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| Product type | Laundry detergent |
|---|---|
| Owner | Procter & Gamble |
| Country | United Kingdom |
| Introduced | 1967 |
| Related brands | Tide, Dreft and Dynamo |
| Markets | Worldwide |
| Website | http://www.ariel.co.uk/ |
Ariel is a British brand of laundry detergent owned by Procter & Gamble and developed by the European Technology Centre in Belgium. [1] [2] [3] The enzymes for the detergent are provided by Novozymes. [4]
It was launched in multiple markets from 1967 to 1969. The brand is owned by American multinational company Procter & Gamble and popular in Mexico, India, and the Philippines. [5] [6] [7]
The Colgate-Palmolive Company, commonly known as Colgate-Palmolive, is an American multinational consumer products company headquartered on Park Avenue in Midtown Manhattan, New York City. The company specializes in the production, distribution, and provision of household, health care, personal care, and veterinary products.
Rinso is a brand name of laundry soap and detergent marketed by Unilever. The brand was created by Robert Spear Hudson and originally branded Hudson's Soap, which was sold to Lever Brothers of Port Sunlight, England, in 1908. It was introduced in the United States by Lever Brothers Company in 1918.
Tide is an American brand of laundry detergent manufactured and marketed by Procter & Gamble. Introduced in 1946, it is the highest-selling detergent brand in the world, with an estimated 14.3 percent of the global market.
Spic and Span is a brand of all-purpose household cleaner marketed by KIK Custom Products Inc. for home consumer use and by Procter & Gamble for professional (non-home-consumer) use.
Ivory is an American flagship personal care brand created by the Procter & Gamble Company (P&G), including varieties of white and mildly scented bar soap that became famous for its claim of purity and for floating on water. Over the years, the brand has been extended to other varieties and products.
Dreft is a laundry detergent in the United States, Canada, United Kingdom and other markets. First produced by Procter & Gamble in 1933, it was the first synthetic detergent. The Fairy brand of washing-up liquid and Cascade brand of dishwasher detergent are also sold under the name "Dreft" in some countries, including the Netherlands and Belgium. In Canada, the laundry detergent is sold under the brand name Ivory Snow.
Daz is the name of a laundry detergent on the market in the United Kingdom and Ireland. It was introduced in February 1953. It is manufactured by Procter & Gamble and is lower priced than P&G's main brand, Ariel. Aggressively marketed, it is associated in popular culture with the "Daz Doorstep Challenge" series of commercials, which saw various 'hosts' including Danny Baker, Shane Richie and Michael Barrymore surprising house occupiers by asking them to put Daz to the test against a rival detergent. The advert was spoofed by Dom Joly in the British sketch series Trigger Happy TV and in a John Smith's advertising campaign featuring Peter Kay. From 1999 to 2002 Julian Clary was the face of Daz laundry detergent, one of the first of his advert campaigns being a "Wash Your Dirty Linen in Public" roadshow with Daz Tablets.
Fairy is an international brand, primarily used for washing up liquid and dishwasher detergent, owned by the American multinational consumer products company, Procter & Gamble. The brand originated in the United Kingdom in 1898 and is now used on a number of P&G products in various markets.
Henkel AG & Co. KGaA, commonly known as Henkel, is a German multinational chemical and consumer goods company headquartered in Düsseldorf, Germany. Founded in 1876, the DAX company is organized into two globally operating business units and is known for brands such as Loctite, Persil, Fa, Pritt, Dial and Purex.
Ajax is an American brand of household cleaning products and detergents made by Colgate-Palmolive and Awesome Products Inc.
Cheer is a laundry detergent sold in the United States and Canada. It is manufactured by Procter & Gamble.
Oxydol is a brand of laundry detergent sold in the United States, Canada, and the United Kingdom.
The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/consumer health, personal care and hygiene products; these products are organized into several segments including beauty; grooming; health care; fabric and home care; and baby, feminine, and family care. Before the sale of Pringles and Duracell to Kellogg's and Berkshire Hathaway, respectively, its product portfolio also included food, snacks, beverages, and batteries. P&G is incorporated in Ohio.
Bold is a laundry detergent brand owned by Procter & Gamble.
Laundry detergent pods are water-soluble pouches containing highly concentrated laundry detergent, softener and other laundry products. Notable brands of these packs include All, Arm & Hammer, Gain, Purex, Persil, Rinso and Tide. They first became popular in February 2012 when they were introduced by Procter & Gamble as Tide Pods.
Lestoil is a registered trade name of Clorox for a heavy-duty multipurpose cleanser product, used to remove extremely difficult laundry stains, dissolve water-based and oil-based paints, and clean grease, oil, paint, and adhesives from floors and surfaces. It was introduced as a dry cleaning fluid for laundry in 1933. As a company, Lestoil, also known as the Adell Chemical Company, also made Bon Ami, from 1964 until 1971.
Procter & Gamble Philippines, Inc. is the Philippine subsidiary of American multinational consumer goods company Procter & Gamble. It is a manufacturer of laundry detergents and soaps, shampoos and hair conditioners, toothpastes, deodorants, skin care products, household cleaners, toilet soaps and consumer healthcare products. Since 2016, the company is based in Bonifacio Global City, Taguig.
Tide Pods are a line of laundry detergent pods from Procter & Gamble under the Tide brand.
Salvo was an American laundry detergent of the mid 20th century. It was made in the form of large beveled discs of compressed powdered laundry detergent that could be chucked directly into the washing machine. It was the first such product, and thus the precursor of the detergent pods of the later 20th century and 21st century.
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