KangaRoos

Last updated
KangaROOS
Company type Subsidiary
Industry Footwear
Founded1979;45 years ago (1979)
Headquarters,
United States
Key people
Bob Gamm
Products Shoes, apparel
Parent Pentland Group
Website kangaroos.com

KangaROOS is an American brand of sneaker originally produced from 1979 through the 1980s, with a later revival that continues into the present. They were notable for having a small zippered pocket on the side of the shoe, large enough for a small amount of loose change, keys, etc.

White KangaRoos sneakers KangaRoos DSC00416.jpg
White KangaRoos sneakers

KangaROOS were designed by American architect and jogging enthusiast Bob Gamm. Gamm was a running enthusiast who would go ten kilometers a day, but preferred light athletic clothes without pockets. He designed the sneakers for his own personal use as a place to store his keys and money, then marketed them effectively. His marketing design was successful, leading to sales in excess of 700,000 pairs a month by the early 1980s. [1]

Further refinements on the original design led to several significant innovations in athletic footwear. One such innovation, the Dynacoil, was a patented energy release system designed in the mid-1980s by former Nike designer and KangaROOS VP design Ray Tonkel with consultant Al Gross and tested by NASA. [2] Many other athletic shoe manufacturers would later incorporate similar designs into their shoes. In the early- to mid-1980s many USA professional athletes wore ROOS football and baseball shoes as well as shoes for running and training. Notables included Clyde Drexler (Basketball), Walter Payton, O.J. Anderson, William (the Fridge) Perry (football), Ozzie Smith, Vince Coleman and Ron Darling (baseball), Kenyan, Irish and Welsh track stars as part of Team KangaROOS (running). [3] Jerry Rice wore KangaROOS in his rookie season before switching to Adidas in 1986. [4]

There was a faddish dimension to the shoes, which became very popular among casual athletes and American schoolchildren. Gamm himself remained committed to KangaROOS as serious athletic footwear, and in 1985 he worked with a 10,000-square-meter testing facility called the KangaROOS Laboratory & Gymnasium at the University of Illinois. This allowed for refinement and development of the sneakers for many different sports, including American football, basketball, hockey, tennis, and track and field.

By the end of the 1980s, the popularity of the sneakers was on the decline, executives departed the company and KangaROOS were quietly withdrawn from the market. However, nostalgia, combined with an appreciation of the shoe's athletic design and its ubiquitous pocket, led to a reappearance of the shoe in the late 1990s.

Today, KangaROOS are sold in over sixty countries worldwide. [5] Recent years have witnessed expansion through Central and South America as well as Asia. The footwear moved its strategic focus from performance sports to sports lifestyle footwear. While most still bear the zippered pocket on the side, some now have a side pouch up on the ankle, which can hold a small wallet.

Related Research Articles

<span class="mw-page-title-main">Shoe</span> Footwear

A shoe is an item of footwear intended to protect and comfort the human foot. Though the human foot can adapt to varied terrains and climate conditions, it is vulnerable, and shoes provide protection. Form was originally tied to function, but over time, shoes also became fashion items. Some shoes are worn as safety equipment, such as steel-toe boots, which are required footwear at industrial worksites.

<span class="mw-page-title-main">Converse (brand)</span> American lifestyle brand owned by Nike, Inc

Converse is an American lifestyle brand that markets, distributes, and licenses footwear, apparel, and accessories. Founded by Marquis Mills Converse in 1908 as the Converse Rubber Shoe Company in Malden, Massachusetts, it has been acquired by several companies before becoming a subsidiary of Nike, Inc. in 2003.

<span class="mw-page-title-main">Adidas</span> German multinational clothing and apparel corporation

Adidas AG is a German athletic apparel and footwear corporation headquartered in Herzogenaurach, Bavaria, Germany. It is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike. It is the holding company for the Adidas Group, which also owns an 8.33% stake of the football club Bayern Munich, and Runtastic, an Austrian fitness technology company. Adidas's revenue for 2018 was listed at €21.915 billion.

<span class="mw-page-title-main">Sneakers</span> Sport and casual shoes

Sneakers (US) or trainers (UK), also known by a wide variety of other names, are shoes primarily designed for sports or other forms of physical exercise but which are also widely used for everyday casual wear.

Brooks Sports, Inc., also known as Brooks Running, is an American sports equipment company that designs and markets high-performance men's and women's sneakers, clothing, and accessories. Headquartered in Seattle, Washington, Brooks products are available in 60 countries worldwide. It is a subsidiary of Berkshire Hathaway.

<span class="mw-page-title-main">Skate shoe</span> Type of footwear designed for use in skateboarding

Skate shoes or skateboard shoes are a type of footwear specifically designed and manufactured for use in skateboarding. While numerous non-skaters choose to wear skate shoes as they are popular in fashion, the design of the skate shoe includes many features designed especially for use in skateboarding, including a vulcanized rubber or polyurethane sole with minimal tread pattern or no pattern, a composition leather or suede upper, and reinforced stitching to extend the life of the upper material. The most important aspect of skate shoes is that they have flat soles which allow the skater to have better board control.

<span class="mw-page-title-main">Chuck Taylor All-Stars</span> Canvas and rubber shoes (sneakers)

Chuck Taylor All-Stars or Converse All Stars are sneakers manufactured by American fashion brand Converse. Initially developed as a basketball shoe in the early 20th century, its design has remained largely unchanged since its introduction. The shoe consists of a stitched upper portion, and a toe cap and outsole usually made of rubber. Although Chuck Taylors are made of various materials such as leather or suede, the original and most widely known version is made from cotton canvas. The innovative detail of the original shoe was the "loose lining" of soft canvas that was intended to provide flexibility and prevent blisters.

