KUNA-FM

Last updated
KUNA-FM
KUNA LaPoderosa96.7 logo.png
Broadcast area Palm Springs, California
Frequency 96.7 MHz
BrandingLa Poderosa 96.7
Programming
Format Regional Mexican
Ownership
Owner
KUNA-LD, KESQ-TV, KPSP-CD
History
First air date
August 1987 (1987-08)
Former call signs
KBZT-FM (1987–1993)
Technical information
Facility ID 52182
Class A
ERP 970 watts
HAAT 177 meters (581 ft)
Transmitter coordinates
33°48′8″N116°13′30″W / 33.80222°N 116.22500°W / 33.80222; -116.22500
Links
Website kunamundo.com

KUNA-FM is a commercial regional Mexican music radio station in La Quinta, California, broadcasting to the Palm Springs, California, area on 96.7 FM. It is owned by News-Press & Gazette Company, through its Gulf-California Broadcast Company subsidiary.

Contents

History

KBZT-FM "K-Best" signed on the air in August 1987 with a syndicated adult standards format. [1] The call letters had been scooped up on October 2, 1986, from the Los Angeles station that dropped them to become KLSX just days before. On February 17, 1992, KBZT-FM flipped to country music, citing the high popularity of country nationwide and the lack of a local country station on FM. [2]

The country music came to an end on October 1, 1993, when the station became a simulcast with KUNA (1400 AM) as KUNA-FM. The flip came about even though KBZT outrated KUNA at the time. [3]

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References

  1. "KBZT-FM joins lineup of Coachella Valley radio stations". Desert Sun. August 13, 1987. Retrieved August 1, 2019.
  2. "KBZT becomes valley's first FM country station". Desert Sun. February 18, 1992. Retrieved August 1, 2019.
  3. Fessier, Bruce (October 4, 1993). "Country fans disappointed" . Retrieved August 1, 2019.