Ford Taurus (fourth generation) | |
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Overview | |
Manufacturer | Ford |
Production | October 1999–October 27, 2006 |
Model years | 2000–2007 (2007: fleet sales only) |
Assembly | Atlanta Assembly, Hapeville, Georgia, United States Chicago Assembly, Chicago, Illinois, United States |
Designer | Moray Callum (1996) [1] |
Body and chassis | |
Class | Mid-size car |
Body style | 4-door sedan 5-door station wagon |
Layout | FF layout |
Platform | Ford D186 platform [2] |
Related | Mercury Sable Lincoln Continental |
Powertrain | |
Engine | |
Transmission | 4-speed AX4N automatic 4-speed AX4S automatic |
Dimensions | |
Wheelbase | 108.5 in (2,756 mm) |
Length | Sedan: 197.6 in (5,019 mm) Station wagon: 197.7 in (5,022 mm) |
Width | 73.0 in (1,854 mm) |
Height | Sedan: 56.1 in (1,425 mm) Station wagon: 57.8 in (1,468 mm) |
Curb weight | 3,316 lb (1,504 kg) |
Chronology | |
Predecessor | Ford Taurus (third generation) |
Successor | Ford Five Hundred Ford Freestyle/Taurus X (station wagon) Ford Fusion |
The fourth-generation Ford Taurus is an automobile that was produced by Ford for the 2000 to 2007 model years. While mechanically similar to its 1996-1999 predecessor, major revisions to the bodyshell of the sedan were done to alter its controversial styling as well as add interior room; it was available in four-door sedan and five-door station wagon models.
The fourth-generation Taurus would be the final derived from the original 1986 model line. In 2004 and 2005, as part of its effort to increase the use of globally sourced platforms, Ford introduced the Volvo-developed Five Hundred and Mazda-developed Fusion to fill the slot of the Taurus in the Ford line (for non-fleet buyers, the Five Hundred also served as a replacement for the Crown Victoria).
The Taurus nameplate returned in 2008, as Ford renamed the Five Hundred to increase its sales.
When the third-generation Taurus debuted, it was hurt by criticism of its design, which was formed from oval derived design elements. The design was very controversial, and it strongly limited the appeal of the car. As a result, for the fourth generation Taurus, Ford designed it with a more subdued, angular design, as part of Ford's New Edge styling, in hopes of increasing the car's appeal. Instead of sloping back, this car's trunk stood upright in a more traditional shape, which greatly increased trunk space. [3] [4] The roof was also raised into a more upright stance to increase headroom, which can be seen by the thicker C-pillar and larger area between the tops of the doors and the top of the roof.
The front and rear clips were also redesigned on the Taurus and Sable sedans; all body panels were brand-new except the doors. Station wagons received the new front clips but from the firewall back they were essentially the same as the 1996-1999 wagons. The Taurus now had the turn signals integrated into the headlamps, similar to that of the previous generation Sable. The front bumper was also redesigned to include a larger front grille which, like the previous generation, contained a chrome bar running through the middle containing the Ford logo. The rear clip was redesigned with a larger trunk and trunklid, as mentioned above, as well as giving the Taurus two large taillights as opposed to the rear lightbar used in the previous generation cars. Mounted on the trunklid was a large chrome bar containing the Ford logo, like in the front. In 2003 for the 2004 model year, the front clip was slightly redesigned, and the Taurus got a new front bumper and grille. The grille was made smaller, with the chrome bar removed, replaced by just a large Ford logo in the center. The taillights were slightly redesigned, originally to include amber turn signals, but this was cancelled at the eleventh hour. Instead, the rear was given larger reverse lights, and the chrome bar above the license plate bracket was deleted.
