TV Off

Last updated

"TV Off"
Single by Kendrick Lamar featuring Lefty Gunplay
from the album GNX
ReleasedNovember 26, 2024 (2024-11-26) [1]
RecordedMay 2024
Genre
Length3:40
Label
Songwriters
Producers
Kendrick Lamar singles chronology
"Not Like Us"
(2024)		"TV Off"and "Squabble Up"
(2024)		"Luther"
(2024)
Audio video
"TV Off" on YouTube

"TV Off" (stylized in all lowercase), also known unofficially as "Mustard!", is a song by American rapper Kendrick Lamar from his sixth studio album, GNX (2024). It was released on November 26, 2024, as one of the album's first singles through PGLang and Interscope Records. It features guest vocals by rapper Lefty Gunplay and was produced by Sounwave, Jack Antonoff, Mustard, Kamasi Washington, Sean Momberger and Larry "Larry Jayy" Sanders.

Contents

Background

Upon release, "TV Off" emerged as one of the standout tracks on the album, mainly due to its sonic resemblance to the Mustard-produced "Not Like Us", released earlier in 2024. According to Mustard, the similarities were "definitely intentional" and revealed that it was recorded around the same time as "Not Like Us" in May 2024 but at two different times, hence the beat switches. The song was especially noted for Lamar screaming Mustard's name as a transition between the two parts, [2] [3] subsequently popularized as a meme. [4]

Lamar performed the second half of the song as the closing number to his Super Bowl LIX halftime show with Mustard as the guest. [5]

Composition and content

"TV Off" is a West Coast hip-hop song [6] split into two distinct parts that are connected through a beat switch around the two-minute mark. The song contains samples from "MacArthur Park" by Monk Higgins, [7] along with a snippet of horns from "The Black Hole – Overture" composed by John Barry for the soundtrack to the film The Black Hole (1979), [8] and an interpolation from "Kick in the Door" by The Notorious B.I.G. [9] As the production of the first part fades out, Mustard's signature tag emerges again as a "booming" percussion kicks in and is followed by Lamar's "animated" scream. [10]

Critical reception

Zachary Horvath of HotNewHipHop viewed the song as a "pseudo-sequel" to "Watch the Party Die", released exclusively on Lamar's social media in September 2024, as it furthers the idea of resetting the culture in rap music. Despite the superficial similarities to "Not Like Us", distinctions mainly stand out on the lyrical front. Lamar offers his critical stance in regards to social media and the associated distortion of perception. [11] In a mixed review for Pitchfork , Alphonse Pierre said of the song: "Mustard's backside of 'tv off' is drowned out by these cheesy blaring horns that feel made to go dumb in Nike commercials". [12]

The song was nominated for Best Rap Performance and won Best Rap Song at the 2026 Grammy Awards. [13]

Accolades

List of awards and nominations received by "TV Off"
YearAwardCategoryResultRef.
2026 Grammy Awards Best Rap Performance Nominated [13]
Best Rap Song Won

Charts

Certifications

Certifications for "TV Off"
RegionCertification Certified units/sales
Australia (ARIA) [58] Platinum70,000‡
Belgium (BRMA) [59] Gold20,000‡
Brazil (Pro-Música Brasil) [60] Platinum40,000‡
Denmark (IFPI Danmark) [61] Gold45,000‡
New Zealand (RMNZ) [62] Platinum30,000‡
Portugal (AFP) [63] Platinum10,000‡
United Kingdom (BPI) [64] Gold400,000‡
Streaming
Greece (IFPI Greece) [65] Platinum2,000,000†

‡ Sales+streaming figures based on certification alone.
† Streaming-only figures based on certification alone.

Release history

Release dates and formats for "TV Off"
RegionDateFormat(s)Label(s)Ref.
United StatesNovember 26, 2024 Rhythmic crossover [66]

