Broadcast area | Waco, Texas |
---|---|
Frequency | 104.9 MHz (HD Radio) |
Branding | 104.9 Shooter-FM |
Programming | |
Format | Texas country |
Subchannels | HD2: Cool 101.3 (Oldies) HD3: KTON simulcast (Sports) HD4: The Beat 107.3 (Mainstream Urban) |
Affiliations | Clear Media Network |
Ownership | |
Owner |
|
History | |
First air date | February 29, 1984 (as KYCX Mexia) |
Former call signs |
|
Call sign meaning | Mix (from former AC format on 92.9) |
Technical information [1] | |
Licensing authority | FCC |
Facility ID | 21494 |
Class | A |
ERP | 2,850 watts |
HAAT | 147 meters (482 ft) |
Transmitter coordinates | 31°38′39.00″N96°36′51.00″W / 31.6441667°N 96.6141667°W |
Translator(s) | See § Translators |
Links | |
Public license information | |
Webcast | Listen live HD2: Listen live HD4: Listen live |
Website | www centexbeat.com |
KRMX (104.9 FM) is a radio station broadcasting a Texas country format. Licensed to Bellmead, Texas, United States, the station serves the Waco area. The station is currently owned by M&M Broadcasters. [2] Its studios are in Waco, and its transmitter is located on U.S. Highway 84, west of Mexia, Texas.
The station was assigned the call sign KYCX on February 28, 1983, and was originally licensed to serve Mexia, Texas. Branded as "Kicks 105", it has programmed country music for the majority of its existence. 104.9 was the original FM sister to 1590 KEKR, which signed on as KBUS in 1956. Matthew and Lisa Groveton signed 104.9 on the air in 1984, simulcasting the AM sister station. On April 4, 1984, the station changed its call sign to KYCX-FM in conjunction with 1590 KBUS dropping its long-time call sign to become KYCX. After over 60 years of localized service to the town of Mexia, big changes were on the horizon for the AM/FM combo. The first of these changes came on September 16, 2005 as 104.9 became a Jack FM style country format, playing a span of several decades, as KWGW George FM. Along with the suddenly broad playlist and branding change, KWGW discontinued serving the small town of Mexia and began targeting the much larger Waco-Temple market.
On August 23, 2007, 104.9 reverted to KRQX-FM, re-branded to Q 104.9, and returned to a traditional gold-based country format. . [3]
In 2010, 104.9 went a completely new direction. After 26 years of programming only country music, "104.9 The Beat" debuted with a Hip Hop format, becoming Waco's first ever radio station targeting an Urban audience. On August 27, 2013, the physical plant was relocated out of Mexia, changing its community of license to Bellmead, and signaling the completion of the move-in to Waco. The call sign was soon changed to KWBT, for "Waco's Beat", matching the new brand.
On January 1, 2014, KWBT and 94.5 KBCT swapped formats and calls, with KWBT moving to 94.5 while KBCT went in reverse to the 104.9 signal. It then relaunched as Rhythmic Top 40 "Hot 104.9", quickly requesting another call change to KBHT. [4]
Sometime in August 2015, KBHT let go the entire air staff and flipped from Rhythmic CHR to Urban AC utilizing Westwood One's "The Touch" satellite feed, and entirely adopted it as "Magic 104.9" on October 2. [5]
On August 20, 2016, KBHT changed its format from urban contemporary (which moved to Its HD3 subchannel and the 104.5 translator) to adult contemporary, branded as "Mix 104.9". [6]
On August 29, 2017, KBHT changed its format from adult contemporary to adult hits (format moving from KBHT-HD2), branded as "104.9 Bob FM". [7]
On August 30, 2017, KBHT-HD2 and associated 101.3 translator dropped "Bob FM" and relaunched as a country station named "The Highway" in order to flank sister stations KRMX & KOOV "92.9 & 106.9 Shooter FM", in an attempt to be more competitive against iHeart Media's WACO-FM.
On February 15, 2021, KBHT-HD2 and its 101.3 translator changed their format from country to oldies, branded as "Cool 101.3". [8]
On June 29, 2021, an announcement came that "104.9 Bob FM" has rebranded as "Star 104.9". [9]
On July 2, 2023, KBHT changed its format from adult contemporary to a simulcast of classic country-formatted KEKR 1590 AM Waco, branded as "Kicker 104.9". [10]
On July 15, 2024, M&M Broadcasters completed the sale of 92.9 KRMX Marlin to First Dallas Media. As a result, the Texas Country format "Shooter-FM" and the featured on 92.9 was moved to this station. The KRMX callsign from 92.9 was shifted to this facility one week later.
