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Type | Digital multicast television network |
---|---|
Country | United States |
Broadcast area | Nationwide via OTA digital television |
Affiliates | List of affiliates |
Headquarters | Atlanta, Georgia |
Programming | |
Picture format | 480i (SDTV); presented in 16:9 widescreen or 4:3 letterbox depending on affiliate |
Ownership | |
Owner | Tegna Inc. |
Key people |
|
History | |
Founded | February 24, 2021 |
Launched | April 5, 2021 |
Closed | December 31, 2023 (2 years, 270 days) |
Links | |
Website | watchtwist |
Twist was an American digital multicast television network owned by Tegna Inc. Launched on April 5, 2021, the network specializes in factual lifestyle and reality television content aimed at females between the ages of 25 and 54, sourcing its programs from the archives of NBCUniversal Television and Streaming, with its name coming from the common reality show "twist" in an overall narrative. [1] The network was available in many media markets via the digital subchannels of over-the-air television stations, and on select cable and Internet Protocol television providers in certain markets through local affiliates of the network.
Twist was announced on February 24, 2021. The network was given an expected launch date of April 2021. Tegna tapped several of its 46 owned or operated television stations to serve as the network's charter affiliates, in exchange for maintaining a minority ownership stake in the network.
In November 2023, Tegna announced that Twist would shut down on December 31, 2023. [2] [3] [4]
Twist's lineup of programming includes: [5]
Twist was mostly affiliated with Tegna, HC2/DTV America and Univision/UniMás owned and operated stations around the country.
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Tegna Inc. is an American publicly traded broadcast, digital media and marketing services company headquartered in Tysons Corner, Virginia. It was created on June 29, 2015, when the Gannett Company split into two publicly traded companies. Tegna comprised the more profitable broadcast television and digital media divisions of the old Gannett, while Gannett's publishing interests were spun off as a "new" company that retained the Gannett name. Tegna owns or operates 68 television stations in 54 markets, and holds properties in digital media.
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