A motto is a sentence or phrase expressing a belief or purpose, or the general motivation or intention of an individual, family, social group, or organization. Mottos are usually found predominantly in written form, and may stem from long traditions of social foundations, or from significant events, such as a civil war or a revolution. One's motto may be in any language, but Latin has been widely used, especially in the Western world.
The takbīr is the name for the Arabic phrase Allāhu ʾakbar.
A slogan is a memorable motto or phrase used in a clan, political, commercial, religious, or other context as a repetitive expression of an idea or purpose, with the goal of persuading members of the public or a more defined target group. The Oxford Dictionary of English defines a slogan as "a short and striking or memorable phrase used in advertising". A slogan usually has the attributes of being memorable, very concise and appealing to the audience.
In various East Asian languages such as Mandarin Chinese, Japanese, Korean, and Vietnamese, the phrase "Wànsuì", "Banzai", "Manse", and "Vạn tuế", respectively, meaning "myriad years" is used to wish long life, and is typically translated as "Long live" in English. The phrase originated in ancient China as an expression used to wish long life to the emperor. Due to the historical political and cultural influence of Chinese culture on the East Asian cultural sphere, in the area, and in particular of the Classical Chinese language, cognates with similar meanings and usage patterns have appeared in many East Asian languages and Vietnamese. In some countries, this phrase is mundanely used when expressing feeling of triumph, typically shouted by crowds.
"Gott strafe England" was an anti-British slogan used by the Imperial German Army during World War I. The phrase literally means "May God punish England". It was created by the German-Jewish poet Ernst Lissauer (1882–1937), who also wrote the poem Hassgesang gegen England.
"Victory or death" and its equivalents, is used as a motto or battle cry.
Waheguru is a term used in Sikhism to refer to God as described in Guru Granth Sahib. It is the most common term to refer to God in modern Sikhism.
Bole So Nihal is a Jaikara or war cry or Clarion call of Sikhs given by the Tenth guru, Guru Gobind Singh.
![<i>Molon labe</i> Classical Greek phrase meaning come and take [them]](https://upload.wikimedia.org/wikipedia/commons/thumb/0/05/Geiger_Rich%C3%A1rd_-_g%C3%B6r%C3%B6g_n%C3%A9pek_027_Leonidasz_h%C3%ADrn%C3%B6k%C3%B6t_k%C3%BCld_Sp%C3%A1rt%C3%A1ba_hogy_kitartanak.jpg/320px-Geiger_Rich%C3%A1rd_-_g%C3%B6r%C3%B6g_n%C3%A9pek_027_Leonidasz_h%C3%ADrn%C3%B6k%C3%B6t_k%C3%BCld_Sp%C3%A1rt%C3%A1ba_hogy_kitartanak.jpg)
Molṑn labé is a Greek phrase attributed to Leonidas I of Sparta during his written correspondence with Xerxes I of Persia on the eve of the Battle of Thermopylae in 480 BC. A classical expression of defiance, it is among the Laconic phrases reported by the Greek historian Plutarch, and is said to have been Leonidas' response to Xerxes' demand that the Spartan army lay down their weapons and surrender to the Persian army during the second Persian invasion of Greece.
Deus vult is a Christian motto relating to Divine providence. It was first chanted by Catholics during the First Crusade in 1096 as a rallying cry, most likely under the form Deus le veult or Deus lo vult, as reported by the Gesta Francorum and the Historia Belli Sacri.
Sat Sri Akāl is a Jaikara now used, often, as a greeting by Sikhs. It is the second half of the Sikh Clarion call, given by the Tenth guru, Guru Gobind Singh, "Bole So Nihal, Sat Sri Akal".
Gott mit uns is a phrase commonly used in heraldry in Prussia and later by the German military during the periods spanning the German Empire (1871–1918) and Nazi Germany (1933–1945). It was also commonly used by Sweden in most of its wars and especially as a battle cry during the Thirty Years' War.
Alala was the personification of the war cry in Greek mythology. Her name derives from the onomatopoeic Greek word ἀλαλή (alalḗ), hence the verb ἀλαλάζω (alalázō), "to raise the war-cry". Greek soldiers attacked the enemy with this cry in order to cause panic in their lines and it was asserted that Athenians adopted it to emulate the cry of the owl, the bird of their patron goddess Athena.
Jai Shri Ram is an expression in Indic languages, translating to "Glory to Lord Rama" or "Victory to Lord Rama". The proclamation has been used by Hindus as a symbol of adhering to the Hindu faith, or for projection of varied faith-centered emotions.
A slogan is used in Scottish heraldry as a heraldic motto or a secondary motto. It usually appears above the crest on a coat of arms, though sometimes it appears as a secondary motto beneath the shield. The word slogan dates from 1513. It is a variant of the earlier slogorn, which was an Anglicisation of the Scottish Gaelic sluagh-ghairm. In other regions it is called a war-cry.
Youm-e-Takbir is celebrated as a national day in Pakistan on May 28 in commemoration of Chagai-I and Chagai-II series of nuclear tests. The nuclear tests made Pakistan the seventh nation to possess nuclear weapons and the first in the Muslim world.
"Glory to Ukraine!" is a Ukrainian national salute, known as a symbol of Ukrainian sovereignty and resistance to foreign aggression. It is the battle cry of the Armed Forces of Ukraine. It is often accompanied by the response "To the heroes — glory!".
The political slogan "Workers of the world, unite!" is one of the rallying cries from The Communist Manifesto (1848) by Karl Marx and Friedrich Engels.
Bijî Serok Apo is a slogan used by sympathizers with Abdullah Öcalan, the leader of the Kurdistan Workers' Party (PKK) and can be translated into Long live leader Apo. Apo can be translated also into uncle. The slogan can lead to prosecution in Turkey and Germany.
