WWMP

Last updated
WWMP
WWMP Rock 102.3 logo.png
Broadcast area Burlington-Plattsburgh area
Frequency 102.3 MHz
BrandingRock 102.3
Programming
Format Mainstream rock
Ownership
Owner
  • Radio Broadcasting Services, Inc.
  • (Lake Champlain Broadcasting Inc.)
WIFY, WIXM
History
First air date
April 1970;54 years ago (1970-04) (as WWSR-FM)
Former call signs
  • WWSR-FM (1970–1980)
  • WLFE (1980–2000)
  • WLFE-FM (2000–2010)
  • WIER (2010–2012) [1]
  • WIXM (2012–2024)
Call sign meaning
former call sign of WIXM (103.3 FM), which was formerly branded "MP103"
Technical information [2]
Licensing authority
FCC
Facility ID 34811
Class C3
ERP 20,000 watts
HAAT 111 meters (364 ft)
Transmitter coordinates
44°45′53.1″N73°35′14.5″W / 44.764750°N 73.587361°W / 44.764750; -73.587361
Repeater(s)
Links
Public license information
Webcast Listen live (via TuneIn)
Website rock1023fm.com

WWMP (102.3 FM) is a radio station licensed to Grand Isle, Vermont, and serves the Burlington-Plattsburgh area. The station is owned and operated by Radio Broadcasting Services, Inc. It airs a mainstream rock music format known as "Rock 102.3". Its programming is also simulcast on WSKI (1240 AM and 93.3 FM) in Montpelier, and separately-owned WKAF (1420 AM) in St. Albans.

Contents

WWMP has an effective radiated power (ERP) of 20,000 watts. While the station is licensed to a community in Vermont and has its studios and offices on Watertower Circle in Colchester, its transmitter is on Beartown Road in Beekmantown, New York, about ten miles north of Plattsburgh. [3]

History

WWSR-FM "Stereo 102" and WLFE-FM country

The station first signed on in April 1970 as WWSR-FM, the sister station of 1420 WWSR. [4] Its format was adult contemporary music using the automated "Hit Parade" service, calling itself "Stereo 102". In the late 1970s, it dropped AC in favor of country music, using the call letters WLFE.

Active rock format (2008–2012)

The station flipped from country music to Christmas music in November 2008, and on December 29, 2008, the station moved to active rock as Rock 102 "Pure Rock Radio" to go up against alternative rock station 99.9 WBTZ in nearby Plattsburgh, New York. [5]

In January 2009, the station added The Todd and Tyler Radio Empire , a syndicated talk show based out of Omaha, Nebraska, to its morning schedule.

On March 1, 2010, WLFE-FM changed its call letters to WIER and rebranded as "102.3 The Wire". [1]

Hot adult contemporary (2012–2024)

Logo as "Mix 102.3" TheNewWIXM.jpg
Logo as "Mix 102.3"

WIER switched to hot adult contemporary as "Mix 102.3" on March 30, 2012. [6] The station played only a few 1980s hits, much like its rival WEZF. On August 13, 2012, the station changed its call sign to WIXM.

Mainstream rock (2024–present)

On September 12, 2024, the mainstream rock format of WWMP (103.3 FM) moved to WIXM; the two stations would swap call signs on September 18. With the move, the station also inherited WWMP's simulcast on WSKI (1240 AM and 93.3 FM) in Montpelier. [7]

Related Research Articles

<span class="mw-page-title-main">The Point (radio network)</span> Network of adult album alternative radio stations in Vermont

The Point is a radio network operating in the state of Vermont. The flagship station is WNCS in Montpelier, which signed on in 1977. It was started by Jeb Spaulding who later served as Chancellor of the Vermont State Colleges, State Treasurer of Vermont, and Secretary of Administration under Vermont Governor Peter Shumlin. Although at that time there was no designated adult album alternative format, The Point's programming format has been solidly adult album alternative/progressive rock for its entire history.

WJKS is a commercial FM radio station in the Champlain Valley of northern New England, in the United States. WJKS broadcasts a country music radio format, simulcast with 100.9 WWFY in Berlin, Vermont. The two stations are owned by Great Eastern Radio. WJKS serves the Burlington–Plattsburgh media market, while WWFY serves Barre–Montpelier.

<span class="mw-page-title-main">WBTZ</span> Radio station in New York, United States

WBTZ is a commercial FM radio station in Plattsburgh, New York, and serving the Plattsburgh area, the Burlington, Vermont metropolitan area and Greater Montreal. The station is owned by Hall Communications, and airs an alternative rock radio format. On-air personalities include Pete Powers, Mays, and Johnny Utah. The station also plays the syndicated show Alternative Soundcheck.

WXZO is a commercial FM radio station licensed to Willsboro, New York. Owned by Vox AM/FM, it primarily serves the Champlain Valley, including Burlington, Vermont, and Plattsburgh, New York. Its studios are located in Colchester, Vermont. The station broadcasts a soft oldies radio format using the syndicated music service known as "MeTV FM." In morning drive time, the station carries Intelligence for Your Life with John Tesh. ABC News Radio provides news updates.

<span class="mw-page-title-main">WEAV</span> Radio station in New York, United States

WEAV is an English-language American radio station in Plattsburgh, New York, with studios in Colchester, Vermont. The station broadcasts a sports format.

