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The following is a partial timeline of Crayola's history. It covers the Crayola brand of marking utensils, as well as the history of Binney & Smith, the company that created the brand and is currently a subsidiary of Hallmark Cards known as Crayola LLC.
Magenta is a purplish-red color. On color wheels of the RGB (additive) and CMY (subtractive) color models, it is located precisely midway between red and blue. It is one of the four colors of ink used in color printing by an inkjet printer, along with yellow, cyan, and black to make all other colors. The tone of magenta used in printing, printer's magenta, is redder than the magenta of the RGB (additive) model, the former being closer to rose.
A crayon is a stick of pigmented wax used for writing or drawing. Wax crayons differ from pastels, in which the pigment is mixed with a dry binder such as gum arabic, and from oil pastels, where the binder is a mixture of wax and oil.
Crayola LLC, formerly the Binney & Smith Company, is an American manufacturing company specializing in art supplies. It is known for its brand Crayola and best known for its crayons. The company is headquartered in Forks Township, Pennsylvania in the Lehigh Valley region of the state. Since 1984, Crayola has been a wholly owned subsidiary of Hallmark Cards.
Fuchsia is a vivid pinkish-purplish-red color, named after the color of the flower of the fuchsia plant, which was named by a French botanist, Charles Plumier, after the 16th-century German botanist Leonhart Fuchs.
Lavender is a light shade of purple or violet. It applies particularly to the color of the flower of the same name. The web color called lavender is displayed adjacent—it matches the color of the palest part of the lavender flower; however, the more saturated color shown as floral lavender more closely matches the average color of the lavender flower as shown in the picture and is the tone of lavender historically and traditionally considered lavender by the average person as opposed to those who are website designers. The color lavender might be described as a medium purple or a light pinkish-purple. The term lavender may be used in general to apply to a wide range of pale, light, or grayish-purples, but only on the blue side; lilac is pale purple on the pink side. In paints, the color lavender is made by mixing purple and white paint.
Cerise is a deep to vivid reddish pink.
Red-violet refers to a rich color of high medium saturation about 3/4 of the way between red and magenta, closer to magenta than to red. In American English, this color term is sometimes used in color theory as one of the purple colors—a non-spectral color between red and violet that is a deep version of a color on the line of purples on the CIE chromaticity diagram.
Carmine color is the general term for some deep red colors that are very slightly purplish but are generally slightly closer to red than the color crimson is. Some rubies are colored the color shown below as rich carmine. The deep dark red color shown at right as carmine is the color of the raw unprocessed pigment, but lighter, richer, or brighter colors are produced when the raw pigment is processed, some of which are shown below.
Laurentien was a Canadian brand of art supplies owned by Sanford Canada. The line of supplies included coloured pencils, markers and crayons. The line of Laurentian coloured pencils was discontinued around 2012 and their websites no longer exist. Laurentien was marketed in the United States under the name Paradise.
Varieties of the color red may differ in hue, chroma or lightness, or in two or three of these qualities. Variations in value are also called tints and shades, a tint being a red or other hue mixed with white, a shade being mixed with black. A large selection of these various colors are shown below.
Pink colors are usually light or desaturated shades of reds, roses, and magentas which are created on computer and television screens using the RGB color model and in printing with the CMYK color model. As such, it is an arbitrary classification of color.
The color magenta has notable tints and shades. These various colors are shown below.
The color cyan, a greenish-blue, has notable tints and shades. It is one of the subtractive primary colors along with magenta, and yellow.
Violet is a color term derived from the flower of the same name. There are numerous variations of the color violet, a sampling of which are shown below.
There are numerous variations of the color purple, a sampling of which are shown below.
Since the introduction of Crayola drawing crayons by Binney & Smith in 1903, more than two hundred distinctive colors have been produced in a wide variety of assortments. Crayola became such a hit because the company figured out a way to inexpensively combine paraffin wax with safe pigments. The line has undergone several major revisions in its history, notably in 1935, 1949, 1958, and 1990. Numerous specialty crayons have also been produced, complementing the basic Crayola assortment.
Rose is the color halfway between red and magenta on the HSV color wheel, also known as the RGB color wheel.