Beyond the Valley

Last updated

Beyond the Valley
Genre Electronic, Dance, Indie, Hip Hop.
Location(s) Barunah Plains Homestead, Victoria, Australia
Years active2014–2019, 2021–
Organised byUntitled Group [1]
Website beyondthevalley.com.au

Beyond the Valley (commonly known as BTV) is a multi-day music festival held annually at Barunah Plains Homestead in Hesse, Victoria, Australia over the New Year's Eve period. [2] [3] [4] It has previously taken place at Phillip Island Circuit, Phillip Island and Lardner Park, Warragul. [5] [6]

Contents

History

In 2019 the festival launched a fundraiser campaign to support those affected by the 2018-2019 Australian bushfire season. [7] Later that year, organisers received site management related criticism amid extreme weather conditions during the event. [8] The festival's official website stated that the 2020 event won't take place between 28 Dec and 01 Jan 2021 [9] and director Nicholas Greco has commented that it is being placed on hiatus caused by the COVID-19 pandemic. [10] He has also admitted however, that the business has come to a "complete standstill" due to the circumstances. [11]

Despite concerns surrounding the ongoing viability of Australian music festivals after the COVID-19 pandemic, the festival has continued, with BTV being held every year since 2022. [12]

Attire

Many people who attend BTV are referred to as the 'Naarmy Army', with attendees dressing in 'Naarmcore' style clothes. Naarmcore is a fashion trend that combines the Aboriginal name for Melbourne, Naarm, with the "normcore" style. [13] It became popular on TikTok and is characterized by clothing like puffer jackets, cargo pants, hiking boots, and beanies.

Popular clothing items worn at BTV include scarves, bleached hats, jorts, baggy shirts, and carabiners around one's pants.

BTV attendees tend to originate from wealthy Melbourne private schools, and have been described as "annoying", "intolerable" and "arrogant" by the general Melbourne public. [14]

Controversies

Festivalgoers in the 2022-23 edition of BTV were forced to wait upwards of eight hours in their cars in 37-degree heat, as the festival's traffic management plan came under scrutiny. [15]

Timeline

2014

[16]

2015

[17]

2016

[6]

2017

[18]

2018

[19]

2019

[20]

2021

[21]

2022

  • Denim Foura
  • DJ Boring
  • Folamour (FRA)
  • Haai
  • Hatchie
  • Heidi
  • Jay1 (UK)
  • Jesswar
  • JK-47
  • Jnr Choi (UK)
  • Job Jobse (NL)
  • Jordan Brando
  • JOY.
  • Juicy Romance
  • KEE'AHN
  • Laura King
  • Memphis LK
  • Merci, Mercy
  • Mia Rodriguez
  • Ninajrachi
  • Or:la (IRE/UK)
  • Palms Trax (GER)
  • PartiBoi69
  • Remi Wolf (USA)
  • Rest For The Wicked
  • Sally C (IRE/GER)
  • Sam Alfred
  • San Cisco
  • SG Lewis (UK)
  • Shygirl (UK)
  • Sofia Kourtesis (PE/GER)
  • Stüm
  • Swim
  • Teen Jesus and the Jean Teasers
  • The Illustrious Blacks (USA)
  • TKAY MAIDZA
  • Vera Blue
  • X Club
  • Willo
  • Yarra
  • Yung Lean (SWE)

[22]

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References

  1. "Beyond The Valley 2019". Unitled Group. Retrieved 27 October 2020.
  2. Welby, Augustus (11 December 2019). "How Beyond The Valley moves with the times without losing its roots". Beat Magazine. Retrieved 27 October 2020. BTV has never been a minor festival – 2014's inaugural event included international headliners MØ, AlunaGeorge and Danny Brown plus Allday, Pond and Peking Duk
  3. Winter, Velvet (9 November 2018). "How to make a grassroots festival survive & thrive – Part Three: Beyond The Valley". The Music Network . Retrieved 27 October 2020. From humble beginnings from a fierce fivesome to one of the most promising and largest grassroots festivals in Australia, it shows what heights boutique festivals can soar to.
  4. John, Brandon (2 October 2017). "The story behind the meteoric rise of Beyond the Valley". The Brag Media . Retrieved 10 November 2020. Beyond the Valley – a name that already feels like an established brand in the Australian music scene, and one of the mainstays of our yearly festival calendar.
  5. Rychter, Tacey (30 December 2014). "Beyond the Valley 2014". Broadsheet . Retrieved 27 October 2020. ...Phillip Island's brand new summer festival.
  6. 1 2 Mack, Emma (27 August 2016). "Beyond The Valley 2016 Lineup Expands". Music Feeds . Retrieved 27 October 2020.
  7. Walker, Cassie (5 March 2019). "Beyond The Valley Music Festival Launches Bushfire Fundraiser". Triple M . Retrieved 27 October 2020.
  8. "Extreme weather hits Beyond the Valley in Lardner, festival-goers complain". 7News. 30 December 2019. Retrieved 27 October 2020.
  9. "Beyond The Valley Official website". Archived from the original on 17 July 2020. Retrieved 27 October 2020.
  10. Donoughue, Paul (7 May 2020). "Coronavirus restrictions have put music festivals on hold. When might they come back?". Australian Broadcasting Corporation (ABC) . Retrieved 27 October 2020. ...we are still planning and booking for all of our end-of-year festivals and events and are prepared to work within any of the government social distancing guidelines presented to us
  11. Lefevre, Jules (21 October 2020). "The Australian Music Festival Scene Is Hanging By A Thread". Junkee . Retrieved 27 October 2020. "We have come to a complete standstill and we legally cannot operate our businesses," Nicholas Greco, Director of Untitled Group, which runs events like Pitch (Music & Arts Festival) and Beyond The Valley.
  12. Condous, Liv (20 August 2024). "Beyond the Valley 2024: Full lineup and dates" . Retrieved 28 December 2024.
  13. Gordon, Zilla (9 August 2022). "Indigenous Australians ask for Melbourne TikTok creators to ditch the Naarmcore hashtag" . Retrieved 27 December 2024.
  14. Zest Events https://www.tiktok.com/@zestevents_au/video/7431840545162464544?q=naarmcore&t=1735366412078 on TikTok
  15. Price, Kimberley (4 January 2023). "Festivalgoers label Beyond The Valley's handling of nine-hour queue to exit a 'disaster'" . Retrieved 27 December 2024.
  16. Moskovitch, Greg (17 September 2014). "Beyond The Valley Second Lineup Announcement". Music Feeds . Retrieved 27 October 2020.
  17. Mack, Emma (8 October 2015). "Beyond The Valley 2015/2016 Lineup Expands With More Massive Acts". Music Feeds . Retrieved 27 October 2020.
  18. Murphy, Sam (6 August 2017). "Beyond The Valley Unveils Monster Lineup For 2017". Music Feeds . Retrieved 27 October 2020.
  19. Mack, Emma (23 August 2018). "Beyond The Valley 2018 First Lineup Announced". Music Feeds . Retrieved 27 October 2020.
  20. Gallagher, Alex (6 August 2019). "Here's The Huge Beyond The Valley 2019 Lineup, Featuring Tyler The Creator, The Veronicas & More". Music Feeds . Retrieved 27 October 2020.
  21. Billy, August (18 August 2021). "Beyond The Valley 2021 To Go Ahead As Two-Day Inner-City Event". Music Feeds. Retrieved 25 August 2023.
  22. Gallagher, Alex (25 August 2022). "Beyond the Valley Announces 2022 Lineup with Nelly Furtado, Kaytranada, Denzel Curry and More". Music Feeds. Retrieved 25 August 2023.