Divine (rapper)

Last updated

Divine
Divine (cropped).jpg
Divine at an event held by GQ India in 2023
Background information
Birth nameVivian Wilson Fernandes [1]
Born (1990-10-02) 2 October 1990 (age 34)
Andheri, Mumbai, Maharashtra, India
Genres
Occupations
  • Rapper
  • songwriter
Years active2010–present
Labels

Vivian Wilson Fernandes (born 2 October 1990), known professionally as Divine (stylized as DIVINE), is an Indian rapper. Born and raised in Andheri, Mumbai, Divine is credited as one of the pioneers of the Indian hip-hop scene and for bringing it to mainstream attention. [2] [3] [4] His lyrics often reflect his experiences growing up in the chawls of Mumbai, focusing on themes such as street life, struggles, and aspirations. [5] He started gaining popularity after the release of his single "Yeh Mera Bombay" in 2013. He broke through with the release of "Mere Gully Mein" in 2015, which featured fellow Mumbai-based rapper Naezy. [6]

Contents

On 12 December 2020, Divine became the first Indian rapper to be featured on Spotify Times Square billboard in New York City for his album Punya Paap (2020), which had claimed the top spot on Apple Music India. [7] He made his debut at the 64th Annual Grammy Awards in 2022 becoming the first Indian hip-hop star to attend the Grammys. [8] [9] [10]

His third studio album, Gunehgar was released in 2022, which was preceded by the hit single "Baazigar" featuring Armani White. Further, Divine went on to release his 4th multi track project in the form of a collaborative album with Punjabi superstar Karan Aujla .

Career

Early years

Divine started his career as an english underground rapper in 2011 after discovering hip-hop on a T-shirt. A friend of his wore a T-shirt of 50 Cent's first album Get Rich or Die Tryin' at school. The same friend gave him his first MP3 CD with hip-hop music on it which inspired him to start rapping in English. [11] He was part of the hip hop crew Mumbai's Finest. He often raps about his own life experiences, such as the life of the poor people in Mumbai and his upbringing with a single mother. He cites American rappers such as Nas, Eminem, Big L, Tupac, 50 Cent, and Rakim as his influences. [11] [12]

Rise to success

Following the release of his song "Yeh Mera Bombay", Divine obtained the attention of Sony Music India [13] while performing at the Blue Frog Festival 2014 in Mumbai, and shortly after signed a contract with them. The song later won the Best Video of the Year award by Rolling Stone India that same year. He released his breakout single "Mere Gully Mein" featuring Naezy on 16 April 2015. The song went viral and many Bollywood celebrities shared it on social media. [14] He collaborated with Indian DJ Nucleya on the track "Jungle Raja" from Nucleya's album Bass Rani, which helped him gain even more popularity. The song won Best EDM Track of the Year at the GiMA Awards in 2016. [15]

On 24 March 2016, his debut solo single "Jungli Sher" was released and it ruled the charts because of its raw depiction of the life of the poor in Mumbai. He took the song to the Breakfast Show ahead of BBC Asian Network Live on 29 April 2016. He appeared on the BBC Asian Network on the Charlie Sloth Show; he was the first Hindi-speaking rapper to freestyle on the show and also the first to rap in Hindi with the name-giving host in attendance. He was also featured on Brapp TV. [16]

Divine also collaborated with Nucleya on another hit track, "Scene Kya Hai" off Nucleya's album Raja Baja. He was featured on "Daru Daru" with Deep Jandu and Gangis Khan, his first commercially oriented song, which came out on 10 January 2017. His next solo single, "Farak", was released on 16 February 2017 and topped the Indipop charts on iTunes India. [17] He appeared as a feature on the record City Slums by Indian-American rapper/singer/songwriter Raja Kumari in May 2017. [18] City Slums was further certified triple platinum In India by IMI.

