Mileage Plan is the frequent-flyer program of Alaska Airlines. Members accrue program "miles" by flying Alaska Airlines and partner-operated flights, using co-branded credit cards, and booking vacation and hotel packages, among other methods. Mileage Plan miles can be redeemed for award flights on Alaska Airlines and partner carriers and provide eligibility for elite status with Mileage Plan.
In June 1983, Alaska Airlines introduced their frequent-flyer program, Gold Coast Travel. In 1987, Alaska Airlines acquired Jet America Airlines, which offered a frequent-flyer program that awarded credit by flight segments (number of flights taken), compared to Gold Coast Travel, where members earned credit based on the mileage of flights taken. [1] After acquisition by Alaska Airlines, participants of Jet America's frequent-flyer program were enrolled in Gold Coast Travel, and in September 1989, Gold Coast Travel was renamed Mileage Plan. Alaska Airlines also purchased regional commuter airline Horizon Air in 1986 and incorporated the carrier into Mileage Plan.
In 2016, Alaska Airlines acquired Virgin America, which offered a revenue-based accrual program, Elevate. On January 1, 2018, Elevate was discontinued, with all remaining accounts converted to Mileage Plan accounts. [2]
In February 2020, Alaska Airlines announced its intention to join the Oneworld airline alliance in the summer of 2021. [3] This would add seven new airline partners, including Iberia, Malaysia Airlines, Qatar Airways, Royal Air Maroc, Royal Jordanian, S7 Airlines, and SriLankan Airlines. In October 2020, Alaska announced its Oneworld membership date had been moved to March 21, 2021. [4]
In December 2020, Oneworld member Qatar Airways established a mileage partnership with Alaska prior to the commencement of nonstop service from Seattle to Doha.
On March 31, 2021, Alaska Airlines officially joined the Oneworld alliance. Alaska temporarily suspended its partnership with S7 Airlines on March 1, 2022, in response to the 2022 Russian invasion of Ukraine. [5]
In September 2024, Alaska Airlines' purchase of Hawaiian Airlines was finalized and closed, with the latter retaining its independent branding. A combined loyalty program was announced as forthcoming, with Hawaiian Airlines also projected to join Oneworld in 2026, after merging into one operating certificate. [6]
Alaska Airlines flights, including Horizon Air flights, have been bookable as part of Oneworld Global Explorer fares since 2008. [7]
On all scheduled Alaska Airlines flights, including flights operated by Horizon Air and SkyWest, members accrue one mile per mile flown. On flights under 500 miles, a minimum of 500 miles are awarded. [8] Miles can also be accrued by flying eligible flights on Alaska Global Partners. [9]
Beginning in 2015, most airlines in the United States switched to revenue-based accrual programs, where credit is awarded based on the fare paid. Alaska Airlines has previously indicated that retaining a distance-based accrual program is a competitive advantage over other carriers. [10] Among major carriers in the United States, only Frontier Airlines and Hawaiian Airlines also accrue one mile per mile flown. No other major airline offers a minimum accrual amount (e.g. 500 miles) for passengers lacking elite status.
Mileage Plan includes 31 partner airlines that comprise the Alaska Global Partners, with two additional partners pending. [11] Partner airlines include Oneworld, SkyTeam, and Star Alliance members, as well as unaffiliated airlines.
The airline partners of Mileage Plan are:
Alaska Global Partner | Airline Alliance | Partnership Commenced |
---|---|---|
Aer Lingus [12] | (none) | 2018 |
Air Tahiti Nui [13] | (none) | 2022 |
Aleutian Airways [14] | (none) | 2024 |
American Airlines | Oneworld | 1999 |
Bahamasair | (none) | 2023 |
British Airways | Oneworld | 2001 |
Cathay Pacific [15] | Oneworld | 2003 |
Condor [16] | (none) | 2013 |
Contour Airlines [17] | (none) | 2024 |
El Al [18] | (none) | 2019 |
Fiji Airways [19] | Oneworld Connect | 2009 |
Finnair [20] | Oneworld | 2017 |
Hainan Airlines [21] | (none) | 2015 |
Iberia | Oneworld | 2021 |
Icelandair [22] | (none) | 2015 |
Japan Airlines [23] | Oneworld | 2016 |
Kenmore Air [24] | (none) | 2023 |
Korean Air [25] | SkyTeam | 2008 |
LATAM Chile [26] | (none) | 1999 |
Malaysia Airlines | Oneworld | 2021 |
Mokulele Airlines [27] | (none) | 2023 |
Porter Airlines [28] | (none) | 2023 |
Qantas | Oneworld | 1984 |
Qatar Airways [29] | Oneworld | 2020 |
Royal Air Maroc | Oneworld | 2021 |
Royal Jordanian | Oneworld | 2021 |
S7 Airlines | Oneworld | 2021-2023 [lower-alpha 1] |
Singapore Airlines [31] | Star Alliance | 2017 |
Southern Airways Express | (none) | 2023 |
SriLankan Airlines | Oneworld | 2021 |
Starlux Airlines [32] | (none) | 2023 |
Oman Air is projected to be a partner when it becomes a full Oneworld member in 2024, and is currently a partner airline eligible for Mileage Plan award redemptions. [33] [34]
Hawaiian Airlines' purchase by Alaska Airlines was closed in September 2024, with a combined loyalty program was announced as forthcoming. Airline status recognition, mileage balances, mileage accrual, and award redemptions are expected to be combinable, interchangeable, and reciprocal under Mileage Plan, and Hawaiian Airlines' 'HawaiianMiles' program in the interim. [35] [36]
Delta had been a mileage partner from 2004 until 2017, when it established Seattle as a hub city. [37] The partnership with Delta was preceded by a partnership with Northwest Airlines in 1995, prior to the merger of the two airlines. [38] Alaska Airlines was also a former mileage partner with other SkyTeam members, including Aeromexico, from 2013 until 2017, and Air France and KLM, from 2007 until 2018. [39] [40]
Emirates ceased to be a partner in 2021, shortly after Alaska joined the Oneworld alliance. The two airlines had a mileage agreement starting in 2012.
