WREO-FM

Last updated
WREO-FM
WREO-FM-Logo-White-Background.png
Broadcast area
Frequency 97.1 MHz
BrandingLite Mix 97.1
Programming
Format Soft adult contemporary
Affiliations Ohio State Sports Network
Ownership
Owner
  • Media One Radio Group
  • (Media One Holdings, LLC)
History
First air date
February 17, 1949
(75 years ago) (1949-02-17)
Former call signs
WICA-FM (1949–1960)
Former frequencies
103.7 MHz (1949–1960)
Call sign meaning
"Radio Enterprises of Ohio"
Technical information [1]
Licensing authority
 FCC
Facility ID 54566
Class B
ERP 50,000 watts
HAAT 152 meters
Transmitter coordinates
 41°48′58.00″N80°46′52.00″W / 41.8161111°N 80.7811111°W / 41.8161111; -80.7811111
Links
Public license information
Webcast Listen Live
Website mix971fm.com

WREO-FM (97.1 MHz) is a radio station broadcasting a soft adult contemporary format licensed to Ashtabula, Ohio. It is one of five stations in Media One Radio Group's Ashtabula cluster, the others being WFUN, WFXJ-FM, WQGR, WYBL, and WZOO-FM.

WREO-FM Billboard Circa 1992 WREO-FM Billboard Circa 1992.jpg
WREO-FM Billboard Circa 1992

For many years, WREO broadcast an easy listening format. It moved with the trends of "office-safe" stations beginning in the early 1990s, converting to Smooth jazz in the early 1990s, adult contemporary in the spring of 1992, then switching to Hot AC in summer 2013. During the AC era, it branded as "Star 97.1", then switched to the "Mix 97.1" branding upon the Hot AC switch. On September 6, 2021, the station switched to a playlist with a more "Lite Rock" sound as "Lite Mix 97.1" with legendary Cleveland broadcaster Ted Alexander II serving as Program Director. [2] Through it all, the heritage WREO-FM calls have been retained.

Most of the station's programming is locally originated, either live or through advanced voice tracking, along with local news, weather and traffic coverage, and local community service features. Syndicated programming over the weekend includes the Rick Dees Weekly Top 40 , The John Tesh Radio Show, and Backtracks USA.

Because of the station's large signal range (formerly branded as "Powerhouse Of The North Coast") which also easily covers the eastern portion of the Greater Cleveland area, along with all of Erie County, Pennsylvania, it is heavily competitive with Erie's in-city stations, sometimes topping them in Nielsen Media (and in the past, Arbitron) ratings. It also has good listenership across Lake Erie in London, Ontario and into the Youngstown/Warren metro to the south, and some fringe coverage into western New York. The station maintains a weather partnership with Cleveland NBC affiliate WKYC (Channel 3), and a branding partnership with the Ashtabula County Medical Center, including studio sponsorship.

Related Research Articles

<span class="mw-page-title-main">WAMJ</span> Radio station in Roswell, Georgia

WAMJ is a commercial radio station licensed to Roswell, Georgia, and serving Metro Atlanta. It airs an urban adult contemporary radio format, simulcasting with sister station 97.5 WUMJ in Fayetteville. The station is currently owned by Radio One, via licensee Radio One Licenses, LLC. The studios and offices are located inside the Centennial Tower building in downtown Atlanta.

<span class="mw-page-title-main">WVMX</span> Radio station in Westerville, Ohio

WVMX is a radio station broadcasting a hot adult contemporary format. Licensed to the suburb of Westerville, Ohio, it serves the Columbus metropolitan area. It first began broadcasting in 1991 under the call sign WCEZ. The station is owned Saga Communicaitons through licensee Franklin Communications, Inc., and operates as part of its Columbus Radio Group. Its studios are located in Upper Arlington and the transmitter site is west of Sunbury.

<span class="mw-page-title-main">WCPZ</span> Radio station in Sandusky, Ohio

WCPZ – branded Mix 102.7 – is a commercial hot adult contemporary radio station licensed to Sandusky, Ohio, serving Ohio's Vacationland region.

<span class="mw-page-title-main">WLTJ</span> Radio station in Pittsburgh, Pennsylvania

WLTJ is a commercial radio station in Pittsburgh, Pennsylvania. It is owned by The Frischling Family, through licensee WPNT Media Subsidiary, LLC, and broadcasts a hot adult contemporary radio format.

WLHT-FM is a hot adult contemporary music formatted radio station in Grand Rapids, Michigan owned by Townsquare Media. WLHT's studios are located on Ottawa Avenue Northwest in downtown Grand Rapids, while its transmitter is located in Comstock Park.

KGSR is a radio station licensed to Cedar Park, Texas, and serving the Austin-Round Rock metropolitan area. Owned by Sinclair Telecable Inc. d/b/a Waterloo Media Group, it broadcasts a Spanish contemporary hit radio format. KGSR has studios and offices off Interstate 35 in North Austin, and its transmitter site is located off Route 206 in Bertram.

<span class="mw-page-title-main">WHLK</span> Adult hits radio station in Cleveland, Ohio

WHLK is a commercial radio station licensed to Cleveland, Ohio, known as "106.5 The Lake" and carrying an adult hits format. Owned by iHeartMedia, the station serves Greater Cleveland and much of surrounding Northeast Ohio. WHLK's studios are located at the Six Six Eight Building in downtown Cleveland's Gateway District while the station transmitter is in nearby Parma. Along with a standard analog transmission, WHLK broadcasts over two HD Radio channels and is available online via iHeartRadio.

