John Lewis (department store)

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John Lewis plc
Public limited company
Industry Retail
Founded 1864;154 years ago (1864)
Founder John Lewis
Headquarters London, SW
United Kingdom
Number of locations
 50 stores- incl. Swindon Home Outlet (2017) [1]
Area served
 United Kingdom
Key people
 Paula Nickolds (Managing Director)
Bérangère Michel (Finance Director)
RevenueIncrease2.svg £3.78 billion (2017) [1]
Decrease2.svg £243.2 million (2017) [1]
Number of employees
 38,100 (2017) [2]
Parent John Lewis Partnership
Website www.johnlewis.com

John Lewis & Partners is a chain of high-end department stores operating throughout the United Kingdom. Concessions are also located in the Republic of Ireland and Australia.

United Kingdom Country in Europe

The United Kingdom (UK), officially the United Kingdom of Great Britain and Northern Ireland, and sometimes referred to as Britain, is a sovereign country located off the north-western coast of the European mainland. The United Kingdom includes the island of Great Britain, the north-eastern part of the island of Ireland, and many smaller islands. Northern Ireland is the only part of the United Kingdom that shares a land border with another sovereign state, the Republic of Ireland. Apart from this land border, the United Kingdom is surrounded by the Atlantic Ocean, with the North Sea to the east, the English Channel to the south and the Celtic Sea to the south-west, giving it the 12th-longest coastline in the world. The Irish Sea lies between Great Britain and Ireland. With an area of 242,500 square kilometres (93,600 sq mi), the United Kingdom is the 78th-largest sovereign state in the world. It is also the 22nd-most populous country, with an estimated 66.0 million inhabitants in 2017.

Contents

The chain is owned by the John Lewis Partnership, which was created by Spedan Lewis, son of the founder, John Lewis, in 1929. The first John Lewis store was opened in 1864 in Oxford Street, London. The chain's slogan is "Never Knowingly Undersold" which has been in use since 1925. [3]

The John Lewis Partnership (JLP) is an employee-owned UK company which operates John Lewis & Partners department stores, Waitrose & Partners supermarkets, its banking and financial services, and other retail-related activities. The company is owned by a trust on behalf of all its employees — known as Partners – who have a say in the running of the business, and receive a share of annual profits, which is usually a significant addition to their salary. The JLP group is the third largest UK private company by sales in the Sunday Times Top Track 100 for 2016. The chain's image is upmarket, and it appeals strongly to middle- and upper-class shoppers. Recently, however, John Lewis has broadened its marketing strategy towards all types of buyers, with the introduction of the 'Value' range to John Lewis and the 'Essential' range to Waitrose, and the expansion of the business.

Oxford Street major road in the City of Westminster in London

Oxford Street is a major road in the City of Westminster in the West End of London, running from Tottenham Court Road to Marble Arch via Oxford Circus. It is Europe's busiest shopping street, with around half a million daily visitors, and as of 2012 had approximately 300 shops. It is designated as part of the A40, a major road between London and Fishguard, though it is not signed as such, and traffic is regularly restricted to buses and taxis.

There are 50 stores throughout England, Scotland and Wales, including 12 "At Home" stores, and "flexible format" stores in Exeter, York and Chelmsford.

Exeter City in the south west of England

Exeter is a cathedral city in Devon, England, with a population of 129,800. The city is located on the River Exe approximately 36 miles (58 km) northeast of Plymouth and 65 miles (105 km) southwest of Bristol. It is the county town of Devon, and the base of Devon County Council. Also situated in Exeter, are two campuses of the University of Exeter, Streatham Campus and St Luke's Campus.

York Historic city in the north of England

York is a historic walled city in North Yorkshire, England. At the confluence of the Rivers Ouse and Foss, it is the historic county town of the historic county of Yorkshire. York Minster and a variety of cultural and sporting activities make it a popular tourist destination.

Chelmsford city in Essex, United Kingdom

Chelmsford is the principal settlement of the City of Chelmsford district, and the county town of Essex, in the East of England. It is located in the London commuter belt, approximately 30 miles (48 km) northeast of the notional centre of London at Charing Cross and approximately 22 miles (35 km) from Colchester. The urban area of the city has a population of approximately 112,000, whilst the district has a population of 168,310.

