Miniminter

Last updated

Miniminter
Miniminter in June 2024 at Soccer Aid 2024 charity match.png
Minter at Soccer Aid 2024 in June 2024
Born
Simon Edward Minter

(1992-09-07) 7 September 1992 (age 32)
Education Berkhamsted School
University of Hull (dropped out)
Occupations
Spouse
(m. 2023)
YouTube information
Channels
Years active2012–present
Genres
Subscribers17.7 million (combined) [1]
Total views8.1 billion (combined) [1]
Associated acts Sidemen
YouTube Silver Play Button 2.svg100,000 subscribers2010
YouTube Gold Play Button 2.svg1,000,000 subscribers2015
YouTube Diamond Play Button.svg10,000,000 subscribers2022
Twitch information
Channel
Years active2013–present
Genres
Followers2.1 million

Last updated: 10 December 2024

Simon Edward Minter (born 7 September 1992), better known as Miniminter, is an English YouTuber, streamer and Internet personality. [2] He is a member and co-founder of the British YouTube group the Sidemen, as well as a co-owner of XIX Vodka, Sidemen Clothing, restaurant chain Sides, and cereal brand Best Breakfasts. He is also the co-founder of M7 Education, a non-profit organization.

Contents

Minter's YouTube career started in 2012, primarily focusing on FIFA gaming videos. Over time, he diversified his content, incorporating vlogs, challenges, and collaborations with other YouTubers. [3]

Early life and education

Simon Edward Minter was born on 7 September 1992 in Hemel Hempstead, Hertfordshire, England, to British parents. [4] He attended Berkhamsted School, a private boys' school, where he first encountered Olajide "KSI" Olatunji. Although the two initially disliked each other, they later became close friends. [5] During the early stages of KSI's YouTube channel, Minter contributed as a cinematographer and assisted in creating content before starting his own channel. [6] [7]

Minter briefly studied criminology at the University of Hull but left his studies to pursue a full-time career in YouTube content creation. [4] [8]

Internet career

Minter created his first YouTube channel, Miniminter, in February 2008, though he did not upload his first video until December 2012. [8] Inspired by his friend JJ Olatunji, Minter began creating content while still a university student. Shortly thereafter, he decided to quit university to pursue YouTube full-time. [9]

Minter's channel gained rapid popularity, achieving 100,000 and 1 million subscribers within a year. His early content primarily consisted of FIFA gameplay, vlogs, challenges, and football videos featuring his friends. [10] [11]

In September 2013, Simon Minter launched his second YouTube channel, MM7Games. [9] A month later, he along with KSI, Josh Bradley (Zerkaa), Tobi Brown (TBJZL) and Ethan Payne (Behzinga) formed the Rockstar Games Social Club group the Ultimate Sidemen via Grand Theft Auto Online , later simplified to Sidemen. [12] By 2014, the group had expanded to seven members, adding Vikram Barn (Vikkstar123) and Harry Lewis (W2S). The Sidemen are known for their collaborative content, including weekly uploads of challenges, gameplay, and vlogs. [13] [14]

In 2016, Minter and the Sidemen organized the Upload influencer event, a gathering that allowed fans to interact with the Sidemen and other web video creators. The second and final Upload event took place in September 2017. [15] [16]

Other ventures

Business ventures

Minter and the Sidemen have founded multiple businesses throughout their online careers. In 2014 the group launched a clothing brand under the Sidemen Clothing banner. [17] In November 2021, they founded a restaurant chain known as Sides in collaboration with Reef. [18] In October 2022, they launched their own vodka brand known as XIX Vodka. [19] in March 2024, they launched a breakfast cereal brand known as Best Cereal in collaboration with Mornflake. [20]

What's Good podcast

In November 2018, Minter and fellow YouTuber Randolph created a podcast called What's Good podcast. [21] The podcast is available on YouTube, Spotify and Apple Podcasts. [22] [23]

Investment

In July 2023, it was revealed that Minter had invested in notwoways, an East London sneaker brand owned by YouTuber Callum "Callux" McGinley. [24] [25]

