Dig It (Skinny Puppy song)

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"Dig It"
Dig It (1986) cover.png
Single by Skinny Puppy
from the album Mind: The Perpetual Intercourse
Released 1986
Format CD, Vinyl, 12"
Genre Post-industrial
Label Nettwerk/Capitol/EMI
Songwriter(s) Kevin Crompton, Kevin Ogilvie
Producer(s) Dave Ogilvie and cEvin Key
Skinny Puppy singles chronology
"Dig It"
Audio sample
Professional ratings
Review scores
AllMusic Star full.svgStar full.svgStar empty.svgStar empty.svgStar empty.svg [1]

"Dig It" is a single by the band Skinny Puppy, taken from their 1986 album Mind: The Perpetual Intercourse . Nine Inch Nails frontman Trent Reznor once mentioned that the song influenced the first song he wrote, "Down in It". [2] He would, later in his career, go on to admit in interviews that he outright lifted some samples of the song for "Down in It".

Single (music) type of music release usually containing one or two tracks

In the music industry, a single is a type of release, typically a song recording of fewer tracks than an LP record or an album. This can be released for sale to the public in a variety of different formats. In most cases, a single is a song that is released separately from an album, although it usually also appears on an album. Typically, these are the songs from albums that are released separately for promotional uses such as digital download or commercial radio airplay and are expected to be the most popular. In other cases a recording released as a single may not appear on an album.

Skinny Puppy band

Skinny Puppy is a Canadian industrial music group formed in Vancouver, British Columbia in 1982. The group is widely considered to be one of the founders of the electro-industrial genre. Initially envisioned as an experimental side project by cEvin Key while he was in the new wave band Images in Vogue, Skinny Puppy evolved into a full-time project with the addition of vocalist Nivek Ogre. Over the course of a dozen studio albums and many live tours, Key and Ogre have been the only constant members. Other members have included Dwayne Goettel (1986–1995), Dave "Rave" Ogilvie, Mark Walk (2003–present), and a number of guests, including Bill Leeb, Al Jourgensen (1989), and many others.

<i>Mind: The Perpetual Intercourse</i> 1986 studio album by Skinny Puppy

Mind: The Perpetual Intercourse is the second studio album by Skinny Puppy, released on September 5, 1986. It contained the single "Dig It", which inspired several industrial music contemporaries, including Nine Inch Nails. "Dig It" received extensive airplay on MTV and was listed by Billboard as a recommended dance track. The song "Stairs and Flowers" was also released as a single.


In 2015, Treble magazine named "Dig It" one of the ten most essential industrial songs to come out of the 80s. [3]

Track listing

1."Dig It (12" Version)"7:24
2."The Choke (Re-Grip)"6:11
3."Film" (Only included on the Play It Again Sam 12" release. [4] )2:51


Nivek Ogre Canadian singer

Nivek Ogre is a Canadian musician, performance artist and actor, best known for his work with the industrial music group Skinny Puppy, which he co-founded with cEvin Key. Since 1982, he has served as Skinny Puppy's primary lyricist and vocalist, occasionally providing instrumentation and samples. Ogre's charismatic personality, guttural vocals and use of costumes, props, and fake blood on stage helped widen Skinny Puppy's fanbase and has inspired numerous other musicians.

cEvin Key Canadian musician

cEvin Key is a Canadian musician, songwriter, producer, and composer. He is best known as a member of the industrial music group Skinny Puppy, which he co-founded in 1982 with singer Nivek Ogre. Initially a side project while he was with the new wave band Images in Vogue, Skinny Puppy quickly became his primary musical outlet following a record deal with Nettwerk Records in 1984.



017.The Burial of Sarah.jpg
The Burial of Sarah
Etchings by Gustave Doré.

Dave "Rave" Ogilvie is a Canadian record producer, mixer, and musician. He is best known as a producer/mixer/re-mixer of industrial music and has been associated with bands such as Skinny Puppy, Nine Inch Nails, Severed Heads, The Birthday Massacre, Marilyn Manson, Jakalope, Killing Joke, Einstürzende Neubauten, KMFDM, 16Volt, Pop Will Eat Itself, Left Spine Down, Raggedy Angry and Johnny Hollow.

Steven R. Gilmore is an artist and graphic designer most known for his work on album cover design, particularly his role as in-house artist for Nettwerk Records for much of the 1980s and 1990s. He has designed record album sleeves for Skinny Puppy, Nickelback, A Perfect Circle, BT, Machines of Loving Grace, Two Steps from Hell and many others. Gilmore also created the promotional materials for films such as The Dark Knight, 300, Watchmen and The Lord of the Rings.

Gustave Doré French artist, engraver, illustrator and sculptor

Paul Gustave Louis Christophe Doré was a French artist, printmaker, illustrator, comics artist, caricaturist, and sculptor who worked primarily with wood engraving.


A video was produced for this song. The video begins with cEvin Key in a graveyard with a child. The scene then moves to an office where a man, while working, has a heart attack and dies. In the graveyard Key begins filling in an open grave filled with various office supplies, while this is occurring Ogre is singing a refrain that contains the line, "execute economic slave." The video features a curious style of letterboxing, that utilizes the extra space at the top and bottom of the screen with various distorted imagery. MuchMusic banned the video because the bars were perceived as containing subliminal messages. [5]

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  1. "Skinny Puppy – Dig It". AllMusic . Retrieved May 28, 2018.
  2. "Holland Interviews". The NIN Hotline. Retrieved 2010-07-20.
  3. Terich, Jeff; Blyweiss, Adam; Green, Liam. "10 Essential '80s Industrial Tracks (October 8, 2015)". Treble. Treblezine. Archived from the original on August 17, 2018. Retrieved 24 February 2019.
  4. 1 2 Kern, Jay (2010). Skinny Puppy: The Illustrated Discography (Second Edition). Mythos Press. p. 74.
  5. Key, cEvin (August 13, 2010). "Nardwuar interviews Skinny Puppy's cEvin Key" (Interview). Interviewed by Nardwuar the Human Serviette. Vancouver: CITR-FM . Retrieved May 21, 2018.