Panam (brand)

Last updated
Panam
Industry Footwear
Founded1962;63 years ago (1962) in Naucalpan, Mexico
Headquarters Mexico City
Products Sneakers
Website panam.com.mx

Panam is a Mexican footwear brand founded in 1962. It is one of the oldest footwear companies that originated Mexico. [1] [2]

History

The company was created by the Melem and Pérez families who wanted to create a brand that would provide affordable shoes for the country. The company was named Producto Auténtico Nacional Mexicano, Panam for short, and built its first factory in Naucalpan in the state of Mexico. After a fire burned down its first factory, the company decided to build a new factory in Cuautitlán Izcalli. [3]

A white and blue pair of Panam 0319 sneakers Panam 0319.jpg
A white and blue pair of Panam 0319 sneakers

In 1967, the company launched the Panam 084. It was released in a blue and white colorway that the company referred to as Campeón. It was the first shoe to introduce the "P" logo which has since been used on all of the company's shoes. [4] The shoe became popular among school students for use during recreational activities in the 1970s and 1980s. [5]

A pair of Panam Bota Meztli shoes Panam Bota Meztli.jpg
A pair of Panam Bota Meztli shoes

In November 2019, the company expanded its business and created a clothing line to sell alongside their footware. [6] The company has expanded into neighboring countries and has opened stores in Guatemala, Belize, and the United States. [7]

References

  1. "The Mexican tennis that gives Nike and Adidas a fight for customers". Mexico Daily Post. 2019-04-19. Archived from the original on 2024-11-27. Retrieved 2025-03-01.
  2. Austria, Xóchitl (2018-10-01). "Él Hizo 'Cool' a Los Tenis Ochenteros" . Entrepreneur en Español . Vol. 26, no. 10. pp. 52–56. Archived from the original on 2025-03-01. Retrieved 2025-03-01.
  3. "Panam ¿quienes son los dueños de esta marca mexicana de tenis y cuál es su historia?". Heraldo Binario. 2022-10-24. Archived from the original on 2024-05-12. Retrieved 2025-03-01.
  4. "¿Tenis del Metro y Los Ángeles Azules? Conoce a Panam, la marca que calza a México desde hace 60 años". Telediario. 2022-03-31. Archived from the original on 2024-09-24. Retrieved 2025-03-01.
  5. Díaz Mora, Sebastián (2021-09-22). "Tenis buenos, bonitos y baratos; diez datos curiosos que no conocías sobre Panam". Milenio. Archived from the original on 2024-05-12. Retrieved 2025-03-01.
  6. Hogewoning, Jan (2020-06-17). "Creating a Shoe that is Uniquely Mexican". Mexico Business. Archived from the original on 2024-12-03. Retrieved 2025-03-01.
  7. Navarro, Tania (2020-12-25). "PANAM, Mexican brand of sports shoes, opens its first U.S. store at Plaza Bonita". The San Diego Union-Tribune. Archived from the original on 2024-05-12. Retrieved 2025-03-01.