Call sign | Frequency | City of license | FID | ERP (W) | HAAT | Class | Transmitter coordinates | FCC info | Notes |
---|---|---|---|---|---|---|---|---|---|
K267AI | 101.3 FM | Moody, Texas | 148790 | 250 | 113 m (371 ft) | D | 31°32′15.00″N97°5′32.00″W / 31.5375000°N 97.0922222°W | LMS | First air date: December 12, 2006 (as 90.7 K214EI); rebroadcasts HD2 |
K230CK | 93.9 FM | Waco, Texas | 156271 | 250 | 113 m (371 ft) | D | 31°32′15.00″N97°5′32.00″W / 31.5375000°N 97.0922222°W | LMS | First air date: December 1, 2014 (as 104.5 K283CD; rebroadcasts HD3 |
K297CC | 107.3 FM | Waco, Texas | 156281 | 250 | 106 m (348 ft) | D | 31°32′15.30″N97°05′32.90″W / 31.5375833°N 97.0924722°W | LMS | First air date: December 1, 2014; rebroadcasts HD4 |
KBHT is a commercial radio station, paired with an FM relay translator, broadcasting a classic country radio format. Licensed to Mexia, Texas, the station serves the Waco metropolitan area. The station is currently owned by M&M Broadcasters, Ltd. Its studios are in Waco, and its transmitter is located in Mexia.
WLLR-FM is a radio station licensed to Davenport, Iowa, United States, whose format is modern country music. The station broadcasts at a power of 100 kW.
WCBF is an FM radio station licensed to Elmira, New York. It is owned by Seven Mountains Media and airs a country music format.
WNAX-FM is a radio station broadcasting a country format. Licensed to Yankton, South Dakota, it serves the Yankton, Vermillion, and Sioux City areas. The station is owned by Saga Communications, Inc.
WNRQ is a commercial FM radio station in Nashville, heard in northern middle Tennessee and southern central Kentucky. It airs a classic rock format. It is owned by iHeartMedia, with studios in Nashville's Music Row district.
KLZT is a radio station broadcasting a Regional Mexican format. Licensed to Bastrop, Texas, United States, the station serves the Austin area. The station is owned by Sinclair Telecable Inc. and operated under the name Waterloo Media. The station is also broadcast on HD radio. It bills itself as La Z 107.1. The station has studios along Interstate 35 in North Austin, and the transmitter site is located southeast of Austin Bergstrom International Airport.
WRDE-FM is an American radio station in the Delmarva region of Maryland. The station is licensed to serve Berlin, Maryland, although its studios and main offices are located in the larger nearby city of Salisbury. WRDE-FM is owned by Draper Holdings Business Trust. The station, along with WCEM-FM (106.3) in Cambridge, broadcasts a country music format.
KRAT is a commercial FM radio station located in Sparks, Nevada, broadcasting to the Reno area airing an alternative rock format. Its studios are located in Reno near the Reno–Tahoe International Airport, with a secondary office in Carson City, and its transmitter is located on Red Hill in North Reno.
WHEL is a contemporary hit radio station licensed to Sanibel, Florida, and broadcasting to the Cape Coral–Fort Myers Metropolitan Area. The station is owned by Sun Broadcasting.
KXBG is a radio station licensed to Cheyenne, Wyoming. Owned by iHeartMedia, it broadcasts a country format targeting the Fort Collins-Greeley, Colorado, area. Its studios are located in Loveland, Colorado.
WLIN (1380 AM) is a sports radio formatted broadcast radio station affiliated with Fox Sports Radio.
KDXU-FM is a radio station broadcasting a news/talk format, in simulcast with KDXU. Licensed to Colorado City, Arizona, United States, the station is owned by Townsquare Media.
KWBT is a radio station in Waco, Texas, United States, broadcasting an urban adult contemporary format. by Jerry and Loy Lenamon, through licensee Kennelwood Radio, LLC. KWBT's studios are located in Waco, and its transmitter is located off Beverley Drive near the Waco VA Hospital. The station began broadcasting in August 1996 as jazz-formatted KBCT and spent stints as a country music and news/talk outlet. KWBT, an urban contemporary station which had broadcast at 104.9 MHz, moved to this frequency at the start of 2014. It flipped to urban adult contemporary in 2023.
KZBI is a non-commercial, listener-supported radio station, licensed to Marlin, Texas, and owned by First Dallas Media Inc. It serves the Waco and Temple radio markets as a repeater of co-owned 90.9 KCBI in Dallas. The stations air a Christian radio format, playing Christian adult contemporary music during drive times and middays, with Christian talk and teaching programs in late mornings, evenings and overnight.
KRZI is a radio station, paired with an FM relay translator, broadcasting a sports format. Both facilities are licensed to Waco, Texas, United States, and serve the Waco area. KRZI is fully simulcast on sister station 1330 KTON Cameron, extending ESPN Central Texas's coverage area into Temple, Killeen, Belton, and Fort Hood.
WALV-FM is a radio station licensed to Ooltewah, Tennessee, United States, and serves the Chattanooga metropolitan area. The station is owned by Radio Training Network and airs programming from their "The Joy FM" Christian adult contemporary network.
KKMY, is a Rhythmic Top 40 formatted radio station in Orange, Texas. It serves the entire Golden Triangle and is owned by iHeartMedia. Its studios are located southeast of the I-10/US 69 interchange in Beaumont, and its transmitter is located in Vidor, Texas.
WKXD-FM is a radio station broadcasting a country music format. Licensed to Monterey, Tennessee, United States, the station is currently owned by Stonecom.
KNHK-FM is a radio station broadcasting a classic country music format. Licensed to Weston, Oregon, United States, the station is currently owned by Alexandra Communications.
KMRR is a radio station airing an adult contemporary format licensed to Spencer, Iowa. The station serves the areas of Spencer, Iowa, and Estherville, Iowa, and is owned by Saga Communications as part of its Spencer Radio Group.