Hasbro Entertainment

Last updated

Hasbro Entertainment
Company type Division
IndustryEntertainment
Predecessors
FoundedAugust 16, 2023;8 months ago (2023-08-16)
Founder
  • Olivier Dumont
  • Zev Foreman
  • Gabriel Marano
Headquarters
Burbank, California, United States
Parent Hasbro
Subsidiaries
Website corporate.hasbro.com/en-us

Hasbro Entertainment is an American production and distribution company. As a division of American toy and multimedia company Hasbro, it serves as the successor of Hasbro Studios/Allspark following the sale of the majority of Entertainment One's assets (except for its family brands division, which has been folded into Hasbro) to Lionsgate on December 27, 2023. [1]

Contents

History

Background

Under the leadership of Brian Goldner as the chairman and chief executive officer (CEO), American toy company Hasbro was expanding into the audiovisual media industry, especially theatrical feature film productions. [2] [3] On August 22, 2019, Hasbro announced its purchase of the Canadian company Entertainment One (eOne) for about US$4 billion; [4] Goldner led the acquisition. [2] The deal was completed on December 30, 2019. [5] Following the acquisition of eOne, Hasbro's own media production and distribution company Allspark (formerly known as Hasbro Studios) was folded into the acquired Canadian subsidiary, [6] which was under the leadership of Darren Throop, president of family brands Olivier Dumont, and former HBO head of programming Michael Lombardo. [5] [7]

However, following the death of Goldner on October 12, 2021, [2] [3] the subsequent promotion of Chris Cocks (who was previously with another Hasbro division, Wizards of the Coast) as the CEO in early-2022, [8] and after defeating a board challenge from a hedge fund company in June 2022 over the management of WotC, [9] [10] Hasbro announced in late-2022 their intent to sell most eOne assets with companies such as Fremantle (who dropped out of the bid), Lionsgate, Legendary, CVC Capital Partners and GoDigital Media Group bidding for the acquisition, a transaction that would place the distribution rights to the Hasbro Studios/Allspark library and newer Hasbro-related content back to Hasbro. It was ultimately decided that on August 3, 2023, Lionsgate would acquire the eOne assets for $500 million. The deal closed on December 27, 2023. [11]

Development

During its 2023 Q2 Earnings Conference Call in August 2023, Hasbro announced a new banner titled Hasbro Entertainment. The studio is being overseen by former Entertainment One executives Olivier Dumont as president, Zev Foreman as head of film, and Gabriel Marano as head of television. Dumont was quoted as saying, "We are thrilled to embark on this new chapter, building upon our rich heritage of storytelling to continue delighting audiences across generations. Gabe, Zev, and I look forward to working with the industry's best creative talent, studios, and distribution platforms to push the envelope with innovative storytelling that will let fans engage with their favorite brands like never before, while also building exciting new worlds and the next wave of Hasbro franchises for a growing audience." [12]

Additionally, Tim Kilpin, President of Toy Licensing and Entertainment for Hasbro, was quoted as saying, "Entertainment is core to Hasbro's strategy and its mission to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Audiences can count on Hasbro to keep creating compelling and fun entertainment that brings to life our wide array of iconic brands, including Peppa Pig , My Little Pony , and Transformers , reaching audiences through varied platforms in ways that resonate in today's fast-paced world." [12]

Staff

Subsidiaries

Television

Current

TitleOriginal runNetworkCo-production with
Inherited from Entertainment One
Peppa Pig 2004–present Channel 5
Nick Jr.
Astley Baker Davies Ltd (Series 1–8) [lower-alpha 1]
Karrot Animation (Series 7–present) [lower-alpha 2]
PJ Masks 2015–present Disney Junior
France 5
Frog Box
TeamTO
Ricky Zoom 2019–present Gulli
RAI
Youku Kids
Frog Box
TeamTO
Maga Animation Studio
Ninja Express 2021–present Ketnet
Gulli
CBBC
Frog Box
Creative Conspiracy
My Little Pony: Tell Your Tale 2022–present YouTube Lil Critter Workshop
My Little Pony: Make Your Mark 2022–2023 Netflix Entertainment One
Atomic Cartoons
Transformers: EarthSpark 2022–present Paramount+
Nickelodeon
Entertainment One
Nickelodeon Animation Studio
Kiya & the Kimoja Heroes 2023–presentDisney Junior
France 4
Triggerfish Animation Studios
Frog Box
TeamTO
Power Rangers Cosmic Fury 2023NetflixEntertainment One
Power Rangers Productions, Ltd.
Toei Company
Odd-Paw Vet2023–presentYouTubeAmuse Studios

Upcoming

TitleOriginal runNetworkCo-production withNote
Scrabble 2024 The CW Lionsgate Alternative Television
Mattel Television
[13]
Trivial Pursuit Lionsgate Alternative Television

Films

Upcoming

TitleRelease dateProduction byDistributed byNote
Transformers One September 20, 2024 Paramount Animation
Di Bonaventura Pictures
New Republic Pictures
Bayhem Films
Paramount Pictures [14] [15] [16]

In development

TitleProduction byDistributed byNote
Monopoly Lionsgate Films
LuckyChap Entertainment
Entertainment One
Lionsgate [17]
Clue TriStar Pictures
Blink Wink Productions
Maximum Effort
Entertainment One
Aggregate Films
Sony Pictures Releasing [18] [19] [20]
G.I. Joe: Ever Vigilant Skydance Media
Di Bonaventura Pictures
Entertainment One
Paramount Pictures [21] [22]
Play-Doh Electric Somewhere
Entertainment One
[23] [19]
Untitled G.I. Joe/Transformers crossover filmDi Bonaventura Pictures
Bayhem Films
Entertainment One
[24] [25]

See also

Notes

  1. Alongside The Elf Factory Limited for Series 5 and Gaston's Cave Ltd for Series 6–8; did not animate the last four episodes of Series 7, but did animate the first four episodes of Series 8
  2. Animated the last four episodes of Series 7, but did not animate the first four episodes of Series 8

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References

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  13. Zee, Michaela (February 14, 2024). "Scrabble and Trivial Pursuit Game Shows Picked Up by The CW". Variety .
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