Lord Kitchener Wants You

Last updated

Lord Kitchener Wants You
30a Sammlung Eybl Grossbritannien. Alfred Leete (1882-1933) Britons (Kitchener) wants you (Briten Kitchener braucht Euch). 1914 (Nachdruck), 74 x 50 cm. (Slg.Nr. 552).jpg
The London Opinion published poster: "Britons: Lord Kitchener Wants You. Join Your Country's Army! God save the King." Modern reproduction from IWM
LanguageEnglish
MediaWatercolour; print
Release date(s)1914
Country United Kingdom

Lord Kitchener Wants You is a 1914 advertisement by Alfred Leete which was developed into a recruitment poster. It depicted Lord Kitchener, the British Secretary of State for War, above the words "WANTS YOU". Kitchener, wearing the cap of a British field marshal, stares and points at the viewer calling them to enlist in the British Army against the Central Powers. The image is considered one of the most iconic and enduring images of World War I. A hugely influential image and slogan, it has inspired imitations in other countries.

Contents

Development

British policy for a century had been that recruitment to the British armed forces was strictly volunteer. Before the outbreak of the First World War, recruiting posters had not been used in Britain on a regular basis since the Napoleonic Wars. UK government advertisements for contract work were handled by His Majesty's Stationery Office, who passed this task on to the publishers R. F. White & Sons in order to avoid paying the government rate to newspaper publishers. As war loomed in late 1913, the number of advertising contracts expanded to include other firms. J. E. B. Seely, then the Secretary of State for War, awarded Hedley Le Bas, Eric Field, and their Caxton Advertising Agency a contract to advertise for recruits in the major UK newspapers. Eric Field designed a prototype full-page advertisement with the coat of arms of King George V and the phrase "Your King and Country Need You." Britain declared war on the German Empire on 4 August 1914 and the first run of the full-page advert ran the next day in those newspapers owned by Lord Northcliffe. [1]

Eric Field's original design that caught the attention of Lord Kitchener King and Country Need You.JPG
Eric Field's original design that caught the attention of Lord Kitchener

The Prime Minister H. H. Asquith appointed Kitchener as Secretary of State for War in August 1914. [2] Kitchener was the first currently serving soldier to hold the post and was given the task of recruiting a large army to fight Germany. Unlike some of his contemporaries who expected a short conflict, Kitchener foresaw a much longer war requiring hundreds of thousands of enlistees. [3] [4] According to Gary S. Messinger, Kitchener reacted well to Field's advertisement, although he insisted "that the ads should all end with 'God Save the King' and that they should not be changed from the original text, except to say 'Lord Kitchener needs YOU.'" In the following months, Le Bas formed an advisory committee of ad men to develop further newspaper recruiting advertisements, most of which ran vertically 11 in (28 cm), two columns wide. [5]

5 September 1914 London Opinion magazine cover by Leete Kitchener poster by Alfred Leete.tif
5 September 1914 London Opinion magazine cover by Leete

Alfred Leete, one of Caxton's illustrators, designed the now-famous image of Kitchener as the cover illustration for the 5 September 1914 issue of London Opinion , a popular weekly magazine, taking cues from Field's earlier recruiting advertisement. [6] [7] At the time, the magazine, which sold for one penny, had a circulation of around 300,000. [8]

In response to requests for reproductions, the magazine offered postcard-sized copies for sale – at 100 for 1s 4 d "post free". It advertised these alongside other post cards from cartoons published in the London Opinion [9] The Parliamentary Recruiting Committee obtained permission to use the design in poster form. [10] A similar poster used the words "YOUR COUNTRY NEEDS YOU". [11]

In September a poster printed by Victoria House and credited to the London Opinion carried the image of Kitchener below "Britons" and above "Wants You" "Join your Country's Army! God, Save The King". In November David Allen and Sons printed the same Kitchener image with "your country needs you" on a recruitment poster below the allied flags alongside details of rates of pay and exhortations to join. Although David Allen were printers for the Parliamentary Recruiting Committee it was not an official publication, lacking design number and the PRC endorsement. [12]