As with the exterior, the interior was completely redesigned with a more conservative style, although some features from the previous cars were carried over. The dashboard had a more linear appearance, instead of curving around the driver. The "Integrated Control Panel" was carried over but enlarged, reshaped, and placed in the center of the dash instead of being tilted toward the driver. The Flip-Fold center console was also carried over but it was revamped as well. When folded out, it now rested against the floor instead of the dashboard, and had different cupholders and storage areas. [4] Unlike previous Tauruses, this one offered rear cupholders that either slid or folded out of the front console, depending on which console the car was equipped with. [4]
This Taurus' interior was available in two configurations; a front bench seat with a column-mounted shifter and the Flip-Fold center console, or bucket seats with a traditional console and a floor-mounted shifter. The configuration for a steering column-mounted shifter and a center console, which made a brief return for 1999, had been dropped. The interior also contained many new safety features; side airbags, tether straps, and a glow in the dark trunk release mounted inside of the trunk. [4] This interior also contained a new system which Ford called the " Advanced Personal Safety System". This system, at the time of a collision, would detect the driver and passenger's positions as well as seatbelt usage, and would inflate the airbags to match, possibly preventing airbag-related injuries. [5] For 2004, the interior got a minor revision. This included a new steering wheel with a center airbag pad that was shaped like an upside-down taco and new gauges with a diagnostic center that would tell if there were any problems with the car, as well as average fuel economy, replacing the outdated analog odometer. It also was able to perform a "system check" at the driver's request to make sure that the engine was functioning properly.
The two 1999 models were carried over, and two more were added. The most basic model was the LX, with the SE as the mid priced model. Two new trim levels were offered for 2000: the SE Special Value Group and the top-end model SE Comfort. [6] These new trim levels were renamed the following year to SES and SEL respectively. The SES and LX models were dropped in 2005, leaving the SE and SEL.
The SEL line received a few upgrades for 2003, to give it a more upscale image. Among the changes were a new instrument cluster, wheels, as well as a slight redesign of the dash, with woodgrain replacing the black trim. It also got woodgrain on the steering wheel rim and around the power window switches on the front doors. [5] Also in 2003, Ford created a Centennial Edition Taurus to celebrate Ford's 100th anniversary. This special Taurus included many extras, such as lighter wood trim, special leather seats, headlights with black accents, special wheels, a special leather case for the owner's manual, a leather jacket that said "Ford: 100 Years", a similar watch, and a letter from William Clay Ford, Jr. Production was limited to 4,000 units. [7]
For 2002, 2003 and 2004, the SES model received a "Sport" package, which consisted of five-spoked rims known as "slicers", and the Duratec engine standard. In addition, the exterior of the vehicle received Sport badging on the front quarter-panels, the chrome bar on the grille was changed to body color, the interior received two-toned cloth seats, a two-toned dash applique, special "Sport" floor mats, and a leather-wrapped steering wheel. This model was only offered in four colors.
The engines were carried over from the previous generation, with the Vulcan being the only available engine on the LX and SE, producing 155 horsepower (116 kW) and 185 lb⋅ft (251 N⋅m) of torque, and as the base engine on the SES. The Duratec engine was optional on the SES and standard on the SEL, producing 200 hp (149 kW). For 2005, with the LX and SES models being dropped, the Duratec was only available on the SEL, and in 2006 the Duratec was dropped altogether, with the Vulcan becoming the standard and only engine available on the SEL. Some pre-2004 Vulcans were mated to the four speed AX4S automatic transmission; all other Tauruses of this generation received the AX4N transmission. [8]
The Mercury Sable, the sister model of the Taurus aimed at a more upscale audience, was also redesigned for 2000. Like with previous generations, the Sable shared all mechanical components with the Taurus with a unique body. The new Sable was also largely carried over from the previous model, with changes limited a new front fascia, rear fascia, wheels, a taller roof and trunk, and a new interior, though the interior was the same design of the Taurus with added woodgrain trim. Like with previous generations, the Sable offered the same powertrains and equipment as the Taurus. The Sable was again offered in GS and LS models in wagon and sedan body styles, with a new top-of-the-line LS Premium trim. An LS Platinum edition was also briefly offered. The Sable was updated in 2004 with a new grille, front bumper, steering wheel, instrument cluster, wheels and tail lamps. The Sable was discontinued in 2005 and replaced by the Mercury Montego (which would be renamed as the Sable in 2008) and Mercury Milan. This generation of Sable was not sold in Canada, as the Mercury nameplate had been discontinued there by the 2000 model year.
