30 East 29th Street

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30 East 29th Street
30 East 29th Street (Rose Hill Tower).jpg
Facade of 30 East 29th Street uplit at night
30 East 29th Street
General information
StatusCompleted
TypeResidential Condominiums
Architectural style Postmodern, Art Deco
Location30 East 29th Street, Manhattan, New York, U.S.
Coordinates 40°44′38.9″N73°59′5.03″W / 40.744139°N 73.9847306°W / 40.744139; -73.9847306
Completed2021
Height
Roof605 ft (184 m)
Technical details
Floor count45
Design and construction
Architect(s) CetraRuddy
Developer Rockefeller Group
Website
rosehill.nyc

30 East 29th Street (also known as Rose Hill Tower [1] ) is a residential skyscraper in the Rose Hill neighborhood of Manhattan in New York City. The 605-foot-tall (184.4 m) tower is 45 stories and contains 123 condominiums. The tower was developed by the Rockefeller Group and designed by the architecture firm CetraRuddy. It is the Rockefeller Group's first residential project.

Contents

History

Extell Development Company acquired the first portion of the site in 2015, paying $25.8 million for a low-rise structure at 30-32 East 29th Street. Extell subsequently bought the air rights above a seven-story building at 28 East 29th Street and a six-story building at 34 East 29th Street. [2] In May 2017, the Rockefeller Group announced its intention to buy the site at 30-32 East 29th Street from Extell, as well as two adjacent buildings at 34 and 36 East 29th Street from W Brothers and Michael Aryeh, respectively. At the time, the Rockefeller Group planned to build a 170,000-square-foot (16,000 m2) condominium project on the site. [3] [4] The Rockefeller Group and its development partner, Mitsubishi Estate, submitted plans to the New York City Department of Buildings in February 2018 for a 46-story apartment building. [5] [6]

The Israeli businessman Eyal Ofer invested $52.5 million in the proposed development in October 2018, [7] [8] and Rockefeller Group received another $202.5 million loan from Sumitomo Mitsui Trust Bank that month. [9] [10] Plans for a 600-foot-tall (180 m) tower on the site were announced in March 2019, [11] and sales began in May 2019. [12] [13] Initially, the cheapest apartments were marketed for $1.2 million, while the most expensive condos cost $12 million. [14] By that November, the building had topped out. [15] The structure was completed in October 2021, [16] [17] and the spire was first illuminated in early 2022. [18] The building was named Rose Hill Tower, after a farm that stood in the neighborhood during the 18th century. [1] [13]

Architecture

The tower was developed by the Rockefeller Group and designed by the architecture firm CetraRuddy. [19] [20] It is the Rockefeller Group's first residential project. [1] [21] The exterior of the building is designed in the Art Deco style with Gothic Revival elements. The facade is composed of a textured antique bronze-tinted grid patterned with chevrons. [22] [1] The chevrons were also used for in the carpets and bathroom tiling of the interiors. The condos on the upper stories of the building contain balconies. [16] The pinnacle is illuminated by uplights. [14]

The building's lobby has a double-height ceiling and a black marble fireplace measuring 8 feet (2.4 m) tall. [23] Next to the lobby are two seating areas for residents, which were intended as coworking spaces. [1] The building includes a gym and a lounge, [23] [24] as well as a library and an indoor pool. [1] [21] The design of the pool was inspired by the public bathhouses of the 1930s and 1940s, and its central wall of the pool room features a mosaic tile mural with representations of the Amazon goddesses of the time period. [21] The building also includes a skydeck on the 37th floor, [21] which includes a pair of terraces, a billiards room, and a dining room. [23] [24]

The smallest apartments are studio apartments, while the largest condominiums have four bedrooms. [13] Many of the apartments have "flex spaces" that can be used for multiple purposes. [1] [20] The apartments' interior finishes include marble countertops, bronze handles and doorknobs, and wooden floors. [20] [13] [14] The apartments generally have ceilings of at least 11 feet (3.4 m), [1] The top floor includes a penthouse with three bedrooms and a private terrace. [24] When the building was nearly completed, The New York Times described the interior's design as "playing up its Jazz Age chops". [14]