The first John Lewis concession in the Republic of Ireland opened in Dublin in October 2016 where a limited supply of John Lewis products are available at Irish department store Arnotts. The first Australian John Lewis concession opened in New South Wales, Australia in November 2016.[ citation needed ]

On 1 January 2008, the Oxford Street store was awarded a Royal Warrant from Her Majesty the Queen as: "suppliers of haberdashery and household goods". [4] John Lewis Reading is also the holder of a Royal Warrant from the Queen in 2007 as suppliers of household and fancy goods. [5]

Royal Warrant of Appointment (United Kingdom)

Royal warrants of appointment have been issued since the 15th century to those who supply goods or services to a royal court or certain royal personages. The warrant enables the supplier to advertise the fact that they supply to the royal family, so lending prestige to the brand and/or supplier. In the United Kingdom, grants are currently made by the three most senior members of the British royal family to companies or tradesmen who supply goods and services to individuals in the family.

The John Lewis Christmas advert was first launched in 2007 and it has since become something of an annual tradition in British culture, [6] [7] and one of the signals that the countdown to Christmas has begun in the UK. [8] [9] [10]

Culture of the United Kingdom pattern of human activity and symbolism associated with the United Kingdom and its people

The United Kingdom's culture is influenced by its history as a developed state, a liberal democracy and a great power; its predominantly Christian religious life; and its composition of four countries—England, Scotland, Wales and Northern Ireland—each of which has distinct customs, cultures and symbolism. To a lesser extent the culture of Greece has also somewhat influenced British culture via Humanism.

History

Early history

John Lewis & Partners store in Liverpool. Liverpool One development John Lewis.jpg
John Lewis & Partners store in Liverpool.

The flagship store on Oxford Street began as a drapery shop, opened by John Lewis in 1864. In 1905 Lewis acquired a second store, Peter Jones in Sloane Square, London. His eldest son, John Spedan Lewis, began the John Lewis Partnership in 1920 after thinking up the idea during his days in charge of Peter Jones. John Spedan Lewis also thought up the idea of the Gazette, the partnership's in-house magazine, first published in 1918.

In 1933 the partnership purchased its first store outside London, the long established Jessop & Son in Nottingham. Jessops only rebranded itself as John Lewis on 27 October 2002. In 1940 the partnership bought Selfridge Provincial Stores. This group of sixteen suburban and provincial department stores included Cole Brothers, Sheffield; George Henry Lee, Liverpool; Robert Sayle, Cambridge; and Trewin Brothers, Watford; all of which continue to trade today but are now re-branded as John Lewis & Partners.

In 1949, it was reported that London branches included Peter Jones, John Barnes (now a branch of Waitrose & Partners), John Pound and Bon Marche. The "provincial branches" were Robert Sayle, of Cambridge and Peterborough, Tyrrell & Green, of Southampton and Lance & Lance of Weston-super-Mare. They also had "silk shops" at Edinburgh, Hull and Newcastle upon Tyne. [11]

In 1953 the renowned Reading department store Heelas became part of the John Lewis group and remained named as such until 2001 when it adopted the John Lewis name. Also in 1953 the partnership bought Herbert Parkinson, a textile manufacturer, a business which still makes duvets, pillows and furnishings for John Lewis. [12]

Recent history

John Lewis store in Cardiff. Cardiff Buses The Hayes April 2010.JPG
John Lewis store in Cardiff.

The first John Lewis store constructed as part of a shopping centre was the relocated Jessops, in Nottingham, which has been a feature of the Victoria Centre since it opened in 1972. The announcement of an anchor tenant such as John Lewis contributes to the certainty of developers' proposals, and so attracts other retailers to the area.

Before the relaxation of UK Sunday trading laws in 1994, John Lewis stores closed on Mondays to allow staff a full two-day "weekend".

The John Lewis Partnership were the first department store group in the UK to adopt central buying, launching the 'Jonell(e)' name for own brand merchandise in 1937. That brand name has gradually been replaced with the 'John Lewis' name since 2001. Additional own brands include Collection by John Lewis as well as John Lewis & Co. and Collection Weekend by John Lewis. A selection of Waitrose own brand products, such as cleaning materials and party stationery, are also available from John Lewis.

