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Broadcast area | Des Moines, Iowa |
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Frequency | 98.3 MHz |
Branding | 98.3 The Vibe |
Programming | |
Format | Top 40 |
Affiliations | Cumulus Media Networks |
Ownership | |
Owner |
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KBGG, KGGO, KHKI, KJJY | |
History | |
First air date | 1975 (as KWBG-FM) |
Former call signs | KWBG-FM (1975–1991) KIAB (1991–1993) KRUU (1993–1996) KRKQ (1996–2003) KBGG-FM (2003–2004) |
Call sign meaning | "Wow" (previous branding) |
Technical information | |
Facility ID | 30116 |
Class | C2 |
ERP | 41,000 watts |
HAAT | 165 meters (541 ft) |
Transmitter coordinates | 41°49′51.0″N93°43′54.0″W / 41.830833°N 93.731667°W |
Links | |
Webcast | Listen live |
Website | 983vibe.com |
KWQW (98.3 FM, "The Vibe") is a top 40 radio station licensed to Boone, Iowa and serving the Des Moines area. The station is currently owned by Cumulus Media. KWQW's studios are in Urbandale, along with Cumulus' other stations: KGGO, KJJY, KHKI, and KBGG. Its transmitter is located near Big Creek Lake southwest of Sheldahl.
The station began as KWBG-FM in 1975, a local Boone, Iowa radio station. [1] In 1991, the station started to target the Des Moines, Iowa area with a country music format with callsigns KIAB "K98" from 1991 to 1993. The station then became KRUU known as "The Rooster" from 1993–1996, also with a country music format before becoming KRKQ on January 12, 1996. [2]
As KRKQ, the station took on the nickname of "98 Rock," featuring a classic rock format that competed with longtime ratings leader KGGO, as well as the syndicated "Bob & Tom Show." In 2000, the station's format was tweaked to classic hits as "Magic 98.3" after owner Barnstable Communications acquired KGGO. A short time later, the format was changed to adult contemporary as "98.3 the River."
Barnstable sold all of its Des Moines stations to Wilks Broadcasting in 2001; the stations were sold to Citadel Broadcasting in 2003. On November 11 of that year, Citadel changed KRKQ's format to talk radio as "WOW-FM, the Capital's Big Talker." The Bob & Tom Show was the only program that carried over to the new format. The station's callsign was changed to KBGG-FM shortly afterwards. [3] On December 28, 2004, the callsigns became KWQW. The Bob & Tom Show remained on the station until December 30, 2011, when it was moved to KGGO. In 2005, Paul Harvey became part of the station's lineup after WHO dropped the show.
Citadel merged with Cumulus Media in September 2011. [4]
In April 2014, KWQW rebranded as "98.3 The Torch" [5] but continued with a Conservative Talk format. "The Torch" primarily carried Cumulus Media Networks' in-house offerings, including Dennis Miller, The Savage Nation , The Mark Levin Show , John Batchelor, and Red Eye Radio , all in their live time slots. (The station did not carry Imus in the Morning or Herman Cain.) A local morning show, The Morning Drive, aired (as its name indicated) in morning drive time, and the station also carried the last two hours of the Glenn Beck Program live (WHO, whose sister company Premiere Networks owns Beck's rights, does not carry Beck). The station served as an affiliate for the Kansas City Chiefs.
On October 5, 2015, at Noon, KWQW flipped to classic hip hop as "98.3 The Vibe". The first song on "The Vibe" was "2 Legit 2 Quit" by MC Hammer. [6] [7]
On May 28, 2021, at Midnight, KWQW flipped to Top 40/CHR, maintaining the "Vibe" branding. With the shift in format, KWQW became the third contemporary hits-based FM station in the Des Moines radio market, which is as many as the market has ever had in more than 30 years. Thus far the station has struggled in the Neilsen overall ratings, mostly staying in the 1 share range. [8]
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KGGO is a commercial radio station in Des Moines, Iowa. It is owned by Cumulus Media and airs a classic rock radio format. The station's studios and offices are in Urbandale, Iowa, with Cumulus Media's other Des Moines stations: KJJY, KHKI, KWQW, and KBGG. KGGO carries two nationally syndicated shows on its weekday schedule, The Bob & Tom Show, in morning drive time and Nights with Alice Cooper in the evening. Middays and afternoons feature local DJs.
KHTB is a commercial radio station licensed to Provo, Utah, and serving the Salt Lake City metropolitan area. It is owned by Cumulus Media and broadcasts a top 40 (CHR) radio format, simulcast with 94.9 KENZ Provo. The radio studios are in South Salt Lake, near the I-15/I-80 interchange.
WZRR is a radio station licensed to Birmingham, Alabama. It carries a news/talk format, simulcast with AM sister station WAPI. WZRR is one of several Birmingham-area radio stations owned by Cumulus Media, with radio studios and offices on Goodwin Crest Drive in Homewood.
WJQX is a sports radio station licensed to Birmingham suburb of Helena, Alabama, which serves Birmingham and central Alabama. It is one of the Birmingham affiliates for the Auburn Sports Network. The station is owned by Cumulus Media. The station was assigned the WJQX call letters by the Federal Communications Commission on August 1, 2013. This was the second station serving the Birmingham market to have held the WAPI-FM call sign. From 1958 until 1994, the station currently known as WJOX-FM was known as WAPI-FM. The station has studios in Homewood and its transmitter is in West Blocton, Alabama.
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KKMG, is a heritage top 40 (CHR) radio station located in the Colorado Springs-Pueblo-Denver radio market. The Cumulus Media outlet is licensed to Pueblo.
KBGG is a commercial radio station in Des Moines, Iowa. The station is owned by Cumulus Media and it airs a sports radio format, known as "101.3 & 1700 The Champ".
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KHKI is a commercial radio station in Des Moines, Iowa. The station is owned by Cumulus Media and airs a country music radio format known as "97.3 Nash FM." On weekdays, local DJs are heard during the day, while in the evening, KHKI airs two nationally syndicated Nash FM programs from parent company Cumulus, including "Nash Nights Live" and "The Blair Garner Show." On weekends, "Bob Kingsley's Country Top 40" is heard.
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K260AM is a contemporary hit radio station serving the Des Moines, Iowa, area of the United States. It broadcasts at 99.9 on the FM dial and on HD Radio subchannel KIOA 93.3-HD2. The station is owned by Saga Communications as part of its Des Moines Radio Group; its studios are located in Des Moines along with Saga's other Des Moines stations. The station is also a reporter in Nielsen Broadcast Data Systems' overall Top 40 panel due to being a contributor on the BDS Rhythmic Top 40 panel.
As of 2021, the Des Moines metropolitan area is the 67th-largest media market in the United States, as ranked by Nielsen Media Research, with 467,990 television households. The following is a summary of broadcast and print media in Des Moines, Iowa: