Hummel International

Last updated
Hummel International
Sport & Leisure A/S [1]
Type Subsidiary
Industry Sports equipment
Founded1923;98 years ago (1923) in Hamburg, Germany
FounderAlbrech & Ludwig Messmer
Headquarters,
Area served
Worldwide
Products Sportswear, footwear
Parent Thornico Group [1]
Website hummel.net

Hummel International Sport & Leisure A/S, [1] commonly known as Hummel (stylized hummel), is a Danish manufacturing company of sportswear brand based in Aarhus owned by Thornico. [2] The company was founded in 1923 by Albert Messmer and his brother Michael Ludwig Messmer, with the name "Messmer & Co" in Hamburg, Germany; that same year, the Messmer brothers introduced the first football boots to the world. [3]

Contents

Hummel became Danish after being taken over by Bernhard Weckenbrock in 1956, who moved its base to Kevelaer, North Rhine-Westphalia. Since 1999, Hummel has been a part of the Danish Thornico Group founded by Christian and Thor Stadil. [1]

Being one of the oldest sportswear brands in the business with roots in football & handball, Hummel has previously been worn by football teams such as Real Madrid, Tottenham Hotspur, Aston Villa, Benfica and the Denmark national team. Today, Hummel continues to sponsor clubs and players within handball and football.

The company currently manufactures apparel for football, rugby league, futsal, handball, basketball, shinty, volleyball and esport teams. Moreover, the company also offers apparel and footwear for children alongside its fashion sub-brand, Hummel HIVE.[ citation needed ]

The Hummel logo is a stylized bumble bee, as Hummel is German for bumble bee.

Sponsorships

The following teams and association are currently sponsored by Hummel:

Association football

National associations

Club teams

  • Argentina
Flag of Argentina.svg Barracas Central
Flag of Argentina.svg Chacarita Juniors
Flag of Argentina.svg Gimnasia y Esgrima La Plata
Flag of Argentina.svg Quilmes AC
Flag of Argentina.svg Temperley
  • Belarus
Flag of Belarus.svg Slutsk
  • Australia
Flag of Australia (converted).svg Sydney University
Flag of Australia (converted).svg Capital Football
  • Austria
Flag of Austria.svg FC Pinzgau Saalfelden
Flag of Austria.svg SV Ried
  • Bulgaria
Flag of Bulgaria.svg Minyor Pernik
Flag of Bulgaria.svg Spartak Pleven
  • Congo
Flag of the Republic of the Congo.svg AS Otôho
  • Denmark
Flag of Denmark.svg Akademisk BK
Flag of Denmark.svg Aarhus GF
Flag of Denmark.svg AC Horsens
Flag of Denmark.svg BK Marienlyst
Flag of Denmark.svg Brabrand IF
Flag of Denmark.svg Brøndby IF
Flag of Denmark.svg Christiania S.C.
Flag of Denmark.svg FC Fredericia
Flag of Denmark.svg FC Horsens
Flag of Denmark.svg Greve
Flag of Denmark.svg Jammerbugt FC
Flag of Denmark.svg Kolding IF
Flag of Denmark.svg Odense BK
Flag of Denmark.svg Ringkøbing IF
Flag of Denmark.svg Slagelse B&I
Flag of Denmark.svg SønderjyskE
Flag of Denmark.svg Vejle Boldklub
  • England
Flag of England.svg Bristol City
Flag of England.svg Cambridge United
Flag of England.svg Charlton Athletic
Flag of England.svg Coventry City
Flag of England.svg Everton
Flag of England.svg Fleetwood Town [4]
Flag of England.svg Hashtag United
Flag of England.svg Oldham Athletic
Flag of England.svg Middlesbrough
Flag of England.svg Northampton Town
Flag of England.svg Southampton
Flag of England.svg Southend United
  • France
Flag of France.svg Gazélec Ajaccio
  • Germany
Flag of Germany.svg 1. FC Köln (from 2022–2023 season).
Flag of Germany.svg Hertha 03
Flag of Germany.svg VfB Lübeck
Flag of Germany.svg Wacker Burghausen
Flag of Germany.svg Weiche Flensburg
Flag of Germany.svg ZFC Meuselwitz
  • Guatemala
Flag of Guatemala.svg Comunicaciones
  • Hungary
Flag of Hungary.svg Szeged-Csanád
Flag of Hungary.svg Szolnoki MÁV
  • Iceland
Flag of Iceland.svg ÍBV Vestmannaeyjar
Flag of Iceland.svg Fjölnir
  • India
Flag of India.svg Hyderabad FC
Flag of India.svg Mohammed Sporting Club [5]
  • Japan
Flag of Japan.svg Fukushima United FC
Flag of Japan.svg Zweigen Kanazawa
  • South Korea
Flag of South Korea.svg Gyeongnam FC
Flag of South Korea.svg Jeonbuk Hyundai Motors
Flag of South Korea.svg Suwon FC
Flag of South Korea.svg Ulsan Hyundai
  • Lithuania
Flag of Lithuania.svg Kauno Žalgiris
Flag of Lithuania.svg Panevėžys
Flag of Lithuania.svg Šilutė
  • Netherlands
Flag of the Netherlands.svg De Graafschap
Flag of the Netherlands.svg FC Emmen
  • North Macedonia
Flag of North Macedonia.svg FK Vardar
Flag of Norway.svg Lyn Fotball
Flag of Norway.svg Odds Ballklubb
  • Oman
Flag of Oman.svg Al-Khaburah
  • Poland
Flag of Poland.svg Garbarnia Kraków
Flag of Poland.svg GKS Tychy
Flag of Poland.svg Górnik Zabrze
Flag of Poland.svg Zagłębie Sosnowiec
  • Portugal
Flag of Portugal.svg C.D. Nacional
Flag of Portugal.svg S.C. Braga
Flag of Portugal.svg SC Vianense
Flag of Portugal.svg Vitória Setúbal
  • Qatar
Flag of Qatar.svg Qatar SC
Flag of Qatar.svg Al Kharaitiyat SC
  • Scotland
Flag of Scotland.svg Ayr United
Flag of Scotland.svg Kilmarnock
Flag of Scotland.svg Montrose
  • Serbia
Flag of Serbia.svg FK BSK Borča
  • Slovakia
Flag of Slovakia.svg FK Senica
  • Spain
Flag of Spain.svg Alcoyano
Flag of Spain.svg Gimnàstic
Flag of Spain.svg Las Palmas
Flag of Spain.svg Llagosteraf
Flag of Spain.svg Sabadell
Flag of Spain.svg Pobla de Mafumet
Flag of Spain.svg Real Murcia
Flag of Spain.svg Tenerife
Flag of Spain.svg UCAM Murcia
  • Ukraine
Flag of Ukraine.svg Volyn Lutsk
  • United States
Flag of the United States.svg Chattanooga FC
Flag of the United States.svg Florida Tropics
Flag of the United States.svg Forward Madison
Flag of the United States.svg Green Bay Voyageurs
Flag of the United States.svg Greenville Triumph SC
Flag of the United States.svg Hartford City
Flag of the United States.svg Iowa Raptors FC
Flag of the United States.svg Lane United
Flag of the United States.svg Milwaukee Torrent
Flag of the United States.svg PDX FC
Flag of the United States.svg Philadelphia Fury
Flag of the United States.svg Providence City
Flag of the United States.svg SoCal SC
Flag of the United States.svg Stumptown Athletic
Flag of the United States.svg Brooklyn City FC [6]
  • Wales
Flag of Wales (1959-present).svg Newport County