In 2018, Divine terminated his contract with Sony Music India.[ citation needed ] He released a remix to Lil Pump's "Gucci Gang" called "Gully Gang" independently on 18 January 2018. The song was perceived well by both critics and fans and helped him garner more attention. On 5 April 2018, he followed up with "One Side" produced by Byg Byrd. The video was produced by Red Bull Media House and came out on the rapper's own YouTube channel.[ citation needed ]

His next single, "Teesri Manzil", earned him a copyright strike from Zee Music Company a few hours after its release and was deleted from his channel.[ citation needed ] It was eventually re-released on 14 December 2018 with some changes in the lyrics. He released "Junoon", the intro to his upcoming first full-length album, on 10 November 2018. The album's name, Kohinoor, was announced on 13 February 2019 on Apple Music's Beats 1 radio show hosted by Ebro Darden. The album release was announced to be sometime in April 2019 but was finally released later.[ citation needed ] In July 2019, Divine released a documentary film about his career so far entitled Gully Life - The Story of Divine. It first aired on TV on channels such as the Discovery Channel and was released on Divine's YouTube channel a week later. [19]

On 20 August 2019, Nas' Mass Appeal Records and Universal Music India launched Mass Appeal India and signed Divine. Universal Music Group and Mass Appeal jointly took the step to take him to India and globalize the Indian hip-hop scene. [20] [21] On 20 August 2019, in an interview with Nas published on Mass Appeal India's YouTube channel, and Universal Music India's Facebook Page, Nas revealed that Divine's debut album Kohinoor was set to release soon. It was released on 9 October 2019 and featured all-new tracks recorded specifically for the album. [22] [23]

In 2021, GQ 's global editions nominated a local artist across a world of genres and Divine was among the 21 most exciting young musicians. [24] He appeared on a cover of the Metallica song "The Unforgiven" with Vishal Dadlani and Shor Police, for the charity tribute album The Metallica Blacklist , released in September 2021.

In 2021, he won the award for Best Indian Act at the MTV Europe Music Awards. [25]

Film contributions

Divine made his Bollywood debut in the film Mukkabaaz with the song "Paintra". The track was another collaboration with Nucleya and was released on 1 December 2017. He collaborated with famous Indian music director and singer Amit Trivedi for the Irrfan Khan-starring film Blackmail on the song "Badla", which was released on 16 March 2018 via T-Series. Divine also contributed to the soundtrack for Sacred Games , [26] [27] an Indian Netflix original series. It features his song "Jungli Sher" as well as "Kaam 25" produced by Indo-Canadian producer Phenom, which was made specifically for the series. Its music video was released on 14 June 2018 on both Divine's and Netflix's YouTube channels, with the version on Netflix featuring English subtitles. [28] [29]

Divine most notably contributed to the soundtrack of Gully Boy by Zoya Akhtar, a 2019 film inspired by the lives of Naezy and himself, with Ranveer Singh and Alia Bhatt starring. [30] Divine and Naezy both helped as consultants to get an authentic representation of hip hop culture for the film. Their song "Mere Gully Mein" was remade with Ranveer Singh rapping Naezy's lyrics as part of the film. Divine provided additional rap lyrics for Ranveer Singh's character and composed some of the songs for the original soundtrack. A promotional single featuring American artist Nas as well as Naezy, divine and Ranveer Singh was released on JioSaavn shortly prior to the film's release.[ citation needed ]

Punya Paap

On 20 September 2020 Divine appeared on the international remix of "Bando Diaries" by UK rapper Dutchavelli alongside OneFour from Australia, Noizy from Albania and Kekra from France. On 23 September 2020, he released his new song and video, "Punya Paap", on Mass Appeal India's YouTube channel. It was announced to be the first single off his second album, also entitled Punya Paap.

On 16 October 2020, he released "Mirchi", the second single from the album. The song with its prominent baile funk sound was well received. Another track from the album, "Mera Bhai", had its music video launched on 6 November 2020. The animated video portrays a story where one of Divine's childhood friends betrays him out of jealousy and ends with his message to the listeners to trust no one but themselves in today's world.

His second album, Punya Paap, was released on 3 December 2020, under the label Mass Appeal India. It consists of 11 tracks, with features from Nas, Cocoa Sarai, Dutchavelli, Stylo G, D'Evil, MC Altaf, Lisa Mishra and Phenom. The album has a blend of old-school 808 patterns and new heavy beats with a lot of sampled loops, produced by some of the finest producers from the Indian hip-hop scene, including Stunnah Beatz, iLL Wayno, and Karan Kanchan. The album has an overall ominous theme, and chronicles Divine's struggles and rise to the top in the Indian hip-hop scene. [31]

2022–present

In November 2022, he released his third album titled Gunehgar. [32] The album prominently features international artists and producers. [33] The album launch show for Gunehgar, held at NSCI SVP Stadium in Mumbai with 8000+ attendees was widely regarded as amongst the most iconic musical concerts to be held in the country till date.

