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Bacardi Breezer is an alcoholic fruit-flavoured drink made by Bacardi that comes in a variety of fruit flavours: lemon, peach, lychee, pineapple, apple, ruby grapefruit, lime, orange, blackberry, watermelon, cranberry, coconut, raspberry, blueberry, pomegranate, strawberry, and mango, premixed as a cocktail with Bacardi rum, sparkling water, and added sugar. In some countries, it is also available in chocolate flavour. A number of the flavours are available in the Half Sugar range.
The drink is popular in India, Europe, Israel, Canada and Australia, and is also available in China. In India, Bacardi Breezer was the first entrant in the ready to drink category and is currently the market leader in its segment. In Thailand, Breezers are actually wine coolers but still give the appearance that they contain fruits.
In the UK, the Bacardi Breezer was launched in 1993 and became one of the most popular alcopops, particularly in the 1990s and 2000s, and was discontinued in 2015. [1] [2] [3]
A new fruit wine-based variant has been released, called Breezer Spritzed.
An alcopop is any of certain mixed alcoholic beverages with relatively low alcohol content, including:
Gin is a distilled alcoholic drink flavoured with juniper berries and other botanical ingredients.
Mulled wine, also known as spiced wine, is an alcoholic drink usually made with red wine, along with various mulling spices and sometimes raisins, served hot or warm. It is a traditional drink during winter, especially around Christmas. It is usually served at Christmas markets in Europe, primarily in Germany, Czech Republic, Austria, Switzerland, Slovenia, Croatia, Hungary, Romania, Nordics, Baltics and eastern France. There are non-alcoholic versions of it. Vodka-spiked mulled wine can be found in Polish Christmas markets, where mulled wine is commonly used as a mixer.
A wine cooler is an alcoholic beverage made from wine and fruit juice, often in combination with a carbonated beverage and sugar.
The term punch refers to a wide assortment of drinks, both non-alcoholic and alcoholic, generally containing fruits or fruit juice. The drink was introduced from the Indian subcontinent to England by employees of the East India Company in the late 17th century. Punch is usually served at parties in large, wide bowls, known as punch bowls.
Vimto is a British mixed fruit soft drink containing the juice of grapes, raspberries and blackcurrants, flavoured with herbs and spices. Originating in Manchester, northern England, it was first manufactured as a health tonic in cordial form then decades later as a carbonated drink, and the recipe was invented in 1908 by John Noel Nichols of Blackburn. Produced domestically by Nichols plc, it is available in cans and bottles in carbonated, still, cordial (squash), and energy forms and it has also been made into a sweet, ice lolly and other items. Vimto is traditionally most popular in the north of England and is also sold globally under license, and enjoys high popularity in the Persian Gulf countries and in The Gambia and Senegal.
Liquor or distilled beverages are alcoholic drinks produced by the distillation of grains, fruits, vegetables, or sugar that have already gone through alcoholic fermentation. Other terms for liquor include spirit, spirituous liquor or hard liquor. While the word liquor ordinarily refers to distilled alcoholic spirits rather than beverages produced by fermentation alone, it can sometimes be used more broadly to refer to any alcoholic beverage.
WKD, pronounced as Wicked, is a brand of alcopop produced by Beverage Brands. It is sold and heavily marketed in the United Kingdom and Ireland with the slogan ‘Have you got a WKD side?’, and also in many countries in mainland Europe. AC Nielsen ranked it as the number-one UK ready to drink (RTD) alcopop in 2006. In December 2014 to comply with alcohol tax laws and to minimise future tax increases, "Alcoholic Mix WKD" replaced the old "Original WKD", and the old Original Mix is now no longer available in both the UK and Ireland. The small change to the alcohol element of the WKD was not intended to change the taste of the product and still contains triple distilled vodka. In addition, it contains an alternative alcohol base to minimise tax. The actual recipe remains unchanged. The WKD bottling facility in Ayrshire, Scotland closed in November 2022 due to rising costs.
Rev is a 7% ABV vodka-based cola beverage (alcopop), infused with guarana. Malt beverage versions are also available in cans instead of plastic bottles. Rev was originally manufactured by FBM Distilleries in Brampton, Ontario, Canada, but is currently also marketed as a malt-based beverage by the Geloso Group and distributed exclusively within Canada under license from Bacardi. The malt version is currently available in 3 flavours in Quebec: Original ("Blue"), Watermelon + Grapefruit ("Red"), and Mulberry ("Purple"). The Mulberry flavour is sold only in Quebec, with all over flavours being available in all other provinces.
Ready to drink packaged beverages are those sold in a prepared form, ready for consumption. Examples include iced tea and alcopops.
Hooper's Hooch is an alcopop that was most popular during the mid-1990s. The name Hoopers refers to William Hooper, inventor of the hot water bottle and manufacturer of lemonade in the 1840s whose trademark was owned by Burton upon Trent-based brewer Bass. Launched in Britain in 1995 by Bass as an alcoholic lemonade, it attained immediate popularity, leading to the development of orange- and blackcurrant-flavoured versions.
Vodka Cruiser is a line of brightly coloured vodka-based alcoholic beverages primarily sold in Australia and New Zealand. Sometimes described as an alcopop, this premixed drink is available in seventeen flavours, including guava, lemon, lime, passion fruit, pineapple, raspberry, and other flavours depending on location. The product originates from New Zealand, and is produced by Asahi Premium Beverages, formerly known as Independent Liquor.
Cider is an alcoholic beverage made from the fermented juice of apples. Cider is widely available in the United Kingdom and Ireland. The UK has the world's highest per capita consumption, as well as the largest cider-producing companies. Ciders from the South West of England are generally higher in alcoholic content. Cider is also popular in many Commonwealth countries, such as India, South Africa, Canada, Australia, New Zealand, and New England. As well as the UK and its former colonies, cider is popular in Portugal, France, Friuli, and northern Spain. Germany also has its own types of cider with Rhineland-Palatinate and Hesse producing a particularly tart version known as Apfelwein. In the U.S. and Canada, varieties of alcoholic cider are often called hard cider to distinguish it from non-alcoholic apple cider or "sweet cider", also made from apples. In Canada, cider cannot contain less than 2.5% or over 13% absolute alcohol by volume.
Rakı, Türk Rakısı or Turkish Raki is an alcoholic beverage made of twice-distilled grape pomace and flavored with aniseed. It is the national drink of Turkey. It is popular in Turkic countries and Caucasian countries as an apéritif. It is often served with seafood or meze. It is comparable to Balkan Rakia and several other anise-flavored liqueurs such as pastis, ouzo, sambuca, arak and aguardiente. The alcoholic content of raki must be at least 40% according to Turkish standard. The largest producer of raki is Diageo; Yeni Rakı is the largest brand.
A malt drink is a fermented drink in which the primary ingredient is the grain or seed of the barley plant, which has been allowed to sprout slightly in a traditional way called "malting" before it is processed.
Rio is a Chinese ready to drink alcopop beverage brand conceived in 2003 and manufactured by Shanghai Bacchus Limited Company, an arm of Shanghai Bairun Investment Holding Group Co., Ltd.. Rio is a member of the China Alcoholic Drinks Association, and was inducted in 2010. Along with Breezer, Rio is one of the largest alcopop producers in China where both the brands share a combined two-thirds of the alcopop market in China. Rio generated revenue of 365 million yuan in the first half of 2014. In 2016, Bacchus reached a partnership with Veolia Water Technologies China.
VK is a brand of alcopop produced by Global Brands. It is sold and marketed in the United Kingdom. Morning Advertiser ranked it as the second most popular UK ready-to-drink in 2022, after WKD.