History and profile
profil was founded in 1970 [4] by Oscar Bronner, [5] [6] who also founded the magazine trend and the daily newspaper Der Standard . [7] [8] The magazine is headquartered in Vienna. [5] [9]
The first edition of profil came out as a monthly on 7 September 1970. Starting in October 1972, it was published every two weeks and from January 1974 every week. [10] In 2001 profil became part of the publishing company NEWS. [5] In 1975 business magazine, ecco , merged with profil. [8]
profil includes sections for Austria, abroad, economy, society, science, and culture. Glosses, caricatures, and letters to the editor are also published. In the mid-1980s it had an independent and liberal leaning. [11] In the 2000s the magazine had a left liberal political stance. [12] It targets Austria's intelligentsia. [8] Both profil and trend initiated investigative journalism in the country. [8] It was profil which revealed the Nazi past of Kurt Waldheim, former Austrian president. [13] [14] Investigative journalist Hubertus Czernin served as the political editor of profil. [15] [16] He uncovered the story about Kurt Waldheim's Nazi connection. [16]
Christian Rainer succeeded Josef Votzi as publisher and editor-in-chief in 1998. [6] The chief editorial staff consisted of Sven Gächter, Stefan Janny, and Herbert Lackner.
Restructuring 2022/2023
In December 2022 it was announced that Richard Grasl would also become profile managing director in addition to his journalistic work for the Kurier. [17] On the same day it was announced that Christian Rainer would end his role as editor-in-chief and publisher of Profil. [18] Due to Grasl's appointment, the editorial team felt compelled to publicly emphasize the magazine's "untouchable journalistic independence". [19] At the same time, management reported three profile editors to the works council for termination. [20]
Editorial GmbH led by Grasl became the new publisher in January 2023. The new editor-in-chief has been Anna Thalhammer [21] since March 1, 2023. [22] [23]
The economics department head and deputy editor-in-chief Michael Nikbakhsh also left the magazine in this context. He was offered the opportunity to run Kurier and Profil's planned investigative academy as a self-employed person. [24] Even before the academy started, Nikbakhsh “irrevocably” resigned from the leadership in February 2023. He developed a program for the academy and presented it to Richard Grasl, Martina Salomon and Anna Thalhammer at a meeting. According to Nikbakhsh, they had begun “in all seriousness” to classify intended speakers “according to suspected or supposed party-political affiliation”. Salomon explained that it was important to her that “not only leftists” appeared. Those mentioned contradict Nikbakhsh's account. [25]
Circulation
The circulation of profil was 72,000 copies in 1985. [11] In 1993, the magazine had a circulation of more than 100,000 copies. [26]
The weekly had a circulation of 76,000 copies in 2003 and 78,000 copies in the first quarter of 2004. [10] In 2006, the magazine had a readership of 6%, being second to NEWS magazine . [27] The circulation of the magazine was 251,000 copies in 2007. [28] Its circulation for the first half of 2008 was 59,124 copies. [29] The 2010 circulation of profil was 93,000 copies. [30] The circulation of the magazine during the first half of 2013 was down to 71,033 copies. [31]
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