Disney Branded Television

Last updated

Disney Branded Television
Formerly
List
  • Walt Disney Entertainment, Inc. (1982–83)
  • The Disney Channel, Inc. (1983–97)
  • Disney Channel, Inc. (1997–2001)
  • ABC Cable Networks Group (2001–05)
  • Disney Channels Worldwide (2005–2020)
Company type Division
IndustryEntertainment
Television
GenreChildren and family
FoundedJuly 15, 1982;43 years ago (1982-07-15)
Founder Alan Wagner
Headquarters,
U.S.
Number of locations
37 (formerly)
Area served
Worldwide
Key people
Ayo Davis (president)
Brands
ServicesTelevision content
Parent Walt Disney Telecommunications (1982–1996)
Disney Entertainment Television (1996–present)
Subsidiaries Disney Original Documentary [1]
Disney Television Animation
It's a Laugh Productions
Website www.detpress.com/disneybrandedtelevision/

Disney Branded Television is a unit of Disney Entertainment Television which oversees development, production and acquisition of content geared towards children, teenagers and families for Disney+, Disney Channel, Disney Jr. and Disney XD. [2] It also oversees Disney-branded unscripted series, documentaries and specials for Disney+ and the Disney channels.

Contents

Its predecessor or former incarnation, Disney Channels Worldwide, oversaw all local and global Disney television networks and channels until a conglomerate restructuring on March 14, 2018 brought forth a new division; Walt Disney Direct-to-Consumer & International, which then took over the supervision of the global variations of the Disney channels and other non-US channels like Disney International HD, Dlife and Hungama TV. The supervision of the local channels and Radio Disney remained with Disney Channels Worldwide until October 1, 2020, when the division took its current name to reflect the growth of Disney+ and the gradual shift away from focusing on linear television at the time.

Disney Channel was originally established in the United States on April 18, 1983 as a premium channel, but converted to a basic service in 1997 where it remained ever since. Since March, 1995, Disney Channel expanded globally with the launch of various country-specific and regional variants of the channel, as well as program licensing agreements reached with television networks and channels not bearing the Disney Channel brand or name.

Previous corporate names for this division were: Walt Disney Entertainment, Inc. (1982–83), The Disney Channel, Inc. (1983–97), Disney Channel, Inc. (1997–2001), ABC Cable Networks Group (2001–05) and Disney Channels Worldwide (2005–2020).

History

Walt Disney Entertainment, Inc.

On November 10, 1981, Walt Disney Productions and Westinghouse Broadcasting announced that they had joined up to start a family-oriented cable television service. [3] In 1982, Disney hired Alan Wagner to develop a cable channel. [4]

Twenty months after the launch, the channel moved into the home satellite dish market thus scrambling its signal.

By July 15, 1982, Disney incorporated Walt Disney Entertainment, Inc., which was renamed by January 28, 1983, to The Disney Channel, Inc. [5]

The Disney Channel, Inc.

The Disney Channel was launched on April 18, 1983 as a premium channel with 16 hours of programming. [4] [6]

The channel became profitable in January 1985.

The channel started moving to the basic cable level on September 1, 1990, with TCI Montgomery Cablevision. [6] In March 1995, the second Disney Channel began broadcasting in Taiwan [7] while the third is launched in October for the United Kingdom. [6]

Disney Channel, Inc.

By September 29, 1997, the corporate name was shortened to just Disney Channel, Inc. [5] Disney had hired Geraldine Laybourne away from the Nickelodeon channel in 1996. She founded a kids channel codename ABZ, which the media speculated to be aimed at preschoolers, but was dismissed by Laybourne. [8] In December 1997, the Toon Disney channel was announced as a basic channel consisting of Disney animated programming. [6] As of April 1, 1998, most of the international versions are pay channels while the Taiwan and Malaysia versions are ad supported and the USA version is a basic channel. [9] The Toon Disney Channel was launched on April 18, 1998, on the Disney Channel's 15th anniversary. [10]

In 2000, the Playhouse Disney preschool channel was launched in the United Kingdom. [11] while in the US, in 1997, the Playhouse Disney block was launched on Disney Channel. In June 2001, Disney was looking into launch Playhouse Disney as a channel in the United States for 2002. [12]

ABC Cable Networks Group

Disney Channel, Inc. changed its name to ABC Cable Networks Group, Inc. by January 31, 2001. [5] In October 2003, ABC Family Worldwide was shifted from Disney COO Bob Iger's directly reporting unit to the ABC Cable Networks Group. [13] In early 2004, Disney Channel's original programming leaders took over ABC Family's original movies unit temporarily as two ABC Family executives left the channel. [14]

In January 2004, Fox Kids Europe, Fox Kids Latin America and ABC Cable Networks Group created the Jetix programming alliance that would rebrand Fox Kids in Europe, Middle East and Latin America as Jetix. [15] ABC1 launched on the United Kingdom's digital terrestrial television platform on September 27, 2004. [16]

Disney Channels Worldwide

Disney Channels Worldwide's headquarters in Burbank as it appeared during the 2000s. Disney Channel HQ.jpg
Disney Channels Worldwide's headquarters in Burbank as it appeared during the 2000s.

