KLQV

Last updated
KLQV
KLQV.png
Broadcast area San Diego metropolitan area
Frequency 102.9 MHz
BrandingAmor 102.9
Programming
Language(s) Spanish
Format Spanish AC
Ownership
Owner
KLNV
History
First air date
1963 (as KBBW)
Former call signs
KBBW (1963-1972)
KPSE (1972-1974)
KEZL (1974-1984)
KSDO-FM (1984-1987)
KSWV (1987-1989)
KSDO-FM (1989-1992)
KCLX (1992-1995)
KKBH (1995-1997)
KJQY (1997-1998)
KCDE (10/17/1998-10/28/1998)
Call sign meaning
K-LQVe (first Spanish format K-Love) [1]
Technical information
Facility ID 51164
Class B
ERP 30,000 watts
HAAT 192.7 meters
Links
Webcast Listen Live
Website Amor 102.9

KLQV (102.9 FM, "Amor 102.9") is a Spanish AC radio station in San Diego, California, broadcasting from an antenna located on top of Mount Soledad in La Jolla. The station is owned by TelevisaUnivision along with KLNV. It forms as a part of the Uforia Audio Network.

Contents

History

The station signed on in 1963 as KBBW and was owned by the Bible Institute of Los Angeles. While the application had been filed in 1959, several changes, including a callsign change and a frequency change from the original 102.5 MHz, had occurred before the station went on air.

In 1970, the Bible Institute, then doing business as Biola Schools and Colleges, sold KBBW and sister station KBBI in Los Angeles to PSA Broadcasting, a subsidiary of San Diego-based Pacific Southwest Airlines, for $1.15 million. [2] PSA changed KBBW's callsign to KPSE, then to KEZL in 1974. The company operated four stations in California, all with easy listening formats.

In 1984, KEZL dropped easy listening to become Top 40-formatted KSDO-FM, known on air as "KS103". Several different formats followed in the late 1980s and 1990s. On September 25, 1987, the station was renamed KSWV and began a two-year stint with a smooth jazz format known as "The Wave". [3] On August 31, 1989, the station flipped to classic rock as KSDO-FM ("Classic 103"), changing call letters to KCLX in March 1992; this format lasted until April 1995. [4] The classic rock format was then changed to 70s Hits and later a Soft AC format as KKBH ("The Beach"), followed by adult contemporary with the branding "Mix 102.9". [5]

In the fall of 1997, after market research showed some ratings reporters still wrote KJQY in their diaries, "K-Joy" was launched on 102.9 FM, marking the return of the callsign that had formerly existed on 103.7.

Jacor, which owned KJQY along with other stations, bought Nationwide Broadcasting, which owned additional stations in the San Diego radio market, in 1997. The combination of the two clusters necessitated a sale to stay under FCC ownership limits. Jacor shed KJQY, along with KKLQ at 106.5, to Heftel Broadcasting, a forerunner to today's Univision Radio, and moved the KJQY calls and format to 94.1 MHz.

Heftel, an operator of primarily Spanish-language radio stations, set up shop in San Diego, changing the station's calls to KLQV after 11 days with a placeholder callsign. After a stint as "K-Love 102.9" (no relation to the Christian radio network of the same name and, coincidentally, a name used by Los Angeles sister station KLVE, the station rebranded as "Viva 102.9" in 2004. [1]

In early 2006, prompted by the flip of XHOCL-FM to Spanish oldies, KLQV flipped to the format as well to provide competition. The move resulted in an immediate ratings boost; after the station rated a 1.0 in the fall 2005 Arbitron ratings, the number soared to 3.4, making it the #1 rated Spanish language radio station in the San Diego radio market. In April 2014, KLQV switched to Spanish Adult Hits as 102.9 FM Más Variedad.

On February 6, 2018, Univision dropped the "Más Variedad" Spanish Adult Hits format and switched it to Spanish AC as Amor 102.9. Although the music and radio shows are syndicated and heard from KBRG in San Jose and KOMR in Phoenix simultaneously, which also carries the Amor format. The “Amor” stations are similar to KLVE in Los Angeles which is one of the most listened Spanish language radio stations in the United States.

