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Formerly | Ekaterra (2021–2023) |
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Company type | Private |
Industry | Beverage |
Predecessor | Unilever |
Founded | 2021 |
Headquarters | , Netherlands |
Area served | Worldwide |
Key people | |
Products | Tea |
Brands |
|
Owner | CVC Capital Partners |
Number of employees | 17,000 (2024) |
Website | liptonteas |
Lipton Teas and Infusions is a privately held company based in Rotterdam, Netherlands, that produces tea and other herbal drinks. It was formed in 2021 as a distinct division within Unilever as part of a plan to divest the majority of its tea-making business. [2]
Initially named Ekaterra, private equity firm CVC Capital Partners reached an agreement in November 2021 to purchase the division for €4.5 billion. [3] The sale was completed in July 2022, at which point Ekaterra was renamed to ‘LIPTON Teas and Infusions’. Unilever retained businesses in India and Indonesia, as well as its Lipton iced tea joint venture with PepsiCo. [4]
The private equity firm CVC Capital Partners reached an agreement in November 2021 to purchase the division for €4.5 billion. [5] The sale was completed in July 2022. [6]
A month after the sale, the company announced its withdrawal from the Russian market. The current situation in the country "does not allow the company to develop its business steadily", said a spokesperson. [7]
Lipton Teas and Infusions owns the following brands:
Unilever PLC is a British multinational fast-moving consumer goods company founded on 2 September 1929 following the merger of British soap maker Lever Brothers and Dutch margarine producer Margarine Unie. It is headquartered in London.
Hindustan Unilever Limited (HUL) is a British-owned Indian final good company headquartered in Mumbai. It is a subsidiary of the British company Unilever. Its products include foods, beverages, cleaning agents, personal care products, water purifiers and other fast-moving consumer goods (FMCGs).
PG Tips is a brand of tea in the United Kingdom manufactured by Lipton Teas and Infusions.
Brooke Bond is a brand of tea owned by Lipton Teas and Infusions, formerly an independent tea-trading and manufacturing company in the United Kingdom, known for its PG Tips brand and its Brooke Bond tea cards.
Premier Foods plc is a British food manufacturer headquartered in St Albans, Hertfordshire. The group owns many well-known brands, including Mr Kipling, Ambrosia, Bird's Custard, Angel Delight, Homepride cooking sauces, Lyons, Sharwood's, Loyd Grossman sauces, Oxo, Bisto, Batchelors and Plantastic. Premier Foods also produce cakes under the Cadbury's name, using the brand under licence. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index.
Cerberus Capital Management, L.P. is an American global alternative investment firm with assets across credit, private equity, and real estate strategies. The firm is based in New York City, and run by Steve Feinberg, who co-founded Cerberus in 1992, with William L. Richter, who serves as a senior managing director. The firm has affiliate and advisory offices in the United States, Europe and Asia.
CVC Capital Partners is a Luxembourg-based private equity and investment advisory firm with approximately €186 billion of assets under management and approximately €157 billion in secured commitments since inception across American, European and Asian private equity, secondaries, credit funds and infrastructure. As of 31 December 2021, the funds managed or advised by CVC are invested in more than 100 companies worldwide, employing over 450,000 people in numerous countries. CVC was founded in 1981 and, as of 31 March 2022, has over 850 employees working across its network of 25 offices throughout EMEA, Asia and the Americas.
Brisk is a tea and juice brand managed by the Pepsi Lipton Partnership, a joint venture founded in 1991 between PepsiCo and Unilever until November 2021 when private equity company CVC Capital Partners purchased Unilever's tea unit, Ekaterra, and its interests in the venture. In 2012, PepsiCo announced Brisk had surpassed $1 billion in annual revenue, making it one of the 22 billion-dollar PepsiCo brands.
Unilever Pakistan Limited, formerly Lever Brothers Pakistan Limited, is a Pakistani fast-moving consumer goods company based in Karachi. It is a subsidiary of the British multinational company Unilever.
Lipton is a brand of tea named after its founder, Sir Thomas Lipton who started the business in 1890. The brand today is owned by Lipton Teas and Infusions after CVC Capital Partners acquired the business from Unilever in 2022.
Salada tea is a Canadian brand of tea currently sold in Canada by Lipton Teas and Infusions and in the United States by Salada Foods, a division of Redco Foods, Inc.
Apollo Global Management, Inc. is an American asset management firm that primarily invests in alternative assets. As of 2022, the company had $548 billion of assets under management, including $392 billion invested in credit, including mezzanine capital, hedge funds, non-performing loans, and collateralized loan obligations, $99 billion invested in private equity, and $46.2 billion invested in real assets, which includes real estate and infrastructure. The company invests money on behalf of pension funds, financial endowments, and sovereign wealth funds, as well as other institutional and individual investors.
BC Partners is a British international investment firm with over $40 billion of assets under management across private equity, credit and real estate in Europe and North America. Its global headquarters are in London. The firm invests across all industries. BC Partners was founded in 1986 and has offices in New York, Paris and Hamburg. Since inception, BC Partners has completed 113 private equity investments in companies with a total enterprise value of €145 billion.
Rachid Mohamed Rachid or Rasheed Mohamed Rasheed is an Egyptian born entrepreneur and investor. He is the founder and chairman of Alsara Investment Group, an international investment group focused on the luxury and well being industry and including its subsidiary Bidayat, a company focused on investing and nurturing young brands in jewelry, fashion and accessories and take them globally. He is also the chairman of the international fashion houses of Valentino and Balmain. His foray into the creative and fashion industries led Business of Fashion magazine to name him as one of 500 most influential people shaping the global fashion industry. Rachid is also on the supervisory board of Lipton Teas and Infusions. Prior to that Rachid held a cabinet position in Egypt as Minister of Trade and Industry between 2004 and 2011. Prior to his cabinet position Rachid was the founder and chairman of a JV with Unilever in Egypt and was named as President of Unilever MENA and Turkey.
PAI Partners is a French private equity firm based in Paris. It is one of the oldest firms in the sector, with its origins dating back to Paribas Affaires Industrielles, historically the principal investment arm of Paribas, which started operations in 1872.
Charterhouse Capital Partners is a London based private equity investment firm focused on investing in European mid-market companies valued between €200m and €1.5bn. The company targets investments across the services, healthcare, specialised industrials and consumer sectors.
HGGC, LLC is an American middle-market private equity firm based in Palo Alto, California, with over $7 billion of cumulative capital commitments. Since its inception in 2007, HGGC has completed transactions with an aggregate transaction value of $50 billion. The firm was named 2014 M&A Mid-Market Private Equity Firm of the Year by Mergers & Acquisitions magazine.
The Limuru Tea Plc is a Kenyan company that is listed on the Nairobi Stock Exchange and engages in the growing of green leaf tea. The Company owns 282 hectares of tea land situated four kilometers to the east of Limuru Town.
Upfield Holdings B.V. is a Dutch food company owning multiple brands of margarine, food spreads, and plant-based foods, including Flora and Blue Band. It states that it is the largest plant-based consumer packaged goods company in the world, operating in 95 countries.
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