WSFR

Last updated

WSFR
Office in Louisville
Broadcast area Louisville metropolitan area
Frequency 107.7 MHz
BrandingClassic Rock 107.7
Programming
Format Classic rock
Ownership
Owner
WRKA, WQNU, WVEZ
History
First air date
May 24, 1994;30 years ago (1994-05-24) (as WHKW)
Former call signs
WEAJ (August–October 1993)
WWSN-FM (October 1993-1994)
WHKW (1994–1995)
WHKW-FM (1995–1996)
Technical information [1]
Licensing authority
 FCC
Facility ID 55499
Class B1
ERP 7,400 watts
HAAT 182 meters (597 ft)
Links
Public license information
Webcast Listen Live
Website classicrock1077.fm

WSFR (107.7 FM, "Classic Rock 107.7") is a commercial radio station that plays classic rock from the 1960s, 1970s, and 1980s. Its studios are in the SummitMedia facility on Chestnut Centre in Downtown Louisville and its city of license is Corydon, Indiana.

Contents

WSFR is a Class B1 FM station. [2] Its transmitter is off Lotticks Corner Road SE near Elizabeth, Indiana, west of the Ohio River. It shares its tower with WAY-FM station 105.9 WAYK and Alpha Media's 96.5 WGZB. The signal covers parts of Indiana and Kentucky.

History

Before going on the air, the station was issued a construction permit with the call sign WEAJ in August 1993. It received the WWSN-FM call letters in October 1993. On May 24, 1994;30 years ago, the station officially signed on. It originally had a country music format as "The Hawk". The call sign switched to WHKW to match the Hawk branding. Six months after going on the air, the station was sold to Regent Broadcasting for $2.6 million. [3]

In May 1996, sister station WQLL's 70s hits format and "Cool" branding moved to WHKW from 103.9 FM. [4] [5] [6] The station relaunched as classic hits-formatted "Star 107.7". In addition, the station changed call letters to WSFR. [7] [8] [9] Over time, the classic hits sound evolved to classic rock.

On October 28, 2011, WSFR changed its branding to "107.7 The Eagle". Even though the format remained classic rock, it began using the slogan "Louisville Classic Hits". [10] [11] The station was owned by Atlanta-based Cox Radio, Inc.

On July 20, 2012, Cox Radio announced the sale of WSFR and 22 other stations to SummitMedia LLC for $66.25 million. The sale was consummated on May 3, 2013. [12] [13]

On March 8, 2021, WSFR shifted its format from a classic hits and classic rock hybrid to all classic rock. It was still under the "107.7 The Eagle" branding, but was emphasizing the "Classic Rock" slogan. [14]

On December 20, 2022, WSFR dropped the “Eagle” branding and began calling itself "Classic Rock 107.7". [15]

Previous logos

Wsfrlogo.jpg WSFR 107.7TheEagle logo.png WSFRNEWLOGO.png

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References

  1. ↑ "Facility Technical Data for WSFR". Licensing and Management System. Federal Communications Commission.
  2. ↑ FCC.gov/WSFR
  3. ↑ Broadcasting & Cable Yearbook 1997 page B-148. Retrieved Jan. 13, 2025.
  4. ↑ [Tom Dorsey, "TV shows flock to DJ for story on balloon rescue," The Courier-Journal, May 24, 1994.]
  5. ↑ Stark, Phyllis (June 4, 1994). "Vox Jox". Billboard . Vol. 106, no. 23. p. 129.
  6. ↑ Stark+, Phyllis (July 16, 1994). "Vox Jox". Billboard . Vol. 106, no. 29. p. 84.
  7. ↑ Tom Dorsey, "Radio deals may lead to a lock on formats," The Courier-Journal, May 15, 1996.
  8. ↑ Tom Dorsey, "Flurry of radio-station sales confirmed," The Courier-Journal, May 16, 1996.
  9. ↑ Tom Dorsey, "Few sets stayed dim for TV Turnoff Week; kids respond to poll," The Courier-Journal, May 20, 1996.
  10. ↑ "A new "Eagle": Louisville's WSFR (107.7) moves from classic rock to classic hits". Archived from the original on October 31, 2011. Retrieved September 17, 2023.
  11. ↑ "WSFR Flies Like an Eagle". October 28, 2011.
  12. ↑ "Cox Puts Clusters up for Sale". July 20, 2012.
  13. ↑ "Cox Sells Stations in Six Markets to Two Groups". May 6, 2013.
  14. ↑ SummitMedia Mixes Up Louisville Radioinsight - March 8, 2021
  15. ↑ "SummitMedia Restructures Five Classic Rockers With Consolidated Branding, Playlists & On-Air Lineups - RadioInsight". December 20, 2022. Retrieved December 20, 2022.

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