Three Olives Vodka

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Three Olives Vodka
Three Olives Logo.JPG
Type Vodka
Manufacturer Proximo Spirits
DistributorProximo Spirits
Country of origin United Kingdom
Introduced1998
Alcohol by volume 30% - 35% (flavored)
40% (unflavored)
Proof (US) 60 – 80
Related products List of vodkas
Website threeolives.com

Three Olives Vodka is a brand of vodka produced and distilled in the United Kingdom and imported to the United States by Proximo Spirits. [1]

Vodka alcoholic distilled beverage

Vodka is a clear distilled alcoholic beverage with different varieties originating in Poland and Russia. It is composed primarily of water and ethanol, but sometimes with traces of impurities and flavorings. Traditionally it is made by distilling the liquid from cereal grains or potatoes that have been fermented, though some modern brands use fruits or sugar as the base.

United Kingdom Country in Europe

The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom or Britain, is a sovereign country located off the north­western coast of the European mainland. The United Kingdom includes the island of Great Britain, the north­eastern part of the island of Ireland, and many smaller islands. Northern Ireland is the only part of the United Kingdom that shares a land border with another sovereign state, the Republic of Ireland. Apart from this land border, the United Kingdom is surrounded by the Atlantic Ocean, with the North Sea to the east, the English Channel to the south and the Celtic Sea to the south-west, giving it the 12th-longest coastline in the world. The Irish Sea separates Great Britain and Ireland. The United Kingdom's 242,500 square kilometres (93,600 sq mi) were home to an estimated 66.0 million inhabitants in 2017.

United States Federal republic in North America

The United States of America (USA), commonly known as the United States or simply America, is a country comprising 50 states, a federal district, five major self-governing territories, and various possessions. At 3.8 million square miles, the United States is the world's third or fourth largest country by total area and is slightly smaller than the entire continent of Europe. With a population of over 327 million people, the U.S. is the third most populous country. The capital is Washington, D.C., and the most populous city is New York City. Most of the country is located contiguously in North America between Canada and Mexico.

Contents

History

Three Olives Vodka was founded by Guillaume Cuvelier in London in 1998, [2] and acquired by Proximo Spirits in 2007. [3]

London Capital of the United Kingdom

London is the capital and largest city of England and the United Kingdom. Standing on the River Thames in the south-east of England, at the head of its 50-mile (80 km) estuary leading to the North Sea, London has been a major settlement for two millennia. Londinium was founded by the Romans. The City of London, London's ancient core − an area of just 1.12 square miles (2.9 km2) and colloquially known as the Square Mile − retains boundaries that follow closely its medieval limits. The City of Westminster is also an Inner London borough holding city status. Greater London is governed by the Mayor of London and the London Assembly.

Ingredients and creation

Three Olives Vodka is made from quadruple-distilled winter wheat harvested in England. [4] The vodka is handcrafted and is available as a clear unflavored vodka as well as a variety of infused vodkas. [5] The flavored vodkas are made using the circulation method, where the vodka flows into the flavored liquid to create the flavored vodka. [6] The water used is sourced from a lake in Wales that was created by a dam that flooded in 1888, submerging an old village. [7]

Three Olives unflavored vodka is 40% alcohol by volume (80 proof). [2] Nearly all Three Olives flavored vodka types are 35% abv (70 proof).

Alcohol by volume

Alcohol by volume is a standard measure of how much alcohol (ethanol) is contained in a given volume of an alcoholic beverage. It is defined as the number of millilitres (mL) of pure ethanol present in 100 mL of solution at 20 °C (68 °F). The number of millilitres of pure ethanol is the mass of the ethanol divided by its density at 20 °C, which is 0.78924 g/mL. The ABV standard is used worldwide. The International Organization of Legal Metrology has tables of density of water–ethanol mixtures at different concentrations and temperatures.

Varieties

Name ABV Flavor
Berry35%Mixed berries
Bubble35%Bubble Gum
Burst35%Fruit Fusion Flavour
Cake35%Birthday cake
Cherry35%Dark cherries
Chocolate35%Chocolate
Citrus35%Lemon and lime
Classic40%Unflavored
Dude35%Lemon and lime
Elvis Presley
Coconut Water
30%Coconut
Grape35%Concord grapes
Loopy35%Tropical fruit
Mango35%Mango
Marilyn Monroe Strawberry35%Strawberries and cream
Orange35%Orange
Pomegranate35%Pomegranate
Purple35%Frozen crushed grapes
Rangtang35%Oranges and tangerines
Raspberry35%Raspberry
Root Beer35%Root beer
S'mores35%Chocolate, marshmallow and graham crackers
Supercola35%Cola
Tartz35%Sweet and tart fruit flavors
Triple Shot Espresso35%Espresso
Vanilla35%Vanilla
Watermelon35%Watermelon
Whipped Cream35%Whipped cream