In November 2005, Barry Blumberg resigned as president of Walt Disney Television Animation to allow the planned transfer of TV animation to Disney Channels Worldwide. [17]

In 2006, Disney India acquired Hungama TV from UTV Software Communications Limited [18] Disney Cinemagic began broadcasting in the UK in March 2006 [19] and expanded across Western Europe in timeshift and HD variants. [20] ABC1 ceased broadcasting on all UK TV platforms at noon on September 26, 2007. [21]

In Spain, Walt Disney Company Iberia purchased 20% of Management Company Television Net TV SA (or NET TV) in February 2008. [22] In late May 2008, the company announced the move of Disney Channel to the digital over-the air space, replacing NET TV's Fly Music on July 1, 2008. [23]

The company's Japanese unit, Walt Disney Television International Japan, started procuring its own animated series in March 2008, with the first two series to debut at Tokyo International Anime Fair 2008. The company produced Stitch! with Madhouse Company, while Fireball was produced with Jinni's Animation Studios. [24]

After two Disney Channel stars had various scandals, the company started a set of classes for their young stars in 2009 to adapt to the pressure of fame. Optional monthly life-skill classes were added in 2014. [25]

Disney XD (DXD) was launched on February 13, 2009, taking over the channel space of Toon Disney in the US, [26] while Jetix switched over to DXD (or for some Disney Channel) starting with France on April 1. [27] In April, The Walt Disney Company Japan, and Disney Channels Worldwide started Broadcast Satellite Disney Co., Ltd. to broadcast a women and family targeted channel called Dlife with licensed content, received in October 2010 and debuted on March 17, 2012. [28]

Jetix Play closed down on August 1, 2010, in most countries, [29] on September 1, 2010, in Turkey, and in Romania on March 12, 2011.[ citation needed ] In these countries, the channel was replaced with Playhouse Disney. [29]

On May 26, 2010, Disney–ABC Television Group announced the launch of Disney Junior, which would replace the Playhouse Disney Morning block on sister network Disney Channel in February 2011, and extend to a standalone preschooler-oriented channel that would replace Soapnet in January 2012. All 22 Playhouse Disney channels and blocks outside the U.S. were also renamed to "Disney Junior" in 2011. [30] [31] [32]

In October 2011, Disney reached a joint venture agreement (49%/51%) with UTH Russia, in which UTH will turn its broadcasting network Seven TV into a Disney Channel starting in early 2012. [33] On March 28, 2013, Cinemagic was replaced with Sky Movies Disney in the UK market under license to BSkyB. [34]

In April 2013, Disney announced that Das Vierte, its recent purchased broadcast station in Germany, would become a Disney Channel in January 2014 as a 24-hour family entertainment network. [35] Disney formed an in-house ad sales company called Disney Media + for the channel, given that two competitors control most ad sales companies. [36] [37]

Disney India Media Networks shut down Bindass Play, a Hindi music channel, and replaced it with Disney International HD on October 29, 2017. This general entertainment channel is in English and HD, targeted to ages 14 to 25 while only tapping Disney live action shows. [38] [39]

Company split

With Disney's March 14, 2018 reorganization, all international channels including Disney Channel have been transferred to Walt Disney Direct-to-Consumer and International, a new segment, while the US unit is still under Disney–ABC Television Group. [40] On January 20, 2019, Disney India Media Networks shut down Disney XD India and replaced it with Marvel HQ, a channel featuring shows and movies from Marvel Entertainment as well as some acquired programming. [41]

Shortly after the November 2019 launch of Disney+ in New Zealand, Disney shut down its linear channels there. In June 2020, Disney Channels Worldwide announced that all three of the networks owned by Disney Channels Worldwide in the United Kingdom would be shut down on October 1, with content thereafter to be available via the Disney+ streaming service, as the extension of a carriage deal with Sky and Virgin Media could not be reached. [42]

