Ali Mall

Ali Mall

Ali Mall in 2024
Location	Araneta City, Barangay Socorro, Cubao, Quezon City, Philippines
Opening date	June 30, 1976;47 years ago (1976-06-30)
Developer	Araneta City Inc.
Management	Araneta City Inc.
Architect	Sindiong/Ocampo
No. of stores and services	182 shops and restaurants
Total retail floor area	64,500 square meters (694,000 sq ft)
No. of floors	4 (including 5 for parking spaces)
Parking	300 cars
Public transit access	Araneta Center-Cubao 3 Araneta Center-Cubao   51    53    61   Araneta City Bus Port   UBE   Araneta City Bus Port   1   Cubao Future:   E  Cubao

Ali Mall is a shopping mall at the Araneta City in Cubao, Quezon City beside SM Cubao, and is owned by The Araneta City Inc. (ACI, Inc.), a subsidiary of the Araneta Group. Known as the first major shopping mall with integrated shopping in the Philippines, the mall was named in honor of boxer Muhammad Ali, and was built in 1976, making it one of the oldest malls in the country. ^{[1] [2] [3] [4]}

History

Ali Mall in 2020

Construction for the mall began in 1975 after Muhammad Ali's boxing victory against Joe Frazier in Araneta Coliseum, dubbed "Thrilla in Manila". ^{[4] [5]} As the country has limited malls and department stores during the 1970s, wherein most malls were once only scattered throughout Metro Manila and selected provinces, primarily in Binondo, which served as the country's main business district before the arrival of bigger business districts such as Makati Central Business District and the Ortigas Center. Due to the success of the malls in Binondo and amidst the rising competition to cater potential customers, this influenced J. Amado Araneta's son, Jorge Araneta, a member of the Araneta family laid plans to build a mall and name it after Ali in honor of his victory. ^{[2] [6]} As an announcement came in regarding the plans to a mall under his name, Ali was overjoyed with the proposal and did not charge any royalty fees for the project. The mall was completed within the year and was inaugurated on June 30, 1976, and with Ali himself attending the ceremony. During the mall's opening, the mall has a floor area of 62,000 square meters (670,000 sq ft). ^[7]

The mall was designed by the architectural firm Sindiong-Ocampo, where Antonio S. Sindiong serves as the main architect and Lamberto Un Ocampo as the main engineer of the project, whom was also hired by Jorge L. Araneta to design the Farmers Plaza. ^[8] Ali Mall featured many firsts for the country, such as the first fully-enclosed integrated mall with multi-level covered parking garage, featuring a spiral driveway accessing all floors; the Alimall Cineplex 4, first cineplex with two cinemas, which was upgraded to four theatres; the largest indoor skating rink, known as Skate Town; and the first food court, presently known as the Food Plaza, ^[9] with its first tenants being Papemelroti, Blue Magic, and Rusty Lopez. ^[10] During its opening, the mall also hosted a ringside lobby bar, a first class ballroom, and snack bars, while the mall's interiors presents a mixture of greenery . ^[11]

During the 1980s, the mall underwent expansions and renovations, however, due to the political uncertainties due to the coup attempts against Corazon Aquino from the late 1980s, as well as market driven factors due to the fierce competition from constant rise of other large shopping malls within Metro Manila within the 1990s to the early 2000s. In October 2009, a new expansion to Ali Mall was opened and the renovation was completed in 2010. The ₱200 million renovation project consisted of a fully enclosed footbridge named the Ali Mall Skywalk that connected Ali Mall to nearby SM Cubao, to commemorate the friendship and history between the two malls. ^[12] The renovation also featured new modernized interiors, expanded sidewalks, and a modernization of the Ali Mall Cineplex 4. The mall also featured new revamped sections to cater market demands, such as the former Shoe Center, which opened its doors within the late 2000s, before closing its doors in 2017 to be converted into the Food Lane, completed in early 2018.