WIFY is an adult album alternative formatted radio station that is part of The Point radio network. Licensed to Addison, Vermont, United States, the station serves the Middlebury, Vermont, Burlington, Vermont-Plattsburgh, New York area. The station is owned by Radio Broadcasting Services, Inc.

WEXP is a commercial FM radio station licensed to Westport, New York, and serving the Burlington-Plattsburgh radio market in the Champlain Valley. WEXP programs adult alternative hit music and is owned by Sun Signals LLC. It calls itself "Farm Fresh Radio." The studios are in Bridport, Vermont.

WIXM is a radio station licensed to Waterbury, Vermont, United States. The station serves the Burlington–Plattsburgh area. WIXM is owned by Radio Broadcasting Services, Inc.

WCAT was a commercial radio station licensed to Burlington, Vermont, United States, and serving the Burlington-Plattsburgh area. The station was last owned by Radio Broadcasting Services, Inc., part of the Champlain Media Group. It aired a mainstream rock radio format, simulcast from co-owned WWMP in Waterbury.

<span class="mw-page-title-main">WJMP (AM)</span> Radio station in Plattsburgh, New York

WJMP is an AM radio station broadcasting a classic hip hop format. Licensed to Plattsburgh, New York, United States, the station serves the Champlain Valley, including Burlington, Vermont. The station is owned by Loud Media. WJMP's programming is also heard on translator station W279DE in Plattsburgh.

<span class="mw-page-title-main">WSNO (AM)</span> Radio station in Barre, Vermont

WSNO was an AM radio station licensed to serve Barre, Vermont. The station, which operated from 1959 to 2023, was owned by Jeffrey Shapiro's Great Eastern Radio. It had most recently broadcast an adult hits format, simulcast from Burlington-market WSNO-FM in Au Sable, New York, and also heard on translator W289CH.

<span class="mw-page-title-main">WSKI</span> Radio station in Montpelier, Vermont, United States

WSKI is a radio station licensed to serve Montpelier, Vermont, United States. It is owned by Galloway Communications, Inc., a subsidiary of Bedford, New Hampshire-based Northeast Broadcasting. It airs a mainstream rock format as a simulcast of WWMP.

WKAF is a commercial AM radio station licensed to the City of St. Albans, Vermont. It is owned by Kalani Bowles, through licensee Sky Radio & Press, LLC. It airs a mainstream rock format, simulcasting former sister station WWMP.

<span class="mw-page-title-main">WZBK</span> Radio station in New Hampshire, United States

WZBK is a radio station licensed to serve Keene, New Hampshire, United States. The station is owned by Saga Communications and licensed to Saga Communications of New England, LLC. It airs a classic hits format, simulcast with WKVT-FM (92.7) in Brattleboro, Vermont, and also heard on FM translator W272DZ (102.3) in Keene.

<span class="mw-page-title-main">WYPZ (AM)</span> Radio station in Macon, Georgia

WYPZ is an AM radio station broadcasting an urban gospel format. Licensed to Macon, Georgia, US, the station serves the Macon area.

<span class="mw-page-title-main">WCHZ-FM</span> Radio station in Warrenton, Georgia

WCHZ-FM is a radio station broadcasting a classic hip hop format. Licensed to Warrenton, Georgia, the station goes by the name "Hot 95.5/93.1" and is owned by Beasley Media Group.

WAKC is an American licensed radio station in Concord, New Hampshire. The station is owned by the Educational Media Foundation (EMF) and is part of its K-Love network of contemporary Christian music outlets. EMF also owns WLKC in Campton, serving the White Mountains and Lakes Region.

<span class="mw-page-title-main">KBXT</span> Radio station in Wixon Valley, Texas

KBXT is a radio station broadcasting an Urban Contemporary music format. Licensed to Wixon Valley, Texas, United States, the station is currently owned by Brazos Valley Communications, Ltd. and features programming from American Urban Radio Networks. The station's studios are located in Bryan and its transmitter is located south of Hearne, Texas.

<span class="mw-page-title-main">WWFK</span> Radio station in Plattsburgh West, New York

WWFK is a radio station broadcasting a classic rock radio format. Licensed to Plattsburgh West, New York, it serves the Champlain Valley, including the Plattsburgh-Burlington radio market. The station is owned by Jeff Shapiro, through licensee Great Eastern Radio, LLC, and operates in a simulcast with its WRFK in Barre.

<span class="mw-page-title-main">WSNO-FM</span> Radio station in Au Sable, New York

WSNO-FM is a radio station licensed to Au Sable, New York, and serving the Burlington-Plattsburgh-Lake Champlain radio market. The station is owned by Great Eastern Radio, LLC. WSNO-FM broadcasts an adult hits format, simulcast on the second HD Radio channel of WWFY in Berlin and on translator station W289CH in Barre.

References

  1. 1 2 "Call Sign History". FCC Media Bureau CDBS Public Access Database. Retrieved April 7, 2010.
  2. "Facility Technical Data for WWMP". Licensing and Management System. Federal Communications Commission.
  3. Radio-Locator.com/WWMP
  4. Broadcasting Yearbook 1977 pg. C-216
  5. "Winter 2008 Station Information Profile". Arbitron.
  6. Mix 102.3 Facebook[ dead link ]
  7. Rock 103.3 Burlington on the Move Radioinsight - September 12, 2024