Senzao

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Senzao is a carbonated drink made with guarana by The Coca-Cola Company sold in Mexico. [1] Guarana is a fruit which grows in Brazil. In 2004 it was released for a limited time a Guarana-Orange flavor called Senzao Guaranaranja.

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Josta was a soft drink brand that was produced by PepsiCo and the first energy drink ever introduced by a major US beverage company. Josta's flavor has been described as predominantly fruity, with a hint of spice and a touch of the key ingredient guaraná. It was marketed as a "high-energy drink" with guaraná and caffeine.

Bawls

BAWLS Guarana is a highly caffeinated soft drink based on the guarana berry. BAWLS Guarana was created by Hoby Buppert, who formed a business plan for selling a coffee alternative while in business school. Buppert started selling BAWLS Guarana in Florida in 1996 under his company Hobarama. After a computer gaming website praised the soft drink in a 1998 product review, BAWLS Guarana became popular with computer game players, who wanted caffeine to give them energy while playing. This enabled Buppert to start sponsoring gaming events like LAN parties and video game leagues.

Ambev Brazilian brewing company

Ambev, formally Companhia de Bebidas das Américas, is a Brazilian brewing company now merged into Anheuser-Busch InBev. It was created on July 1, 1999, with the merger of two breweries, Brahma and Antarctica. The merger was approved by the board of directors of the Brazilian Administrative Council for Economic Defense (CADE) on March 30, 2000. The headquarters are in São Paulo, Brazil. It is the largest company of Brazil by market capitalization and the third largest in Southern hemisphere.

Kas basque origin soft drink producer

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Guaraná Antarctica Guaraná-flavored soda from Brazil, created in 1921

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Club Cool Beverage location at Epcot

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Hit is a carbonated soft drink introduced in Venezuela over 40 years ago. It is now owned by The Coca-Cola Company. The drink is formulaically identical to the Coke brand Fanta, with a similar graphic logo and design.

Guaraná Jesus trademark

Guaraná Jesus is a Brazilian soft drink produced by Eduardo Lago, a Coca-Cola bottler based in São Luís. The drink is popular within the region, reportedly outselling Coca-Cola, and is made from extracts of the guarana plant, which contains caffeine, theophylline, and theobromine. Lago has noted that "Every Brazilian knows that guarana is a stimulant and that means it stimulates everything". The drink is named for Jesus Norberto Gomes, the druggist who formulated the drink in 1920. The drink has a pink color, a cinnamon aroma and a very sweet taste, and is marketed with the slogan "the pink dream". The drink is now a brand owned by the Coca-Cola Company.

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Guarana is an energy drink produced by Knjaz Miloš a.d., a producer based in Aranđelovac, Serbia. The drink is popular within Serbia, and is made from extracts of the guarana plant, which contains caffeine, theophylline, and theobromine. Guarana has a caffeine content equivalent to, or more than, most energy drinks.

Mother is an energy drink marketed to Australians and New Zealanders by Monster Beverage Corporation. Introduced in late 2006 after Coca-Cola's failed attempt to purchase Red Bull, it competes with the two leading energy drinks on the market, V and Red Bull, in the $151 million industry.

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Las Guáranas Place in Duarte, Dominican Republic

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Guaraná DSL

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Guaranito is a fair trade cola made from guarana, brown sugar, water and natural flavors.

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Desperta Ferro! is an energy drink produced in Catalonia by XECNA. It is sold in 250ml aluminium cans. These are made to be drunk at room temperature so can be stored anywhere easily, and can be bought in packs of four.

Kuat is a brand of guarana beverage sold by The Coca-Cola Company in Brazil. Kuat was introduced in Brazil in 1997 to compete with the leading guarana beverage, Guaraná Antarctica, which was stealing market share from Coca-Cola's cola products.

Guaraná is a soft drink that originated from the guarana fruit.

References

  1. Chaudhuri, Sumit Kumar, ed. (2006). Case Studies on Competitive Strategies, Volume 1. ICFAI Books. p. 64. ISBN   9788131401965.