Corporate (2006 film)

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Corporate
Corporate(Film).jpg
Theatrical release poster
Directed by Madhur Bhandarkar
Screenplay by
Story by
  • Madhur Bhandarkar
  • Manoj Tyagi
  • Ajay Monga
Starring
CinematographyMahesh Limaye
Edited by Devendra Murdeshwar
Music by Shamir Tandon
Distributed by Sahara One
Release date
  • 7 July 2006 (2006-07-07)
Running time
142 minutes [1]
LanguageHindi

Corporate is a 2006 Indian Hindi-language drama film directed by Madhur Bhandarkar, starring Bipasha Basu, Kay Kay Menon, Payal Rohatgi, Minissha Lamba and Raj Babbar. The film is about the power game between two powerful industrialists. It was a moderate commercial success.

Contents

Plot

Corporate revolves around the power games between two industrialists, The Sehgal Group of Industries (SGI) owned by Vinay Sehgal and the Marwah Group of Industries (MGI) owned by Dharmesh Marwah. The two companies are traditional rivals in the food and beverages products business. Nishigandha "Nishi" Dasgupta is the vice-president of SGI, while Vinay's brother-in-law Ritesh joins in later as senior vice president.

Ashwini, a politician backed by Vinay, become the Union Finance Minister, which helps the SGI enter a lucrative partnership with international food products giants Friscon.

In a CII meeting, the state Finance Minister Gulabrao declares that a public sector unit (PSU) is for sale. Both the companies pounce into the competition using every tactic they have to outperform each other. But last-minute politicking by Dharmesh with Gulabrao leads to the PSU going to the MGI, leaving Vinay disappointed.

However, Nishi charms MGI CEO Pervez, and is then able to steal critical information from his laptop computer: she finds out that Dharmesh had been misleading the media that the MGI were planning to manufacture mineral water in the plant, whereas in reality the plan was to manufacture a mint-based soft drink. The SGI publicly announces that it will be launching its own mint-based soft drink, which it has named "Just Chill", pre-empting the MGI's planned launch. Dharmesh traces the leak to Pervez and fires him.

Ten days before the launch of the drink, Vinay learns that the FDA has found the presence of a large amount of pesticides in the drink. But he cold-heartedly decides to launch the product by bribing the FDA agents, though CEO Naveen resigns from the SGI. The drink is a great success, but another SGI executive is unhappy that Ritesh is being made the CEO, and he leaks the secret about "Just Chill" containing pesticides to Dharmesh who, along with Gulabrao, blows up the issue in the media, leading to a raid on the SGI plants and a case on the Sehgals. Vinay decides that the only solution is for an SGI employee who is not a member of the Sehgal family to take the blame for the blunder. Nishi is chosen for that role.

Ritesh is called on by his sister Chhaya Sehgal, where she asks him to convince Nishi to sacrifice for the company. Initially disagreeing, Ritesh agrees to convince Nishi on the insistence of Sehgal as he promises that Nishi would be released by the Enquiry Commission soon. A foreign investor, holding major stake in Friscon, urges Ashwini to settle the dispute between the two as this would lead to capital flight and foreign investors will pull back their investments, causing serious havoc in the business market. Ashwini discusses the issue with Gulabrao and both the ministers mediate between Dharmesh and Vinay to settle down the issue. Dharmesh agrees to withdraw all the allegations suited through the NGOs and draw the limitations in Friscon. However, Gulabrao refuses to release Nishi as it would dent his chances of chief minister-ship as elections roars near.

Meanwhile, Ritesh learns that Nishi is pregnant with his baby. Ritesh, angry about it, threatens to expose Vinay in front of the media if Nishi is not released within 48 hours. The next day he is found dead, having fallen from the terrace of his apartment building. It is assumed to be suicide but some think otherwise. The film ends with the narrator concluding that Dharmesh and Vinay are living happily in their world, whereas there is no place of emotions in corporate world as Nishi is the victim of their tactics. The film shows Nishi still fighting the case after two years of the incident with her child.

Cast

Soundtrack

The music was scored by Shamir Tandon and the lyrics were penned by Sandeep Nath.

#TitleSinger(s)Duration
1"Lamha Lamha Zindagi Hai" Asha Bhosle 06:14
2"Lamha Lamha Zindagi Hai " (Sad)Asha Bhosle01:44
3"O Sikander" Kailash Kher, Sapna Mukherjee 06:26
4"O Sikander" (Desi Mix)Kailash Kher, Sapna Mukherjee, Sonu Kakkar 05:18
5"O Sikander" (International Dance)Kailash Kher, Sapna Mukherjee, S-Endz, DJ Swami 05:42
6"Peele Peele"Sangeet Haldipur, Vasundhara Das 04:37
7"Yahan Sab Ko Sab Corporate Title" Alisha Chinai, Gary Lawyer04:09
8"Yahan Sab Ko Sab" (Easy Mix)Sameer Dattani, Rajat Kapoor, Payal Rohatgi 04:34

Reception

A critic from BBC wrote that "a provocative social commentary, with all the elements of good filmmaking keenly in evidence, the portrait painted of the corporate world is deeply disturbing. For all its startling realism the film is intensely watchable". [2] A critic from Rediff.com wrote that "with its urban premise, intricate dialogue and stark realism, Corporate might not be a box office smash. It's still a smart, gripping, honest film. And that should count for something". [3] A critic from The Times of India recommended the film to "watch it for its topicality and the novelty of the story". [4]

Awards

Bipasha Basu won the following awards for best actress:

She received further nominations for Star Screen Awards, Filmfare Awards and Zee Cine Awards. Kay Kay Menon was also nominated for GIFA Best Supporting Actor.

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References

  1. ↑ "Corporate". British Board of Film Classification .
  2. ↑ "BBC – Movies – review – Corporate". BBC.
  3. ↑ "Corporate: Smart and gripping". Rediff.com.
  4. ↑ "Corporate". The Times of India. 30 March 2016. Retrieved 5 June 2022.
  5. ↑ "Lage Raho Munnabhai upstages Rang De.. at GIFA as best film". Zee News. 10 December 2006. Archived from the original on 30 September 2007. Retrieved 17 April 2017.
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