Mileage Plan's elite tiers for frequent travelers are MVP, MVP Gold and MVP Gold 75K. Members in elite tiers receive additional benefits compared to non-elite members, including complimentary upgrades to First and Premium Class, increased mileage accrual, priority check-in and boarding, discount or free lounge access, complimentary checked bags and other benefits.
Starting in 2024, Mileage Plan elite status is only earned through accrued EQMs earned on Alaska and/or partner flights. Members attain elite status according to the following EQM thresholds: [41]
Qualification Method | MVP | MVP Gold | MVP Gold 75K | MVP Gold 100K |
---|---|---|---|---|
Miles earned on Alaska 1 (and/or) Elite Qualifying Partner flights | 20,000 | 40,000 | 75,000 | 100,000 |
There is no minimum spending requirement in order to receive elite status in Mileage Plan. Additionally, Members who fly 1,000,000 miles on Alaska Airlines are granted MVP Gold status for life.
Mileage Plan members are eligible to check in one case of wine (up to 12 bottles) for free when flying domestically, if departing from one of 32 airports in California, Idaho, Oregon, or Washington. [42]
In March 2016, Alaska Airlines introduced a temporary, promotional award where Mileage Plus members could redeem 10,000 miles to cover the $85 cost of a TSA PreCheck screening application charged by the Transportation Security Administration. [43]
Members who are residents of the State of Alaska, or military personnel permanently stationed in Alaska are eligible to participate in Alaska Airlines' Club 49 program. [44] Benefits include:
In late 2024, Hawaii residents will be eligible to join the Huaka'i program, providing benefits such as 10% off one inter-island booking per quarter, a free checked bag, and exclusive network-wide deals each month. Hawaiian Airlines World Elite Mastercard cardmembers will receive 20% off one inter-island flight per quarter, on top of the existing cardholder benefit of two free checked bags. [47]
As of 2022, Mileage Plan has been the recipient of the U.S. News & World Report Best Airline Reward Program for seven consecutive years since 2015, based on an airline's overall evaluation of six criteria: ease of earning a free round-trip flight, benefits, network coverage, flight volume, award flight availability and airline quality ratings. [48]
An airline alliance is an aviation industry arrangement between two or more airlines agreeing to cooperate on a substantial level. Alliances may provide marketing branding to facilitate travelers making inter-airline codeshare connections within countries. This branding may involve unified aircraft liveries of member aircraft.
A frequent-flyer programme (FFP) is a loyalty program offered by an airline.
Alaska Airlines is a major American airline headquartered in SeaTac, Washington, within the Seattle metropolitan area. It is the sixth-largest airline in North America when measured by scheduled passengers carried, as of 2023. Alaska, together with its regional partners Horizon Air and SkyWest Airlines operates a route network primarily focused on connecting cities along the West Coast of the United States to over 100 destinations in the contiguous United States, Bahamas, Belize, Canada, Costa Rica, Guatemala and Mexico.
Star Alliance is an airline alliance headquartered in Frankfurt am Main, Germany. Founded on 14 May 1997, it was the world's first global airline alliance. As of April 2024, it is also the world's largest airline alliance by market share, holding 17.4%, compared to 13.7% for SkyTeam and 11.9% for Oneworld.
Oneworld is a global airline alliance consisting of 15 member airlines. It was founded on 1 February 1999. The alliance's stated objective is to be the first choice airline alliance for the world's frequent international travellers. Its headquarters have been located in Fort Worth, Texas since December 2022.