This generation of Taurus saw a significant sales slump compared to its predecessors. [9] Having already lost its status as the best selling car in America when it was surpassed by the Honda Accord and Toyota Camry in 1997, by 2005 it was no longer in the top ten in sales. [10] Production of the Taurus wagon was discontinued on December 8, 2004; [4] sedan retail sales halted after a short 2006 model year, and the Taurus became sold exclusively to fleets in the United States, while still being sold to retail customers in Canada. Production ended on October 27, 2006, as Ford idled the Atlanta plant, as part of its "The Way Forward" restructuring plan. The last Ford Taurus rolled off the assembly line around 7:00am, [11] destined for delivery to S. Truett Cathy, owner of Chick-fil-A. [12] Mr. Cathy's original restaurant was located across from the Ford Atlanta plant. There was no official event or function of any kind to mark the end of production. [13] The Taurus was replaced in Ford's lineup by the Five Hundred and Fusion sedans, while the Taurus wagon was replaced by the Freestyle crossover SUV.
How can it go away? It's the best selling car in America.
The discontinuation of the Taurus sparked debate given its once-strong position in the market and Ford's well-publicized financial problems at the time. Analysts, customers and some interviewed Ford employees criticized the company for failing to invest in the car and keep it competitive, instead focusing all of its resources on developing and marketing trucks and SUVs. [15] [16] A USA Today editorial entitled "How Ford starved its Taurus" noted that the Taurus' death was part of a broader trend of the Detroit Big Three willingly abandoning once-successful nameplates and divisions in search of "the next big thing", while their foreign competitors have been gaining market share by continuously improving their veteran nameplates. [17] This criticism was echoed by Autoblog , which held the Taurus up as an example of how Ford abandoned its successful products to chase emerging trends to varying degrees of success, a practice they blamed for Ford's struggles at the time. [18] The Truth About Cars similarly lamented how Ford neglected the Taurus to the point where it became a "rental car". [19]
Newly-hired Ford CEO Alan Mulally expressed similar opinions, telling the Associated Press the decision "perplexed" him when he learned about it; he recalled asking subordinates, "How can it go away? It's the best selling car in America!" [14] As the successor Five Hundred was struggling in the marketplace, Mulally viewed the decision to discontinue the Taurus as a "mistake that needed to be fixed", noting, "The customers want it back. They didn’t want it to go away. They wanted us to keep improving it." [14] At the time, Ford had already unveiled a face-lifted Five Hundred at the 2007 North American International Auto Show, which had revised styling and a more powerful engine. Partially blaming the Five Hundred's struggles on its name, Mulally decided that the revised vehicle should be marketed as the Taurus, the name he believed the Five Hundred sedan should have used from the beginning [14] as he believed Ford was better off continuing to use its older nameplates that maintained decent brand equity rather than trying to build up new ones. [20] The revised Five Hundred and Freestyle were showcased as the Taurus and Taurus X, respectively, at the 2007 Chicago Auto Show and went on sale that summer.
The Ford Taurus is an automobile that was manufactured and marketed by the Ford Motor Company in the United States from 1985-2019. From 1985-2005; 2007-2009, Ford marketed the Taurus alongside its rebadged variant, the Mercury Sable. Four generations of the high-performance version were also manufactured from 1988–1999; 2009–2019. The Ford Taurus also shared numerous components with the eighth and ninth generation Lincoln Continental.
Mercury is a brand of medium-priced automobiles that was produced by American manufacturer Ford Motor Company between the 1939 and 2011 motor years. Created by Edsel Ford in 1938, Mercury was established to bridge the gap between the Ford and Lincoln model lines within Ford Motor Company. From 1945 until its closure, it formed half of the Lincoln-Mercury Division of the company.