References

  1. ↑ "A Recap of Radio Add Recaps".
  2. ↑ Havens, Lyndsey (November 22, 2024). "Mustard Reacts to Surprise Kendrick Lamar Album GNX & Says His "TV Off" Shout Out 'Was Elite'". Billboard . Retrieved November 26, 2024.
  3. ↑ Setaro, Shawn (November 25, 2024). "Mustard reacts to Kendrick Lamar's viral 'Mustaaard!' line on "TV Off"". HipHopDX . Retrieved November 26, 2024.
  4. ↑ Woodroof, Corey (November 23, 2024). "Kendrick Lamar yelling 'Mustard!' on his new album turned into an outstanding meme". For the Win . Retrieved November 26, 2024.
  5. ↑ https://betches.com/kendrick-lamar-super-bowl-halftime-show-cameos-set-list/
  6. ↑ Silbermann-Schön, Jonas (November 22, 2024). "Überraschungsalbum veröffentlicht" [Kendrick Lamar surprisingly releases new album "GNX"]. Visions (in German). Retrieved November 26, 2024.
  7. ↑ Zoladz, Lindsay (November 26, 2024). "Digging Into Kendrick Lamar's Samples". The New York Times . Retrieved November 27, 2024.
  8. ↑ "Kendrick Lamar - GNX :: Le Recensioni di OndaRock". OndaRock (in Italian). Retrieved November 28, 2024.
  9. ↑ Curto, Justin (November 22, 2024). "All the Surprises From Kendrick Lamar's Surprise Album GNX" . Vulture . Archived from the original on November 23, 2024. Retrieved November 24, 2024.
  10. ↑ Price, Joe (November 22, 2024). "Kendrick Lamar Screaming 'Mustard' on "TV Off" Is an Instant Meme". Complex . Retrieved November 26, 2024.
  11. ↑ Horvath, Zachary (November 24, 2024). "Kendrick Lamar & Mustard Have Another Hit With The Thought-Provoking "TV Off"". HotNewHipHop . Retrieved November 26, 2024.
  12. ↑ Pierre, Alphonse (November 26, 2024). "Kendrick Lamar: GNX". Pitchfork. Retrieved November 27, 2024.
  13. 1 2 "Grammy Awards 2026: All the winners and nominees". BBC News . February 1, 2026. Retrieved February 1, 2026.
  14. ↑ "ARIA Top 50 Singles Chart". Australian Recording Industry Association. December 2, 2024. Retrieved November 29, 2024.
  15. ↑ "ARIA Top 40 Hip Hop/R&B Singles Chart". Australian Recording Industry Association. December 2, 2024. Retrieved November 29, 2024.
  16. ↑ "Kendrick Lamar feat. Lefty Gunplay – TV Off" (in German). Ö3 Austria Top 40. Retrieved February 26, 2025.
  17. ↑ "Kendrick Lamar Chart History (Canadian Hot 100)". Billboard . Retrieved December 3, 2024.
  18. ↑ "ČNS IFPI – CZ Singles Digital – Top 100 – 8. týden 2025" (in Czech). Hitparáda – Digital Top 100 Oficiální. IFPI Czech Republic. Retrieved 25 February 2025.
  19. ↑ "Track Top-40 Uge 7, 2025". Hitlisten . Retrieved February 26, 2025.
  20. ↑ "Kendrick Lamar: TV Off (feat. Lefty Gunplay)" (in Finnish). Musiikkituottajat. Retrieved February 22, 2025.
  21. ↑ "Top Singles (Week 48, 2024)" (in French). Syndicat National de l'Édition Phonographique. Retrieved December 2, 2024.
  22. ↑ "Offizielle Deutsche Charts" (in German). GfK Entertainment charts. To see the peak chart position, click 'TITEL VON', followed by the artist's name. Retrieved February 21, 2025.
  23. ↑ "Kendrick Lamar Chart History (Global 200)". Billboard . Retrieved December 3, 2024.
  24. ↑ "Official IFPI Charts − Digital Singles Chart (International) − Εβδομάδα: 08/2025" (in Greek). IFPI Greece. Archived from the original on February 26, 2025. Retrieved February 26, 2025.
  25. ↑ "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Single (track) Top 40 lista. Magyar Hanglemezkiadók Szövetsége. Retrieved 27 February 2025.
  26. ↑ "Tónlistinn – Lög: Streymi, spilun og sala viku 7. Birt 15. febrúar 2025 – Næst uppfært 22. febrúar 2025" (in Icelandic). Plötutíðindi. Archived from the original on February 15, 2025. Retrieved February 15, 2025.
  27. ↑ "IMI International Top 20 Singles for week ending 2nd December 2024 | Week 48 of 52". IMIcharts. Archived from the original on December 8, 2024.
  28. ↑ "Official Irish Singles Chart on 29/11/2024 – Top 50". Official Charts Company. Retrieved November 29, 2024.
  29. ↑ "המצעד השבועי: היטליסט – שבוע 9, 2025 – 18.02 – 24.02.2025" [Mako Hit List: Weekly Chart – Week 9, 2025 | 18.02 – 25.02.2025]. Mako Hit List (in Hebrew). February 25, 2025. Archived from the original on February 25, 2025. Retrieved December 13, 2025.
  30. ↑ "Top Singoli – Classifica settimanale WK 48" (in Italian). Federazione Industria Musicale Italiana . Retrieved November 30, 2024.