Many stores acquired by the Partnership retained their original names for many years, including Tyrrell & Green in Southampton until 2000, [13] Bonds in Norwich until 2001, Trewins in Watford until 2001, Jessops in Nottingham (its first store outside London) until 2002, [14] Bainbridge's in Newcastle until 2002, Robert Sayle in Cambridge [15] and Cole Brothers in Sheffield until 2002. All have now been rebranded John Lewis, with the exception of Peter Jones in south west London and Knight & Lee in Southsea.

Investment has been made across the group over recent years. This has included the renovation of Peter Jones at a cost of £107 million, completed in 2004. [16] The original Oxford Street shop is still the flagship and largest branch in the partnership. A complete refurbishment of the building was completed in late 2007 at a cost of £60 million. This introduced the new 'Place To Eat' restaurant and a brasserie and bistro in the store. A 'John Lewis Food Hall from Waitrose' opened in the shop's basement on 3 October 2007. A second Food Hall opened at the John Lewis Bluewater store on 6 August 2009.

On 4 September 2018 John Lewis underwent a major rebrand to become John Lewis & Partners; a brand which better reflects their business model. Waitrose underwent a similar rebrand. [17]

Stores

Department stores

The first branch of John Lewis in Leeds (opened in October 2016) under construction in 2015. Construction of the Eastgate Quarters, Leeds (11th August 2015) 002.JPG
The first branch of John Lewis in Leeds (opened in October 2016) under construction in 2015.

As of March 2018, the John Lewis Partnership operated 50 John Lewis stores throughout Great Britain. [18] The Oxford Street store, originally opened in 1864 (rebuilt in 1953 following significant bomb damage in World War II), is the largest operated by the Partnership. 35 of the stores are traditional department stores and 12 are 'John Lewis at home' stores.

John Lewis at home

In 2009, John Lewis announced a new format of "John Lewis at home" stores, the first of which opened in Poole in October 2009. The "at home" stores are located within pre-existing shopping regions, and focus on Electrical, Home and Technology products. The store in Poole opened on 22 October 2009 at the former Courts site at the Commerce Centre retail park in Branksome. Following the early success of the Poole "at home" store, five further "at homes" opened in 2010/11 in areas outside of the catchment of the traditional John Lewis stores, including Croydon, Tunbridge Wells, Tamworth, Chester and Swindon. Further stores in Newbury and Chichester, West Sussex, opened in Spring 2012, with Ipswich following in November 2012. [19] On Thursday 17 June 2015, a new John Lewis at Home store opened in Horsham, West Sussex along with a branch of Waitrose that relocated from the town centre. [20]

Airport store

In the summer of 2014, John Lewis opened a small store airside in the newly rebuilt Terminal 2 at London Heathrow Airport. [21] [22]

Republic of Ireland & Australia

In spring 2016, John Lewis confirmed it planned to enter the Irish market with a concession based in Arnotts Dublin store on Graffton Street. John Lewis opened in October 2016 with a limited number of John Lewis branded home furnishings.

By February 2017, John Lewis had opened five shop-in-shop branches in Myer department stores in Australia. [23] [24] The merchandise focus is on homewares with manchester (as bedding, linens and towels are called in Australia) being manufactured to Australian bed sizes.

Recent developments

In June 2004, John Lewis announced plans to open its first store in Northern Ireland at the Sprucefield Park development, the province's largest out of town shopping centre, located outside Lisburn and 10 miles (16 km) from Belfast. The application was approved in June 2005 and the opening of the new store was scheduled for 2008. This decision was disputed, and was taken to the High Court, where it was reversed.

In 2008, a controversy over the declaration of expenses by UK members of parliament revealed that Parliamentary authorities were using information from John Lewis –the "John Lewis list" –as a guide to the maximum costs refundable to MPs when equipping London pieds à terre at public expense.