In 2023, he performed at the mid innings show of 2023 IPL finals. [34] [35] Headlined Lollapalooza, VH1 supersonic amongst other live festivals and self produced tours. He was also invited to Spotify Camp Nou by FC Barcelona and Spotify. He was present for a Barcelona game as Camp Nou played his hit track ‘Baazigar’.

In 2024, DIVINE presented his collaborative album with Karan Aujla ‘Street Dreams’ preceded by the single ‘100 Million’. This went down in history as a first of its kind cross region and multi language collaborative album within the Indian Hip-Hop and independent music scene. [36] [37] [38]

In November 2024, DIVINE along with his company Gully Gang Entertainment went on to announce the Gully Fest 2024. Bringing in Pusha T along with talented acts like Sambata, Prabh Deep and headlined by DIVINE himself. [39] [40]

Gully Gang Entertainment

In February 2019 Divine announced the founding of a new company, Gully Gang Entertainment, a venture that includes a record label "Gully Gang Records", to recruit and produce hip hop talent in the Mumbai area. [41] The song "Gully Gang Cypher" released on 22 May 2019 as the first collaboration of the label's artists such as the emerging rap quartet Aavrutti, solo hip-hop artists D’Evil, MC Altaf and Shah Rule with music producer Karan Kanchan. [42] Artists from outside of Mumbai too have been signed, for instance, 100RBH from Amravati and Tsumyoki from Goa. [43]

The company in its current form houses a record label, a management agency, brand solutions and IP creation. Being credited with being the flagbearer for the Hip-Hop movement in India. Gully Gang Records has produced hits like Obsessed, Desi Hood, Aaina, Scenario, Cash Flow and more. Being a regular feature on charts across India.

The current roster features MC Altaf, Tsumyoki, Riar Saab, Deeking, Sammohit, D’Evil, Afkap amongst others.

Gully Fest, India’s first and only hip-hop festival was conceptualised and produced by Gully Gang and the company has also produced successful brand IPs like RedBull 64 Bars. The company marks the epicenter of the hip-hop movement in India

Discography

Studio albums

TitleDetails
Kohinoor
Punya Paap
  • Released: 2020
  • Label: Mass Apeal India, Gully Gang
  • Format: CD, digital download, streaming
Gunehgar
  • Released: 2022
  • Label:Gully Gang, Mass Apeal India
  • Format: CD, digital download, streaming

Collaborative albums

TitleDetailsPeak chart positions
CAN
[44]
NZ
[45]
Street Dreams
(with Karan Aujla)
  • Released: 16 February 2024
  • Label: Mass Appeal India
  • Format: Digital download, streaming
2227

Singles discography

As lead artist

TitleYearPeak chart positionsMusicSongwriter (s)Album
UK asian
Voice of the Streets2013
Yeh Mera Bombay Rjv Ernesto & Sez on the Beat
Bombay Rap Cypher 2014

(with Kav-e, Enkore, D'Evil & Poetik Justis)

2014Sez on the Beat
Mere Gully Mein (featuring Naezy)2015Sez on the Beat
Jungli Sher2016Sez on the Beat
Scene Kya Hai (with Phlorick, Nucleya)NucleyaRaja Baja by Nucleya
Farak2017Phenom
Gully Gang (Gucci Gang Remix)2018Cyrill Gabriel (Madbus Audio)
One SideByg Byrd
Roots (featuring Raja Kumari)K-Major
Teesri ManzilPhenom
JunoonPhenomKohinoor
Jungli Sher (Hip Hop Remix) (with Nilesh P.)2019From The Dance Project (Season 1: Episode 7)
KohinooriLL WaynoDivine, Benny SolomonKohinoor
Wallah
(ft. Shah Rule)
Xplicit & PhenomDivine, Phenom, Xplicit
Gandhi MoneyPhenomDivine, Phenom
Nas Interlude (Skit)
(ft. Nas)
Divine, Nas, Phenom
Vibe Hai
(ft. Aavrutti, D'Evil & Shah Rule)
NDSDivine, D'Evil, NDS, Frenzzy, Saifan, Sammohit, Sledge, Shah Rule
Chal BombayPhenom & iLLWaynoDivine, iLL Wayno, Phenom
Remand
(ft. Dave East)
PhenomDivine, Dave East, Phenom
Too Hype
(ft. Sid Sriram & Sanjoy)
SanjoyDivine, Julian De Grosso, Russell Ali, Sanjoy, Sid Sriram, Zach Cirino
Gully Gang Cypher, Vol. 2

