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Company type | Private |
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Industry | E-commerce, loyalty programs, retailing |
Founded | 2014 |
Founders | Andrew Clarke Lorica Clarke |
Headquarters | Sydney, New South Wales, Australia |
Area served | Australia |
Key people | Anthony Seymour-Walsh (CEO) |
Services | Cashback |
Members | ![]() |
Parent | 1835i, ANZ Bank’s external innovation and venture capital partner |
Website | www |
Cashrewards is an Australian cashback website. The company says that it has over 2 million members with overs from over 2000 sellers including Apple, Amazon, Myer, Liquorland, Adidas, Bonds, Target, Booking.com and The Iconic. [1]
Cashrewards was founded in 2014 by Andrew and Lorica Clarke. [2]
In 2018, Cashrewards launched its In Store Offers platform, with Visa Inc. The platform allows members with a Visa credit card or debit card to earn cashback at hundreds of stores in Australia. [3]
In June 2019, announced plans for an initial public offering (IPO) by 2020. [4] [5] In October of that year allowed users of In Store Offers to use Mastercard to access cashback from participating retailers.
In July 2021, Cashrewards and ANZ launched Cashrewards Max. Exclusive to ANZ credit and debit card users, Cashrewards Max members received higher cashback offers from participating sellers. [6] [7]
In January 2022, the remaining stake in Cashrewards was acquired from a group of shareholders by 1835i, ANZ Bank’s external innovation and venture capital partner.[ citation needed ] On 30 September 2022, the Cashrewards Max program was retired. In November 2022, ANZ Bank added a feature to their app that allows access to Cashrewards' cashback from the ANZ App.
In 2017, Cashrewards joined the Salesforce charity initiative "Pledge 1%". Cashrewards was founded by the Clarkes after their child survived a serious illness, so they chose the Starlight Children's Foundation, due to the support the organisation provided to their child during the illness. [8] They pledged to match 1% of all cashback that their members withdraw and donate it to the Foundation. [8] [6] [7]
Year | Category | Institution or publication | Result | Notes | Ref. |
---|---|---|---|---|---|
2016 | Finalist: Best Fintech Startup | StartCon | Nominated | Australasian Startup Awards 2016 | [9] |
2016 | Deloitte Tech Fast 50 Awards Australia | Deloitte | Won | Deloitte Technology Fast 500 2016 | [10] |
2017 | Finalist: E-commerce Company of the Year | StartCon | Nominated | Australasian Startup Awards 2017 | [11] |
2017 | Finalist: NSW Region | Telstra | Nominated | Telstra Business Awards 2017 | [12] |
2017 | Finalist: Eastern Region | Ernst & Young (EY) | Nominated | Ernst & Young Entrepreneur Of The Year Award 2017 | [13] |
2017 | Smart50 List (4th Place) | SmartCompany | Won | Smart50 Awards 2017 | [14] |
2017 | Finalist: Corporate Social Responsibility Program of the Year | Optus & MyBusiness | Nominated | Optus My Business Awards 2017 | [15] |
2017 | Media, Marketing and Advertising Business of the Year | Optus & MyBusiness | Won | Optus My Business Awards 2017 | [16] |
2017 | Finalist: Deloitte Tech Fast 50 Awards Australia | Deloitte | Nominated | Deloitte Technology Fast 500 2017 | [17] |
2017 | Businesses of Tomorrow Award | Westpac | Won | Westpac Businesses of Tomorrow 2017 | [18] |
2018 | Fast 100 List (6th Place) | The Australian Financial Review | Won | Financial Review Fast 100 2018 | [19] |
2018 | Nora Best Loyalty Marketing | Nora | Won | Nora Solution Partner Awards | [20] |
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