WLGZ-FM

Last updated

WLGZ-FM
Broadcast area Rochester metropolitan area
Frequency 102.7 MHz (HD Radio)
BrandingLegends 102.7
Programming
Format
Subchannels HD2: 105.5 The Beat (urban contemporary)
Ownership
OwnerDJRO Broadcasting LLC
History
First air date
September 1992 (1992-09) (as WLMF)
Former call signs
  • WLMF (1991–1992)
  • WFUL (1992–1993)
  • WDCZ (1993–1997)
  • WDCZ-FM (1997–2004)
  • WRCI (2004–2008)
Call sign meaning
"Legends"
Technical information [1]
Licensing authority
FCC
Facility ID 34818
Class A
ERP 6,000 watts
HAAT 100 meters (330 ft)
Transmitter coordinates
43°10′14.2″N77°40′22″W / 43.170611°N 77.67278°W / 43.170611; -77.67278
Translator HD2: 105.5 W288CS (Rochester)
Links
Public license information
Webcast
Website

WLGZ-FM (102.7 MHz) is a commercial FM radio station licensed to Webster, New York, and serving the Rochester metropolitan area. It broadcasts an oldies/classic hits radio format and is owned by DJRO Broadcasting LLC. [2] The studios and offices are in Rochester's east side.

Contents

WLGZ has an effective radiated power (ERP) of 6,000 watts. The transmitter tower is on Ferrano Street in Rochester, near the Erie Canal. [3] WLGZ broadcasts using HD Radio technology. Its digital subchannel broadcasts an urban contemporary format known as "105.5 The Beat". The subchannel feeds a 250 watt FM translator, W288CS at 105.5 MHz. [4]

History

The station was first assigned the call sign WLMF on August 23, 1991; [5] in September 1992, it signed on the air with a temporary simulcast of WNYR-FM, an adult contemporary station in Waterloo, ahead of a planned sale to Crawford Broadcasting. [6] It changed to WFUL on October 30, 1992, and to WDCZ on February 3, 1993. [5] Crawford formally launched WDCZ on February 15, 1993, as a religious station; [7] it partially simulcast its sister station in Buffalo, WDCX. [8] It modified its call sign to WDCZ-FM on August 1, 1997, [5] after Crawford bought WCMF (990 AM) and relaunched it as WDCZ, an AM simulcast of WDCZ-FM. [9] The FM station became WRCI on January 1, 2004. [5]

On February 11, 2008, the station ended its contemporary Christian format as WRCI "102.7 The Light" to make way for "Legends 102.7", a hybrid of oldies and adult standards. The "Legends" format was already featured on WLGZ (990 AM), which after a period of simulcasting WLGZ-FM turned to a Christian talk and teaching format. AM 990 now carries the call letters WDCX, along with much of the programming of WDCX-FM in Buffalo.

WLGZ was purchased by DJRA Broadcasting on January 1, 2010. Following WLGZ's sale from Crawford to DJRA, most adult standards titles were dropped from the station's playlist and WLGZ morphed into a straightforward oldies outlet featuring hits of the 1950s, 1960s and 1970s. The format change for WLGZ has succeeded in increasing the station's audience.

The station's license was assigned to DJRO Broadcasting LLC on June 1, 2012. A noteworthy fact is that this station has not completely discarded songs and artists from the 1960s and early 1970s which are not commonly heard on commercial radio. However, WLGZ has adapted its playlist to feature a greater proportion of songs from the 1980s, as are heard on classic hits outlets.

HD Radio

On September 21, 2017, at 6 p.m., WLGZ-FM launched an urban contemporary format branded as "105.5 The Beat" on its HD2 subchannel, fed on translator W288CS. [10]

References

  1. "Facility Technical Data for WLGZ-FM". Licensing and Management System. Federal Communications Commission.
  2. "WLGZ-FM Facility Record". United States Federal Communications Commission, audio division.
  3. Radio-Locator.com/WLGZ
  4. Radio-Locator.com/W288CS
  5. 1 2 3 4 "WLGZ-FM Call Sign History". United States Federal Communications Commission, audio division.
  6. "Format Changes". The M Street Journal. September 23, 1992. p. 1.
  7. Broadcasting & Cable Yearbook 1994. 1994. p. B-262.
  8. "Format Changes". The M Street Journal. February 17, 1993. p. 1.
  9. "Format Changes & Updates". The M Street Journal. July 30, 1997. p. 2.
  10. "Beat Brings Hip-Hop To Rochester". RadioInsight. Retrieved May 25, 2022.