 | |
| Type | GmbH |
|---|---|
| Industry |
|
| Founded | 1990 |
| Headquarters | Eisenach, Thuringia, Germany |
Key people | Harald Lieske, Works council |
| Products | |
| Owner | Stellantis |
Number of employees | 1,360 |
| Parent | Opel Automobile GmbH |
Opel Eisenach GmbH (formerly Opel AWE Planungs GmbH) is a German manufacturing company based at Eisenach in Thuringia, Germany and a subsidiary of Opel. It currently produces the Opel Grandland.
In March 1990 Adam Opel AG and Automobilwerk Eisenach (AWE) (at that time best known in the west as the producer of the Wartburg) concluded a collaboration agreement. By 5 October 1990, AWE and Opel opened an assembly line for the Opel Vectra. [1] Guests at the celebrations included Helmut Kohl, [2] who two days earlier had become the first Chancellor of the newly reunified Germany.
Another agreement was signed on 13 December 1990, this time between Treuhand president Detlev Rohwedder, Opel Chairman Louis R. Hughes and AWE directors, for the purchase of land in the Gries business park, to the west of the Wartburgstadt, where a new car assembly plant was to be built. A foundation stone for the new plant was laid on 7 February 1991 and, once the roof was on the building, a "topping out" ceremony was held on 9 September 1991. The existing (AWE) plant was closed and production of the Wartburg 1.3 (a short-lived re-engined version of the Wartburg 353) ended. [2]
Production of Opel Corsa and Opel Astra models started on September, 23rd 1992 at the Eisenach Opel plant. Employing just 1,900 people at the time, the facility was described as the most successful and productive car factory in Europe. [3]
The introduction of a third shift on 4 October 1993 marked the end of the plant's start-up phase. By 16 October 1996 Eisenach had notched up production of half a million Opels, and the millionth car came off the line on 16 November 1999. [2]
The bankruptcy of General Motors, the factory's ultimate parent company, raised doubts about Opel's ownership and indeed its survival for several months in 2009. The uncertainty also affected the Eisenach facility where production was halted at times. [4]
Since August 2019, the Eisenach factory has been manufacturing regular and PHEV versions of the Opel Grandland. Between 1990 and 2009 the plant produced 2.5 million vehicles. In 2010, Opel decided to build its new city car at the production plant. The first such city car, called the Opel Adam was produced in January 2013. [5] Opel Eisenach manufactured the Opel Corsa between 1993 and 2019. Production of both Corsa E and Adam ended in May 2019.
Opel Automobile GmbH, usually shortened to Opel, is a German automobile manufacturer which has been a subsidiary of Stellantis since 16 January 2021. It was owned by the American automaker General Motors from 1929 until 2017 and the PSA Group, a predecessor of Stellantis, from 2017 until 2021. Some Opel vehicles were badge-engineered in Australia under the Holden brand until 2020 and in North America and China under the Buick, Saturn, and Cadillac brands.
Eisenach is a town in Thuringia, Germany with 42,000 inhabitants, located 50 kilometres west of Erfurt, 70 km southeast of Kassel and 150 km northeast of Frankfurt. It is the main urban centre of western Thuringia and bordering northeastern Hessian regions, situated near the former Inner German border. A major attraction is Wartburg castle, which has been a UNESCO World Heritage Site since 1999.
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The Automobilwerk Eisenach (AWE) was an automobile manufacturer in Eisenach, Germany.
The Wartburg was a car marque known for its East German manufactured models, but has its origins dating to 1898. The name derives from Wartburg Castle on one of the hills overlooking the town of Eisenach where the cars were made. From the 1950s, Wartburgs were a three-cylinder two-stroke engine with only seven major moving parts. Production ended in April 1991, and the factory was acquired by Opel.
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The Opel Karl is a city car with a hatchback manufactured by GM Korea and marketed by Opel as a rebadged and restyled variant of the fourth-generation Chevrolet Spark, replacing the Suzuki-sourced Agila in Opel's range. Named after Adam Opel's eldest son Carl, the city car was discontinued following the sale of Opel to PSA Group in 2019, the same year production in Vietnam started under license of a rebadged variant, the VinFast Fadil. General Motors marketed a rebadged variant in the United Kingdom as the Vauxhall Viva - this resurrecting an old Vauxhall nameplate from the 1960s and 1970s.
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