(with Aavrutti, D'Evil, MC Altaf & Shah Rule)

2020Karan Kanchan
Chaabi Wala Bandar (Quality Control) (Diss track aimed at Emiway Bantai)Stunnah Beatz
Sach Bol Patta (Diss track aimed at Emiway Bantai)Stunnah Beatz
Bas Kya Ba (with 7Bantaiz & D’Evil)DRJ SohailShutdown EP by Mass Appeal, Gully Gang & Divine
Bag (featuring KR$NA)NDS, Stunnah Beatz & Progression Music
Bandana Gang (featuring Sikander Kahlon)Xplicit & Stunnah Beatz
Nahi Pata (with Frenzzy, Sammohit & Shah Rule)Xplicit
3:59 AMStunnah BeatzDivine, Stunnah BeatzPunya Paap
Mera BhaiKaran KanchanDivine, Karan Kanchan
Walking Miracle
(with Nas & Cocoa Sarai)
iLL WaynoDivine, Nas, Cocoa Sarai, iLL Wayno
SatyaKaran KanchanDivine, Gulzar, Karan Kanchan, Vishal
Mirchi
(ft. MC Altaf, Phenom & Stylo G)
33PhenomDivine, MC Altaf, Phenom, Stylo G
Disco Rap
(with D’Evil & MC Altaf)
Karan Kanchan & NDSDivine, MC Altaf, D’Evil, Karan Kanchan, NDS
ShehnaiStunnah Beatz & ByrdDivine, Stunnah Beatz, Byrd
Rider
(with Lisa Mishra)
Kanch & Stunnah BeatzDivine, Lisa Mishra, Shah Rule, Kanch, Stunnah Beatz, Kyle Sremberger
Top 5 D.O.A.Stunnah BeatzDivine, Stunnah Beatz
Drill Karte
(with Dutchavelli)
Stunnah BeatzDivine, Dutchvelli, Stunnah Beatz
Punya PaapiLL WaynoDivine, iLL Wayno
The Unforgiven (with Vishal Dadlani & Shor Police featuring Metallica) [a] 2021Shor Police & Devraj Sanyal The Metallica Blacklist
Spicy (Freeverse) [b] Hit-Boy
Lion Heart (with KSHMR and Lit Killah featuring Jeremy Oceans and Karra)2022KSHMR
Gunehgar Hit-Boy Divine, Hit-BoyGunehgar
Baazigar
(ft. Armani White)
31Karan KanchanDivine, Armani White, Karan Kanchan, Anu Malik, Nawab Arzoo
Traffic Jam
(ft. Jadakiss )
iLL WaynoDivine, Jadakiss, iLL Wayno
Sitara
(ft. Jonita Gandhi)
Karan KanchanDivine, Jonita Gandhi, Karan Kanchan
Bornfire
(ft. Russ)
Karan Kanchan, Ramoon, Roc Legion & iLL WaynoDivine, Russ, Karan Kanchan, Anas Rahmoune, Joseph Watchorn, iLL Wayno
Plush Harry Fraud Divine, Harry Fraud
BhookhStunnah Beatz & Hrithik BeatsDivine, Stunnah Beatz, Hrithik Beats
Street Lori
(ft. Wazir Patar)
Stunnah Beatz & Hrithik BeatsDivine, Wahzir, Stunnah Beatz, Hrithik Beats
Hitman Statik Selektah Divine, Statik Selektah
AkelaPhenomDivine, Phenom
Flex KarHit-BoyDivine, Hit-Boy
Blessings
(ft. Noizy)
Phenom & Karan KanchanDivine, Noizy, Phenom, Karan Kanchan
Chorni
(ft. Sidhu Moose Wala)
2023DRUGS BEATS & Mex MannyDivine, Sidhu Moose Wala
4.10
(ft. Lal Chand Yamla Jatt)
2023ZZORAWAR & Arsh HeerDivine
Triple OG2024PhenomDivine
TrackYearProducer(s)Album
ABE (Sikander Kahlon ft. Divine)2014MOHALI MESSIAH
Jungle Raja (Nucleya ft. Divine)2015NucleyaBass Rani
Ryder Music (Sikander Kahlon ft. Divine)Last Resort
Mitra Da Swag (Sikander Kahlon ft. Deep Jandu, Gangis Khan & Divine)2016Harm Sandhuwerk16
Daru Daru (Deep Jandu ft. Divine & Gangis Khan)2017Deep Jandu
City Slums (Raja Kumari ft. Divine)Beat Busta & Jules Wolfson
Age 19 (Jass Manak ft. Divine)2019Deep JanduAge 19
Bombay To Punjab (Deep Jandu ft. Divine)Deep JanduDown To Earth
No Competition (Jass Manak ft. Divine)2020Jass ManakNo Competition
Bando Diaries (Remix) (Dutchavelli ft. ONEFOUR, Kekra, Noizy & Divine)
Level Up (Ikka ft. Divine & Kaater)DJ MissyKI
Don't Forgive Me (Shah Rule ft. Divine)2021Stunnah BeatzHooked EP
Moosedrilla (Sidhu Moose Wala ft. Divine)The Kidd Moosetape
Kaala Ghoda (Amrit Maan ft. Divine)Ikwinder SinghAll Bamb
Tu Te Kehndi C (Bohemia ft. Divine)2022Deep JanduI Am ICON
Busy Getting Paid (Ammy Virk ft. Divine)2023Starboy X
O Sajna (Badshah ft. Divine)2024HitenEk Tha Raja

