Preppy (also spelled as preppie), or prep, is an American subculture associated with the alumni of college-preparatory schools in the Northeastern United States. The term, which is an abbreviation of "preparatory", is used to denote a person seen as characteristic of a student or alumnus of these schools. Characteristics of preppy individuals include a particular subcultural speech, vocabulary, dress, mannerisms and etiquette reflective of an upper class and old money upbringing. [1]
The term preppy derives from the private college-preparatory schools that some American upper class and upper middle class children attend. [2] The term preppy is commonly associated with the Ivy League and broader group of oldest universities in the Northeast as well as the prep schools which brought students to them, [3] since traditionally a primary goal in attending a prep school was admittance into one of these institutions. [2] Preppy fashion derives from the fashions of these old Northeastern schools in the early to mid-twentieth century.
Lisa Birnbach's 1980 book The Official Preppy Handbook was written to poke fun at the rich lives of privileged Ivy League and socially elite liberal arts college students. It portrays the preppy social group as well-connected, and although exclusive, courteous to other social groups without fostering serious relationships with them. Being educated and well-connected is associated with an upper-class socioeconomic status that emphasizes higher education and high-income professional success. [3]
For men, preppy fashion has its roots in, and substantially overlaps with, the "Ivy" style of dress, which originated in the early 1900's and had become widespread by the late 1950s. [4] The "Ivy" style took its name from Ivy League universities where it originated. J. Press represented the quintessential purveyor of Ivy League style. In the mid-twentieth century, J. Press and Brooks Brothers both had stores on Ivy League school campuses, including Harvard, Princeton, Columbia, Yale, and Penn.
Ivy Style was inspired by leisure activities commonly enjoyed by the upper-classes in the United Kingdom and northeastern United States (such as polo, sailing, hunting, fencing, crew rowing, lacrosse, golf, tennis, rugby, squash, [3] and swimming) and adapted the sportswear associated with these activities as everyday wear. As such, it incorporated aspects of traditional British country clothing (tweed sport coat, brogue shoes, etc.). Distinctly preppy fashions then emerged as a still-more-casual, youthful interpretation of Ivy League style (rugby shirt, boat shoes, etc.). Thus, the sportswear, casual lifestyle apparel, and outdoor gear offered by retailers such as L.L. Bean in the Northeast (with its eponymous "Bean Boots") and Eddie Bauer in the Pacific Northwest came to form an important component of preppy style. Both outfitters, along with Vermont-based Orvis, were featured in The Official Preppy Handbook . The mostly tongue-in-cheek guide published in 1980 described L. L. Bean as "nothing less than Prep mecca." Their catalog was said to be "the biggest seller of the rugged New England Prep look." [5]
By the 1980s, mass marketing of brands such as Ralph Lauren, Lacoste, Daniel Cremieux, and Izod brought a resurgence of Ivy and preppy styles and moved them into the mainstream. [6]
For women, preppy-influenced fashions emerged in the 1960s, a trend led by designers such as Perry Ellis and Lilly Pulitzer, influenced by designers such as Oleg Cassini, and popularized by female students at the Seven Sisters Colleges, sister institutions to the Ivy League. [7] These classic ensembles of the 1960s and 1970s include tailored skirt suits, low heels, wrap dresses, shift dresses, silk or cotton blouses, and jewelry with a refined style. Such clothing often includes elements drawn from typical preppy styles, such as nautical stripes, pastel colours, or equestrian details.
The Official Preppy Handbook points to daughters "borrowing the clothes her mother wore in Prep school. Before long, they share a charge account at The Talbots." The handbook also stated that "Behind the red door on every Talbots catalog cover is the best selection of women's Prep fashions anywhere." And that "the clothes here are a rare combination of Preppy, tasteful, and sophisticated." [8]
Though traditional interest in the preppy style generally fell in the 1990s, some of the newer outfitters such as Ralph Lauren, J. Crew, Tommy Hilfiger, Vineyard Vines, Gant, and Elizabeth McKay are often perceived as having preppy styles, with designers such as Marc Jacobs and Luella Bartley adding the preppy style into their clothes in the 1990s. [9]
Examples of preppy wardrobe staples include:
The Official Preppy Handbook (1980) is a satirical reference guide edited by Lisa Birnbach and written by Jonathan Roberts, Carol McD. Wallace, Mason Wiley, and Birnbach. It discusses an aspect of North American culture described as prepdom. In addition to insights on prep school and university life at socially acceptable schools, it illuminates many aspects of the conservative upper middle class, old money WASP society. Topics range from appropriate clothing for social events to choosing the correct college and major.
Clothing terminology comprises the names of individual garments and classes of garments, as well as the specialized vocabularies of the trades that have designed, manufactured, marketed and sold clothing over hundreds of years.
An upturned collar is an otherwise flat, protruding collar of either a shirt, Polo, jacket, or coat that has been turned upward.
Casual wear is a Western dress code that is relaxed, occasional, spontaneous and suited for everyday use. Casual wear became popular in the Western world following the counterculture of the 1960s. When emphasising casual wear's comfort, it may be referred to as leisurewear or loungewear.