Kitchener, a "figure of absolute will and power, an emblem of British masculinity", [13] was a natural subject for Leete's artwork as his name was directly attached to the recruiting efforts and the newly-forming Kitchener's Army. [14] Le Bas of Caxton Advertising (for whom Leete worked) chose Kitchener for the advertisement because Kitchener was "the only soldier with a great war name, won in the field, within the memory of the thousands of men the country wanted." [15] Kitchener made his name in the Sudan Campaign, avenging the death of General Gordon with brutality and efficiency. [16] He became a hero of "New Imperialism" alongside other widely regarded figures in Britain like Field Marshal Wolseley and Field Marshal Roberts. [17] [18] Kitchener's appearance including his bushy moustache and the collar of his uniform was reminiscent of romanticised Victorian era styles. [19] Kitchener, 6 ft 2 in (188 cm) tall and powerfully built, was for many the personification of the military ethos so popular in the present Edwardian era. [20] After the scorched earth tactics and hard-fought victory of the Second Boer War, Kitchener represented a return to the military victories of the colonial era. [21] The fact that Kitchener's name was not used in the poster demonstrates how easily he was visually recognised. [22] David Lubin opines that the image may be one of the earliest successful celebrity endorsements as the commercial practice expanded greatly in the 1920s. [23] Keith Surridge posits that Kitchener's features evoked the harsh, feared militarism of the Germans, which boded well for British fortunes in the war. [24] Kitchener did not see the end of the war; he died when the cruiser HMS Hampshire carrying him and a delegation to Russia struck a German mine and sank in 1916. [25]

Impact

He is not a great man, he is a great poster. [26]

Leete's drawing of Kitchener was the most famous image used in the British Army recruitment campaign of World War I. [2] [10] It continues to be considered a masterful piece of wartime propaganda as well as an enduring and iconic image of the war. [27] [28] [29] [30] [31] [32]

Recruitment posters in general have often been seen as a driving force helping to bring more than a million men into the Army. [33] September 1914, coincident with publication of Leete's image, saw the highest number of volunteers enlisted. [10] The Times recorded the scene in London on 3 January 1915; "Posters appealing to recruits are to be seen on every hoarding, in most windows, in omnibuses, tramcars and commercial vans. The great base of Nelson's Column is covered with them. Their number and variety are remarkable. Everywhere Lord Kitchener sternly points a monstrously big finger, exclaiming 'I Want You'". [10] [34] One contemporaneous publication decried the use of advertising methods to enlist soldiers: "the cold, basilisk eye of a gaudily-lithographed Kitchener rivets itself upon the possible recruit and the outstretched finger of the British Minister of War is levelled at him like some revolver, with the words, 'I want you.' The idea is stolen from the advertisement of a 5c. American cigar." [35] Although it became one of the most famous posters in history, [10] its widespread circulation did not halt the decline in recruiting. [10]

This 30-word poster was an official product of the Parliamentary Recruitment Committee and was more popular contemporaneously. Printed at 20 by 30 in (51 by 76 cm) or 40 by 50 in (100 by 130 cm) Men, Materials, and Money.tif
This 30-word poster was an official product of the Parliamentary Recruitment Committee and was more popular contemporaneously. Printed at 20 by 30 in (51 by 76 cm) or 40 by 50 in (100 by 130 cm)

The use of Kitchener's image for recruiting posters was so widespread that Lady Asquith referred to the field marshal simply as "the Poster". [23]

The placement of the Kitchener posters including Alfred Leete's design has been examined and questioned following an Imperial War Museum publication in 1997. The museum suggested that the poster itself was a "non event" and was made popular by postwar advertising by the war museum, perhaps conflating Leete's design with the so-called "30-word" poster, an official product from the Parliamentary Recruitment Committee. [15] The 30-word design was the most popular recruitment poster at the time, having been printed ten times more than Leete's image. [8] [36] Leete's image has been praised for being more arresting, while his accompanying text is also far less verbose. The official wording, taken from a Kitchener speech, may seem more fitting for a character in a Henry James novel. [23] The 30-word recruiting poster was developed as Britons' collective hopes of the war being over by Christmas were dashed in January 1915 and volunteer enlistments fell. [37] A 2013 book researched by James Taylor counters the popular belief that the Leete design was an influential recruitment tool during the war. He claims the original artwork was acquired by the Imperial War Museum in 1917 and catalogued as a poster in error. [8] Though the image of Kitchener (Britain's most popular soldier) inspired several other poster designs, Taylor says he can find no evidence that the poster was as popular or influential as later stated having examined many contemporary photographs, although a photograph from 15 December 1914 taken at the Lancashire and Yorkshire Railway station in Liverpool clearly depicts Leete's depiction among other recruiting posters. [8] [38]