<span class="mw-page-title-main">Tinker Hatfield</span> American shoe designer (born 1952)

Tinker Linn Hatfield Jr. is an American designer of numerous Nike athletic shoe models, including the Air Jordan 3 through Air Jordan 15, the twentieth-anniversary Air Jordan XX, the Air Jordan XXIII, the 2010 (XXV), the 2015 Air Jordan XX9 (XXIX), and other athletic sneakers including the world's first "cross training" shoes, the Nike Air Trainer. Hatfield is Nike's Vice President for Design and Special Projects and oversees Nike's "Innovation Kitchen". For his many innovative designs and numerous creations over more than three decades, Hatfield is considered a legend of design.

<span class="mw-page-title-main">New Balance</span> American footwear manufacturer

New Balance Athletics, Inc. (NB), best known as simply New Balance, is one of the world's major sports footwear and apparel manufacturers. Based in Boston, Massachusetts, the multinational corporation was founded in 1906 as the New Balance Arch Support Company.

<span class="mw-page-title-main">Keds</span> American casual shoe brand

Keds is an American brand known for its canvas shoes with rubber soles. Founded in 1916 by U.S. Rubber, its original shoe design was the first mass-marketed canvas-top sneaker. The brand was sold to Stride Rite in 1979, which was acquired by Wolverine World Wide in 2012. Since February 2023, Keds has been owned and operated by Designer Brands.

<span class="mw-page-title-main">LA Gear</span> American shoe company based in California

LA Gear is an American shoe company based in Los Angeles, California. Founded in 1983, it is currently part of Frasers Group brands.

<span class="mw-page-title-main">Reebok</span> Footwear and clothing company

Reebok International Limited is an American footwear and clothing brand that is a part of Authentic Brands Group. It was established in England in 1958 as a companion company to J.W. Foster and Sons, a sporting goods company which had been founded in 1895 in Bolton, Lancashire. From 1958 until 1986, the brand featured the flag of the United Kingdom in its logo to signify the origins of the company. It was bought by German sporting goods company Adidas in 2005, then sold to the United States–based Authentic Brands Group in 2021. The company's global headquarters are located in Boston, Massachusetts, in the Seaport District.

<span class="mw-page-title-main">Reebok Classic</span> Lifestyle shoe brand by Reebok

Reebok Classic is a lifestyle shoe brand that consists of athletic shoes that became popular casual wear. The brand evolved from the Classic Leather, the Workout, the Ex-O-Fit, the Newport Classic and the Freestyle. Reebok Classic also includes Retro Running, Retro Basketball, InstaPump Fury and contemporary styles.

<span class="mw-page-title-main">Onitsuka Tiger</span> Japanese sports fashion brand

Onitsuka Tiger is a Japanese sports fashion brand started in 1949 by Onitsuka Shōkai, a sports shoes company founded by Kihachiro Onitsuka. Onitsuka Shōkai changed its name to Onitsuka Co., Ltd. before becoming Asics Corporation in 1977. Since 1977, Onitsuka Tiger has been sold as a lifestyle brand of Asics.

<span class="mw-page-title-main">Cleat (shoe)</span> Projection on sole of shoe

Cleats or studs are protrusions on the sole of a shoe or on an external attachment to a shoe that provide additional traction on a soft or slippery surface. They can be conical or blade-like in shape and can be made of plastic, rubber or metal. The type worn depends on the environment of play: grass, ice, artificial turf, or other grounds.

<span class="mw-page-title-main">Nike, Inc.</span> American athletic equipment company

Nike, Inc. is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States. It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022.

<span class="mw-page-title-main">NikeID</span>

Nike By You is a service provided by Nike allowing customers to personalize and design their own Nike merchandise, most specifically footwear but also sportswear. They offer online services as well as physical studios in different countries around the world, including: United Kingdom, Italy, France, Japan, Spain, Germany, China, USA, Canada and Australia.

<span class="mw-page-title-main">Nike Flywire</span>

Nike Flywire is a thread, composed of vectran or nylon, developed by Nike to minimize weight and maximize support, and used in the upper part of a sneaker. Shoes containing Flywire became available for consumer purchase in 2008.

<span class="mw-page-title-main">Karhu (sports brand)</span> Finnish sports equipment company

Karhu is a Dutch sports equipment company based on an originally Finnish brand, focused on running. Originally established as "Oy Urheilutarpeita" in 1916, it was renamed "Karhu" four years later. Karhu's line of products includes sneakers, t-shirts and jackets. In past years, Karhu also manufactured skis. In 2008, the company was sold to a group of investors organised under "Karhu Holding B.V.". The investors responsible for operations are Dutch/American businessman Huub Valkenburg and the Arese family from Italy. Karhu Holding B.V. is based in the Netherlands and is run by Emanuele Arese.

<span class="mw-page-title-main">Reebok Zig</span> Footwear technology

Reebok Zig is an athletic footwear technology and collection of shoes designed by Reebok. ZigTech debuted in January 2010 and was first introduced with the ZigPulse later that year. ZigTech includes a zigzag foam sole that is designed to push athletes forward. The design assists in energy return to the wearer by absorbing impact at the heel and dispersing the energy through the zigzag composition which propels the athlete forward and also reduces stress on the shins. Reebok has released various styles of ZigTech designs that are compatible across a variety of sports.

References

  1. KangaROOS website Archived 2006-08-07 at the Wayback Machine in the history section.
  2. Pentland website -- a KangaROOS partner
  3. Michael D. Sorkin (July 18, 2012). "Bob Gamm dies; invented and sold millions of Kangaroo shoes". St. Louis Post-Dispatch.
  4. "Jerry Rice of the San Francisco 49ers". 2007.
  5. KangaROOS site, front page and history section