WRAD (AM)

Last updated
WRAD
Simulcasts WRAD-FM Radford
Broadcast area Pulaski County - Montgomery County
Frequency 1460 kHz
Branding"Talk Radio WRAD"
Programming
Format Talk Radio
Network Fox News Radio
Affiliations Premiere Networks
Salem Radio Network
Westwood One
Ownership
Owner Monticello Media LLC
WBRW, WPSK-FM, WRAD-FM, WVHK
History
First air date
1950;74 years ago (1950)
Call sign meaning
WRADford
Technical information [1]
Licensing authority
 FCC
Facility ID 73919
Class D
Power 5,000 watts day
37 watts night
Transmitter coordinates
 37°8′35.0″N80°34′38.0″W / 37.143056°N 80.577222°W / 37.143056; -80.577222
Translator(s) 103.5 W278AJ (Blacksburg)
Links
Public license information
Webcast Listen Live
Website WRADradio.com

WRAD (1460 kHz) is a commercial radio station licensed to Radford, Virginia, serving Pulaski and Montgomery Counties in Virginia. It simulcasts a talk radio format with co-owned WRAD-FM at 101.7 MHz. Programming is also heard on FM translator 103.5 W278AJ in Blacksburg, Virginia. [2]

Contents

WRAD-AM-FM are owned by Monticello Media LLC. The studios and offices are on Lee Highway in Radford. By day, WRAD is powered at 5,000 watts non-directional. But at night, to protect other stations on 1460 AM from interference, WRAD reduces power to only 37 watts. [3]

Programming

Much of the weekday schedule on WRAD-AM-FM is nationally syndicated. Hosts include Brian Kilmeade, Charlie Kirk, Sean Hannity, Ben Shapiro, Dave Ramsey and Red Eye Radio. Weekends feature shows on money, health, real estate, guns and technology. Weekend hosts include Kim Komando, Tom Gresham, as well as repeats of weekday shows. Most hours begin with an update from Fox News Radio.

History

The station signed on the air in 1950;74 years ago. In 1965, it added a sister station, WRAD-FM at 101.7 MHz.

WRAD-AM-FM had been owned and operated by Cumulus Media, Inc. [4] On September 6, 2018, Cumulus Media announced it will sell its Blacksburg cluster to Monticello Media. [5] The sale was approved December 1, 2018. [6]

Translator

Call sign Frequency City of license FID ERP (W) Class Transmitter coordinatesFCC info
W278AJ103.5 FM Blacksburg, Virginia 81543200D 37°11′11.6″N80°28′53.8″W / 37.186556°N 80.481611°W / 37.186556; -80.481611 (W278AJ) LMS

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References

  1. ↑ "Facility Technical Data for WRAD". Licensing and Management System. Federal Communications Commission.
  2. ↑ Radio-Locator.com/W278AJ
  3. ↑ Radio-Locator.com/WRAD-AM
  4. ↑ "WRAD Facility Record". Federal Communications Commission, audio division.
  5. ↑ Cumulus Sells Blacksburg Cluster To Monticello Media
  6. ↑ Six areas radio stations sold
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