Jet America system timetable route map" . Retrieved 20 January 2024.
  17. "October 15, 1985 System Timetable" . Retrieved 21 January 2024.
  18. "July 16, 1986 System Timetable" . Retrieved 21 January 2024.
  19. 1 2 "Alaska Air Group 1987 Annual Report" . Retrieved 20 January 2024.
  20. "Alaska Air Group 1986 Annual Report P8" . Retrieved 20 January 2024.
  21. "Alaska Air Group 1986 Annual Report P9" . Retrieved 20 January 2024.