KLLE

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KLLE
Broadcast area Fresno, California
Frequency 107.9 MHz
BrandingLA Picosa 107.9
Programming
Format Regional Mexican
Affiliations Los Angeles Dodgers Spanish Radio Network
Ownership
Owner
  • Latino Media Network
  • (Latino Media Network, LLC)
KOND, KRDA
History
First air date
1995 (as KZFT at 107.7)
Former call signs
Merced:
KXDE (1990–1995, CP)
KZFT (1995–1996)
KFIE (1996–1999)
KAJZ (1999–2002)
KZMR (4/11/2002-4/19/2002)
North Fork:
KZOL (2002–2005)
Former frequencies
Merced:
107.7 MHz (1995–2002)
Call sign meaning
La KaLLE (former station branding)
Technical information [1]
Licensing authority
FCC
Facility ID 31716
Class B1
ERP 1,750 watts
HAAT 374 meters
Links
Public license information
Webcast Listen live (via iHeartRadio)

KLLE (107.9 FM) is located in the North Fork, California, area and broadcasts in the Fresno area known as "LA Picosa". It is owned by Latino Media Network; under a local marketing agreement, it was programmed by former owner TelevisaUnivision's Uforia Audio Network until 2024, and broadcasts a regional Mexican format. Prior to its current format, it broadcast a Spanish adult contemporary format and before that, a format known as "Raggaeton", an Hispanic form of reggae, along with a mix of hip hop under the same call sign of KLLE.

Contents

On September 28, 2014, the former station branding "La Kalle" was changed to "Latino Mix".

On May 2, 2016, KLLE changed its format to regional Mexican, branded as "Zona MX 107.9". [2]

On December 1st, 2024 the station rebranded from "Zona MX 107.9" to "LA Picosa 107.9" keeping the same Regional Mexican Format. As of December 9th, 2024 "El Terrible" From Spanish Broadcasting System Joins the station from 6AM-10AM adding Fresno affiliate to his portfolio.

KLLE-FM 107.9 logo.jpg Zona MX 107.9.jpg

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References

  1. "Facility Technical Data for KLLE". Licensing and Management System. Federal Communications Commission.
  2. KLLE Fresno Flips to Zona MX Radioinsight - May 2, 2016

37°17′42″N119°33′54″W / 37.295°N 119.565°W / 37.295; -119.565