Disney Branded Television

Following a company restructuring in November 2020, the Disney channels became part of Disney Branded Television, a newly created unit of Disney General Entertainment Content. Headed by the former Disney Channels Worldwide president, Gary Marsh, the new unit oversees development and production of content made for kids, tweens, teens and families for Disney Channel, Disney Junior, Disney XD and Disney+. Disney Branded TV also oversees all Disney+ unscripted series and specials. [2] In December 2020, Disney announced that Radio Disney and Radio Disney Country would cease operations in early 2021. [43] Following the reorganization, the management of Disney XD was moved to Disney Media and Entertainment Distribution. [44]

In December 2021, Disney acquired the documentary short Sophie and the Baron and brought it under its newly created Disney Original Documentary banner. [45]

On March 1, 2022, Marvel HQ in India was rebranded to Super Hungama. [46]

In March 2022, Disney announced it would suspend its operations in Russia in response to the Russian invasion of Ukraine. [47] [48] Its Russian channel however continued operating until the dissolution of Disney's joint venture with local broadcaster Media-1 on December 14, 2022. [49] [50] [51]

On March 15, 2023, Disney Channel HD was launched in India. [52]

Filmography

Television series

TitleGenreYear(s)NetworkCo-production withNotes
Out of the Box Preschool 1998–2004 Playhouse Disney OOTB Inc.
Lizzie McGuire Sitcom 2001–2004 Disney Channel Egmont Imagination [53] [54] (seasons 1–2), Telescreen (season 2) and Stan Rogow Productions
The Book of Pooh Preschool2001–2003Playhouse Disney Shadow Projects Based on the books by A.A. Milne
The Proud Family Animated sitcom 2001–2005Disney Channel Jambalaya Studio
Stanley Preschool2001–2004Playhouse Disney Cartoon Pizza
W.I.T.C.H. Animated fantasy2004–2006 Jetix SIP Animation
Jetix International
Bunnytown [55] Preschool2007–2008Playhouse Disney Spiffy Pictures and Baker/Coogan Productions
Can You Teach My Alligator Manners? Short series2008–2009Oddbot Animation
Imagination Movers Preschool2008–2013Playhouse Disney/Disney Jr. Penn/Bright Entertainment and Zydeco Productions
Jungle Junction 2009–2012Disney Jr.Spider Eye Productions
PrankStars Reality2011Disney Channel/Disney XD Zoo Productions
Randy Cunningham: 9th Grade Ninja Animated comedy2012–2015Disney XDTitmouse, Inc.
Boulder Media
Sheriff Callie's Wild West Preschool2014–2017 Disney Jr. DHX Media Los Angeles (season 1) and Wild Canary Animation (season 2)Originally titled Oki's Oasis [56]
Kirby Buckets [57] ComedyDisney XDHorizon Productions
Stuck in the Middle [58] Sitcom2016–2018Disney ChannelInternational Donut Fund Productions and Horizon Productions
Walk the Prank [59] ComedyDisney XDBlackbird Films, Sullen Child and Horizon Productions
Puppy Dog Pals Preschool2017–2023Disney Jr. Wild Canary Animation Originally titled Puppy Dog Tails [60]
Vampirina [61] 2017–2021 Brown Bag Films
101 Dalmatian Street [62] [63] Animated sitcom2019–2020 Disney Channel UK Passion Animation Studios under Walt Disney EMEA Productions
High School Musical: The Musical: The Series Musical/Mockmentary 2019–2023 Disney+ Chorus Boy and Salty Pictures
Becoming [64] Documentary series 2020Disney+ SpringHill Entertainment, ITV America and Spoke StudiosOriginally developed for Disney XD [65]
Secrets of Sulphur Springs Mystery 2021–2023Disney ChannelGwave Productions
The Chicken Squad [66] Preschool2021–2022Disney Jr. Wild Canary Animation
Behind the Attraction Documentary series 2021–presentDisney+ Seven Bucks Productions and The Nucelle Company
Chip 'n' Dale: Park Life [67] [68] Animated comedy2021–2024 Xilam Animation under Walt Disney EMEA Productions
Among the StarsDocumentary series2021Olive Bridge Entertainment and Fulwell 73 Productions
Foodtastic [69] Cooking series Endemol Shine North America
Eureka! [70] Preschool2022–2023Disney Jr. Brown Bag Films
SuperKitties [71] 2023–present Sony Pictures Television Kids
Kizazi Moto: Generation Fire Animated anthology2023Disney+ Triggerfish Animation Studios under Walt Disney EMEA Productions
Saturdays [72] SitcomDisney ChannelOver the Hump Production Inc., Genius Entertainment and GWave Productions
Pupstruction [73] Preschool2023–presentDisney Jr. Titmouse, Inc.
The Muppets Mayhem [74] Sitcom2023Disney+ The Muppets Studio, Adam F. Goldberg Productions and ABC Signature
Pretty Freekin Scary [75] 2023Disney Channel Cloudco Entertainment, CakeStart Entertainment, Kickstart Entertainment and Apt. 11H Productions
Percy Jackson and the Olympians Fantasy 2023–presentDisney+Co-Lab 21, The Gotham Group, Mythomagic, Quaker Moving Pictures and 20th Television
Ariel [76] Preschool2024–presentDisney Jr. Wild Canary Animation
Kindergarten: The Musical [71] Oddbot Animation
RoboGobo [71] [77] [78] 2025–present Brown Bag Films
Electric Bloom [79] Musical sitcomDisney ChannelEcho & Cici Productions, Fox & Lewis, Diane Warren + Bahareh Batmang and Kenwood TV Productions
Vampirina: Teenage Vampire [80] Cross Hoge Productions, Chorus Boy and Kenwood TV Productions
The Doomies [81] Animated comedy2026Disney+Xilam AnimationUnder Walt Disney EMEA Productions
Magicampers [82] Preschool2026Disney Jr.Mikros Animation
Dragon Striker [83] Animated fantasyDisney ChannelLa Chouette Compagnie
The Sunnyridge 3 [82] Animated comedyTBADisney+Blink Industries

