Country | Canada |
---|---|
Broadcast area | Nationwide |
Headquarters | Toronto, Ontario |
Ownership | |
Owner | Bell Media |
Sister channels | CTV CTV Drama Channel CTV Comedy Channel CTV Sci-Fi Channel |
History | |
Launched | December 11, 2013 (Original iteration) September 1, 2016 (Current iteration) |
Replaced | M3 |
Former names | Gusto TV (2013–2016) Gusto (2016-2019) |
Links | |
Website | ctv |
CTV Life Channel is a Canadian English language discretionary specialty channel owned by Bell Media. The channel primarily broadcasts factual and reality programming on lifestyle topics such as cooking, home improvement and real estate, along with scripted drama series.
The channel was originally established in 2013 by Knight Enterprises as the Category B service Gusto TV. In May 2016, Knight licensed Canadian rights to the Gusto brand and associated programming to Bell Media. The company would relaunch the channel on September 1, using a Category A license formerly used by its music and entertainment channel M3 (formerly MuchMoreMusic, which was launched in 1998 by CHUM Limited).
As part of a rebranding of several Bell Media-owned specialty channels, the channel rebranded as CTV Life Channel on September 12, 2019. Gusto TV later relaunched independently in Canada in 2022.[ citation needed ]
In October 2010, Chris Knight was granted approval by the Canadian Radio-television and Telecommunications Commission (CRTC) to operate "MmmTV", described as "a national, English‑language Category 2 specialty programming service devoted to luxury, from vacations and leisure activities to home furnishings and fashion." [1]
In the summer and fall of 2013, several media outlets began reporting on aspects of the channel, now branded as Gusto TV, and its founder, Chris Knight, owner of Knight Enterprises. [2] [3] In several reports, it indicated the launch of the channel on December 11, 2013. This was confirmed, when on December 5, an official press release was issued by Knight Enterprises. [4]
On August 29, 2015, Gusto TV broadcast Live Feed, a live broadcast of footage from the kitchen of the Beckta Dining and Wine Bar in Ottawa. It was described by the network as an example of slow television. [5]
On May 4, 2016, Knight Enterprises announced that it had sold Canadian rights to the Gusto TV brand to Bell Media and that the current channel would be shut down and replaced by a new version of the service under Bell Media ownership. The brand's parent company, Gusto Worldwide Media (GWM), will license Gusto TV's current programming to Bell in addition to producing future series for the channel. GWM will continue to own international rights to the Gusto brand and announced plans to launch an internet television service under the brand in 2017. [6] [7] Gusto re-launched on September 1, 2016, replacing Bell Media's entertainment and music network M3 under its existing Category A license and channel allotments. [8]
On June 7, 2018, during the CTV upfronts, it was announced that Gusto would be re-branded as "CTV Life", as part of a re-branding of several Bell Media specialty channels under the CTV name. [9] The following year, it was revealed the channel would rebrand as CTV Life Channel on September 12, 2019. [10] Bell also announced an output deal with Mike Holmes and his studio, under which CTV Life Channel would air his future productions (such as the new series Holmes 911), and acquire reruns of his past series (such as Holmes on Homes ). [11]
The CTV Television Network, commonly known as CTV, is a Canadian English-language terrestrial television network. Launched in 1961 and acquired by BCE Inc. in 2000, CTV is Canada's largest privately owned television network and is now a division of the Bell Media subsidiary of BCE. It is Canada's largest privately or commercially owned network consisting of 22 owned-and-operated stations nationwide and two privately owned affiliates, and has consistently been placed as Canada's top-rated network in total viewers and in key demographics since 2002, after several years trailing the rival Global Television Network in key markets.
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CHUM Limited was a Canadian media company based in Toronto, Ontario in operation from 1945 to 2007. The company was founded in 1945 as York Broadcasters Limited when it launched CHUM-AM 1050 but was acquired by salesman Allan Waters in 1954. CHUM had expanded to and owned 33 radio stations across Canada under its CHUM Radio Network division and also owned other radio stations.
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