In March 2019, Univision placed all their stations into their new Uforia Audio Network, The station joined Uforia on March 15.

Related Research Articles

KLVE Spanish-language radio station in Los Angeles

KLVE is a commercial FM radio station licensed to Los Angeles, California with a Spanish AC format. The station is owned by TelevisaUnivision, and is the flagship station for the Uforia Audio Network. The station has studios and offices located on Center Drive in West Los Angeles, and the transmitter is located atop Mount Wilson. KLVE also uses a 100-watt booster station in Santa Clarita, KLVE-FM1 on 107.5 MHz.

KSCA is a commercial FM radio station licensed to Glendale, California and broadcasting to the Greater Los Angeles area. KSCA is owned by TelevisaUnivision, and it airs a Regional Mexican radio format. The station has studios and offices on Center Drive in West Los Angeles. KSCA's transmitter is on Mount Wilson.

KWID is a commercial radio station that is licensed to Las Vegas, Nevada. The station is owned by Lotus Communications and broadcasts a Spanish-language adult hits format. The KWID studios are located in the unincorporated community of Spring Valley in Clark County and its transmitter is on Black Mountain in Henderson.

KMYI Hot adult contemporary radio station in San Diego

KMYI is a commercial radio station in San Diego, California, airing a hot adult contemporary music format. It is owned by iHeartMedia. Its studios are located in San Diego's Kearny Mesa neighborhood on the northeast side, and the transmitter is located in La Jolla. It broadcasts from the KGTV Tower, shared with several other San Diego FM stations and KGTV. KMYI is the oldest continuously operating FM station in the San Diego metropolitan area.

KSOL is a Spanish language radio station in San Francisco, California. KSQL simulcasts the station in Santa Cruz. KSOL and KSQL program a format consisting of regional Mexican music and talk shows. Both stations are owned by TelevisaUnivision USA. Its studios are located at 1940 Zanker Road in San Jose, and the KSOL transmitter is on Mount Sutro.

KRZZ Regional Mexican radio station in San Francisco

KRZZ is a commercial radio station located in San Francisco, California, broadcasting to the San Francisco Bay Area on 93.3 FM. KRZZ airs a regional Mexican music format branded as "La Raza". The station's studios are located in San Jose just north of downtown, and the transmitter is located in the San Bruno Mountains.

KOMR Radio station in Sun City, Arizona, United States

KOMR in Sun City, Arizona, is a Spanish AC radio station serving the Phoenix area. The Univision station, along with sister stations KQMR in Globe and KKMR in Arizona City, is known on-air as "Amor 106.3".

KHOT-FM Radio station in Paradise Valley, Arizona

KHOT-FM (105.9 MHz) is a radio station licensed to Paradise Valley, Arizona. Carrying a Regional Mexican format, the station serves the Phoenix area. The station, owned by Univision, is known as "Que Buena 105.9".

WREW is a commercial FM radio station licensed to Fairfield, Ohio, and serving the Cincinnati metropolitan area. The station broadcasts an adult contemporary radio format and is owned by Hubbard Broadcasting. The studios and offices are on Reading Road at Interstate 71, just northeast of Downtown Cincinnati.

KLNV Regional Mexican radio station in San Diego

KLNV is a Regional Mexican radio station broadcasting to the San Diego metropolitan area. It is owned by TelevisaUnivision, and is a part of the Uforia Audio Network. Studios are located on West Broadway in San Diego, with its antenna located near 60th Street and Tooley Street in San Diego's Emerald Hills neighborhood, and is co-located with KWFN and KOGO.

KISF Radio station in Las Vegas, Nevada

KISF is a commercial radio station located in Las Vegas, Nevada. KISF airs a regional Mexican music format, and is the Las Vegas affiliate for El Bueno, La Mala, Y El Feo in the morning. Its studios are in Spring Valley and its transmitter is on Black Mountain in Henderson.