In March 2019, a portion of the mall's upper ground floor was remodeled to cater novelty items, antiques, art, music, and memorabilia. This section was inaugurated as ALI X (Arts, Lifestyle, and Interests Experience), and "aims to be a haven for casual goers and hobbyists alike". Inaugural tenants included Happy Music, Remnant's Thrift Shop, and Erin's Artist's Lounge and Cafe, among others. ^{[13] [14] [15] [16]}

Features

An overlooking view of the Ali Mall atrium (2021)

The mall currently has 64,500 square meters (694,000 sq ft) of retail space, and features environment-friendly air-conditioning and government services facilities. Among its tenants were Automatic Centre, Smart Communications, Globe Telecom, Philippine Airlines, Penshoppe, National Book Store, and more than 100 other shops, including dining, retail, and tech services shops.

The mall also features the Ali Mall Cinemas and the Ali Mall Government Center at the third level, where various government offices occupy the area, such as the Department of Foreign Affairs (DFA) has a passport office located on the second level of the mall and opened its doors in February 2014. ^[17] Following the opening of the DFA office, more government agencies began occupying the Government Center area, located at the mall's second floor and is occupied by Pag-IBIG Fund, the National Bureau of Investigation, the Land Transportation Office, Philippine Postal Corporation, the Food and Drug Administration, the Department of Trade and Industry, the QC Business Center, and the Barangay Socorro Satellite Office. ^{[18] [19]}

The mall also features an events hall atrium at the lower ground floor, and a glass painting of Muhammad Ali named "Alive" by Monica Jane Valerio, which commemorates Ali's victory in Thrilla in Manila, located within the atrium at the mall's ground floor. ^[20]

Popular culture

The mall is referenced in Gina Apostol's novel, Insurrecto. ^[21]

See also

• Araneta City
• Smart Araneta Coliseum
• Gateway Mall
• Muhammad Ali

References

1. "Araneta Rewind Ali Mall".
2. Imray, Gerald (June 4, 2016). "Kinshasa, Manila and beyond, Ali enraptured fans everywhere". The Washington Post . Archived from the original on June 5, 2016. Retrieved June 5, 2016.
3. "Ali's death rekindles memories of epic 'Thrilla in Manila'". June 4, 2016. Retrieved June 5, 2016.
4. Santiago, Andrea. "Philippine businesses of yesteryears". Manila Standard . Retrieved July 2, 2015.
5. "A Shared History: Ali Mall and SM Cubao". January 3, 2011. Retrieved April 30, 2019.
6. "Ali Mall: First Ever Shopping Mall Makes A Comeback". Archived from the original on September 2, 2016. Retrieved July 2, 2015.
7. Antonio, Hidalgo (2008). "Renewing Old Ties". The Araneta Center : the big dome and beyond. By Alcazaren, Alfred; Yuson, Paulo. p. 27. ISBN   9789719398103.
8. "Growing up in Cubao, Quezon City: History and Art". January 7, 2019.
9. "Araneta Center". www.aranetacenter.net. Retrieved April 30, 2019.
10. "Araneta City".
11. "ALI MALL Cubao, Quezon City". www.facebook.com.
12. Enriquez, Marge C. "From The Archives: Rediscovering The Glory Of The Araneta Center". Tatler Asia.
13. Martelino, Ashley (March 21, 2019). "FIRST LOOK: Check Out ALI X, Ali Mall's Hip New Wing". spot.ph. Retrieved October 7, 2019.
14. "In Photos: Haven for collectors, hobbyists opens in Cubao". ABS-CBN News. March 22, 2019. Retrieved October 7, 2019.
15. "Araneta Center". www.aranetacenter.net. Retrieved October 7, 2019.
16. "Araneta City".
17. Esmaquel, Paterno II (January 8, 2014). "DFA to open office in Cubao mall". Rappler . Retrieved March 24, 2019.
18. "Araneta City". www.aranetacity.com.
19. "Araneta City". www.aranetacity.com.
20. "The greatest fight in boxing history: Looking back at 'Thrilla in Manila'".
21. Apostol, Gina (2018). Insurrecto. New York: Soho Press, Inc. pp. 5, 9. ISBN   9781616959449.

External links

• Official website