Samsara (company)

Last updated
Samsara Inc.
Company type Public
Industry Internet of things, Fleet management, Video telematics
Founded2015;10 years ago (2015)
Founders
Headquarters
San Francisco, California
,
U.S.
Key people
  • Sanjit Biswas
  • (Chairman & CEO)
  • John Bicket
  • (CTO)
RevenueIncrease2.svg US$937 million (2024)
Increase2.svgUS$−249 million (2024)
Increase2.svgUS$−286 million (2024)
Total assets Increase2.svgUS$1.73 billion (2024)
Total equity Decrease2.svgUS$915 million (2024)
Number of employees
2,895 (2024)
Website samsara.com
Footnotes /references
Financials as of January 31,2024 [1] [2]

Samsara Inc. is an American IoT company headquartered in San Francisco, California, that provides telematics software and insights for physical operations. The company has customers across North America and Europe. [3] [4] Samsara developed a connected operations cloud platform that provides insights to physical operations organizations in the transportation, construction, energy, utilities, public sector and retail industries, and supports the safety and efficiency of those operations. [5]

Contents

Samsara is publicly listed on the New York Stock Exchange under the ticker symbol “IOT”. [6]

History

Samsara was founded in 2015 by Sanjit Biswas and John Bicket, who had previously co-founded and sold Meraki to Cisco Systems in 2012. [7] The company was initially created to provide sensor technology for industrial operations, with Andreessen Horowitz as an early Series A round investor. [8]

The company experienced rapid growth, achieving unicorn status in March 2018 with a valuation of over $1 billion. A series of subsequent funding rounds, backed by investors including Andreessen Horowitz, General Catalyst, and Tiger Global Management, raised the company's valuation to $6.3 billion by September 2019. [9]

In December 2021, Samsara held an initial public offering on the New York Stock Exchange under the ticker symbol "IOT". The company sold 35 million shares, raising $805 million at a valuation of $11.5 billion. [6] By December 2023, Samsara announced that it had surpassed $1 billion in Annual Recurring Revenue (ARR). [10]

In 2022, the company filed a bid protest against the U.S. Postal Service's decision to award a $300 million contract to Geotab, a challenge that was ultimately unsuccessful. [11]

Samsara has been recognized with several workplace awards, including being named one of Glassdoor's Best Places to Work in 2023 and among the Best-Led Companies in 2024. [12] [13]

Market significance

Several market research reports place Samsara as one of the leading providers in the commercial telematics market. The company is consistently ranked as a market leader, particularly in North America, alongside its main competitors, which include Geotab, Lytx, and Wialon. [14] [15] .

The company has established partnerships with several major vehicle manufacturers, including Ford Motor Company, General Motors, and Navistar, to integrate its technology with their vehicles. [16] [17] In addition to its commercial clients, such as DHL and Sysco, Samsara also provides its fleet telematics system to numerous public sector organizations, including the cities of Boston, Houston, and New Orleans, and the states of New Jersey and Tennessee. [18] [19] [20] [21]

References

  1. "Samsara Inc. FY2023 Annual Report (Form 10-K)". SEC.gov. U.S. Securities and Exchange Commission. 22 March 2023.
  2. "Samsara Inc. (IOT)". Yahoo Finance Chartbook. January 31, 2024. Retrieved July 24, 2024.
  3. Noi Mahoney (February 11, 2021). "Samsara hits milestone with $300M run rate". Freight Waves. Retrieved December 10, 2021.
  4. Brian Rinker (May 20, 2021). "S.F. unicorn raises $400M at lower valuation, cuts 300 employees". San Francisco. Retrieved December 10, 2021.
  5. Yuliya Chernova (September 9, 2021). "Samsara Raising Money at $6 Billion Valuation". Wall Street Journal. Retrieved December 10, 2021.
  6. 1 2 Woelfel, Joe (15 December 2021). "Samsara IPO Is Priced at $23 a Share, Valuation at $11.5 Billion" . Retrieved 21 March 2024.
  7. McFarland, Matt (May 19, 2015). "Meet Samsara, a start-up planning to disrupt the sensor business". The Washington Post . Washington, D.C. Retrieved September 16, 2021.
  8. Lehtonen, Scott (8 September 2023). "IPO Stock Of The Week: Samsara Breaks Out With RS Line At New Highs". Investor's Business Daily. Retrieved 27 March 2024.
  9. Brier, Elisabeth (September 10, 2019). "Samsara Founders Sanjit Biswas And John Bicket Are Now Billionaires Thanks To The Industrial Internet-of-Things Startup's Latest Funding Round". Forbes . Retrieved September 16, 2021.
  10. du Preez, Derek (1 December 2023). "Samsara hits $1 billion ARR milestone and raises full-year guidance". diginomica.com. Retrieved 27 March 2024.
  11. "Samsara loses protest of $300M+ USPS telematics contract award". FedScoop. October 21, 2022. Retrieved October 3, 2025.
  12. Haranas, Mark (16 September 2023). "Glassdoor: Top 10 Tech Companies In 2023 For Culture, Values | CRN". www.crn.com. Retrieved 27 March 2024.
  13. Alex Koller (May 15, 2024). "These are the 10 best-led companies in the country, according to Glassdoor—they have more than just 'a great CEO'". CNBC. Retrieved July 24, 2024.
  14. "Geotab, Samsara, and PowerFleet Take the Top Spots in ABI Research's Commercial Telematics Competitive Ranking". ABI Research. August 25, 2023. Retrieved October 1, 2025.
  15. "Commercial Fleet Telematics Global Study" (pdf). PTOLEMUS Consulting Group. July 2024. Retrieved October 1, 2025.
  16. Lawton, George (13 September 2022). "How Samsara is driving digital transformation in the supply chain". VentureBeat. Retrieved 21 March 2024.
  17. John Hitch (June 30, 2023). "Samsara's new data tools enable fleets to undergo digital rebirth". Fleet Owner. Retrieved July 24, 2024.
  18. Quinlan, Keely (1 December 2023). "New Orleans moves vehicle fleet operations into the cloud". StateScoop. Retrieved 27 March 2024.
  19. Descant, Skip (26 May 2020). "Fleet Management Tech Tells Boston Exactly Where Each Snowplow Has Been". GovTech. Retrieved 27 March 2024.
  20. Whitmore, Charles (7 November 2023). "Samsara adds the City of Houston to its list of 2023 public sector partnerships". ERP Today. Retrieved 27 March 2024.
  21. Noi Mahiney (September 13, 2021). "Samsara named telematics provider for state of Tennessee". Freight Waves.