The first John Lewis store in Birmingham opened in 2015 John Lewis Birmingham Sept 2015.jpg
The first John Lewis store in Birmingham opened in 2015

On 6 November 2008, it was announced that John Lewis would open their first department store outside the UK in Dublin, Ireland. Subject to planning permission, the shop will be built on O'Connell Street. The centre is being developed by Chartered Land and will be part of the largest retail centre in Ireland. As of January 2014 the €1.2 billion development is on hold and John Lewis are still seeking a location in Northern Ireland for a Flagship department store. [25]

Westfield Stratford City Westfield Stratford City, 13 August 2011.jpg
Westfield Stratford City

The Cardiff store opened in September 2009 as part of the Phase 2 development of St David's Centre. The Cardiff branch is also the Partnership's only department store in Wales. [26] [27] Stratford opened in 2011 together with a new Waitrose supermarket. The new shops will anchor the Westfield Stratford City development alongside the Olympic Park in east London.

In February 2011, it was announced that John Lewis was appointed as the Official Department Store provider for the London 2012 Olympic Games. As part of the deal, John Lewis stores became key retail outlets for official London 2012 merchandise. [28]

Also in February 2011, John Lewis announced it is to open a 250,000-square-foot (23,000 m2) department store in Birmingham city centre in 2014. The completion date of 2014 was pushed back to Autumn 2015 due to complications regarding the construction of the centre, including issues relating to car parks and taxi ranks. With the Grand Central leasing director Keith Stone stating the date was pushed back to ensure a better customer experience. [29] The store opened on 24 September 2015 and is the flagship store for the £100 million development and part of the new Grand Central shopping centre built on the south side of a redeveloped Birmingham New Street railway station.

In November 2011, it was announced that John Lewis had shelved plans for a new store in Preston, Lancashire as part of the Tithebarn Project. The economic climate was cited as a key factor in their decision. [30]

Leeds John Lewis at Victoria Gate VICGATE John Lewis LEEDS.jpg
Leeds John Lewis at Victoria Gate

It was announced that John Lewis would be the anchor tenant of a new development scheme in Leeds. The Eastgate Quarters scheme was approved in July 2011, since renamed Victoria Gate the site guides shoppers from central Leeds to John Lewis via a luxury arcade continuing (over Vicar Lane) from the existing Victoria Quarter. John Lewis had been looking for a site in Leeds for a while, even considering the Headingley cricket ground, and are happy they are at long last filling a major regional gap. [31] The facade of the Leeds department store references the diagonal lines of the John Lewis motif.

In 2014 John Lewis announced their intention to anchor a £1bn extension of the Westfield London shopping centre in Shepherd's Bush, west London. [32] [33] . The store (number 50) opened in March 2018.

A new store in Cheltenham is planned to be opened in Autumn 2018.

John Lewis has been reported to be looking at location possibilities for a department store in Guildford, Surrey. It is also thought that the retailer is finally in talks to open a store in central Manchester as part of the Ramada development.

John Lewis started a trial in 2013 product-labelling the lifetime electricity costs on the household goods. [34] John Lewis opened a store as the showpiece of the Bond Street retail development in the cathedral city of Chelmsford, Essex in 2016. In October 2017, the remodelled and extended Westgate Shopping Centre reopened in the medieval university city of Oxford, with a large John Lewis is the development's anchor store.

In November 2016, John Lewis initiated their internal resource-led ‘Project ā’ to increase profitability across several product ranges. Currently the project efforts are focused on their Baby & Child range.

Visual identity

John Lewis graphic identity, 1990 John Lewis graphic identity 1990.jpg
John Lewis graphic identity, 1990
The John Lewis logo between 2000-2018 John Lewis Logo.svg
The John Lewis logo between 2000-2018

The graphic identity, which has at its core the distinctive diagonal motif, was created in 1990 by John Lloyd and Jim Northover of the British design consultancy, Lloyd Northover. In 2000, it was given a minor refresh by London design consultancy Pentagram. [35]

Lines at Leeds John Lewis Lines at Leeds John Lewis.jpg
Lines at Leeds John Lewis

The line motif appears to be reflected in the façade of the Leeds store.