Baller League

In November 2024, it was announced that he's set to manage one of the 12 teams in the upcoming Baller League, a six-a-side football league. [26] [27]

Personal life

In February 2014, Minter moved into the "Sidemen House" with fellow Sidemen members KSI, Zerkaa, and Vikkstar123. [28] In 2019, they left the second Sidemen House and moved into a London flat with Olatunji, where they lived together until 2022. [29] [30]

Minter has been in a relationship with singer and internet personality, Talia Mar since 2017. They moved in together in February 2022. [31] On 24 June 2022, it was announced the couple were engaged via Instagram. [32] The couple later got married on 3 June 2023 in Italy. [33]

Minter is a life-long Leeds United F.C. supporter. [34] [35]

Philanthropy

In October 2019, he donated $10,010 to Team Trees, a project organized by MrBeast and Mark Rober, that plants one tree for every dollar donated. [36]

On 9 June 2024, Minter participated in Soccer Aid 2024, a football charity match held at the Stamford Bridge stadium in London, England, where he played for team England XI. [37]

M7 Education

In December 2018, Minter co-founded M7 Education, a non-profit organization, with his brother. The organization focuses on providing students with visual learning experiences through field trips, fully funded by M7 Education, instead of traditional classroom-based methods. [38] [39] [40]

Filmography

Film
YearTitleRoleNotesRef.
2018KSI: Can't LoseHimself Documentary [41]
2022 Talk to Me Uncredited; archival footage [42]
2023 KSI: In Real Life Documentary [43]
The Spy Who Loved EggnogAdolf / Tree / Himself Short Film [44]
2024The Sidemen StoryHimselfDocumentary [45]
Web Roles
YearTitleRolePlatformNotesRef
2014 The Sidemen Experience Himself Comedy Central UK Web video miniseries; Main role; 5 episodes [46]
2017 YouTube Rewind YouTube Episode: "The Shape of 2017" [47]
2018 The Sidemen Show YouTube Premium Main role; 7 episodes [48]
2024 The Chase: Sidemen Edition YouTubeSpecial Spin-Off Episode [49]
Inside HostYouTube, Side+ Reality show created by the Sidemen [50]
Music videos
YearTitleArtist(s)RoleRef.
2017"The End" Vikkstar123 Himself [51]
2022"Don't Lie" A1 x J1 feat. Nemzzz [52]

Discography

Singles

TitleYearAlbum
"KSI's Little Brother" [53] 2018Non-album singles
"Fiver" [54]
"Survive the Night" [55]
(with Randy featuring Talia Mar) [a]
2020
"The Helium Song" [56]
(with Randy)
"Animation" [57]
(with Randy)
2021

Guest appearances

List of non-single guest appearances, with other performing artists
TitleYearOther artist(s)Album
"The Gift" [58] 2019 Sidemen, S-X [b] Non-album single
"This or That" [59] 2022 Sidemen

Music videos

List of music videos as lead and featured artist, showing directors
TitleYearDirector(s)Ref.
As lead artist
"KSI's Little Brother"2018Konstantin [60]
"Survive the Night"
(with Randy featuring Talia Mar)
2020Finn Hitchcock [61]
"The Helium Song"
(with Randy)
Konstantin [62]
"Animation"
(with Randy)
2021Finn Hitchcock [63]
As featured artist
"The Gift"
(as part of the Sidemen featuring S-X)
2019Konstantin [64]
"This or That"
(as part of the Sidemen)
2022Miniminter
W2S
Zerkaa
Behzinga
[65]

Bibliography

YearTitlePublisher ISBN identifierRef.
2016 Sidemen: The Book Coronet Books ISBN   978-1473648166 [66]

Awards and nominations

YearAwardCategoryCandidate/JobResultRef.
2017 British Book Awards Non-Fiction: A Lifestyle Book Sidemen: The Book (as a member of the Sidemen)Nominated [67]
2019 Shorty Awards Best YouTube GroupHimself (as a member of the Sidemen)Nominated [68]

Notes

  1. Mar is credited in the music video, but uncredited in the standard release.
  2. S-X is credited in the music video, but uncredited in the sandared release.

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