Disney XD (Brazil)

Last updated

Disney XD
Final logo used from 12 June 2015 to 1 April 2022
CountryBrazil
Headquarters São Paulo
Programming
Language(s)Portuguese (for Brazil)
English
(only via SAP audio track)
Picture format
Ownership
OwnerThe Walt Disney Company Brazil
Parent The Walt Disney Company Latin America
Sister channels
History
Launched4 February 1997;28 years ago (1997-02-04) (as Fox Kids)
1 August 2004;21 years ago (2004-08-01) (as Jetix)
3 July 2009;16 years ago (2009-07-03) (as Disney XD)
Closed1 April 2022;3 years ago (2022-04-01) [1]
Former namesFox Kids Network
(1997–1998)
Fox Kids
(1998–2004)
Jetix
(2004–2009)

Disney XD was a Brazilian pay television channel owned by The Walt Disney Company and one of the channels of Disney Branded Television which operated across the country. It was based on the U.S. cable television channel of the same name.

Contents

History

As Fox Kids (1996–2004)

Fox Kids logo used from 1998 to 2004. FOX Kids logo.svg
Fox Kids logo used from 1998 to 2004.

Fox Kids started test broadcasts on the PAS-3 satellite February 4, 1997, nearly three months after its launch in Spanish-speaking countries. It was expected that Sky would receive the channel in March and later on cable from April, dependent on the existence of decoders. [2] The channel was officially launched on April 8 on Sky, [3] followed by Net and TVA on October 1. [4] The channel broadcast as a unified feed until May 4, 1998, when Fox created independent feeds of it and the main Fox channel. [5]

On April 1, 2000, Fox Kids moved from the Advanced package on Net to the Master package, which was the cheapest. This enabled the channel to cover reach 2,5 million viewers, including the 700,000 subscribers of the package. [6] By early 2001, it was the fourth most-watched channel among the youth, above Record. [7] On June 19, 2004, it signed a government agreement in Brasília with Senad to carry its anti-drug campaign during the 2001 Fox Kids Cup. [8] After Fox Kids Worldwide was acquired by Disney in 2002, commercials for the channel started appearing on ESPN; [9] while in October, it started airing a package of cartoons broadcast by ABC Family, its sister operation, prompting Disney to buy content for two channels. [10] The NEOTV association of cable operators cut its signal in the same month due to the high cost of the US dollar, [11] prompting Disney to renegotiate. [12] A pan-regional agreement with HBOLAG was signed on December 5. [13]

Beginning in the 2003 edition, the Fox Kids Cup had know-how from ESPN, becoming responsible for production and advertising sales. [14] In January 2004, the channel was made available on Sky's basic package again. [15]

As Jetix (2004–2009)

The Walt Disney Company cleared the Jetix brand for use in January 2004, with its launch projected for the middle of the year. [16] In July, it was determined that the rebrand would happen on August 1, with a relaunch ceremony for advertisers happening on July 27 in São Paulo. Technical control was moving from Miami to Buenos Aires as a result. [17] [18]

As Disney XD (2009–2022)

Disney XD logo used from 2009 to 2016 Logo Disney XD.svg
Disney XD logo used from 2009 to 2016

In May 2009, after Toon Disney was rebranded to Disney XD in the United States, the Latin American-Disney branch confirmed Disney XD would replace Jetix in Latin America on July 3, 2009. As a pre-launch act, it offered an online game, HeroRising, for eight weeks starting May 15. [19]

In 2014, the network aired X-Coração, an animated series produced in the state of Rio Grande do Sul. The exclusivity agreement to carry the series was broken when the producers licensed the series to air on TV Brasil in 2015. [20]

The channel closed on the same day as its Latin American counterpart. [1]

Logos

See also

References

  1. 1 2 Hermosilla, Ignacio (1 April 2022). "¿Qué pasó con Disney XD? Los canales que salen y llegan a la TV". biobiochile.cl. Retrieved 1 April 2022.
  2. Redação (6 February 1997). "Fox Kids começa no Sky e depois entra no cabo". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  3. Redação (9 April 1997). "Line-up do Sky". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  4. Redação (24 September 1997). "Fox Kids estréia na Net". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  5. Redação (4 May 1998). "Canais Fox lançam sinais exclusivos". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  6. Redação (23 February 2000). "Fox Kids migra para pacote mais barato na Net Brasil". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  7. Redação (23 March 2001). "Ibope: Cartoon, Fox Kids e Telecine entre os 10 mais assistidos II". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  8. Redação (19 June 2001). "Fox Kids assina convênio com Governo Federal". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  9. Parente, Edianez (13 September 2002). "ESPN Brasil vende comerciais do Fox Kids, que é da Disney". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  10. Parente, Edianez (24 September 2002). "Fox Kids anuncia estréias para outubro". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  11. Possebon, Samuel (25 September 2002). "Neo TV não renova contrato com Fox Kids". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  12. Parente, Edianez (25 September 2002). "Disney diz que ainda negocia Fox Kids". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  13. Redação (5 December 2002). "HBO anuncia distribuição do Fox Kids". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  14. Parente, Edianez (19 March 2003). "Copa Fox Kids tem know-how da ESPN Brasil". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  15. Redação (13 January 2004). "Fox Kids volta ao básico da Sky". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  16. Redação (9 January 2004). "Fox Kids agora se chama Jetix". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  17. Parente, Edianez (8 July 2004). "Substituto do Fox Kids chega em agosto". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  18. Parente, Edianez (27 July 2004). "Jetix estréia em 1º de agosto". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  19. Redação (14 May 2009). "Jetix muda nome e público-alvo". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.
  20. Redação (4 November 2014). ""X-Coração", exibida no Disney XD, chega também à TV Brasil em 2015". TELA VIVA News (in Brazilian Portuguese). Retrieved 28 April 2025.