The Ford Crown Victoria is a full-size sedan that was marketed and manufactured by Ford. The successor to the Ford LTD Crown Victoria, two generations of the model line were produced from the 1992 until the 2012 model years. The Ford counterpart of the Mercury Grand Marquis, the Crown Victoria was the largest sedan marketed by Ford in North America, slotted above the Ford Taurus. The Crown Victoria Police Interceptor (1992–2011) was marketed specifically for law-enforcement use; a long-wheelbase Crown Victoria sedan (2002–2011) was marketed primarily for taxi cab fleets.
The Ford Windstar is a minivan that was produced and sold by Ford. The replacement for the Ford Aerostar, the Windstar adopted the front-wheel drive configuration of the Chrysler minivans. From the 1995 to 2007 model years, three generations of the model line were sold, with the final generation renamed as the Ford Freestar.
The Ford Five Hundred is a four-door, five-passenger, front-engine, front- or all-wheel drive, full-size, high-roof sedan manufactured and marketed in North America by Ford in a single generation for model years 2005-2007. It was a direct byproduct of Ford's 1999 acquisition of Volvo Cars; a strong market shift in automotive tastes away from sedans to minivans and SUV/CUVs — and a concerted effort by Ford to rethink the traditional sedan/wagon formula.
The Mercury Cougar is a series of automobiles that was sold by Mercury from 1967 to 2002. The model line is a diverse series of vehicles; though the Cougar nameplate is most commonly associated with two-door coupes, at various stages in its production, the model also was offered as a convertible and a hatchback. During its production as the mid-size Mercury line, the Cougar was also offered as a four-door sedan and five-door station wagon.
The Mercury Montego is a nameplate that was applied to three separate generations of vehicles marketed by the Mercury division of Ford Motor Company. Taking its name from Montego Bay, Jamaica, the nameplate made its first appearance for 1967 in the Canadian market as part of the Mercury-derived Meteor model line. For 1968, the Mercury Montego made its debut across North America, becoming the Mercury counterpart of the Ford Torino intermediate-size model line for two generations.
The Mercury Grand Marquis is an automobile that was produced by Mercury from the 1975 until 2011 model years. Introduced as the flagship sub-model of the Mercury Marquis in 1975, the Grand Marquis became a stand-alone model line in 1983, serving as the largest Mercury sedan. The model line served as the sedan counterpart of the Mercury Colony Park station wagon up to 1991. The fourth generation was the basis of the 2003 and 2004 Mercury Marauder.
The Mercury Sable is a range of automobiles manufactured and marketed by the Mercury brand of Ford Motor Company. Introduced on December 26, 1985, as the replacement for the Mercury Marquis, the Sable marked the transition of the mid-size Mercury product range to front-wheel drive.
The Ford Fairlane is an automobile model that was sold between the 1955 and 1970 model years by Ford in North America. Taking its name from the Dearborn, Michigan estate of Henry Ford, the Fairlane nameplate was used for seven different generations of vehicles. Through its production, the model line would be marketed in a wide variety of body styles, including two-door and four-door sedans, two-door and four-door hardtops, station wagons, and both traditional and retractable-hardtop convertibles.
The Ford Taurus SHO is the high-performance variant of the Ford Taurus. Originally intended as a limited-production model, the SHO would be produced for the first three generations of the model line, from the 1989 to the 1999 model years. After an 11-year hiatus, the model was revived for 2010, continuing through the 2019 discontinuation of the Taurus model line.
The Ford Fusion is a mid-size car that was manufactured and marketed by the Ford Motor Company. From the 2006 through 2020 model years, two generations of the Fusion have been produced in gasoline, gas/electric hybrid, and gas/plug-in electric hybrid variants. The Fusion was manufactured at Ford's Hermosillo Stamping and Assembly plant in Sonora, Mexico, alongside the Lincoln MKZ, and formerly the Mercury Milan, both of which share its CD3 platform.