Television movies, documentaries and specials

TitleGenreRelease dateNetworkCo-production with
Muppets Haunted Mansion ComedyOctober 8, 2021 Disney+ The Muppets Studio and Soapbox Films
Bono & The Edge: A Sort of Homecoming Music documentary2023 Imagine Documentaries, Tremolo Productions and Worldwide Pants
Mickey and Friends Trick or Treats PreschoolOctober 1, 2023Disney Jr. Stoopid Buddy Stoodios
Descendants: The Rise of Red Fantasy musical July 12, 2024 (Disney+)
August 9, 2024 (Disney Channel)
Disney+
Disney Channel
Suzanne Todd Productions, Potato Monkey Productions and GWave Productions
Out of My Mind [84] [85] Coming-of-age November 22, 2024Disney+ Big Beach, Participant, Reunion Pacific Entertainment and EveryWhere Studios
Mickey and the Very Many Christmases [86] PreschoolDecember 1, 2024Disney Jr. Wild Canary Animation
The Muppet Show [87] [88] Variety show 2026Disney+ Point Grey Pictures, The Muppet Studio and 20th Television

Channel types per market

Market/Country Disney Channel Disney Jr. Disney XD Cinemagic
Disney Movies
Other
United StatesApril 18, 1983 [6]
West, East HD, West HD [89]
February 14, 2011
(block)
March 23, 2012 [90]
February 13, 2009 [26] None Radio Disney (1996–2021)
Radio Disney Country (2015–2021) [91]
TaiwanMarch 29, 1995 [9]
January 1, 2022
2012
December 31, 2021
(block) [92]
NoneNone
United KingdomOctober 1, 1995 [9]
September 30, 2020 [42]
+1, HD
May 7, 2011 [9]
September 30, 2020 [42]
+1, HD
August 31, 2009 [9]
September 30, 2020 [42]
+1, HD
March 16, 2006 [9]
March 28, 2013
(as Disney Cinemagic)
March 28, 2013 [9]
December 31, 2020
(as Sky Movies Disney)
HD
ABC1 (2004–2007) [16] [21]
AustraliaJune 8, 1996 [9] [93]
April 30, 2020
May 29, 2011 [94]
April 30, 2020
April 10, 2014 [95]
January 6, 2019 [96]
April 10, 2014
November 7, 2019
(as Foxtel Movies Disney) [95]
None
France March 22, 1997 [9]
+1, HD
May 28, 2011
January 1, 2025
(France)
2011 (Wallonia and overseas territories) HD
April 1, 2009
April 7, 2020
HD
November 4, 2007
May 8, 2015
(as Disney Cinemagic)
May 8, 2015 [97]
April 7, 2020
(as Disney Cinema)
Disneynature TV (2012–2018)
Middle East & North AfricaApril 2, 1997 [9]
HD
June 1, 2011
(English)
May 31, 2016
(Arabic)
HD
2009
December 31, 2020
HD
2018–2021
(as OSN Movies Disney HD)
None
SpainApril 17, 1998 a [9]
January 7, 2025 [98]
June 11, 2011September 18, 2009
April 1, 2020
HD
July 1, 2008
January 1, 2015
Intereconomía TV (2005) [99]
ItalyOctober 3, 1998
May 1, 2020
+1, +2, HD, Mobile, Disney in English
May 14, 2011
May 1, 2020
+1
September 28, 2009
October 1, 2019
+1, +2, HD
NoneNone
GermanyOctober 16, 1999 b
HD
July 14, 2011
September 30, 2021
October 18, 2009
April 1, 2020
+1
July 4, 2009
October 1, 2019
HD
MalaysiaJanuary 15, 2000
December 31, 2020 [100]
HD
July 11, 2011
December 31, 2020
HD
September 15, 2012
December 31, 2020
HD
None
PhilippinesJanuary 15, 2000
September 30, 2021
HD
July 11, 2011 [101]
September 30, 2021
May 31, 2014
December 31, 2020
SingaporeMarch 1, 2000
May 31, 2020
HD
July 11, 2011
May 31, 2020
March 16, 2013
May 31, 2020
