On February 21, 1874, the Oakland Daily Tribune was founded by editor George Staniford and printer Benet "Ben" A. Dewes.[4] At that time the competition was the Oakland News and Oakland Transcript. The paper's first editorial stated, "There seems to be an open field for a journal like the Tribune in Oakland, and we accordingly proceed to occupy it, presenting the Tribune, which is intended to be a permanent daily paper, deriving its support solely from advertising patronage."[5]
That August, Staniford sold his half interest to Dewes.[6][7] The paper's office moved to 911 Broadway in January 1875.[8] A.B. Gibson joined Dewes as co-owner in February 1876.[9] The partnership soon dissolved and A. E. Nightingill bought a half-interest.[10]
The William Dargie era
In July 1876, Dewes sold the Oakland Daily Evening Tribune to William E. Dargie,[11][12] a former student of California State University. He soon secured wire service dispatch's from the Associated Press for the paper.[13] Darige also bought Nightingill's stake,[14] although his widow disputed the transaction having ever occurred.[15] Under Dargie's management, the paper increased in size, circulation and influence. The Republican paper became the leading news publication in Alameda County.[16]
Dargie was a news innovator in several ways: 1876, wire service dispatches; 1877, a book and job department added; 1878, when the Bell Telephone System arrived in Oakland, one of the first telephones was installed at the Tribune- Number 46; 1883, a Saturday edition was introduced; 1887, special editions; 1888, an extra for the presidential election.
On August 28, 1891, the name TheOakland Tribune was officially adopted.[17] Prior names include Oakland Daily Tribune, the Oakland Evening Tribune and the Oakland Daily Evening Tribune. Dargie had news offices in New York and Chicago. Dargie also acquired a patent approved R. Hoe & Co. double cylinder press.
The newspapers of San Francisco were destroyed in the earthquake and fire of April 18, 1906. The Tribune printed many "extras." Dargie lent the Tribune's presses for a joint edition of the San Francisco Call-Chronicle-Examiner. In the aftermath of the conflagration, San Francisco Mayor Eugene E. Schmitz, declared the Oakland Tribune the official San Francisco newspaper.
The circulation grew as displaced San Franciscans moved to Oakland and Alameda County. The Tribune's editorial direction was then under Managing Editor John Conners. After 35 years as publisher, William E. Dargie died on February 10, 1911. Former Oakland Mayor Melvin C. Chapman served as acting president of the Tribune Publishing Company. Bruno Albert Forsterer (1869–1957), was publisher and general manager. He was executor of Dargie's estate. Bruno and his son, Harold B. Forsterer, also served the Knowlands and the Tribune.
The Knowland Family era
The Tribune Tower was the headquarters of the Oakland Tribune from 1924 until 2007.
In 1911, Dargie died.[16] After five terms in the United States House of Representatives, Joseph R. Knowland (1873–1966) purchased the Oakland Tribune from Dargie's widow, Hermina Peralta Dargie. In his first edition as publisher of the Oakland Tribune, November 14, 1915, he wrote, "It is perfectly understood that what the Tribune does, rather than what it promises, will determine the true measure of its worth; and with that understanding, the Tribune, under its new control, girds to its work."
Knowland moved the Tribune to a new location at 13th and Franklin Streets on March 25, 1918. Under Knowland, the Tribune became one-third of a triumvirate of California Republican newspapers with conservative viewpoints, along with the Los Angeles Times and San Francisco Chronicle. The Tribune endorsed Republican candidates and "J.R." (as Knowland was widely known) often picked and controlled Republican elected officials. The Tribune would make many political careers, the most noted being Knowland's own son William F. Knowland and Earl Warren.
In 1921, Knowland started radio station KLX and his newspaper library. The 305 feet tall[18]Tribune Tower, an Oakland landmark, was completed in 1923. The Tribune moved its business into the tower in 1924.[19]The Tribune Publishing Corporation, was founded by Knowland on January 4, 1928. The publishing corporation held interests in KLX, part owner of a paper mill in Tacoma, Washington and subsidiary businesses, U-Bild, Tower Graphics and Tribune Features, Inc.