The effectiveness of the image upon the viewer is attributed to what E. B. Goldstein has called the "differential rotation effect". Because of this effect, Kitchener's eyes and his foreshortened arm and hand appear to follow the viewer regardless of the viewer's orientation to the artwork. [39] [40] [41] Historian Carlo Ginzburg compared Leete's image of Kitchener to similar images of Christ and Alexander the Great as depicting the viewer's contact with a powerful figure. [42] Pearl James commented on Ginzburg's analysis agreeing that the strength of the connotation lies with a clever use of discursive psychology and that art historical methods better illuminate why this image has such resonance. [43] The capitalised word "YOU" grabs the reader, bringing them directly to Kitchener's message. [23] The textual focus on "you" engages the reader about their own participation in the war. [44] Nicholas Hiley differs in that Leete's portrayal of Kitchener is less about immediate recruiting statistics but the myth that has grown around the image, including ironic parodies. [15] [45] Leete's Kitchener poster caught the attention of a then eleven-year-old George Orwell, who may have used it as the basis for his description of the "Big Brother" posters in his novel 1984 . [23] It remains recognised and parodied in popular culture. [46]

In 1997 the British Army created a recruiting advertisement re-using Leete's image but substituting for Kitchener's face that of a British Army non-commissioned officer of African descent. [47] Leete's image of Kitchener is featured on a 2014 £2 coin produced by sculptor John Bergdahl for the Royal Mint. The coin was the first of a five-year series to commemorate the centennial of the war. [48] Use of Leete's image of Kitchener has been criticised by some for its pro-war connotation in light of the human losses of the First World War and the violence of Kitchener's campaign in Sudan. [49] In July 2014, one of only four original posters known to exist went to auction for more than £10,000. The other three originals exist on display in State Library Victoria, the Museum of Brands, Packaging and Advertising, and the Imperial War Museum. [50] [51] Leete's design was also used for a corn maze in the Skylark Garden Centre in Wimblington to mark the centenary of World War I. [52]

Original copies of the poster are rare compared to official PRC posters that were produced in up to a hundred thousand copies. The IWM, established in 1917, did not receive a copy for its collection until the 1950s. Leete's original artwork for the magazine cover version was exhibited alongside war posters in 1919 and donated to the IWM. In 1968 reproductions were printed by the Curwen Press for HMSO and these may have contributed to its later popularity. [53]

Imitations

The image of Lord Kitchener with his hand pointing directly at the viewer has inspired numerous imitations, mostly for military recruitment:

Some other goals have also been supported:

See also

Related Research Articles

<span class="mw-page-title-main">Herbert Kitchener, 1st Earl Kitchener</span> Irish officer and colonial administrator in the British Army (1850–1916)

Field Marshal Horatio Herbert Kitchener, 1st Earl Kitchener was a British Army officer and colonial administrator. Kitchener came to prominence for his imperial campaigns, his involvement in the Second Boer War, and his central role in the early part of the First World War.

<span class="mw-page-title-main">Recruitment to the British Army during World War I</span>

At the beginning of 1914 the British Army had a reported strength of 710,000 men including reserves, of which around 80,000 were professional soldiers ready for war. By the end of the First World War almost 25 percent of the total male population of the United Kingdom of Great Britain and Ireland had joined up, over five million men. Of these, 2.67 million joined as volunteers and 2.77 million as conscripts. Monthly recruiting rates for the army varied dramatically.