Handball

National teams

Club teams

  • Belgium
Flag of Belgium (civil).svg Initia Hasselt
  • Croatia
Flag of Croatia.svg RK Zagreb
Flag of Croatia.svg RK Zamet
  • Czech Republic
Flag of the Czech Republic.svg HC Zlín
Flag of the Czech Republic.svg DHK Zora Olomouc
Flag of the Czech Republic.svg HK Lovosovice
Flag of the Czech Republic.svg SHC Maloměřice Brno
Flag of the Czech Republic.svg DHC Sokol Poruba
Flag of the Czech Republic.svg HC Britterm Veselí Nad Moravou
Flag of the Czech Republic.svg Talent Plzeň
Flag of the Czech Republic.svg TJ Lokomotiva Louny
Flag of the Czech Republic.svg Tatran Litovel
Flag of the Czech Republic.svg TJ Náchod
  • Denmark
Flag of Denmark.svg Aalborg Håndbold
Flag of Denmark.svg Århus Håndbold
Flag of Denmark.svg SK Aarhus (women's)
Flag of Denmark.svg Team Esbjerg (women's)
Flag of Denmark.svg SønderjyskE Håndbold
Flag of Denmark.svg Mors-Thy Håndbold
Flag of Denmark.svg Ringkøbing Håndbold (women's)
Flag of Denmark.svg Team Tvis Holstebro
  • France
Flag of France.svg Billère Handball Pau Pyrénées
Flag of France.svg C' Chartres Métropole
Flag of France.svg JS Cherbourg
Flag of France.svg Pontault-Combault
Flag of France.svg Tremblay en France
Flag of France.svg US Créteil
  • Germany
Flag of Germany.svg ASV Hamm-Westfalen
Flag of Germany.svg Bayer 04 Leverkusen (handball)
Flag of Germany.svg EHV Aue
Flag of Germany.svg Eulen Ludwigshafen
Flag of Germany.svg Frisch Auf Göppingen
Flag of Germany.svg GWD Minden
Flag of Germany.svg Handball Hamburg
Flag of Germany.svg HSG Nordhorn-Lingen
Flag of Germany.svg SC Magdeburg
Flag of Germany.svg SG BBM Bietigheim
Flag of Germany.svg THW Kiel
Flag of Germany.svg TUSEM Essen
Flag of Germany.svg TuS Fürstenfeldbruck
Flag of Germany.svg VfL Gummersbach
Flag of Germany.svg VfL Lübeck-Schwartau
Flag of Germany.svg Wilhelmshaven HV
  • Hungary
Flag of Hungary.svg Balassagyarmati Kábel
Flag of Hungary.svg Békés-Drén KC
Flag of Hungary.svg Budaörs (women's)
Flag of Hungary.svg Csurgó
Flag of Hungary.svg Dunaújvárosi Kohász (women's)
Flag of Hungary.svg Fehérvár KC (women's)
Flag of Hungary.svg Kecskemét (women's)
Flag of Hungary.svg CYEB Mizse KC
Flag of Hungary.svg Pénzügyőr (women's)
Flag of Hungary.svg Siófok (women's)
Flag of Hungary.svg K. Szeged SE (women's)
Flag of Hungary.svg ARAGOTörökszentmiklósi KE
Flag of Hungary.svg Vecsés SE-Él Team
  • Iceland
Flag of Iceland.svg ÍBV Vestmannaeyjar
  • Lithuania
Flag of Lithuania.svg Granitas-karys
  • Macedonia
Flag of North Macedonia.svg RK Vardar Skopje
  • Montenegro
Flag of Montenegro.svg ZRK Buducnost (women's)
  • Netherlands
Flag of the Netherlands.svg Beekse Fusie Club
Flag of the Netherlands.svg E&O
Flag of the Netherlands.svg HV Volendam
Flag of the Netherlands.svg Kras Volendam
  • Norway
Flag of Norway.svg Nøtterøy Håndball
Flag of Norway.svg ØIF Arendal
Flag of Norway.svg Flint Tønsberg Håndball AL
Flag of Norway.svg Stord HK
Flag of Norway.svg Oppsal Håndball
Flag of Norway.svg Nordstrand Håndball
  • Poland
Flag of Poland.svg AZS Politechnika Koszalin
Flag of Poland.svg EB Start Elbląg
Flag of Poland.svg SPR Chrobry Głogów
  • Romania
Flag of Romania.svg Măgura Cisnădie (women's)
Flag of Romania.svg HC Zalău (women's)
Flag of Romania.svg CSM Roman (women's)
Flag of Romania.svg CSM Slatina (women's)
Flag of Romania.svg Dunărea Călărași
Flag of Romania.svg CSU Suceava
Flag of Romania.svg CSM Focșani
  • Slovakia
Flag of Slovakia.svg HC SPORTA Hlohovec
Flag of Slovakia.svg SKP Bratislava
  • Slovenia
Flag of Slovenia.svg RK Cimos Koper
Flag of Slovenia.svg RK Gorenje Velenje
Flag of Slovenia.svg 1.NLB leasing handball league
Flag of Slovenia.svg RK Trimo Trebnje
Flag of Slovenia.svg RK Krško
  • Spain
Flag of Spain.svg Balonmano Sinfín
Flag of Spain.svg BM Puente Genil
Flag of Spain.svg BM Granollers
Flag of Spain.svg Quabit Guadalajara
  • Sweden
Flag of Sweden.svg IF GUIF
Flag of Sweden.svg IFK Kristianstad
  • Switzerland
Flag of Switzerland.svg HC KTV Altdorf
Flag of Switzerland.svg BSV Bern
Flag of Switzerland.svg LK Zug
Flag of Switzerland.svg Basel Regio
Flag of Switzerland.svg LC Brühl
  • Tunisia
Flag of Tunisia.svg Espérance Sportive de Tunis H.C.
  • Turkey
Flag of Turkey.svg Beşiktaş J.K. Handball Team

Rugby Union

Club teams

Rugby League

National teams

Club teams

Volleyball

Club teams

Other

  • Flag of England.svg Super League Referees

Esports

Teams

Cycling

Teams

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References

  1. 1 2 3 4 Hummel on Thornico website
  2. Wolcott, Robert C. "Danish Superstar Entrepreneur Sees Recession Coming-- And Buddhist Middle Paths To The Future". Forbes. Retrieved 2020-03-23.
  3. "From Hamburg To Hearts: The Football Heritage Of Hummel". 80's Casual Classics. 2019-11-03. Retrieved 2020-04-03.
  4. "Fleetwood Town sign deal with Hummel". Fleetwood Town FC. April 20, 2018. Retrieved April 20, 2018.
  5. Mohammedan Sporting Club signs kit deal with Hummel International bizbehindsports.com. Retrieved 21 July 2021
  6. https://www.brooklyncityfc.org
  7. Daly, Phil (2019-07-23). "The Pride Is Back – the new Great Britain Rugby League jersey is unveiled". Leeds Rhinos. Retrieved 12 November 2019.
  8. "Hummel enters the Super League with Wigan Warriors". Sports Industry Group. Retrieved 12 November 2019.
  9. 1 2 3 4 "Astralis Group Signs Sportswear Brand hummel to Three Year Deal". The Esports Observer|home of essential esports business news and insights. 2020-05-20. Retrieved 2020-05-21.