Latin America (Spanish)July 27, 2000 [9] April 1, 2011 [102] July 3, 2009 [103]
April 1, 2022
Radio Disney [104]
BrazilApril 5, 2001 [105]
March 1, 2025
HD
April 1, 2011 [102]
April 1, 2022 [106]
PortugalNovember 28, 2001November 1, 2012NoneOctober 1, 2008
November 1, 2012
None
IndonesiaJuly 2002
October 1, 2021
July 11, 2011
October 1, 2021
October 19, 2013
December 31, 2020
None
ScandinaviaFebruary 28, 2003
June 5, 2023 (original)
April 1, 2024 (relaunch)
HD
September 10, 2011
March 1, 2024 (Denmark)
April 1, 2024
September 12, 2009
December 31, 2020
BelgiumMarch 31, 20032011None
JapanNovember 2003Fall 2012 [107] August 2009 [108]
January 31, 2021
Dlife (2012–2020; revived in 2024 [109] )
Hong KongApril 2, 2004
October 1, 2021
April 2, 2004
October 1, 2021
NoneNone
IndiaDecember 17, 2004 [110] October 15, 2012 [111] November 14, 2009 [112]
January 9, 2019 [113]
ThailandJanuary 2005
October 1, 2021
July 11, 2011
October 1, 2021
October 19, 2013
December 31, 2020
None
VietnamMay 2005
October 1, 2021
None
South AfricaSeptember 25, 2006 [114] June 1, 2011 [115] May 11, 2011 [114]
October 1, 2020
PolandDecember 2, 2006
HD
June 1, 2011September 2009
TurkeyApril 29, 2007 d
–March 31, 2022 [116]
June 1, 2011
HD
October 3, 2009
January 31, 2021
IsraelSeptember 9, 2009July 18, 2011 [117] January 1, 2018
February 1, 2018
(pop-up channel on HOT) [118]
BulgariaSeptember 19, 2009June 1, 2011
February 29, 2012
(block)
March 1, 2012
(channel)
None
CzechiaJune 1, 2011
July 1, 2015
(block)
June 1, 2011
(channel)
HungaryJune 1, 2011
July 1, 2015
(block)
July 1, 2015
December 5, 2017
(channel)
RomaniaJune 1, 2011
February 29, 2012
(block)
March 1, 2012
(channel)
SlovakiaNone
NetherlandsOctober 3, 2009September 10, 2011
April 1, 2019 (original)
May 1, 2025 (relaunch)
January 1, 2010
May 1, 2025
GreeceNovember 7, 2009June 1, 2011October 3, 2009
January 31, 2021
Russia August 10, 2010 c
December 14, 2022
+2, +4, +7
September 1, 2013
December 13, 2022
(block)
NoneRadio Disney (2013–2022) [104]
South KoreaJuly 1, 2011
October 1, 2021
HD
July 1, 2011 [119]
October 1, 2021
HD
None
Serbia20122012/20132009
December 31, 2020
Slovenia2009 [120]
December 31, 2020
Canada DHX Media [121] NoneMay 6, 2011 [122]
September 18, 2015
(both English and French)
June 1, 2011
October 9, 2015 [123]
Radio Disney [104]
Corus September 1, 2015
(English)
September 1, 2015
September 1, 2025
(La Chaîne Disney)
December 1, 2015
September 1, 2025
(English channel)
November 30, 2015
September 1, 2025
(French block) [124]
December 1, 2015
September 1, 2025
(English channel)
June 27, 2016
2019
(French block) [125]
ABC Spark (2012–2025) [123] [126]
Notes:
  • ^a Initially as a paid channel; went free-to-air on July 1, 2008
  • ^b Initially as a paid channel; went free-to-air on January 17, 2014
  • ^c Initially as a paid channel; went free-to-air on December 31, 2011, in a joint venture with UTH Russia.
  • ^d Initially as a paid channel; went free-to-air in January 2012.

See also

References

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