|Company|| Kenner (Former)|
|Materials||Rubber (earlier pets were made up of plastic)|
|Slogan||How big is your Littlest Pet Shop? (2005–2012)|
Little Pets, BIG Personalities! (2012-2014)
Who's in Your Littlest Pet Shop? (2014–2017)
Littlest Pet Shop is a toy franchise and cartoon series owned by Hasbro. The original toy series was produced by Kenner in the early 1990s.An animated television series was made in 1995 by Sunbow Productions and Jean Chalopin Creativite et Developpement, based on the franchise.
The franchise was relaunched in 2005 and there are currently over 3,000 different pet toys that have been created since. Hasbro, alongside various digital media developers, has produced video games for consoles such as the Nintendo DS, Wii and PlayStation 3. A second animated television series was produced by Hasbro Studios for Discovery Family, a U.S. cable network partially owned by Hasbro. This series premiered in 2012 and concluded in 2016 after 104 episodes.
Hasbro has created virtual pets to 'adopt' and play with online. These websites were Littlest Pet Shop VIP, and Littlest Pet Shop Online. In 2010, Hasbro released their version of Blythe as a part of this toy line. Hasbro has created many different versions of these creatures. The first series was created in 2005, the second release in 2008, the third release in 2012, the fourth release in 2014, and the most recent release in 2017. There have been various Littlest Pet Shop toy figures. Around the world, they are known to have code toy numbers on either the side of them or the bottom, or otherwise have them on the box which it sometimes comes with the sticker.
Introduced in 1992, each set comes with certain actions, such as a movable part. Most included magnets or simple mechanisms, such as flapping wings.
The line includes:
Note: Sets produced in 1992 are depicted. The same set released in 1992 was also remade in 1993 with different colors. Other sets are also released in 1994.
Each set came with 5 babies and a mother. Two of the babies had magnets inside and would suckle the mother and play with toys. Each set seems to have used multiple variations in colour.
Based upon the movie series, there was a number of playsets featuring the infamous Saint Bernard dogs with Beethoven and Missy with Tchaikovsky, Chubby, Dolly and Mo.
Kenner also produced sets in 1995 and 1996 ranging from "Shimmering Mer Pets" to plush "Dazzling Hair Pets", diverging further from their original pet shop sets.
It featured several SeaWorld stars like Baby Shamu. It also includes O.P. Otter.
In 1985, General Mills spun off its Kenner and Parker toy divisions to form Kenner Parker Toys, Inc. Kenner Parker Toys was acquired by Tonka in 1987. Under Tonka management, Kenner Products was reconstituted as a division. Tonka (including Kenner) was purchased by Hasbro in mid-1991. Hasbro closed the Cincinnati offices of Kenner in 2000, and Kenner's product lines were merged into Hasbro's.
The Littlest Pet Shop toy line had molds that looked more unrealistic compared to the 1990s incarnation of the franchise, and had realistic colors that blended in. They had bobble-heads and they came with a round pink or blue magnet with a pawprint on it, this is located on the bottom of their feet (2004–2005 versions). Some pets were fuzzy. Later ones had a smaller blue magnet with no pawprint which didn't have a specified location on the bottom. This series of sets were released as single packages, in pairs, in packs of twenty, and with playsets.
The eyes changed to a glossy polish rather than with a matte polish as it was in G1. These pets have symbols in their eyes, such as a snowflake (chilliest), a diamond (fanciest), a cookie with a bite (hungriest), a raindrop (sportiest), a flower (cuddliest), heart (friendliest), mud splotch (messiest), clover (funniest), star (sassiest) and a wind symbol on some Comic Con-exclusive pets, although there were also glossy-eyed pets with no eye symbols. They are the most collected pets as well. They also came in brighter colors. From 2007 onwards, the pets didn't have a magnet, but a circle with a shape of a hexagon inside the hole (except for birds with a rectangular slot for them to perch on playsets). A C-031 marking also showed up (except for birds). The most recent releases did not have the eye symbols, and had a redesign of the LPS logo. Some of the newest G2.5 pets go up to number 2600 in the range of Littlest Pet Shop numbers.
The line was revamped to coincide with the release of the 2012 TV series. It is the most hated generation, as most collectors and fans have described the generation as 'creepy looking' and 'demonic'. These pets did not last for a long time. Later on, they added the Sweetest Pets series (pets themed after sweets), Rolleroos (pet friends that are shaped like small balls), pets that came with Blythe, and the Fairies series. The pets now had different molds and a new eye style. Later on, Hasbro reissued the Totally Talented set from G1, and Blythe was also given a makeover. Hasbro received many complaints about the G3 line.
These pets have molds that more closely resemble the style of the TV series and were given names. Hasbro released the Pets Pawsabilities collection during this time, and in 2016, the Pets in the City collection, which more closely resembles the pets released in G2. Due to popular demand and fan outcry over the G3 line, Hasbro brought the bobble-head pets back, which included pets from the 2012 TV show and used the same molds as the pets from the G1 and G2 lines. But it was also short-lived, as the bobble-head style was retired in mid-2014.
The Littlest Pet Shop toys were revamped in 2017, with new molds and rounded eyes similar to the second generation pets. Some of the toys released under this line include the Black and White Pop collection and the Rainbow collection. The pets in this line come in three sizes: teensie, mini, and classic (the largest of the three). It was also during this time that a new show premiered on Discovery Family called Littlest Pet Shop: A World of Our Own . People are arguing over bringing back Generations 1 and 2, Hasbro will not change the toy, so that makes most of the YouTube and partially TikTok.
The animated shorts, produced by Cosmic Toast Studios,were released online by Hasbro.
The 2018 animated series, produced by Hasbro Studios and Boulder Media Limited for Discovery Family. Its main cast includes a turtle named Bev (voiced by Rhona Rees), a cat named Jade (voiced by Ingrid Nilson), a dog named Roxie (voiced by Diana Kaarina), a hamster named Trip (voiced by Travis Turner), a goat named Quincy (voiced by Kyle Rideout), and a parakeet named Edie (voiced by Lili Beaudoin).
The series premiered on April 14, 2018 and ran for 52 eleven-minute episodes. The show hasn’t been renewed for a second season yet, so it was cancelled after only one season.
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