In the mid-1930s, J.R. tied in with the Associated Press Wirephoto Service. He had a direct wire link for international news from London, England. The mast head logo, which became an icon of the paper, showed Oakland, a port to the world and nation. The logo changed with the times: the Tower, transport ship and steam locomotive; in later years, the Tower, the Bay Bridge, larger transport ship, diesel engine, the china clipper and later, a jet airplane.
On September 1, 1950, the Tribune became the sole Oakland daily newspaper, with the demise of its competitor, William Randolph Hearst's Oakland Post Enquirer.[20]
In 1960, Joseph R. Knowland's son, former U.S. SenatorWilliam F. Knowland (1908–1974), was named editor; he had shared being assistant publisher with his brother, Joseph Russell "Russ" Knowland, Jr. (1901–1961), since 1933. Russ Knowland's 1961 death made his brother Bill sole successor to their father.
On February 1, 1966, Joseph R. Knowland died at the age of 92. William F. Knowland was appointed president and publisher. His son, Joseph William Knowland became vice-president and general manager. Bill Knowland added to the logo, A Responsible Metropolitan Newspaper. The Senator had assumed duties as the Tribune's publisher and editor. He became the president of The Tribune Publishing Corporation.
Under Bill Knowland's ownership, the Tribune had a conservative editorial position and a reputation for being strongly pro-business. As the city of Oakland became more ethnically and politically diverse in the 1960s and 1970s, the Tribune was unable to respond quickly enough to the demographic changes (and the political and social unrest exemplified, among other factors, by the University of California, Berkeley, student uprisings and the Black Panther movement).
The Tribune's readership declined after the early 1960s as a large portion of the paper's traditional subscription base relocated to the newly developing suburbs south and east of Oakland. In southern Alameda County, the readership went to Floyd Sparks's The (Hayward) Daily Review and in Contra Costa County to Dean Lesher's Contra Costa Times.
In 1973, Bill Knowland wrote in Fortune magazine, "Any city needs a means of communication between the diverse members of its community. Communication is essential."
Bill Knowland's personal life would soon affect the Oakland Tribune. Two days after the Tribune celebrated its 100th anniversary on February 21, 1974, William F. Knowland committed suicide. On the death of their father, Joseph William Knowland (1930-2019), became the Tribune's editor and publisher; Emelyn K. Jewett (1929–1988) became president of The Tribune Publishing Corporation.
The California Press Association honored Joseph W. Knowland, as the winner of the 1975, Publisher of the Year award. This honor was bestowed on Joe Knowland for his progressive innovations in the operations and makeup of the newspaper.[21]
CCC, Gannett and Maynard
In 1977, the Knowland Family sold the Oakland Tribune for $15.8 million to Combined Communications Corporation of Arizona, which owned The Cincinnati Enquirer, seven television stations, six radio stations and 10 outdoor advertising companies.[22]Karl Eller was president and CEO of the company, which merged with Gannett in June 1979.[23][24] That October, Robert C. Maynard was then hired as the Tribune's first African-American editor.[25]
A month later Gannett CEO Allen H. Neuharth launched East Bay Today, a morning edition of the Tribune, an afternoon paper, and was sold at only retailers in Oakland.[26] The pilot project served as an early prototype of Gannett's later national paper USA Today.[27] The Tribune was merged into East Bay Today in September 1982.[28] Around that time Gannett purchased KRON-TV. The company then had due sell the Tribune as federal anti-trust laws made it illegal to own a television station and a newspaper in the same geographical market.[29]