Full-size Ford is a term adopted for a long-running line of Ford vehicles with a shared model lineage in North America. Originating in 1908 with the Ford Model T, the line ended in 2019 with the Ford Taurus, as Ford withdrew from the full-sized sedan segment in North America. Across 111 years, 15 generations, and over 60 million examples of the model line were produced across over 50 model nameplates. By contrast, the longest-running single nameplate worldwide is the Chevrolet Suburban, in use since the 1935 model year.
The Ford Freestyle is a crossover utility vehicle that was sold by Ford from 2005 to 2009. Largely marketed as the successor to the Ford Taurus station wagon, the Freestyle was the CUV counterpart of the Ford Five Hundred and Mercury Montego four-door sedans. Sharing the Ford D3 platform with the Five Hundred and Montego, the Freestyle was produced with both front-wheel drive and all-wheel drive configurations and six- or seven-passenger seating.
The first-generation Ford Taurus and Mercury Sable are automobiles produced by Ford as the first of six generations of the Ford Taurus and Mercury Sable. Launched on December 26, 1985, as a 1986 model, the front-wheel-drive Taurus was a very influential design that is credited with saving Ford from bankruptcy, bringing many innovations to the marketplace and starting the trend towards aerodynamic design for the American automakers in the North American market. Ford of Europe had launched the 1980s move to aerodynamic design for the company with the 1982 Ford Sierra.
The second-generation Ford Taurus is an automobile that was produced by Ford from 1991 to 1995, which served as the second out of six generations of the Ford Taurus. The second-generation Taurus shared all of its mechanical parts with the first-generation Ford Taurus, yet its exterior and interior were nearly completely redesigned. However, its exterior still strongly resembled that of the first-generation Taurus, leading many to believe that the second-generation was simply a facelift of the first-generation Taurus. However, this is partially true because the wagon model, from the B-pillar to the rear of the car, was a carryover from the first generation. The second generation of Taurus proved to be very popular, selling 410,000 units in its first year, becoming the best-selling car in the United States. It would hold this title until 1995, when it was discontinued and replaced with the third-generation Ford Taurus.
The third-generation Ford Taurus is an automobile that was marketed by Ford from the 1996 to 1999 model years. While the chassis underpinnings were largely carried over, the redesign gave the Taurus its first complete exterior redesign since its 1986 introduction. Slotted between the compact Ford Contour and full-size Ford Crown Victoria, the third-generation Taurus was again offered as a four-door sedan and as a five-door station wagon, marketed alongside the Mercury Sable.
The fifth generation Ford Taurus is a front- or all-wheel drive, five passenger sedan, manufactured and marketed by Ford for model years (MY) 2008-2009. Marking the return of the nameplate after a hiatus of less than a year, the revived Taurus is a midcycle revision of the Ford Five Hundred full-sized sedan. After its retail withdrawal following the 2007 model year, the Crown Victoria was replaced by this generation of the Taurus, making it the flagship Ford sedan for the first time.
The sixth generation of the Ford Taurus is the final generation of the model range manufactured by Ford. Introduced for the 2010 model year, the sixth-generation Taurus is the second generation of the model line produced as a full-size car; it was the heaviest sedan sold under the Ford brand worldwide. While sharing its D3 chassis underpinnings with the previous generation, the sixth generation marked the first North American use of Kinetic Design design language.
The Ford Mondeo I (first generation) is a mid-size car that was produced by Ford, beginning on 23 November 1992, with sales beginning on 22 March 1993. It is also known as the Mk I Mondeo; the 1996 facelift versions are usually designated Mk II. Available as a four-door saloon, a five-door hatchback, and a five-door estate, all models for the European market were produced at Ford's plant in the Belgian city of Genk. In December 1992, Autocar published a section on the Mondeo, and how it would conquer rivals.