Aviv 613 Vodka

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Aviv 613 Vodka
Type Vodka
ManufacturerTzfat Spirits of Israel
Country of originIsrael
Introduced2013 in United States
Alcohol by volume 40.0%
Proof (US) 80
Related products List of vodkas
Website Aviv Vodka

AVIV 613 Vodka is super premium vodka produced and bottled in Israel. AVIV is made by a family of vodka artisans whose ancestors moved from the Russian Empire to the Kabbalistic town of Tzfat in 1824. [1] The water in AVIV is harvested from natural aquifers underneath Israel and from Lake Tiberius.

Concept and launch

The idea for AVIV 613 was conceived in 2004 by Founder & CEO Marc Grossfield when he went to Israel and met with Yossi Gold, AVIV's master distiller. AVIV's parent company, Tzfat Spirits of Israel, LLC, was organized in the State of Minnesota (originally as Sfat Spirits of Israel, LLC) on August 27, 2004. AVIV 613 Vodka was officially launched in Minnesota on November 27, 2013. It took Yossi Gold 3 years to develop the recipe and formulation process. [2]

Ingredients, production, and bottle symbolism

Aviv uses the seven ingredients from the Bible that have spiritual significance. The grain alcohol and fruit alcohol is distilled and filtered separately three times each, then blended and distilled One time (a total of four distillations), then filtered six times. It is distilled four times from pomegranates, dates, grapes, figs, olives, wheat, and barley. The numbers "613" in its brand name refer to this 316 process (Hebrew reads right to left) in its physical definition. The numbers have a spiritual reference as well: The 613 laws of the Torah which are the same five books (First Testament) of the Christian Bible. Even though it is distilled using wheat, it passes the FDA labeling requirements to be labeled gluten-free. It is also kosher by four Israeli certification including the Orthodox Union. The bottle is triangular shaped and made with sand from the Negev Desert. It has Kabbalah symbols as well as the Hebrew alphabet on one side, the phrase "Celebrate Life" written in 27 languages on another.[ citation needed ]

Awards and acclaim

Aviv has received 6 Gold Medals, 4 for taste and 2 for package design. [3] In addition to the awards, it was featured in the 2014 Academy Awards swag bags along with other luxury products. [4]

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References

  1. "New luxury vodka captures essence of the 'Holy Land'".
  2. "Israelis Get A Taste For Alcohol".
  3. "Aviv Vodka Awards". Archived from the original on November 10, 2014. Retrieved November 10, 2014.
  4. "Israel's representative at the Oscars: Vodka".