  31. ↑ "Straumēšanas Top 2024 – 48. nedēļa" [Streaming TOP 2024 – Week 48] (in Latvian). LaIPA. December 11, 2024. Retrieved December 12, 2024.
  32. ↑ "2024 48-os savaitės klausomiausi (Top 100)" (in Lithuanian). AGATA. November 29, 2024. Retrieved November 29, 2024.
  33. ↑ "Kendrick Lamar Chart History (Luxembourg Songs)". Billboard . Retrieved February 25, 2025.
  34. ↑ "Kendrick Lamar feat. Lefty Gunplay – TV Off" (in Dutch). Single Top 100. Retrieved November 30, 2024.
  35. ↑ "Official Top 40 Singles". Recorded Music NZ. November 29, 2024. Retrieved November 29, 2024.
  36. ↑ "Singel 2025 uke 8". VG-lista . Retrieved February 22, 2025.
  37. ↑ "Philippines Hot 100: Week of February 28, 2025". Billboard Philippines . Retrieved February 28, 2025.
  38. ↑ "OLiS – oficjalna lista sprzedaży – single w streamie" (Select week 14.02.2025–20.02.2025.) (in Polish). OLiS . Retrieved February 27, 2025.
  39. ↑ "Top 200 Singles Semana 48 de 2024" (PDF) (in Portuguese). Associação Fonográfica Portuguesa. December 5, 2024. Archived (PDF) from the original on December 7, 2024. Retrieved December 5, 2024.
  40. ↑ "The Official Singapore Charts Week 8 (14 - 20 Feb 2025)". RIAS. Archived from the original on February 25, 2025. Retrieved February 25, 2025.
  41. ↑ "ČNS IFPI – SK Singles Digital – Top 100 – 8. týden 2025" (in Czech). Hitparáda – Singles Digital Top 100 Oficiálna. IFPI Czech Republic. Retrieved February 25, 2025.
  42. ↑ "Local & International Streaming Chart Top 10 Week 48-2024". The Official South African Charts. Retrieved December 9, 2024.
  43. ↑ "Digital Chart – Week 8 of 2025". Circle Chart (in Korean). Retrieved February 27, 2025.
  44. ↑ "Veckolista Singlar, vecka 8". Sverigetopplistan . Retrieved February 22, 2025.
  45. ↑ "Kendrick Lamar feat. Lefty Gunplay – TV Off". Swiss Singles Chart. Retrieved December 1, 2024.
  46. ↑ "Official Singles Chart on 29/11/2024 – Top 100". Official Charts Company. Retrieved November 29, 2024.
  47. ↑ "Official Hip Hop and R&B Singles Chart on 6/12/2024 – Top 40". Official Charts Company. Retrieved December 7, 2024.
  48. ↑ "Kendrick Lamar Chart History (Hot 100)". Billboard . Retrieved December 3, 2024.
  49. ↑ "Kendrick Lamar Chart History (Hot R&B/Hip-Hop Songs)". Billboard . Retrieved December 10, 2024.
  50. ↑ "Kendrick Lamar Chart History (R&B/Hip-Hop Airplay)". Billboard . Retrieved March 15, 2025.
  51. ↑ "Kendrick Lamar Chart History (Rhythmic Airplay)". Billboard . Retrieved February 1, 2025.
  52. ↑ "ARIA Top 100 Singles Chart for 2025". Australian Recording Industry Association . Retrieved January 12, 2026.
  53. ↑ "Billboard Global 200 – Year-End 2025". Billboard. Retrieved December 10, 2025.
  54. ↑ "End of Year Top 50 Singles – 2025". Recorded Music NZ . Retrieved December 22, 2025.
  55. ↑ "Hot 100 Songs – Year-End 2025". Billboard. Retrieved December 10, 2025.
  56. ↑ Caulfield, Keith (December 2, 2025). "SZA & Kendrick Lamar Are All Over the Year-End R&B/Hip-Hop Charts: Countdown to Billboard's 2025 Year-End Charts". Billboard . Retrieved December 3, 2025.
  57. ↑ "Rhythmic Songs – Year-End 2025". Billboard . Retrieved December 11, 2025.
  58. ↑ "ARIA Charts – Accreditations – 2025 Singles" (PDF). Australian Recording Industry Association . Retrieved May 14, 2025.
  59. ↑ "Ultratop − Goud en Platina – singles 2025". Ultratop. Hung Medien. Retrieved December 9, 2025.
  60. ↑ "Brazilian single certifications – Kendrick Lamar – TV Off" (in Portuguese). Pro-Música Brasil . Retrieved July 2, 2025.
  61. ↑ "Danish single certifications – Kendrick Lamar feat. Lefty Gunplay – TV Off". IFPI Danmark . Retrieved December 5, 2025.
  62. ↑ "New Zealand single certifications – Kendrick Lamar feat. Lefty Gunplay – TV Off". Radioscope. Retrieved September 6, 2025.Type TV Off in the "Search:" fieldand press Enter.
  63. ↑ "Portuguese single certifications – Kendrick Lamar feat. Lefty Gunplay – TV Off" (PDF) (in Portuguese). Associação Fonográfica Portuguesa . Retrieved July 2, 2025.
  64. ↑ "British single certifications – Kendrick Lamar feat. Lefty Gunplay – TV Off". British Phonographic Industry . Retrieved October 17, 2025.
  65. ↑ "IFPI Charts – Digital Singles Chart (International) – Εβδομάδα: 12/2025" (in Greek). IFPI Greece . Retrieved March 26, 2025.
  66. ↑ "Crossover". HITS Daily Double. Archived from the original on December 1, 2024. Retrieved December 1, 2024.
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