<span class="mw-page-title-main">James Montgomery Flagg</span> American artist (1877–1960)

James Montgomery Flagg was an American artist, comics artist, and illustrator. He worked in media ranging from fine art painting to cartooning, but is best remembered for his political posters, particularly his 1917 poster of Uncle Sam created for United States Army recruitment during World War I.

<span class="mw-page-title-main">Kitchener's Army</span> Initially all-volunteer army formed in the United Kingdom

The New Army, often referred to as Kitchener's Army or, disparagingly, as Kitchener's Mob, was an (initially) all-volunteer portion of the British Army formed in the United Kingdom from 1914 onwards following the outbreak of hostilities in the First World War in late July 1914. It originated on the recommendation of Herbert Kitchener, then the Secretary of State for War to obtain 500,000 volunteers for the Army. Kitchener's original intention was that these men would be formed into units that would be ready to be put into action in mid-1916, but circumstances dictated the use of these troops before then. The first use in a major action of Kitchener's Army units came at the Battle of Loos.

<span class="mw-page-title-main">History of the United Kingdom during the First World War</span> A breakdown of the United Kingdoms involvement in the First World War, 1914–1918

The United Kingdom was a leading Allied Power during the First World War of 1914–1918. They fought against the Central Powers, mainly Germany. The armed forces were greatly expanded and reorganised—the war marked the founding of the Royal Air Force. The highly controversial introduction, in January 1916, of conscription for the first time in British history followed the raising of one of the largest all-volunteer armies in history, known as Kitchener's Army, of more than 2,000,000 men. The outbreak of war was a socially unifying event. Enthusiasm was widespread in 1914, and was similar to that across Europe.

<span class="mw-page-title-main">Military recruitment</span> Recruitment for military positions

Military recruitment refers to the activity of attracting people to, and selecting them for, military training and employment.

<span class="mw-page-title-main">Rape of Belgium</span> Systematic war crimes against Belgian civilians during World War I

The Rape of Belgium was a series of systematic war crimes, especially mass murder and deportation, by German troops against Belgian civilians during the invasion and occupation of Belgium during World War I.

<span class="mw-page-title-main">Alfred Leete</span> British graphic artist (1882–1933)

Alfred Ambrose Chew Leete (1882–1933) was a British graphic artist. Born at Thorpe Achurch, Northamptonshire, he studied at Kingsholme School and The School of Science and Art in Weston-super-Mare, before moving to London in 1899 and taking a post as an artist with a printer.

Abram Games was a British graphic designer. The style of his work – refined but vigorous compared to the work of contemporaries – has earned him a place in the pantheon of the best of 20th-century graphic designers. In acknowledging his power as a propagandist, he claimed, "I wind the spring and the public, in looking at the poster, will have that spring released in its mind." Because of the length of his career – over six decades – his work is essentially a record of the era's social history. Some of Britain's most iconic images include those by Games. An example is the "Join the ATS" poster of 1941, nicknamed the "blonde bombshell" recruitment poster. His work is recognised for its "striking colour, bold graphic ideas, and beautifully integrated typography".

<span class="mw-page-title-main">British propaganda during World War II</span> Information and media used to influence support for the war effort

Britain re-created the World War I Ministry of Information for the duration of World War II to generate propaganda to influence the population towards support for the war effort. A wide range of media was employed aimed at local and overseas audiences. Traditional forms such as newspapers and posters were joined by new media including cinema (film), newsreels and radio. A wide range of themes were addressed, fostering hostility to the enemy, support for allies, and specific pro war projects such as conserving metal and growing vegetables.

<span class="mw-page-title-main">Uncle Sam</span> Personification of the United States and its national personification

Uncle Sam is a common national personification of the federal government of the United States or the country in general. Since the early 19th century, Uncle Sam has been a popular symbol of the U.S. government in American culture and a manifestation of patriotic emotion. Uncle Sam has also developed notoriety for his appearance in military propaganda, popularized by a famous 1917 World War I recruiting poster by J. M. Flagg.

