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Nederlandse Vereniging van Producenten en Importeurs van beeld- en geluidsdragers Logo.svg

The NVPI (Nederlandse Vereniging van Producenten en Importeurs van beeld - en geluidsdragers) (English: The Dutch Association of Producers and Importers of image - and sound carriers) is the Dutch tradeassociation of the entertainment industry. The NVPI represents most of the Dutch record companies, video distributors and game-software distributors. [1]



The NVPI is found in 1973 as a representative of the record companies in the Netherlands. In 1983 video film distributors were included in the association and in 1996 the producers of entertainment software. Every division has got its own board. The three divisions form a federation. The NVPI represents both major and small independent producers. The (board) structure guarantees influence by every included company.

The NVPI represents (looked at the total volume of trade) approximately 85% of the record companies, 80% of the video film companies and 50% of the entertainment software. NVPI is included with the international organization IFPI (International Federation of the Phonographic Industry), IVF (International Video Federation) and the ISFE (Interactive Software Federation Europe). [1]

Core branches

The core branches of NVPI are: [1]

Lobbying attempting to influence decisions of government officials

Lobbying, persuasion, or interest representation is the act of attempting to influence the actions, policies, or decisions of officials in their daily life, most often legislators or members of regulatory agencies. Lobbying is done by many types of people, associations and organized groups, including individuals in the private sector, corporations, fellow legislators or government officials, or advocacy groups. Lobbyists may be among a legislator's constituencies, meaning a voter or bloc of voters within their electoral district; they may engage in lobbying as a business. Professional lobbyists are people whose business is trying to influence legislation, regulation, or other government decisions, actions, or policies on behalf of a group or individual who hires them. Individuals and nonprofit organizations can also lobby as an act of volunteering or as a small part of their normal job. Governments often define and regulate organized group lobbying that has become influential.


NVPI gives certifications to albums, singles, games and DVD of both music recordings and movies. Certifications for music recordings began in 1978. Separate scales are used for music in the classical, jazz and world music genre. The following levels were used over the years: [2]

DVD Optical disc

DVD is a digital optical disc storage format invented and developed in 1995. The medium can store any kind of digital data and is widely used for software and other computer files as well as video programs watched using DVD players. DVDs offer higher storage capacity than compact discs while having the same dimensions.

CertificationSince January 1, 1978Since January 1, 2000Since January 1, 2006Since January 1, 2008Since June 1, 2009 [3] Since July 1, 2014 [4]

Classical albums

Includes jazz and world music.

CertificationSince January 1, 1978Since January 1, 2008


CertificationSince January 1, 1978Since January 1, 1984Since January 1, 1992Since January 1, 2000Since January 1, 2008Since June 1, 2009 [3] Since July 1, 2014 [4] Since April 1, 2016 [5] Since January 1, 2018 [6]


CertificationSince January 1, 2006Since January 1, 2008Since June 1, 2009 [3] Since October 1, 2015 [7]

Entertainment software

Games are certified separately for each gaming carrier (PlayStation/Xbox/GameCube/Nintendo/PC). [3]

PlayStation gaming brand that consists of home video game consoles, a media center, an online service, handhelds and phones, as well as multiple magazines, created and owned by Sony Interactive Entertainment

PlayStation is a gaming brand that consists of four home video game consoles, as well as a media center, an online service, a line of controllers, two handhelds and a phone, as well as multiple magazines. It is created and owned by Sony Interactive Entertainment since December 3, 1994, with the launch of the original PlayStation in Japan.

Xbox is a video gaming brand created and owned by Microsoft of the United States. It represents a series of video game consoles developed by Microsoft, with three consoles released in the sixth, seventh, and eighth generations, respectively. The brand also represents applications (games), streaming services, an online service by the name of Xbox Live, and the development arm by the name of Xbox Game Studios. The brand was first introduced in the United States in November 2001, with the launch of the original Xbox console.

GameCube home video game console produced by Nintendo in 2001

The Nintendo GameCube is a home video game console released by Nintendo in Japan and North America in 2001 and Europe and Australia in 2002. The sixth generation console is the successor to the Nintendo 64, designed to compete with Sony's PlayStation 2 and Microsoft's Xbox.



NVPI works with two different chart organizations in the Netherlands. Those are the Dutch Top 40 (a weekly singles chart including downloads, single sales and radio airplay) and MegaCharts (weekly charts of the Album Top 100, Single Top 100, Music DVD Top 30 and several others).

Dutch Top 40 radio program

The Dutch Top 40 is a weekly music chart compiled by Stichting Nederlandse Top 40. It started as a radio program titled "Veronica Top 40", on the offshore station Radio Veronica in 1965. It remained "The Veronica Top 40" until 1974, when the station was forced to stop broadcasting. Joost den Draaijer was the initiator of the top 40 in the Netherlands.

Single (music) type of music release usually containing one or two tracks

In the music industry, a single is a type of release, typically a song recording of fewer tracks than an LP record or an album. This can be released for sale to the public in a variety of different formats. In most cases, a single is a song that is released separately from an album, although it usually also appears on an album. Typically, these are the songs from albums that are released separately for promotional uses such as digital download or commercial radio airplay and are expected to be the most popular. In other cases a recording released as a single may not appear on an album.

MegaCharts music charts in the Netherlands

MegaCharts, since 2008 called GfK Dutch Charts, is a chart company responsible for the composition and exploitation of a broad collection of official charts in the Netherlands, of which the Single Top 100 and the Album Top 100 are the most known ones. Dutch Charts are also part of GfK Benelux Marketing Services.

See also

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  1. 1 2 3 "NVPI: English Information". NVPI. Retrieved 2013-12-30.
  2. "Dutch Certification-award-levels" (Word) (in Dutch). NVPI.
  3. 1 2 3 4 "NVPI Reglement: Goud/Platina reglement (June 1, 2009)" (in Dutch). NVPI. Archived from the original on 2013-09-29.
  4. 1 2 "NVPI Reglement: Goud/Platina reglement (July 1, 2014)" (in Dutch). NVPI. Archived from the original on 2014-12-31. Retrieved 2014-11-28.
  5. "NVPI Reglement: Goud/Platina reglement (April 1, 2016)" (in Dutch). NVPI. Archived from the original on 2016-06-23. Retrieved 2018-06-30.
  6. "NVPI Reglement: Goud/Platina reglement (January 1, 2018)" (PDF) (in Dutch). NVPI. Retrieved 2018-03-14.
  7. "NVPI Reglement: Goud/Platina reglement (October 1, 2015)" (in Dutch). NVPI. Archived from the original on February 22, 2016. Retrieved 2016-07-21.