KDHT (FM) Contemporary hit radio station in Denver

KDHT is a commercial radio station in Denver, Colorado. KDHT broadcasts a Top 40 format branded as "Hits 95.7", and is owned by iHeartMedia. The station has studios and offices on South Monaco Street in the Denver Tech Center, while the transmitter site is atop Lookout Mountain in Golden.

KLTN Radio station in Houston, Texas

KLTN is a Regional Mexican radio station broadcasting in Houston, Texas, United States. Owned by Univision Radio, its studios are in Uptown Houston and the transmitter is located on the historic (1948) KNUZ tower, along with sister station KAMA-FM, at 315 N. Ennis Street in the East End.

Uforia Audio Network Radio network in the United States

Uforia Audio Network is the radio broadcasting and music events division of TelevisaUnivision USA. Formerly known as Hispanic Broadcasting Corporation and Univision Radio, it is the eighth-largest radio broadcaster in the United States, and the largest specifically catering to Hispanic and Latino Americans. The company is headquartered in Los Angeles.

WYGY Radio station in Fort Thomas, Kentucky

WYGY is a radio station broadcasting a country music format. Licensed to the suburb of Fort Thomas, Kentucky, it serves the Cincinnati, Ohio metropolitan area. It first began broadcasting in 1993 under the call sign WAAR. The station is currently owned by Hubbard Broadcasting. Its studios are located just northeast of Downtown Cincinnati and the transmitter site is in Finneytown, Ohio.

KKRG-FM Radio station in Santa Fe, New Mexico

KKRG-FM is a radio station licensed to Santa Fe, New Mexico, covering the Albuquerque area and northern New Mexico. It is currently owned by American General Media. Its studios are located in Northeast Albuquerque and the transmitter tower is located west of Los Alamos, New Mexico.

KBRG Radio station in San Jose, California

KBRG is a commercial FM radio station licensed to San Jose, California, with a Spanish AC radio format. The station is owned by TelevisaUnivision. Its studios are located at 1940 Zanker Road in San Jose, and the transmitter is on Loma Prieta Peak on the Santa Clara/Santa Cruz County line.

KOVE-FM Radio station in Galveston, Texas

KOVE-FM is a Spanish-language radio station serving the Houston and Galveston areas from Galveston, Texas. KOVE-FM is owned by Uforia Audio Network, a division of Univision Communications. The studios are in Uptown Houston and the transmitter is in Santa Fe, Texas.

KSSX Urban contemporary radio station in San Diego

KSSX is a commercial radio station located in San Diego, California, although the station is legally licensed to serve Carlsbad, in nearby North County. The station airs a Rhythmic Top 40 format, and is one of seven stations in the market owned and operated by iHeartMedia. The station's studios are located in San Diego's Kearny Mesa neighborhood on the northeast side, and the transmitter is atop Mt. Soledad, located in La Jolla.

KSON (FM) Radio station in San Diego, California

KSON is a commercial radio station licensed to San Diego, California. Owned by Audacy, Inc., the station broadcasts a country music format.

References

  1. 1 2 Soto, Hiram (5 April 2004). "La Super K is the latest to change among local Spanish radio stations". San Diego Union-Tribune. Retrieved 29 April 2017.
  2. ↑ "San Diego airline buys two FM outlets" (PDF). Broadcasting. 1970-08-17. Retrieved 2018-04-28.
  3. ↑ http://www.americanradiohistory.com/Archive-RandR/1980s/1987/RR-1987-10-02.pdf [ bare URL PDF ]
  4. ↑ http://www.americanradiohistory.com/Archive-RandR/1980s/1989/RR-1989-09-01.pdf [ bare URL PDF ]
  5. ↑ http://www.americanradiohistory.com/Archive-RandR/1990s/1995/RR-1995-04-21.pdf [ bare URL PDF ]

Coordinates: 32°50′24″N117°14′56″W / 32.840°N 117.249°W / 32.840; -117.249

This page is based on this Wikipedia article
Text is available under the CC BY-SA 4.0 license; additional terms may apply.
Images, videos and audio are available under their respective licenses.