Sports Vision

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Sports Vision
Sports Vision Management Group, Inc.
Formation2004;21 years ago (2004)
Founders Ricky Palou
Jun Bernardino
Moying Martelino
Rhea Navarro
TypeSports organization

Sports Vision Management Group, Inc., also known simply as Sports Vision, is a sports organization in the Philippines which mainly specializes in volleyball. The organization currently operates the women's Premier Volleyball League, the men's Spikers' Turf, and the collegiate V-League and its Visayas counterpart. It has also helped organize events held in the country such as the 2025 AVC Women's Volleyball Champions League.

Contents

History

Sports Vision was originally composed of four entrepreneurs with prior experience in basketball: former Ateneo Blue Eagle and Manila Industrial and Commercial Athletic Association (MICAA) player Ricky Palou, former Philippine Basketball Association commissioner Jun Bernardino, former Asian Basketball Confederation secretary-general Moying Martelino, and Qatar Basketball Federation supervisor Rhea Navarro. [1] In an interview with Lito Cinco of BusinessMirror, Palou said that he “saw the beauty of women’s volleyball” and later suggested Sports Vision to create a volleyball league though he wasn't sure if the league would become successful. [2] This led to the creation of the Shakey's V-League in 2004 as part of a partnership with title sponsor Shakey's Pizza.

In 2015, Sports Vision launched a men's counterpart to the SVL, Spikers' Turf. Martelino stated that men's volleyball didn't have that same popularity as women's volleyball and that the organization "has a feeling if we do the same with the men’s; it will be as popular.” [3]

In 2017, the Shakey's V-League rebranded as the Premier Volleyball League. The PVL featured both women's and men's divisions, with the latter being merged from Spikers' Turf. [4] One year later in 2018, Spikers' Turf was reinstated as its own separate league and entity. [5] While the COVID-19 pandemic temporarily put a stop on league play, the PVL was on the process of turning into a professional league. [6] The 2021 PVL season marked the league's first professional season. [7] During this time, Spikers' Turf also began the process of turning pro. [8]

The PVL's professionalization, however, meant that collegiate teams can no longer participate. Thus in 2022, the V-League was established as its own entity, while also serving as a revival of the SVL. The new V-League is essentially a merger of both the PVL's and Spikers' Turf's Collegiate Conferences, now under a single league. [9] In 2025, a regional counterpart for Visayas-based teams was launched with V-League Visayas. [10]

In 2025, Sports Vision helped organize the 2025 AVC Women's Volleyball Champions League, hosted by the Philippines in Pasig. [11]

Leagues and events organized

References

  1. ↑ "Shakey's V-League Turning dormant sport to a sporting spectacle". The Philippine Star. November 12, 2020. Retrieved November 12, 2020.
  2. ↑ Cinco, Lito (September 10, 2023). "Ricky Palou: From basketball to volleyball as organizer, and soon (?), fan". BusinessMirror. Retrieved May 28, 2025.
  3. ↑ Payo, Jasmine (March 25, 2015). "Men's volley hits scene with Spikers' Turf April 5". Manila: Philippine Daily Inquirer. Retrieved April 12, 2015.
  4. ↑ Escarlote, Mark (March 29, 2017). "Sports Vision, ABS-CBN ink new partnership for PVL". ABS-CBN Sports. Retrieved June 25, 2017.
  5. ↑ Agcaoili, Lance (November 14, 2020). "Alyssa Valdez the founding president of Spiker's Turf, reveals Palou". Sports Interactive Network Philippines. Retrieved November 14, 2020.
  6. ↑ Satumbaga-Villar, Kristel (November 12, 2020). "PVL to turn pro – Ricky Palou". Manila Bulletin . Archived from the original on March 2, 2021. Retrieved August 21, 2021.
  7. ↑ Go, Beatrice (November 12, 2020). "PVL to become PH's 1st pro volleyball tournament". Rappler. Archived from the original on November 12, 2020. Retrieved August 21, 2021.
  8. ↑ Agcaoili, Lance (November 12, 2020). "As PVL turns professional, Spikers' Turf set to follow suit". Sports Interactive Network Philippines. Retrieved November 14, 2020.
  9. ↑ "V-League relaunches with 12 men's, 8 women's varsity teams". Tiebreaker Times. October 9, 2022. Retrieved October 11, 2022.
  10. ↑ Villaruel, Emmanuel B. (July 1, 2025). "V-League a golden opportunity for Cebu volleyball community (Inaugural Visayas tournament set to kick off July 6)". The Freeman. Retrieved July 3, 2023.
  11. ↑ "Sports Vision braces for bigger challenges". Daily Tribune. April 29, 2025. Retrieved July 5, 2025.
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