Christmas advertising

Since 2007 John Lewis has become known for producing memorable Christmas television adverts, which have gained heavy exposure on social media. [36] [37] Some of the more prominent campaigns are The Bear and the Hare, Monty's Christmas and Man on the Moon. [37] The adverts, which typically rely on emotional content have become something of an annual tradition in the UK [38] and the music used in the campaigns has reached high positions in the UK Singles Chart. [39]

Future developments

In July 2011, John Lewis announced that it would be opening 10 new stores under a new smaller format in city centre locations over the next five years. The new smaller format department stores will hold John Lewis's core lines of Home, Electrical and Fashions, all tailored to the local area. However, the full line will still be available through online terminals within the store, as well as the "click and collect" service already available within other branches. With the first branch opening in Exeter on 12 October 2012, Andrea O'Donnell, commercial director, said the move would help John Lewis double its turnover from £3bn ($4.89bn) to £6bn over the next 10 years [40]

John Lewis retain long-held plans to open a department store in Manchester city centre ever since the regeneration of the city centre following the 1996 Manchester bombing, but have not found a suitable site. [41] They have countered the lack of city centre store by opening two large stores in Greater Manchester: Cheadle in 2000 and the Trafford Centre in 2005. [42]

In September 2015, John Lewis purchased the building 129-133 North Street, Brighton (currently occupied by Boots and other shops). [43] In September 2016, John Lewis unveiled its plans for the store which was expected to open in late 2018 until plans for the store were scrapped in May 2017. [44]

Plans have been circulating since the early 2000s for a new large store in Sheffield to replace the current store. The new store was to be included within the Sevenstone development which has since been cancelled. A new store may however be constructed as part of the Sheffield Retail Quarter which is scheduled to be completed by 2022, as of August 2017 these plans haven't been confirmed but heavily rumoured.

Former department stores

Pratts, Streatham Pratts department store, Streatham in 1978.jpg
Pratts, Streatham

The only remaining stores of the sixteen the John Lewis Partnership acquired from Selfridge Provincial Stores are thus those in Sheffield, Liverpool, Cambridge and Watford (all of which have been relocated to new buildings and rebranded as 'John Lewis' since acquisition).