<span class="mw-page-title-main">WFUN (AM)</span> ESPN Radio affiliate in Ashtabula, Ohio

WFUN – branded as ESPN 970 WFUN – is a commercial sports AM radio station in Ashtabula, Ohio. Owned by Media One Radio Group, it serves Ashtabula County, Ohio and parts of the Erie, Pennsylvania region. It is one of five stations in Media One Radio Group's Ashtabula cluster, the others being WFXJ-FM, WQGR, WREO-FM, WYBL, and WZOO-FM.

<span class="mw-page-title-main">KRAV-FM</span> Radio station in Tulsa, Oklahoma

KRAV-FM, is a commercial radio station in Tulsa, Oklahoma, owned by Cox Radio. It airs a hot adult contemporary radio format, playing a mix of pop hits from the 1990s to today. Its studios and offices are located in the Cox Broadcasting Complex on South Memorial Drive, near Interstate 44 in Tulsa. The transmitter is on Route 97 in the Osage Reservation north of Sand Springs. Mix 96.5 is also heard on Cox Digital Cable channel 1984.

<span class="mw-page-title-main">WLXT</span> Radio station in Petoskey, Michigan

WLXT is an adult contemporary radio station licensed to Petoskey, Michigan, at an ERP of 100,000 watts, covering most of northern Michigan. It is owned by Trish MacDonald-Garber, whose family has owned the station for over 30 years. Between mid-November and December each year, WLXT switches to an all-Christmas music format.

<span class="mw-page-title-main">KORL-FM</span> Radio station in Waianae–Honolulu, Hawaii

KORL-FM is a commercial radio station licensed to Waianae, Hawaii, and serving the Honolulu metropolitan area. The station broadcasts an classic rock radio format, concentrating on classic hits of the late 1960s through the early 1990s. It is owned by Hochman Hawaii-Three, Inc.. It also transmits on Oceanic Spectrum digital channel 883 for the entire state of Hawaii. Its radio studios are located in Downtown Honolulu.

WYNT is a hot adult contemporary radio station formerly located in Upper Sandusky, Ohio, now located with its studios in Marion, Ohio, and its transmitter and city of license moved to Caledonia, Ohio. It broadcasts music from the 1990s through today as "Majic 95.9" and is part of the iHeartMedia, Inc.'s Marion cluster which includes WMRN and WMRN-FM. Its Cleveland FM sister WMJI also uses the "Majic" branding for its 1960s/70s oldies station. WYNT was also formerly an oldies station under the same branding.

<span class="mw-page-title-main">WENJ</span> Radio station in New Jersey, United States

WENJ is a radio station that airs a sports radio format, licensed to Millville. Its transmitter is located in Corbin City, New Jersey, where it shares a tower with WRTQ. The station is affiliated with ESPN Radio. Its studios are in Northfield, New Jersey.

<span class="mw-page-title-main">WFLC</span> Contemporary hit radio station in Miami

WFLC is a radio station in Miami, Florida. Owned by Cox Media Group, It broadcasts a Rhythmic Hot AC format. WFLC's studios and offices are located on North 29th Avenue in Hollywood. The transmitter site is off NW 210 Street in Miami Gardens.

KRFN is a commercial radio station licensed to Sparks, Nevada and broadcasting to the Reno–Sparks metropolitan area. The station is owned by the Evans Broadcast Company, Inc. and it airs an adult contemporary radio format branded as "Fun 101."

<span class="mw-page-title-main">WZOO-FM</span> Radio station in Edgewood, Ohio

WZOO-FM is a radio station in Edgewood, Ohio, United States, with a classic hits radio format. It is one of five stations in Media One Radio Group's Ashtabula cluster, the others being WFUN, WFXJ-FM, WQGR, WREO-FM, and WYBL.

<span class="mw-page-title-main">WQKS-FM</span> Radio station in Montgomery, Alabama

WQKS-FM, also known as Kiss-FM 96.1, is an adult contemporary formatted radio station that serves the Montgomery Metropolitan Area, licensed to Montgomery, Alabama. The station is locally owned and operated by Bluewater Broadcasting Company, LLC. The station's transmitter is located in Montgomery. The station's studios are located on Wall St. in Midtown Montgomery.

WXXC is a 50,000 watt Class B radio station licensed to Marion, Indiana, and serving the Muncie-Marion Arbitron market. Studios and offices are located on S. Pennsylvania St. in Marion. The station features a hot adult contemporary format mainly consisting of hits from the 2000s to present. The station is currently owned by Hoosier AM/FM.

WSPT is a radio station that is licensed to Stevens Point, Wisconsin, United States and serves the Stevens Point-Wisconsin Rapids area. The station is owned by Richard L. Muzzy, through licensee Muzzy Broadcast Group, LLC and broadcasts a classic hits format.

<span class="mw-page-title-main">WQGR</span> Radio station in North Madison, Ohio

WQGR is a commercial radio station broadcasting an oldies format. Licensed to North Madison, Ohio, U.S., it serves Lake County in Northeast Ohio as well as Cleveland, Ohio. It is one of five stations in Media One Radio Group's Ashtabula cluster, the others being WFUN, WFXJ-FM, WREO-FM, WYBL, and WZOO-FM.

References

  1. ↑ "Facility Technical Data for WREO-FM". Licensing and Management System. Federal Communications Commission.
  2. ↑ WREO Moves To A Lite Mix Radioinsight - September 8, 2021
This page is based on this Wikipedia article
Text is available under the CC BY-SA 4.0 license; additional terms may apply.
Images, videos and audio are available under their respective licenses.