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A chief visionary officer or chief vision officer (CVO) is an executive function in a company like a CEO or COO. The title is sometimes used to formalize a high-level advisory position and other times used to define a higher-ranking position than that held by the CEO. In some cases, the CVO is added to the CEO-title (for CEO/CVO status), much in the same way that people with multiple university degrees list them after their names.
The CVO is expected to have a broad and comprehensive knowledge of all matters related to the business of the organization, as well as the vision required to steer its course into the future. The person in charge must have the core-competencies of every executive, and the visionary ideas to move the company forward, defining corporate strategies and working plans.
The role has expanded to include formalizing the company’s strategic-planning processes, forging new working relationships and synergies across the organization, and establishing greater transparency and accountability for those people carrying out the company’s strategy.
Companies add CVOs to their management teams, or sometimes a Chief Strategy Officer (CSO), for different reasons :
These reasons make it more difficult for CEOs to be on top of everything, even in areas as important as strategy execution and vision direction.
Strategy development has become a continuous process, and successful execution depends on rapid and effective decision-making. Further, as Harvard Business School professor Joseph L. Bower has noted: "Iron-fisted control of execution often eludes the top team’s grasp, as line executives seek to define strategy on their own terms." [1]
Einar Stefferud, co-founder and CVO of First Virtual Holdings in 1994, is usually recognized as the first CVO.
Another early CVO was Tim Roberts of Broadband Investment Group. Roberts said[ citation needed ] he invented the title to recognize the visionary attributes needed to integrate a complex business with many diverse aspects. Roberts chose the title to define his role in the organization, and didn't intend the designation to proliferate across the corporate world in the way that it has.
Corporate titles or business titles are given to corporate officers to show what duties and responsibilities they have in the organization. Such titles are used by publicly and privately held for-profit corporations, cooperatives, non-profit organizations, educational institutions, partnerships, and sole proprietorships that also confer corporate titles.
A chief executive officer (CEO) is the highest officer charged with the management of an organization – especially a company or nonprofit institution.
A chief financial officer (CFO), also known as a treasurer, is an officer of a company or organization who is assigned the primary responsibility for making decisions for the company for projects and its finances . The CFO thus has ultimate authority over the finance unit and is the chief financial spokesperson for the organization.
Chief information officer (CIO), chief digital information officer (CDIO) or information technology (IT) director, is a job title commonly given to the most senior executive in an enterprise who works with information technology and computer systems, in order to support enterprise goals.
A chief operating officer (COO) is an executive in charge of the daily operations of an organization. COOs are usually second-in-command immediately after the CEO, and report directly to them, acting on their behalf in their absence.
A chief marketing officer (CMO), also called a global marketing officer or marketing director, or chief brand officer, is a corporate executive responsible for managing marketing activities in an organization. Whilst historically these titles may have signified a legal responsibility, for example at Companies House in the UK, the titles are less strict/formal in the 21st Century and allow companies to acknowledge the evolving and increasingly significant role that marketers can play in an organisation, not least because of the inherent character of successful marketers. The CMO leads brand management, marketing communications, market research, product marketing, distribution channel management, pricing, customer success, and customer service.
B. Kevin Turner is an American businessman and investor who is the chairman of Zayo Group and the vice chairman of Albertsons/Safeway Inc.
A Chief Data Officer (CDO) is a corporate officer responsible for enterprise-wide governance and utilization of information as an asset, via data processing, analysis, data mining, information trading and other means. CDOs usually report to the chief executive officer (CEO), although depending on the area of expertise this can vary. The CDO is a member of the executive management team and manager of enterprise-wide data processing and data mining.
A chief information security officer (CISO) is a senior-level executive within an organization responsible for establishing and maintaining the enterprise vision, strategy, and program to ensure information assets and technologies are adequately protected. The CISO directs staff in identifying, developing, implementing, and maintaining processes across the enterprise to reduce information and information technology (IT) risks. They respond to incidents, establish appropriate standards and controls, manage security technologies, and direct the establishment and implementation of policies and procedures. The CISO is also usually responsible for information-related compliance. The CISO is also responsible for protecting proprietary information and assets of the company, including the data of clients and consumers. CISO works with other executives to make sure the company is growing in a responsible and ethical manner.
The public relations officer (PRO) or chief communications officer (CCO) or corporate communications officer is a C-suite level officer responsible for communications, public relations, and/or public affairs in an organization. Typically, the CCO of a corporation reports to the chief executive officer (CEO). The CCO may hold an academic degree in communications. A Public Relations Officer has a positive public opinion of an organization and increased brand knowledge as their first concern. They access and monitor their client's online presence to prepare the right message to convey. They can also coach clients on the importance of self-image and how to communicate with the media. A Public Relations Officer aims to positively handle and communicate information internally and externally.
The following outline is provided as an overview of and topical guide to business management:
The chief sustainability officer, sometimes known by other titles, is the corporate title of an executive position within a corporation that is in charge of the corporation's "environmental" programs. Several companies have created such environmental manager positions in the 21st century to formalize their commitment to the environment. The rise of the investor ESG movement and stakeholder capitalism, has increased the need for corporations to address sustainability and social issues across their value chain, and address growing needs of external stakeholders. Normally these responsibilities rest with the facility manager, who has provided cost effective resource and environmental control as part of the basic services necessary for the company to function. However, as sustainability initiatives have expanded beyond the facility — so has the importance of the position to what is now a C-level executive role. The position of CSO has not been standardized across industries and individual companies which leads it to take on differing roles depending on the organization. The position has also been challenged as symbolic, in that it does not actually have the effect of increasing sustainable practices.
Chief channel officer (CCO) is a corporate title for the person responsible for all indirect revenue with a partner within an organization. The Channel Chief typically reports to the chief executive officer (CEO) as a corporate officer or to the chief operating officer (COO). The CCO is usually an executive or senior vice president position.
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A chief customer officer (CCO) is the executive responsible in customer-centric companies for the total relationship with an organization’s customers. This position was developed to provide a single vision across all methods of customer contact. The CCO is often responsible for influencing corporate activities of customer relations in the call centre, sales, marketing, user interface, finance (billing), fulfillment and post-sale support. The CCO typically reports to the chief executive officer, and is potentially a member of the board of directors.
A chief web officer (CWO) is the highest-ranking corporate officer (executive) in charge of an organisation's web presence, including all internet and intranet sites. As a corporate officer position, the CWO reports directly to the CEO. A CWO will generally be very skilled with HTML, CSS, JavaScript, PHP, ASP, SQL, et cetera. It is not as common a role as the growing chief digital officer.
The chief commercial officer (CCO) is an executive-level role, with the holder being responsible for the commercial strategy and the development of an organization. It typically involves activities relating to marketing, sales, product development and customer service to drive business growth and market share. As a corporate officer position, the CCO generally reports directly to the chief executive officer (CEO) and is primarily concerned with ensuring the integrated commercial success of an organization. The role typically must combine technical knowledge of the relevant field with strong marketing and business development skills.
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A chief revenue officer (CRO) is a corporate officer (executive) responsible for all revenue generation processes in an organization. In this role, a CRO is accountable for driving better integration and alignment between all revenue-related functions, including marketing, sales, customer support, pricing, and revenue management.