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References

  1. 1 2 3 "Annual Report and Accounts 2017" (PDF). John Lewis Partnership plc . Retrieved 10 August 2017.
  2. ↑ "John Lewis opening and closing times". Timeo. Retrieved 10 August 2017.
  3. ↑ "Customer Service". John Lewis Partnership. Archived from the original on 29 February 2012. Retrieved 20 April 2012.
  4. ↑ Royal Warrant Directory – John Lewis Archived 15 July 2009 at the Wayback Machine .
  5. ↑ "John Lewis awarded Royal Warrant". John Lewis Partnership. Archived from the original on 14 March 2012. Retrieved 20 April 2012.
  6. ↑ Wallop, Harry (5 November 2014). "John Lewis adverts from Christmas past". The Daily Telegraph . Archived from the original on 7 November 2014. Retrieved 7 November 2014.
  7. ↑ "What is the song in the John Lewis Christmas ad this year and who sings it?". Plymouth Herald. 30 November 2016. Archived from the original on 20 October 2016.
  8. ↑ Stone, Jason (12 November 2013). "John Lewis Christmas ads: how they evolved from 2007 to 2013". The Guardian . Retrieved 6 November 2014.
  9. ↑ Sherwin, Adam (6 November 2014). "John Lewis Christmas advert: It's sickly, sweet and surprisingly potent". The Independent . Retrieved 6 November 2014.
  10. ↑ Wallop, Harry (6 November 2014). "It's funny how John Lewis Christmas Advert is now part of our Christmas countdown". The Daily Telegraph . Retrieved 7 November 2014.
  11. ↑ "Big stores' right to ban extremists". Hartlepool Mail . 19 November 1949 – via British Newspaper Archive.
  12. ↑ "Herbert Parkinson History". Herbertparkinson.com. Archived from the original on 26 March 2009. Retrieved 20 April 2012.
  13. ↑ "Tyrrell & Green". Daily Echo.
  14. ↑ "BBC – Nottingham Features – Jessops' history in pictures". BBC.
  15. ↑ "John Lewis to lose famous names". Daily Mail. 26 September 2000.
  16. ↑ Walsh, Fiona. "Peter John revamp signs off Pentegram concept" . Retrieved 20 April 2012.
  17. ↑ "John Lewis/Waitrose '& Partners' rebrand splits opinion". Campaign Live. Haymarket Media Group. Retrieved 16 July 2018.
  18. ↑ "Department Stores". John Lewis. Retrieved 29 September 2012.
  19. ↑ "John Lewis Exeter now open". John Lewis Partnership. Archived from the original on 14 November 2012. Retrieved 18 November 2012.
  20. ↑ "John Lewis and Waitrose store opens in Horsham". West Sussex County Times.
  21. ↑ "Latest News from Heathrow Terminal 2: John Lewis to open first airport store". heathrowairport.com. 2 July 2013. Retrieved 2 July 2013.
  22. ↑ "John Lewis to open at Heathrow's Terminal 2". John Lewis Partnership. 2 July 2013. Retrieved 2 July 2013.
  23. ↑ "John Lewis Partnership plc Annual Report and Accounts 2017" (PDF). John Lewis. 2017-04-26. Retrieved 2018-03-23. We opened five shop-in-shops in Australia in February
  24. ↑ Armstrong, Ashley (2016-07-15). "John Lewis goes Down Under with Australian shops". The Daily Telegraph . Retrieved 2018-03-23.
  25. ↑ "John Lewis Partnership website – Dublin store". Archived from the original on 30 March 2009. Retrieved 6 November 2008.
  26. ↑ "John Lewis website – Cardiff store" . Retrieved 3 August 2008.
  27. ↑ "Store wars as John Lewis opens". BBC News. 24 September 2009. Retrieved 6 May 2010.
  28. ↑ "John Lewis to sponsor London 2012 Olympics". Marketing Magazine.
  29. ↑ "Birmingham New Street scheme Grand Central unveils retail signings as it delays opening date". retail-week.com.
  30. ↑ "John Lewis pull out of Preston revamp". Lancashire Evening Post. 17 November 2011.
  31. ↑ "Department Stores – New shops: Leeds". John Lewis. Retrieved 20 April 2012.
  32. ↑ "New shops : Westfield London Expansion Plans". Westfield. 11 March 2014. Archived from the original on 18 April 2014. Retrieved 11 March 2014.
  33. ↑ "John Lewis to open Westfield London store". The Daily Telegraph. 11 March 2014. Retrieved 11 March 2014.
  34. ↑ John Lewis puts lifetime electricity cost on product labelsGovernment-backed scheme aims to show people how energy efficient appliances can help them save on energy bills The Guardian 9 September 2013
  35. ↑ Mills, Lauren (29 October 2000). "John Lewis hires image maker for new look". The Daily Telegraph . Retrieved 17 November 2012.
  36. ↑ Bold, Ben (6 November 2015). "John Lewis Christmas ads 2007 to 2015: from humble roots to national event". Marketing Magazine. Retrieved 8 November 2015.
  37. 1 2 Regev, Dana (8 November 2015). "The Christmas commercials that turned into a smash hit". Deutsche Welle. Retrieved 8 November 2015.
  38. ↑ Wallop, Harry (6 November 2014). "It's funny how John Lewis Christmas Advert is now part of our Christmas countdown". The Telegraph. Retrieved 8 November 2015.
  39. ↑ Welsh, Daniel (6 November 2014). "John Lewis Christmas advert 2014: Best and Funniest Twitter Reactions to #MontyThePenguin". The Huffington Post. Retrieved 8 November 2015.
  40. ↑ Felsted, Andrea (22 July 2011). "John Lewis to open 10 new stores". Financial Times. Retrieved 20 April 2012.
  41. ↑ "The history of John Lewis Cheadle". John Lewis. Retrieved 3 September 2012.
  42. ↑ Linton, Deborah (27 April 2011). "John Lewis searching for site to open major store in Manchester". Manchester Evening News. Retrieved 3 September 2012.
  43. ↑ "John Lewis buys prime location in the heart of Brighton city centre". The Argus.
  44. ↑ "John Lewis unveils flagship plans for new Sussex store". The Argus.

Coordinates: 51°29′49″N0°08′40″W / 51.497°N 0.14434°W / 51.497; -0.14434

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