Broadcast area | Middleborough/Taunton |
---|---|
Frequency | 1530 kHz |
Branding | AM 1530 WVBF |
Programming | |
Format | News/talk, radio reading service |
Affiliations | IRN-USA Radio News Massachusetts Reading Network |
Ownership | |
Owner |
|
History | |
First air date | March 31, 1992 [1] [2] |
Former call signs | WCEG (1992–1997) |
Call sign meaning | Virginia B. Fairbanks, wife of owner of unrelated WVBF (now WROR-FM) [3] |
Technical information | |
Facility ID | 63403 |
Class | D |
Power | 5,000 watts day 4 watts night |
Transmitter coordinates | 41°52′56″N71°3′50″W / 41.88222°N 71.06389°W |
Translator(s) | W259DD/99.7 MHz —Middleborough Center |
Links | |
Webcast | Listen live |
Website | www |
WVBF (1530 AM) is a radio station broadcasting a news/talk format. Licensed to Middleborough Center, Massachusetts, United States, the station serves the Middleborough/Taunton area. The station is currently owned by Massachusetts state senator Marc R. Pacheco through his MRP Communications and Consulting, LLC. [4] WVBF carries the Massachusetts Reading Network when not airing local programming. IRN/USA Radio News plays at the top of the hour during locally produced programs.
The station went on the air as WCEG on March 31, 1992. [1] [2] [ dead link ] Original owner Steven J. Callahan sold the station to Metro South Broadcasting, owner of WMSX in Brockton, on January 7, 1993. [5] The new owners dropped WCEG's music programming in favor of a simulcast of WMSX; separate programming was subsequently introduced in Portuguese. [6] However, the station had been silent for several years by 1996, when Callahan reached a deal to repurchase the station. [7] [8] Soon after reassuming control on January 5, 1997, [7] Callahan brought WCEG back on the air with radio reading service programming; [6] the call letters were changed to WVBF on March 21, 1997. [9] The WVBF call sign had previously been used by 105.7 FM in Framingham from 1971 until 1993, while broadcasting top 40 and adult contemporary formats; that station is now WROR-FM.
From the station's inception, WCEG/WVBF only broadcast during daytime hours with 1,000 watts; [1] however, 2-watt nighttime service was inaugurated in 2002. [10] In 2006, the station's daytime power was increased to 2,200 watts. [11] [12] On August 7, 2007, WVBF began to air several local talk shows from studios in Taunton; these shows moved from WPEP/1570, which was in the process of closing down to accommodate a power increase at WNSH in Beverly. The radio reading service programming continues when talk programming does not air. [13]
WVBF is relayed on translator station W259DD, which transmits on 99.7 MHz. It received its license to cover on April 10, 2019. [14]
Call sign | Frequency (MHz) | City of license | Facility ID | ERP (W) | Height (m (ft)) | Class | Transmitter coordinates | FCC info |
---|---|---|---|---|---|---|---|---|
W259DD | 99.7 | Middleborough Center, Massachusetts | 200670 | 20 | 0 m (0 ft) | D | 41°52′55″N71°3′51″W / 41.88194°N 71.06417°W | FCC LMS |
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