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References

  1. 1 2 3 4 5 6 7 8 Hughes, C. J. (June 21, 2019). "A Condo That Nods to Art Deco Design". The New York Times. ISSN   0362-4331 . Retrieved August 29, 2024.
  2. ↑ Solomont, E.B.; Maurer, Mark (August 2, 2016). "After stealthy assemblage, Extell looks to sell NoMad development site". The Real Deal. Retrieved August 29, 2024.
  3. ↑ Geiger, Daniel (May 3, 2017). "Rockefeller Group to buy NoMad development site". Crain's New York Business. Retrieved August 29, 2024.
  4. ↑ "Rockefeller Group buying Extell's NoMad assemblage". The Real Deal. May 3, 2017. Retrieved August 29, 2024.
  5. ↑ Warerkar, Tanay (February 1, 2018). "Nomad will get a 46-story condo designed by CetraRuddy". Curbed NY. Retrieved August 29, 2024.
  6. ↑ Brenzel, Kathryn (February 1, 2018). "Rockefeller and Mitsubishi file plans for 46-story NoMad tower". The Real Deal. Retrieved August 29, 2024.
  7. ↑ Putzier, Konrad (October 1, 2018). "Israeli billionaire provides $53M cash infusion for NoMad resi tower". The Real Deal. Retrieved August 29, 2024.
  8. ↑ Cunningham, Cathy (October 1, 2018). "Global Holdings Makes $53M Investment in NoMad Luxury Condo". Commercial Observer. Retrieved August 29, 2024.
  9. ↑ Small, Eddie (October 3, 2018). "Rockefeller Group lands $203M loan for NoMad assemblage". The Real Deal. Retrieved August 29, 2024.
  10. ↑ Burke, Mack (October 3, 2018). "Rockefeller Group Nabs $203M From Japanese Lender for NoMad Project". Commercial Observer. Retrieved August 29, 2024.
  11. ↑ Rosenberg, Zoe (March 6, 2019). "Rockefeller Center developer reveals first New York residential building". Curbed NY. Retrieved August 29, 2024.
  12. ↑ "Rockefeller Group Unveils 45-story Rose Hill Condo Tower". Connect CRE. May 22, 2019. Retrieved August 29, 2024.
  13. 1 2 3 4 Plitt, Amy (May 21, 2019). "Rockefeller Group's Art Deco-inspired Manhattan condo launches sales". Curbed NY. Retrieved August 29, 2024.
  14. 1 2 3 4 McKeough, Tim (October 18, 2019). "The Return of Golden Age Design". The New York Times. ISSN   0362-4331 . Retrieved August 29, 2024.
  15. ↑ Lucking, Liz (January 29, 2020). "First Penthouse at Manhattan's Rose Hill Tower Will Ask $18.75 Million". Mansion Global. Retrieved August 29, 2024.
  16. 1 2 Walton, Chris (September 23, 2022). "CetraRuddy updates the art deco facade on a NoMad skyscraper". The Architect’s Newspaper.
  17. ↑ Englefield, Jane (November 8, 2021). "CetraRuddy completes art deco tower topped with "sculpted crown" in New York". Dezeen. Retrieved August 29, 2024.
  18. ↑ "With Crown Illuminated, CetraRuddy-Designed Rose Hill Tower Lights Up Manhattan Skyline". Archinect. Retrieved August 29, 2024.
  19. ↑ Young, Michael (June 21, 2021). "Rose Hill Nears Completion at 30 East 29th Street in NoMad, Manhattan". New York YIMBY.
  20. 1 2 3 Lippe-McGraw, Jordi (January 25, 2021). "Manhattan's Newest Art Deco Tower Is a Glam Nod to the Roaring 1920s". Archived from the original on January 26, 2021. Retrieved August 29, 2024.
  21. 1 2 3 4 Ginsburg, Aaron (February 17, 2022). "See inside the swanky 37th-floor amenity space at Nomad's Rose Hill tower". 6sqft.
  22. ↑ Marcut, Adina (February 10, 2021). "Behind Rockefeller Group's First Residential Project in Manhattan". Multi-Housing News.
  23. 1 2 3 Presson, Chandler (February 7, 2023). "On The Market: Stunning And Spacious Penthouse in NoMad". Gotham Magazine. Retrieved August 29, 2024.
  24. 1 2 3 Hendrickson, V.L. (November 12, 2021). "Buyer Snaps Up Luxury Manhattan Penthouse in New Art-Deco Style Tower". Mansion Global. Retrieved August 29, 2024.
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