Honors and awards

Three Olives won six consecutive Impact "Hot Brand" awards from 2005 to 2010, from spirits industry magazine Impact. [3] In 2005, Wine Enthusiast magazine gave Three Olives unflavored vodka a Superb (90-95) / Highly Recommended rating, and its Vanilla and Orange flavors a Superb (90-95) / Highly Recommended rating. [6]

<i>Wine Enthusiast Magazine</i>

Wine Enthusiast Companies is a multichannel marketer of a growing line of wine- and spirits-related products. The company addresses the wholesale, retail and consumer-direct markets and is headquartered one hour outside Manhattan in Valhalla, New York.

Advertising

In 2013, Three Olives launched a $20 million international print, billboard and digital advertising campaign starring actor Clive Owen. The ads feature atmospheric stills of Owen in a variety of London locations, reflecting the vodka's British origin. [4] That same year, Three Olives partnered with the estate of Marilyn Monroe to create a Marilyn Monroe Strawberry Vodka, with a strawberries and cream flavor. [8] The bottle's label featured a classic image of Monroe standing over a subway grate as the wind ruffles her white dress. [9] The deal was a three-year license that expired in January 2016, hence the Strawberry vodka had dropped the Monroe name during 2015 production. Proximo previously launched a $10 million animated campaign for the vodka in 2011, [10] and their grape-flavored Purple vodka was endorsed by rapper Lil' Kim in a 2010 national ad campaign. [11]

Clive Owen English film, television and stage actor

Clive Owen is an English actor. He first gained recognition in the United Kingdom for playing the lead role in the ITV series Chancer from 1990 to 1991. He received critical acclaim for his work in the film Close My Eyes (1991) before earning international attention for his performance as a struggling writer in Croupier (1998). In 2005, he won a Golden Globe and a BAFTA Award and was nominated for an Academy Award for Best Supporting Actor for his performance in the drama Closer (2004).

Marilyn Monroe American actress, model, and singer

Marilyn Monroe was an American actress, model, and singer. Famous for playing comedic "blonde bombshell" characters, she became one of the most popular sex symbols of the 1950s and early 1960s and was emblematic of the era's changing attitudes towards sexuality. Although she was a top-billed actress for only a decade, her films grossed $200 million by the time of her unexpected death in 1962. More than half a century later, she continues to be a major popular culture icon.

Lil Kim American rapper, actress and model from New York

Kimberly Denise Jones, known professionally as Lil' Kim, is an American rapper, songwriter, model, and actress. Born and raised in Brooklyn, New York, she lived much of her adolescent life on the streets after being expelled from home. In her teens, Jones would freestyle rap, heavily influenced by fellow female hip-hop artists like MC Lyte and The Lady of Rage. In 1994, she was discovered by fellow rapper The Notorious B.I.G., who invited her to join his group Junior M.A.F.I.A.; their debut album, Conspiracy, generated two top 20 singles in the United States and was certified gold by the Recording Industry Association of America (RIAA).

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References

  1. Dave Smith, "Shake Things Up with Three Olives Flavored Vodkas," Pulse, August 3, 2009.
  2. 1 2 About Three Olives Vodka, GoKlinq.com. Accessed February 9, 2014.
  3. 1 2 “Facing Intense Competition, Proximo’s Three Olives Makes $20 Million Ad Play,” Shaken News Daily, January 17, 2013.
  4. 1 2 Becky Paskin, “Clive Owen Stars in $20M Three Olives Vodka Adverts,” The Spirits Business, January 29, 2013.
  5. Colleen Graham, “Three Olives Flavored Vodkas,” About.com Cocktails. Accessed February 9, 2014.
  6. 1 2 F. Paul Pacult, “Proof Positive,” Wine Enthusiast , May 2005.
  7. "About". Three Olives Vodka. Retrieved 2019-04-04.
  8. Samantha Graham, “Top 10 Spirit Launches in March,” The Spirit Business, April 9, 2013.
  9. Andrew Adam Newman, “Marilyn Monroe’s Star Still Shines in Ad Campaigns,” New York Times , August 5, 2013.
  10. Tanya Irwin, “Three Olives Vodka Launches $10M Campaign,” Marketing Daily, March 30, 2011.
  11. Clyde Smith, “Lil’ Kim To Bring Flavor to the Three-O Vodka Launch of Purple,” Hip Hop Press, August 10, 2010.