In 1983, Gannet sold the paper to Maynard and his wife Nancy Hicks Maynard for $22 million. At that time the paper had a circulation of 174,000.[30] Maynard used the real estate assets of the Tribune as collateral for a $17 million loan from Gannett used to fund the purchase. The deal was the first management-led leveraged buyout of a newspaper in the United States.[31] At that time Maynard was the only Black owner of a metropolitan newspaper in the country.[31]
The Tribune faced financial difficulties and was close to shuttering. In 1991, the Freedom Forum, a nonprofit founded by Neuharth, agreed to provide the paper the means to wipe out its $31.5 million debt owed to Gannett, in addition to funds to help cover operating expenses. It was the first time in the nation a nonprofit organization bailed out a major for-profit publication.[32]
MediaNews Group
Circulation continued to decline and Maynard, then age 55, soon began a series of radiation treatments for prostate cancer. In 1992, the Maynards sold the Tribune for $10 million to Alameda Newspaper Group, a subsidiary of the Denver-based MediaNews Group. Around 380 employees were laid off. Tribune Tower, the paper's office, was not included in the sale.[33]
In 2006, ANG's name was changed to Bay Area News Group after the acquisition of The Mercury News and Contra Costa Times from McClatchy Co.[34]
In 2007, the Tribune permanently moved out of Tribune Tower to new offices on Oakport Street.[35]
In 2011, BANG announced a plan to merge the Tribune with other sister East Bay newspapers, but on October 27, 2011, BANG announced that it would retain The Oakland Tribune masthead.[36]
In 2012, the Tribune moved its offices to 1970 Broadway in Oakland's Uptown district.[37]
On April 4, 2016, the last daily edition of the Tribune was published as it was combined with other BANG-owned East Bay papers the Contra Costa Times, Hayward Daily Review and Fremont Argus, The Alameda Journal under the new East Bay Times nameplate.[2][3]
"Near Collision at Air Show", the Pulitzer Prize-winning work by Tribune photographer Bill Crouch
↑ "New Exchange". Reno Gazette-Journal. September 1, 1876. p.3.
↑ Prather, Thomas; Martin, J. West (November 4, 1888). "The Sale of Stock. | A Statement From Officers of the Union National Bank". The Morning Times. Oakland, California. p.1.
↑ "Mystery Enshrouds Dargie's Acquisition of Mightingill's Half Interest in Tribune". The San Francisco Call Bulletin. January 15, 1908. p.6.
1 2 "William E. Dargie At Rest In Sleep Of Death". Oakland Tribune. February 11, 1911. p.1.
1 2 "Tribune's History". Oakland Tribune. May 1, 1952. p.80.
↑ "Oakland Tribune Sold". Colusa Sun-Herald. May 16, 1977. p.1.
↑ Holcomb, Charles R. (May 10, 1978). "100 Gannett newspapers? Miller sees no end to growth, acquisitions". Democrat and Chronicle. Rochester, New York. p.54.
↑ "Completing Merger With Combined Communications Corp. | Gannett Names New 5-Man Chief Executive Office". The Olympian. Olympia, Washington. June 27, 1979. p.20.
↑ West, Hollie I. (October 7, 1979). "Oakland's daily newspaper has black editor at helm". The Times. Trenton, New Jersey. p.94.
↑ "New Paper for Oakland". Honolulu Star-Bulletin. November 1, 1979. p.91.
↑ Brand, George (September 20, 1982). "Editor's letter | Two venerable newspapers fold". The Tribune. San Luis Obispo, California. p.20.
↑ "Gannett will buy KRON, sell Trib". The Berkeley Gazette. United Press International. September 26, 1982. p.5.
↑ Richter, Paul (February 3, 1983). "Oakland Trib to Be Sold if Unions Accept Changes". The Los Angeles Times. p.55.
1 2 Tong, David (May 1, 1983). "New era at the Tribune | Maynard buys the newspaper". Oakland Tribune. p.1.
↑ Marinucci, Carla (August 15, 1991). "Tribune deal unprecedented | First time nonprofit has rescued a major daily newspaper". The San Francisco Examiner. p.21.
↑ Dietz, David; Halstuk, Martin (October 16, 1992). "Rival Buys Oakland Paper - Hundreds to Lose Jobs". San Francisco Chronicle. p.1.
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