<span class="mw-page-title-main">World War I in popular culture</span> World War I depicted in popular culture

The First World War, which was fought between 1914 and 1918, had an immediate impact on popular culture. In the over a hundred years since the war ended, the war has resulted in many artistic and cultural works from all sides and nations that participated in the war. This included artworks, books, poems, films, television, music, and more recently, video games. Many of these pieces were created by soldiers who took part in the war.

<span class="mw-page-title-main">Poster</span> Type of graphic advertisement

A poster is a large sheet that is placed either on a public space to promote something or on a wall as decoration. Typically, posters include both textual and graphic elements, although a poster may be either wholly graphical or wholly text. Posters are designed to be both eye-catching and informative. Posters may be used for many purposes. They are a frequent tool of advertisers, propagandists, protestors, and other groups trying to communicate a message. Posters are also used for reproductions of artwork, particularly famous works, and are generally low-cost compared to the original artwork. The modern poster, as we know it, however, dates back to the 1840s and 1850s when the printing industry perfected colour lithography and made mass production possible.

<span class="mw-page-title-main">British propaganda during World War I</span>

In the First World War, British propaganda took various forms, including pictures, literature and film. Britain also placed significant emphasis on atrocity propaganda as a way of mobilising public opinion against Imperial Germany and the Central Powers during the First World War. For the global picture, see Propaganda in World War I.

<span class="mw-page-title-main">Daddy, What Did You Do in the Great War?</span> British First World War recruitment poster

"Daddy, What Did You Do in the Great War?" was a British First World War recruitment poster by Savile Lumley, and first published in March 1915 by the Parliamentary Recruiting Committee. It was commissioned and submitted to the committee by Arthur Gunn, the director of the publishers Johnson Riddle and Company. The poster shows a daughter posing a question to her father: "Daddy, what did you do in the Great War?", depicting a future from the perspective of viewers in 1915. The message of the poster was inspired by Gunn's own feelings of guilt around not fighting in the war.

<i>London Opinion</i>

London Opinion and Today, often known as London Opinion, was a British magazine published from 1903 until 1954, when it was merged with Pearson's Men Only. It ran weekly from 26 December 1903 to 27 June 1931, and was then published monthly until April 1954. It took over the weekly Humorist in 1940.

<span class="mw-page-title-main">Propaganda in World War I</span>

World War I was the first war in which mass media and propaganda played a significant role in keeping the people at home informed on what occurred at the battlefields. It was also the first war in which governments systematically produced propaganda as a way to target the public and alter their opinion.

<span class="mw-page-title-main">History of propaganda</span>

Propaganda is a form of communication that aims to shape people's beliefs, actions and behaviours. It is generally not impartial. It is often biased, misleading, or even false to promote a specific agenda or perspective. Propagandists use various techniques to manipulate people's opinions, including selective presentation of facts, the omission of relevant information, and the use of emotionally charged language.

<span class="mw-page-title-main">Hedley Le Bas</span>

Sir Hedley Francis Le Bas (1868–1926) was a British publisher and advertising executive. He is best known for the World War I recruiting campaign using the slogan "Your Country Needs You".

<span class="mw-page-title-main">Women of Britain Say 'Go!'</span> British World War I recruitment poster

"Women of Britain Say 'Go!'" is a British World War I recruitment propaganda poster created in 1915. It depicts two women and a young boy looking out of an open window at soldiers marching past. Across the top of the poster is the text: "Women of Britain Say 'Go!'". The poster was designed by artist E. J. Kealey and published by the Parliamentary Recruitment Committee, which produced the majority of early World War I recruitment posters. The intent of the poster was to encourage women to tell men they should sign up to the army at a time when British voluntary recruit numbers were declining. The poster utilises gender, guilt and emasculation to emphasise its message. Although "Women of Britain Say 'Go!'" has become an iconic image of World War I, its sentiment was not universally accepted by contemporary British society.