J. Press is a traditional men's clothier founded in 1902 on Yale University's campus in New Haven, Connecticut, by Jacobi Press. The brand also has stores in New York City and Washington, D.C. In 1974, the Press family sold the rights to license J. Press for the Japanese market, making it the first American brand to be licensed in Japan.
Fashion in the 1990s was defined by a return to minimalist fashion, in contrast to the more elaborate and flashy trends of the 1980s. One notable shift was the mainstream adoption of tattoos, body piercings aside from ear piercing and, to a much lesser extent, other forms of body modification such as branding.
Smart casual is an ambiguously defined Western dress code that is generally considered casual wear but with smart components of a proper lounge suit from traditional informal wear. For men, this interpretation typically includes a dress shirt, necktie, trousers, and dress shoes, possibly worn with an odd-coloured blazer or a sports coat.
Fashion of the 1980s was characterized by a rejection of 1970s fashion. Punk fashion began as a reaction against both the hippie movement of the past decades and the materialist values of the current decade. The first half of the decade was relatively tame in comparison to the second half, which was when apparel became very bright and vivid in appearance.
The fashions of the 2000s were often described as a global mash up, where trends saw the fusion of vintage styles, global and ethnic clothing, as well as the fashions of numerous music-based subcultures. Hip-hop fashion generally was the most popular among young people of both sexes, followed by the retro-inspired indie look later in the decade.
Fashion in the years following World War II is characterized by the resurgence of haute couture after the austerity of the war years. Square shoulders and short skirts were replaced by the soft femininity of Christian Dior's "New Look" silhouette, with its sweeping longer skirts, fitted waist, and rounded shoulders, which in turn gave way to an unfitted, structural look in the later 1950s.
Ivy League is a style of men's dress, also known as Ivy Style, popular during the late 1950s in the Northeastern United States, and said to have originated on college campuses, particularly those of the Ivy League. It was the predecessor to the preppy style of dress.
The United States is the leading country in the fashion design industry, followed by France, Italy, the United Kingdom, Germany, and Japan. Apart from professional business attire, American fashion is eclectic and predominantly informal. While Americans' diverse cultural roots are reflected in their clothing, particularly those of recent immigrants, cowboy hats, boots, jeans, and leather motorcycle jackets are emblematic of specifically American styles.
Max Louis Raab was an American clothing businessman and film producer.
Sportswear is an American fashion term originally used to describe separates, but which since the 1930s has come to be applied to day and evening fashions of varying degrees of formality that demonstrate a specific relaxed approach to their design, while remaining appropriate for a wide range of social occasions. The term is not necessarily synonymous with activewear, clothing designed specifically for participants in sporting pursuits. Although sports clothing was available from European haute couture houses and "sporty" garments were increasingly worn as everyday or informal wear, the early American sportswear designers were associated with ready-to-wear manufacturers. While most fashions in America in the early 20th century were directly copied from, or influenced heavily by Paris, American sportswear became a home-grown exception to this rule, and could be described as the American Look. Sportswear was designed to be easy to look after, with accessible fastenings that enabled a modern emancipated woman to dress herself without a maid's assistance.
Tommy Hilfiger B.V., formerly known as Tommy Hilfiger Corporation and Tommy Hilfiger Inc., is an American clothing brand that manufactures apparel and licensed products such as footwear, accessories, fragrances and home furnishings. The company was founded in 1985, and the brand's merchandise is sold in department stores and over 2000 free-standing retail stores in 100 countries.
Lisa R. Birnbach is an author best known for co-authoring The Official Preppy Handbook, which spent 38 weeks at number one on the New York Times best-seller list in 1980.
The 2010s were defined by hipster fashion, athleisure, a revival of austerity-era period pieces and alternative fashions, swag-inspired outfits, 1980s-style neon streetwear, and unisex 1990s-style elements influenced by grunge and skater fashions. The later years of the decade witnessed the growing importance in the western world of social media influencers paid to promote fast fashion brands on Pinterest and Instagram.
The clothing style and fashion sense of the Philippines in the modern-day era have been influenced by the indigenous peoples, Chinese waves of immigration, the Spaniards, and the Americans, as evidenced by the chronology of events that occurred in Philippine history. At present, Filipinos conform their way of dressing based on classic fashion or prevailing fashion trends.
Bean boots are a type of water-resistant "duck boots" manufactured by L.L.Bean. They are constructed from a rubber sole and a leather upper. The boots were created in 1911 and were an instant success. The boots became an item of clothing connected to elite prep schools. In the 2010s, the boots experienced a resurgence in popularity leading to a shortage, as demand exceeded production capacity.
The fashions of the 2020s represent a departure from 2010s fashion and feature a nostalgia for older aesthetics. They have been largely inspired by styles of the late 1990s to mid-2000s, and 1980s. Early in the decade, several publications noted the shortened trend and nostalgia cycle in 2020s fashion. Fashion was also shaped by the COVID-19 pandemic, which had a major impact on the fashion industry, and led to shifting retail and consumer trends.
Ivy League: A popular look for men in the fifties that originated on such campuses as Harvard, Priceton [ sic ] and Yale; a forerunner to the preppie look; a style characterized by button down collar shirts and pants with a small buckle in the back.