Promotional tracks

SongYearArtist(s)Producer(s)Promoting
Shuffle2017Divine & SIRISid Vashi Bacardi Breezer Vivid
Suede GullyDivine, Prabh Deep, Khasi Bloodz & Madurai SouljourSneha Khanwalkar Puma
Kaam 252018DivinePhenomThe Netflix series Sacred Games
NY Se Mumbai2019 Nas ft. Divine, Naezy & Ranveer Singh XD Pro & iLL Wayno Gully Boy film
Be a KingDivine & SIRI Budweiser Experiences
Sock ThemDivineKaran Kanchan PUMA
LegendsDivine Red Bull BC One
Salaam2020DivineGully Gang and Budweiser One Team initiative to support the frontline warriors fighting COVID-19
Jungle Mantra2021Divine ft. Vince Staples & Pusha T The Netflix film The White Tiger
Kuch Karne KaDivine HP
Bach Ke RehnaDivine, Badshah, Jonita Gandhi & Mikey McCleary Mikey McClearyThe Netflix film Red Notice
Naya Sher2023Divine & Jonita Gandhi ft. Virat Kohli Karan Kanchan Royal Challenge

Film soundtracks

FilmYearSongCo-Singer(s)MusicNotes
Rum 2017Pori Pathi VizhumAnirudh Ravichander, Diwakar Anirudh Ravichander Tamil film
Mukkabaaz 2018PaintraSolo Nucleya
Paintra (Extended Version)
Blackmail Badla Amit Trivedi
Sacred Games Kaam 25SoloDivine, Phenom and Yashraj Jaiswal (BGM music)As a lyricist
TV Series
Gully Boy 2019Apna Time Aayega Ranveer Singh, Dub SharmaDub SharmaAs a lyricist
AzadiDub Sharma
Sher Aya SherMajor CChandrashekar Kunder
Mere Gully MeinRanveer Singh, Naezy, Sez on the BeatSez on the Beat
DooriRanveer Singh, Rishi Rich Rishi Rich As a lyricist

Awards and nominations

YearAwardCategorySongResultRef.
2013 Rolling Stone India Best Video AwardYeh Mera Bombay – DivineWon [46]
2015 GIMA Awards Best EDM Track of the YearJungle Raja (Bass Rani) – Nucleya ft. DivineWon [47]
2020 65th Filmfare Awards Best Lyrics Apna Time Aayega ( Gully Boy ) – Divine & Ankur TewariWon [48]
2021 MTV Europe Music Awards Best Indian ActWon [49]

Filmography

Documentaries

See also

Notes

  1. Samples The Unforgiven by Metallica
  2. Use the beat Spicy by Nas

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