References

Citations

  1. Messinger 1992, pp. 214–216.
  2. 1 2 "Historic Figures – Lord Horatio Kitchener (1850–1916)". BBC . Archived from the original on 2 September 2019. Retrieved 23 December 2019. Retrieved 31 March 2011
  3. Jones, Nigel (16 December 2013). Peace And War: Britain In 1914. Head of Zeus. pp. 222–223. ISBN   978-1-78185-253-8. Archived from the original on 28 March 2017. Retrieved 24 September 2016.
  4. Welch & Fox 2012, pp. 79–80.
  5. Messinger 1992, pp. 216–217.
  6. Stride, Helena (12 May 2008). "Call to arms". TES. Archived from the original on 6 March 2014. Retrieved 4 March 2014.
  7. Pollock, John (19 September 2013). Kitchener: The Road to Omdurman and Saviour of the Nation. Constable & Robinson Ltd. ISBN   9781472113344.
  8. 1 2 3 4 Copping, Jasper (2 August 2013). "'Your Country Needs You' – The myth about the First World War poster that 'never existed'". The Daily Telegraph . Archived from the original on 4 December 2013. Retrieved 16 January 2014.
  9. Taylor 2013, p. x.
  10. 1 2 3 4 5 6 Simkins, Peter (1988). Kitchener's army: the raising of the new armies, 1914–16. Manchester University Press. pp. 122–123. ISBN   9780719026386.
  11. Lord Kitchener "Your country needs you!". Sterling Times. Retrieved 31 March 2011 Archived 24 September 2015 at the Wayback Machine
  12. Taylor 2013, p. y.
  13. Tynan 2013, p. 35.
  14. Tynan 2013, pp. 46–47.
  15. 1 2 3 Hiley, Nicholas (1997). "Kitchener wants YOU and Daddy what did YOU do in the great war?: The Myth of British Recruiting Posters". Imperial War Museum Review. 11: 40–58.
  16. The Mahdist forces were defeated at the Battle of Omdurman 13 years after Gordon died at Khartoum
  17. Welch & Fox 2012, pp. 48–49.
  18. Surridge 2001, pp. 298, 305.
  19. Tynan 2013, pp. 35–36.
  20. Surridge 2001, pp. 307–308.
  21. Welch & Fox 2012, p. 52.
  22. Surridge 2001, p. 311.
  23. 1 2 3 4 5 Lubin, David M. (September 2011). "Losing Sight: War, Authority, and Blindness in British and American Visual Cultures, 1914–22". Art History . 34 (4): 796–817. doi:10.1111/j.1467-8365.2010.00847.x.
  24. Surridge 2001, p. 309.
  25. Surridge 2001, pp. 312–313.
  26. Gosling, Lucinda (2008). Brushes and Bayonets: Cartoons, Sketches and Paintings of World War I. Osprey Publishing. p. 28. ISBN   978-1-84603-095-6.
  27. "British First World War Recruiting Posters". McMaster University. Archived from the original on 4 March 2014. Retrieved 4 March 2014.
  28. "Propaganda 1914–18". The National Archives. Archived from the original on 4 March 2014. Retrieved 4 March 2014.
  29. Taylor, Philip M. (1999). British Propaganda in the 20th Century: Selling Democracy. Edinburgh University Press. p. 1. ISBN   978-0-7486-1040-2 . Retrieved 4 March 2014.
  30. Sooke, Alastair (3 July 2013). "Can propaganda be great art?". BBC. Archived from the original on 25 March 2014. Retrieved 4 March 2014.
  31. Hardie, Martin; Sabin, Arthur Knowles (1920). War posters issued by belligerent and neutral nations 1914–1919. London: A & C Black. p.  9. Archived from the original on 12 March 2016. Retrieved 15 December 2014.
  32. Hughes-Wilson, John; Steel, Nigel (2014). A History Of The First World War In 100 Objects: In Association With The Imperial War Museum. Octopus Books. ISBN   978-1-84403-760-5. Archived from the original on 17 May 2015. Retrieved 14 December 2014.
  33. "British History in depth: The Pals Battalions in World War One". BBC . Archived from the original on 2 November 2019. Retrieved 23 December 2019. Retrieved 31 March 2011
  34. Taylor identifies this as Michael MacDonagh writing in 1935 and notes the "I want you" is not the words of the poster but of Montgomery Flagg's Uncle Sam