AAdvantage is the frequent-flyer program of American Airlines. Launched May 1, 1981, it was the second such loyalty program in the world and remains the largest, with more than 115 million members as of April, 2021.
Aeroplan is the frequent-flyer program owned by Air Canada, Canada's flag carrier. The Aeroplan program was created in July 1984 by Air Canada as an incentive program for its frequent flyer customers. In 2002 it was spun off as a separate corporate entity and eventually sold to Aimia. On May 11, 2017, Air Canada announced it plans to launch a new loyalty program to replace the Aeroplan program in 2020. On August 21, 2018, Air Canada, along with TD, CIBC and Visa, agreed to acquire Aeroplan from Aimia for CA$450 million in cash. There are approximately 5 million active members in the program. On August 11, 2020, Air Canada released details about its new loyalty program, which was a relaunch of Aeroplan.
Wings Alliance was the working name of a proposed airline alliance to be anchored by the American carriers Northwest Airlines and Continental Airlines of USA with the European flag carriers KLM of the Netherlands and Italy's Alitalia. Although these airlines cooperated with one another through code-sharing and frequent flyer program coordination, no formal association was ever announced. It was rendered superfluous in September 2004 when most of its participants joined the SkyTeam alliance.
A round-the-world ticket is a product that enables a traveller to circumnavigate the world on a single itinerary. RTW tickets in the past were generally offered through marketing agreements between airlines on several continents. Now, they are generally offered by airline alliances such as SkyTeam, Star Alliance and Oneworld, or by specialist travel agencies that will plan a custom trip for the consumer. Prices vary but are generally in the range of US$2,500–6,000 for an economy class ticket and US$5,000–14,000 for business class. An alternative for a round-the-world ticket is a continent pass.
An airport lounge is a facility operated at many airports. Airport lounges offer, for selected passengers, comforts beyond those afforded in the airport terminal, such as more comfortable seating, quieter environments, and better access to customer service representatives. Other accommodations may include private meeting rooms, telephones, wireless internet access and other business services, along with provisions to enhance passenger comfort, such as free drinks, snacks, magazines, and showers.
KrisFlyer is the name given by Singapore Airlines to its frequent-flyer programme and airport lounges. The name is derived from the kris in the Singapore Airlines logo.
Miles & More is the frequent-flyer program owned and operated by the Lufthansa Group.
EuroBonus is the frequent-flyer program of Scandinavian Airlines. It was launched by SAS in 1992.
Qualiflyer was a frequent-flyer program and, to some extent, an airline alliance created in April 1992 by Austrian Airlines, Crossair and Swissair. When Swissair began acquiring stakes in other European airlines in 1998, Qualiflyer was extended to become their frequent flyer programs as well. This spawned the alliance known as The Qualiflyer Group. With the failure of Swissair in 2002, the group dissolved along with the program and a company was formed to give each former member airline an individual frequent-flyer program.
Asia Miles is a loyalty and frequent-flyer program launched by Cathay Pacific. Launched in February 1999, it allows members to earn miles by making different purchases with co-branded credit cards or on partnered flights, hotels, dining, financial services, retail, and technology products and services. Membership is free and open to individuals aged two or above.
TrueBlue is the frequent-flyer program of JetBlue that offers points to passengers traveling on most fare types, as well as to consumers who utilize JetBlue co-branded credit cards.
MileagePlus is the frequent-flyer program of United Airlines that offers rewards to passengers traveling on certain types of tickets. Following the 2010 merger agreement between United and Continental Airlines, United Mileage Plus was chosen to be the frequent-flyer program for the combined airline. The program was subsequently renamed to MileagePlus, and maintains its relationship with its Star Alliance partners, as well as other airline and travel enterprise agreements.
SkyMiles is the frequent-flyer program of Delta Air Lines that offers points to passengers traveling on most fare types, as well as to consumers who utilize Delta co-branded credit cards, which accumulate towards free awards such as airline tickets, business and first-class upgrades, and luxury products. Created in 1981 as the "Delta Air Lines Frequent Flyer Program", its name was changed to SkyMiles in 1995. Originally all airlines including Delta, only gave miles for airline travel and not credit card expenditures. Delta claims to have been the first major U.S. airline without mileage expiration, so travelers can redeem awards at their leisure, but others have since followed. The airline also has a separate SkyBonus program that provides small to mid-sized business owners with a way to earn points for trips taken by employees, good towards free flights, upgrades, Medallion status and other travel awards. It has been ranked fairly high according to some independent news outlets.
The merger of Alaska Airlines and Hawaiian Airlines was the acquisition of Hawaiian Airlines by Alaska Airlines to create a combined carrier focused on the West Coast of the United States.