  35. Orchelle, R. L. (15 May 1915). "The Soul of England". The Vital Issue. 2 (20): 4. Archived from the original on 19 May 2015. Retrieved 15 December 2014.
  36. Eley, Adam (4 August 2014). "Kitchener: The most famous pointing finger". BBC News . Archived from the original on 24 December 2017. Retrieved 21 June 2018.
  37. White, Bonnie J. (2009). "Volunteerism and Early Recruitment Efforts in Devonshire, August 1914 – December 1915". The Historical Journal . 52 (3): 641–666. doi:10.1017/S0018246X09990069. S2CID   162930663.
  38. "First World War posters, 1914". National Railway Museum . Archived from the original on 12 March 2016. Retrieved 19 April 2020.
  39. Cutting, James E. (1988). "Affine Distortions of Pictorial Space: Some Predictions for Goldstein (1987) That La Gournerie (1859) Might Have Made". Journal of Experimental Psychology: Human Perception and Performance . 14 (2): 305–311. CiteSeerX   10.1.1.211.6850 . doi:10.1037/0096-1523.14.2.305. PMID   2967882.
  40. Koenderink, Jan J.; van Doorn, Andrea J.; Kappers, Astrid M. L.; Todd, James T. (2004). "Pointing out of the picture". Perception . 33 (5): 513–530. doi:10.1068/p3454. PMID   15250658. S2CID   21106776. Archived from the original on 5 November 2013. Retrieved 3 March 2014.
  41. Busey, Thomas A.; Brady, Nuala P.; Cutting, James E. (1990). "Compensation is unnecessary for the perception of faces in slanted pictures" (PDF). Perception & Psychophysics. 48 (1): 2. doi: 10.3758/bf03205006 . PMID   2377436. S2CID   18049077. Archived (PDF) from the original on 15 June 2012. Retrieved 3 March 2014.
  42. Ginzburg, Carlo (2001). "'Your Country Needs You': A Case Study in Political Iconography" (PDF). History Workshop Journal (52): 1–22. Archived (PDF) from the original on 15 December 2014. Retrieved 4 March 2014.
  43. James 2009, p. 21.
  44. Chambers, R. (1983). "Art and Propaganda in an Age of War: The Role of Posters" (pdf). South African Journal of Military Studies . 13 (4). Archived from the original on 4 March 2014. Retrieved 4 March 2014.
  45. James 2009, p. 18.
  46. "Lord Kitchener "Your country needs you!"". Sterling Times. Archived from the original on 26 March 2015. Retrieved 31 March 2011.
  47. Surridge 2001, p. 298.
  48. "The 100th Anniversary of the FWW – Outbreak UK £2 Brilliant Uncirculated Coin". Royal Mint. 20 February 2014. Archived from the original on 24 August 2017. Retrieved 2 March 2014.
  49. "Calls for 'offensive' Kitchener WWI centenary coin to be scrapped". The Herald . 14 January 2014. Archived from the original on 12 February 2015. Retrieved 2 March 2014.
  50. Sim, David (8 July 2014). "Lord Kitchener Wants You: Rare First World War Posters Go On Sale". International Business Times . Archived from the original on 8 July 2014. Retrieved 9 July 2014.
  51. "About Us". Robert Opie Collection. Archived from the original on 14 July 2014. Retrieved 9 July 2014.
  52. "Lord Kitchener WW1 poster created in Cambridgeshire maize maze". BBC News. 18 July 2014. Archived from the original on 8 January 2019. Retrieved 21 June 2018.
  53. Taylor, Chapter One
  54. Capozzola, Christopher (2008). Uncle Sam Wants You : World War I and the Making of the Modern American Citizen. Oxford University Press. p. 3. ISBN   978-0-19-533549-1.
  55. "First World War Propaganda Poster: Buy Your Victory Bonds". Canadian Wartime Propaganda. Canadian War Museum. Archived from the original on 18 January 2017. Retrieved 15 January 2017.
  56. Gerteis, Christopher. "MIT Visualizing Cultures". visualizingcultures.mit.edu. Archived from the original on 17 April 2023. Retrieved 17 April 2023.

Bibliography

Further reading